Does Disgust Influence Moral Judgment?
Joshua May
Australasian Journal of Philosophy vol. 92, no. 1 (2014), pp.125-141.
DOI: 10.1080/00048402.2013.797476
(This is a preprint of an article whose final and definitive form is published in
the AJP, which is available online at: http://www.tandf.co.uk/journals/.)
Abstract: Recent empirical research seems to show that emotions play a
substantial role in moral judgment. Perhaps the most important line of support
for this claim focuses on disgust. A number of philosophers and scientists argue
that there is adequate evidence showing that disgust significantly influences
various moral judgments. And this has been used to support or undermine a
range of philosophical theories, such as sentimentalism and deontology. I argue
that the existing evidence does not support such arguments. At best it suggests
something rather different: that moral judgment can have a minor emotive
function, in addition to a substantially descriptive one.
Keywords: emotionism,
expressivism, moralization
social
intuitionism,
cognitivism,
emotivism,
1. Introduction
There has been something of an ‘affective turn’ in the interdisciplinary study of
moral psychology. Scientists have apparently amassed converging evidence that
emotions play a substantial role in the production of most, if not all, of our moral
judgments. One of the most cited and most surprising lines of support for this claim
focuses in particular on the emotion of disgust. Largely due to the work of Jonathan
Haidt and other psychologists, researchers across disciplines have declared there is
sufficient empirical evidence to establish that disgust plays a substantial role in the
production of moral judgment.
Of course, it seems rather uncontroversial that disgust influences some moral
judgments to at least some extent, perhaps in concert with other factors. Many of us
believe that condemnations of homosexuality are a prime example, and there is some
empirical evidence in support of it [e.g. Inbar, Pizarro, Knobe, and Bloom 2009].
The more controversial claim is that empirical research shows disgust can
substantially influence a surprising range of moral judgments, including those
concerning actions we don’t ordinarily find revolting (e.g. embezzlement). As Daniel
Kelly [2011] puts it in his recent book, disgust is ‘powerful’ [124] as it ‘can have
dramatic effects’ on our moral views [130]. Similarly, Alexandra Plakias [2013]
MORALITY AND DISGUST
contends that ‘disgust is strongly implicated in moral judgment’ [261] and that such
claims are ‘well-established’ [264] by the empirical data.
Various roles for disgust in moral judgment can have theoretical import. The
most obvious for philosophers is the support it lends to various brands of
sentimentalism that emphasize the role of emotions in moral judgment [Haidt 2001;
Prinz 2007], which often feeds into an evolutionary story of its origin [Joyce 2006;
Haidt and Bjorklund 2008; Kelly 2011].1 One can even attempt to undermine
epistemological theories, such as forms of ethical intuitionism or foundationalism
that rely on some moral intuitions with default warrant. Walter Sinnott-Armstrong,
for example, writes that, because ‘emotions can distort moral beliefs in such ways,
moral believers need confirmation in order to be justified in holding their moral
beliefs’ [2006: 204]. This is especially plausible for moral judgments influenced by
disgust because it is arguably a morally irrelevant emotion, which would hinder
rather than help the warrant of the resulting judgments (but cf. Plakias [2013]).
Disgust can also seem to debunk a surprising range of moral judgments.
Joshua Greene [2008] argues that intuitions driving forms of non-consequentialism,
especially ‘rationalist deontology’, arise from such emotional reactions or otherwise
less cognitive, rational processes. He points to various pieces of empirical work in
support of the claim that emotions play a worrisome role in condemning ‘harmless
moral violations’, which utilitarians and other consequentialists want to excise.
While Greene has conducted relevant studies of his own, he rightly maintains that
the disgust experiments from Haidt and colleagues are the more ‘powerful and direct
evidence’ [2008: 58], a trend that crops up among a variety of theorists. After all, the
studies point to a strong causal, rather than merely correlational, connection between
moral judgment and an emotion that seems morally irrelevant in at least most
contexts. Moreover, the studies purport to show that experiencing disgust is
sufficient for a change in moral judgment.
On the face of it, the evidence for such claims is impressive. It doesn’t seem
especially implausible that disgust can influence moral judgment to some extent or
other, and this could serve as a potential building block for understanding the
evolution of moral judgment. Moreover, there are now nearly a dozen experiments
apparently converging on the idea that this effect is general and substantial. Yet I
will argue to the contrary that the existing evidence, while important, does not
provide sufficient support for such contentions. Nevertheless, if we can draw any
weaker conclusions, they indicate something else about moral judgment, namely that
it has some minor emotive function, in addition to a more substantially cognitive or
descriptive one. Arriving at these conclusions will require delving into some of the
details of the experiments, but the philosophical payoff is considerable. Of course,
since this issue is at the mercy of subsequent empirical research, my goal is simply to
show that we do not have sufficient evidence at the moment, even if we may in the
1
Haidt should probably no longer be classified as a sentimentalist. In more recent work he claims not
to be contrasting reason and emotion, but rather ‘two kinds of cognition’, neither of which is ‘always
a part of an emotional response’ [Haidt and Bjorklund 2008: 200]. His concern is more to show that
moral judgment has less to do with explicit conscious reasoning.
2
MORALITY AND DISGUST
future. However, critically examining the state of the art uncovers directions for
future research and how best to interpret it.
2. Hypnotically-Induced Disgust
Arguably the most often cited evidence for a causal connection between disgust and
at least certain moral judgments comes from experiments involving hypnotism. In
their first experiment, Thalia Wheatly and Haidt [2005] presented ‘highly
hypnotizable subjects’ with six vignettes, all involving a moral transgression. The
participants were hypnotized to experience a pang of disgust upon hearing a morally
neutral word (half for ‘often’ and the other half for ‘take’). All subjects rated the
morality of the protagonist’s act on a line anchored at the end-points with ‘not at all
morally wrong’ and ‘extremely morally wrong’, which the experimenters
subsequently divided into a 100-point scale. As predicted, participants tended to
provide harsher moral judgments when the disgust-eliciting word was present in the
vignette. More specifically, the mean morality ratings for the vignettes with the
relevant trigger word were higher than the means from stories lacking it, and these
differences were statistically significant. So it is unlikely that the differences are due
merely to chance.
These results may seem dubious from the outset for two reasons. First, one
might worry about the use of hypnotism as a source of evidence. But it is difficult to
discount the results when the researchers did find a statistically significant effect. In
other words, if hypnotism shouldn’t be trusted to provide good evidence here, why
did it produce a detectable difference? Moreover, checks for the effectiveness of the
manipulation and statistically significant differences among ratings of disgust bolster
the case that something is going on here that we shouldn’t discount. A second worry
that immediately arises is that all of the vignettes in the experiments involved a
moral transgression, so this does not show that disgust would affect our moral
judgments in a case that we would otherwise consider morally permissible [cf.
Huebner et al. 2009: 3].
In a second experiment, however, Wheatley and Haidt attempt to address
such an issue by including an additional ‘Student Council’ scenario, in which a
student performs a mundane, morally neutral action:
Dan is a student council representative at his school. This semester he is in
charge of scheduling discussions about academic issues. He [tries to
take/often picks] topics that appeal to both professors and students in order to
stimulate discussion. [2005: 782]
Those who read this without their disgust-inducing word present tended to rate Dan’s
action as ‘not at all morally wrong’ (providing marks near this end of the scale),
whereas the ratings were significantly elevated for those who read the version with
the trigger word. Moreover, the experimenters offered participants an opportunity to
explain their judgments, and some wrote of Dan that ‘It just seems like he’s up to
something’ or that he seems like a ‘popularity-seeking snob’ [783]. Wheatley and
3
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Haidt conclude that disgusted subjects ‘condemned Dan’ and made ‘severe
judgments’ [783].
Now if this is an accurate description of the results, this study would clearly
be powerful and surprising, as many have noticed. Plakias, for example, deems it a
‘striking demonstration of the power of disgust [to affect moral judgment]’ [2013:
264]. Moreover, Wheatley and Haidt’s studies apparently provide support for the
provocative claim that disgust or emotions generally are sufficient for a change in
moral judgment. After all, as Prinz points out, many theorists could happily admit a
causal role for disgust by holding, for instance, that ‘negative emotions merely draw
our attention to morally relevant features of a situation’ [2006: 31] at which point
reasoning processes could play a substantial role [cf. Huebner et al. 2009]. What is
especially striking about Wheatley and Haidt’s experiments is that they seem to
show that disgust does more than simply colour or intensify moral judgments whose
presence are due to some other factor. But this popular account of the hypnotism
experiments is problematic for various reasons, which do not stand or fall together.
An immediate worry concerns generalizing merely from a group of subjects
with a particular feature that not everyone shares. Notice that the only subjects used
in Wheatley and Haidt’s experiments were ‘highly hypnotizable’. Given this, we
may rightly generalize from their participants to all highly hypnotizable people. But
based on these data alone we cannot conclude with great confidence that disgust
influences those who are not highly hypnotizable.
Of course, it might seem implausible that being highly hypnotizable would
make one’s moral judgments more susceptible to influence from disgust. One might
argue that the hypnotisability of their subjects only allowed the researchers to induce
disgust. Perhaps, but the experiments alone don’t help us reach a verdict here. Still, if
further experiments reliably produce an effect for more than a particular type of
person, we can reasonably ignore the worry in this case. As we’ll see, however, the
majority of experiments suffer from a similar problem with generalizing from
subgroups.
There is, however, another problem with the popular description of Wheatley
and Haidt’s results that is more difficult to address. Recall that subjects recorded
their moral judgments in response to a range of cases. Yet Wheatley and Haidt didn’t
observe an effect of disgust on moral judgment for most vignettes (not a statistically
significant one at least). There were some, but only a small minority: 2 out of 6 in
Experiment 1 (Cousin Incest and Bribery), and only 1 out 7 in Experiment 2 (the
Student Council case). So, there was no effect found on the mean morality ratings for
the vast majority of the vignettes, but there was an effect for the mean of those
means in both experiments. While this is a legitimate way to approach one’s data, it
obscures the fact that the researchers didn’t detect a difference in the vast majority of
individual vignettes and that some factor specific to some cases could be driving the
overall effect observed. (A similar worry arises for Greene’s imaging studies: see
McGuire et al. [2009].) These points are lost when the literature focuses on these
means of the means. For example, Kelly writes regarding these studies: ‘Across the
board, ratings [of moral wrongness and disgustingness] were more severe when
4
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disgust was induced’ [2011: 25]. This isn’t accurate, assuming ‘across the board’ to
mean: the same for everything in the relevant class.
Admittedly, it could be that disgust does affect our moral judgments about
most of the individual vignettes but the researchers didn’t find it in their sample.
After all, failing to find an effect doesn’t mean there isn’t one—unless of course the
study has the statistical ‘power’ to accept the null hypothesis (that there isn’t an
effect). But experiments in the social sciences are often underpowered, which
precludes this inference. At best, then, we have no evidence either way, in which
case we still shouldn’t say there is an effect ‘across the board’ when one wasn’t
found.
Still, it may be significant that the average response of disgusted participants
is more severe when we total up their responses to every vignette and average them.
But there remains a problem with how significant any of the differences are
themselves, whether regarding these means averaged across all cases or an individual
vignette. Consider their important Student Council case, for example. The mean
rating of moral wrongness for those who did not receive the version of this story with
their disgust-inducing word was 2.7 (recall: 0 = ‘not at all morally wrong’ and 100 =
‘extremely morally wrong’). Disgusted participants, however, had a mean rating of
14, which still seems to count the action as not morally wrong [cf. Mallon and
Nichols 2010: 317–8].
Some researchers are not concerned about whether their participants’
responses tend to fall on opposite sides of the midpoint, so long as the difference is
statistically significant. For example, in their study of how moral judgments affect
various intuitions in folk psychology, Dean Pettit and Joshua Knobe explicitly
propose to disregard whether responses tend to straddle the midpoint [2009: 589–
90]. While this may be a fine approach to some research questions, it can over-inflate
the import of certain results, and the experiments on disgust are a clear example. It’s
of course unclear whether we should take the scales used in such research to have a
genuine midpoint at all, or to otherwise clearly deliver information about whether
participants tended to judge the action as right or wrong, rather than being uncertain
or ambivalent. This further poses a problem for the sorts of claims many have made
regarding these studies, especially the Student Council case. Still, it is useful to
consider where on these various scales subjects were tending to fall, even if it is
difficult to determine a polarity for the mean response.
Consider how the data conflict with the usual descriptions of Wheatley and
Haidt’s hypnotism studies. Jesse Prinz, for example, summarizes their second
experiment thus: ‘when the trigger word is used in [morally] neutral stories, subjects
tend to condemn the protagonist’—‘[they] find this student morally suspect’ (2007:
27–8). Likewise, Richard Joyce writes that the subjects responding to the Student
Council story: ‘were often inclined to follow up with a negative moral appraisal’
[2006: 130]. Kelly similarly writes: ‘Participants maintained their unfavourable
judgment of Dan despite their complete lack of justification for it….’ [2011: 25].
And Plakias says, ‘subjects who had been hypnotized judged Dan’s actions morally
wrong’ [2013: 264]. Contrary to all of the above descriptions of Wheatley and
5
MORALITY AND DISGUST
Haidt’s results, if anything it appears their subjects tended to regard the
representative’s action as not morally wrong. The studies certainly don’t provide
evidence that ‘disgust is sufficient to bring about an appraisal of moral wrongness
even in the absence of a moral violation’ [Plakias 2013: 264].
While the different morality ratings between the groups may not straddle the
midpoint, one might contend that the effect is nonetheless substantial. Kelly, for
example, claims Wheatley and Haidt’s disgust-manipulation ‘increased judgments of
disgustingness and moral wrongness by factors of roughly 10 and 6, respectively’
[2011: 25]. While it’s true that the morality ratings of subjects increased by a factor
of 6 (means were 2.7 vs. 14 in the Student Council case) in the direction of the
‘extremely morally wrong’ end of the scale (100), again this looks if anything to be
on the side of counting Dan as not having done something wrong. The factor by
which it increased along the ‘moral wrongness’ scale would have to be higher just to
get it barely in the realm of being judged somewhat morally wrong (i.e. above 50).
So, while disgust may have made participants’ judgments more ‘harsh’ (as some
more carefully put it), we do not have evidence that it tended to alter their polarity—
e.g. from permissible to wrong. Such data only warrant something like the
conclusion that disgust amplifies moral judgments in the direction of condemnation
[cf. Pizarro, Inbar, and Helion 2011].
At this point, some would retort that in fact some of the disgusted participants
rated Dan’s action as immoral. Greene, for example, says, ‘Many subjects who
received matching posthypnotic suggestions indicated that his behaviour was
somewhat wrong, and two subjects gave it high wrongness ratings’ [Greene 2008:
58]. Such claims are apparently based on an earlier version of the manuscript that
circulated prior to publication, which discusses some additional details about earlier
versions of the data.2 But the ‘many’ to which Greene refers was a minority of the
group (about 20% by my calculations), and their ratings are only reported (in the
manuscript) as being ‘above 15’ which is still well on the ‘not morally wrong’ side
of the 100-point scale. Furthermore, the two subjects (out of 63) who allegedly
provided ‘high wrongness ratings’ were at most in the area of judging the act
somewhat morally wrong (‘above 65’). More importantly, these data points are mere
outliers—the kind that are often removed from analysis in experimental work.
However, even if we included the data points from the older manuscript and the
authors’ description of them, Greene’s gloss is fairly misleading and the outliers are
irrelevant anyhow. What matters are the central tendencies of subjects’ ratings,
which we can subject to statistical analysis to determine whether the results were
likely due to chance. And the means from both groups are still quite low (14 in the
published article; 15 in the prior manuscript), indicating either way a tendency to
count the act as morally permissible.
There is a further worry about the way Wheatley and Haidt’s experiments
have been characterized in subsequent literature. Contra Prinz and others who refer
2
Thanks to Thalia Wheatley (via Walter Sinnott-Armstrong) for clarifying this issue and providing
the earlier version of the paper.
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MORALITY AND DISGUST
to neutral stories (plural), there was only one morally neutral vignette presented to
participants (the Student Council case). This isn’t an isolated misunderstanding.
Cushman, Young, and Greene refer to two stories: the Student Council case and ‘a
story about cousins who often visit the zoo’ [2010: 57]. But this is nowhere in the
published article or the earlier manuscript that I have seen.
Finally, to further support the alleged effect of disgust, many authors also
point to the written explanations subjects provided regarding the Student Council
story. While some disgusted participants did explain their morality ratings by
reporting suspicions of Dan and so forth, Wheatley and Haidt don’t report the
percentages. They only tell us that ‘some participants’ engaged in this apparently
post-hoc ‘search for external justification’ [2005: 783]. And these existential
generalizations can be true even if only a small minority of participants provided
such explanations (e.g. the two outliers). Indeed, while Wheatley and Haidt provide
no explicit indication either way, it is likely that only a small minority provided these
rationalizations, since only a small minority provided harsher moral judgments, and
only two outliers provided a response that indicates a condemnation of Dan’s
behaviour. So we shouldn’t be led into thinking that the above reports from some of
their subjects are representative of those who reacted to the Student Council case
with disgust.3
3. Non-Hypnotic Disgust
A second popular line of evidence for the role of disgust in moral judgment involves
inducing disgust without hypnosis. Schnall, Haidt, Clore, and Jordan [2008]
conducted four experiments that manipulated disgust in four ways, respectively: a
foul smell, a disgusting workspace, recollection of an experience involving physical
disgust, and watching a revolting film clip involving a toilet (from the film
Trainspotting). After the manipulation of disgust, the experimenters had participants
record, among other things, their moral judgments about people in a number of
vignettes. These were then compared to the mean ratings from a control group who
were spared the disgust manipulation. For any differences in means, statistical
analysis would determine whether we can be confident that the differences weren’t
simply due to chance.
In the majority of their experiments (all but Experiment 1), Schnall and her
colleagues observed an effect of disgust on the severity of moral judgments only
among those participants who were more sensitive to changes in their bodily state.
These subjects scored high on the Private Bodily Consciousness scale, tending to
agree with statements such as ‘I know immediately when my mouth or throat gets
dry’ and ‘I am quick to sense the hunger contractions of my stomach’. In one
experiment, for example, disgust was induced by having subjects fill out their
3
Eskine, Kacinik, and Prinz [2011] have recently extended the findings of Wheatley and Haidt by
using their stimuli but manipulating gustatory disgust. As they didn’t use hypnotism, the effect
observed was not limited to a subgroup of highly hypnotizable participants. However, their study and
results possess all the other limitations found in Wheatley and Haidt’s hypnotism experiments.
7
MORALITY AND DISGUST
questionnaire at a desk that was clearly disgusting—it was dirty, sticky, had
remnants of old food near it, and so forth. Among other things, participants recorded
their moral judgments regarding six moral vignettes, some of which many would
independently find disgusting (e.g. cannibalism), while others not (e.g. providing
false information on a resume), but none of which were morally-neutral (like the
Student Council case). Those who tested high on the Private Bodily Consciousness
scale provided more severe moral judgments than those in the control group who
completed the task at a clean desk. The same basic finding was replicated in two of
their subsequent experiments using different methods of inducing disgust.
An obvious worry for those making claims about the role of disgust in moral
judgment is that the effect was only observed among a subset of subjects: those
testing high on the Private Bodily Consciousness scale. As with Wheatley and
Haidt’s studies, this doesn’t provide strong evidence that disgust affects the moral
judgments of people generally (even if it does for a certain subgroup). Of course, as
before, it could be that we can only observe this phenomenon in those who are
especially sensitive to their bodily state, even though it is there for everyone. But
there is no independent support for this hypothesis, experimental or otherwise.
To be fair, in their first experiment, Schnall and colleagues did find an effect
for their participants generally, not just a subset of them. This study induced disgust
by using a commercial ‘fart spray’ which was present while participants registered
their moral judgments about four hypothetical cases (distinct from the ones in
Experiments 2–4), some of which one might independently find disgusting (e.g. sex
between first cousins), but none of which were morally-neutral. However, this is but
one experiment, and it is unclear whether it saves the other experiments from the
worry, especially given that subjects responded to a different set of vignettes in
Experiment 1. So it looks as though we are left with fewer experiments that avoid
generalizing from subgroups, and thus less in the way of converging evidence.
In any event, there are further issues that apply to all their studies, though we
can focus on Experiment 1 for simplicity. First, as with Wheatley and Haidt, there
only appear to be minor differences between the two key groups. On a 7-point Likert
scale (with lower numbers indicating condemnation), the mean composite response
regarding the morality of the acts in question for the control group was 3.75,
compared to 3.15 and 3.18 in the Mild and Strong Stink groups, respectively. This
does not seem substantial on the face of it. Yet all of the observed differences
between the control group and the disgusted groups are fairly minor in this way.
Moreover, the means don’t straddle the midpoint (4.0) or in any way suggest one
group condemned while the other didn’t. Again, the disgusted group only tends to
provide somewhat harsher moral judgments on the scale. The differences between
the sampled groups are statistically significant, so we can confidently conclude that
they are not explained merely by chance. But the results don’t warrant strong claims
to the effect that disgusted participants tended to count the actions as wrong. Greene,
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for example, writes that ‘the disgust manipulation made people more likely to
condemn these actions [in the stories]’ [2008: 58].4
One might object that the average response from the control group is quite
close to the midpoint but not for the other two groups. And this might seem to
suggest that those not especially disgusted tended to be ambivalent or unsure and
disgust then shifted the central tendency to condemnation. This is still not, however,
evidence of the stronger claim that there was a shift from one moral judgment to
another, which would more clearly support the claims many have made with respect
to these experiments. Moreover, it is difficult to even draw the weaker conclusion for
several reasons. First, something like the following would have to be true for this
defence to work: the difference between the midpoint and the average response from
the disgusted groups was statistically significant while this was not true for the
controls. But we have no indication either way in the authors’ article. Second, the
means here are the mean composite, which reflects the average response to all the
vignettes combined, as in Wheatley and Haidt’s hypnotism studies. And this raises a
worry of its own.
So the second major issue is that, while focusing on the mean composite is a
legitimate procedure, it again obscures the fact that an effect was not found for each
vignette. An effect was detected in only 2 out of the 4 (Marriage and Sex) for the
Mild Stink group and only 1 (Film) for the Strong Stink group. This issue arises for
every one of their five experiments. In fact, for some, matters are worse. In their last
two experiments, for example, only an analysis of the mean composite produced a
statistically significant difference, not any individual vignette.
Also of note is a similar group of experiments involving cleanliness, which
presumably reduces the experience of disgust. Schnall, Benton, and Harvey [2008]
sought to make participants’ moral judgments less severe by making them feel clean,
or to even just think about purity and related notions. The results were roughly as the
researchers predicted, and an important feature of these experiments is that the
effects were found for normal subjects, not just ones who tested high on the Private
Bodily Consciousness. Nevertheless, all of the other issues from the previous
experiments involving disgust arise with these as well. The same goes for a related
study by Chen-Bo Zhong and colleagues [2010], who report similar findings (but
suggesting that the target of the cleanliness and reduced disgust is important). I leave
the details for the reader.5
4
One might merely read Greene as claiming that disgust makes condemnation ‘more likely’ in that
disgust increased mean morality ratings in that direction, even if the mean (or any subject’s rating)
doesn’t amount to something we should count as condemnation (e.g. by being significantly above the
midpoint). But the reading of ‘more likely’ that is required for his main argument is something like
the stronger one preceding the quotation.
5
Some might also point to Shaun Nichols’s work on disgust and the moral/conventional distinction.
But Nichols didn’t manipulate disgust; he created two groups based on their disgust sensitivity. More
importantly, he found no statistically significant difference between these groups’ judgments about
the permissibility of the relevant transgressions, which comes closest to a moral judgment [2002:
231].
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4. Further Issues
The data gathered to date do not support the strong claim that disgust substantially
influences a surprising range of moral judgments. Some of the reasons for this are
specific to a given set of experiments, while others afflict them all. Recapping the
overarching concerns will clarify where we stand.
(1) Generalizing from Subgroups: The vast majority of the studies reveal effects
only for a sub-group within their sample of normal subjects.
(2) Scarce Effects: Statistically significant differences are observed in only a
small minority of vignettes (if any) and then the mean of these means.
(3) Small Differences: When researchers do find differences in moral judgment
between disgusted subjects and controls, they are quite small.
This last problem is, to my mind, the most substantial. No study has
demonstrated that the polarity of a moral judgment tends to shift with disgust (e.g.
from ‘moral’ or ‘okay’ to ‘immoral’). As we saw, Wheatley and Haidt’s second
experiment comes close, but their subjects by and large tended to judge the student
council representative’s action as on the ‘not at all morally wrong’ side of the scale.
So this study does not constitute empirical evidence in support of sentimentalist
claims such as: ‘we can form the belief that something is morally wrong by simply
having a negative emotion directed towards it’ [Prinz 2006: 31].6
It is especially difficult to tell how substantial a difference in mere severity
disgust can cause without anything to serve as a clear comparison to these results.
There has been some preliminary work relevant to this issue. Laham, Alter, and
Goodwin (2009) showed that subjects’ moral judgments can be made less severe if
they are presented with a vignette in a font and background that made it easier for
them to read in comparison to the previous three vignettes (a matter of ‘processing
fluency’). In this experiment, subjects rated six cases for moral wrongness using a
10-point scale (1 = not at all; 10 = very much). For half of subjects, the first three
cases were difficult to read while the others were easy; the reverse occurred for the
other group. For analysis, the researchers focused on the fourth vignette, which
would either be refreshingly easy for participants to read compared to the previous
three or annoyingly difficult, depending on which group they happened to be in. For
the refreshingly legible cases in this crucial fourth position, which appeared directly
after three that were more difficult to read, the mean was 7.54, whereas the reverse
order yielded a mean of 8.70, and this was quite statistically significant (p < 0.01). It
seems that the relief of no longer having to read the difficult font tended to make the
participants’ moral judgments less severe. What’s interesting for comparison is that
the observed differences are roughly 1 point on the same half of a 10-point scale.
This looks similar in magnitude to differences found in the disgust experiments. A
more complete investigation is surely required, which examines effect sizes and
other aspects of the data. The point is simply to highlight the possibility that the
6
I don’t believe there is any reason, however, to think that scales for measuring attitudes (like the
Likert scale) are inherently problematic. One just needs to be sensitive to the issues involved [cf. May
and Holton 2012].
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effect of disgust on moral judgment is about as potent as the feelings that unexpected
legibility produces. If correct, this further suggests that the significance of the disgust
effect has been overstated.
The issue calls out for further research. As it stands, we have little evidence
about the substance of the scales used in moral judgment research. We need
something like a calibration of these rather artificial instruments for measuring moral
judgments, presumably by using benchmarks in clearer, less controversial cases.7
One would need to conduct similar experiments as Haidt and his colleagues have
done, but involving a range of independent variables. Some of these should clearly
have an important effect on moral judgment (e.g. whether the victim is an animate
versus inanimate object), while others shouldn’t (e.g. readability of the font the
vignette is presenting in). In this way, we could hopefully achieve standards for the
significance of results using these measures for moral judgment. Given the results of
Laham et al. [2009], we might expect that disgust plays as much of a role in moral
judgment as the feelings of relief resulting from unexpected legibility, rather than
factors like harm, violations of rights, and so forth.
Finally, there is a further worry about the work on disgust by Haidt, Schnall,
and their collaborators given recent empirical work. A group of experiments provide
evidence that disgust, if it is to have any causal influence at all, is restricted to moral
judgments in a certain domain some psychologists have come to call ‘purity’
[Horberg, Oveis, Keltner, and Cohen 2009]. This includes moral issues ‘directed at
protecting the sanctity of the body and soul’ [964], such as appropriate sexual
behaviour. We needn’t belabour this point, as the idea of domain-specificity fits with
research done previously by Haidt, along with other colleagues [Rozin, Lowery,
Imada, and Haidt 1999].8 At any rate, such results suggest another limitation on the
effect of disgust. Instead of being able to influence moral judgments generally,
disgust seems to at most slightly affect our moral judgments in a domain-specific
way. We might need more data to gain a complete understanding of the extent of this
domain, but at the moment it seems to be something like purity.9
7
The general idea here is that we should have a clearer calibration of our instruments in new areas of
psychological research. My thinking about this was influenced by a presentation of Jonathan
Weinberg’s at a mini-conference on Experimental Epistemology in 2011.
8
Some of the vignettes that yielded an effect for Haidt and colleagues don’t seem to fall within the
purity domain (e.g. Bribery, Film, Student Council), which may conflict with the conclusion drawn by
Horberg et al. The problems we have raised here for the experiments conducted by Haidt and his
collaborators cast some doubt on the conflict, but further research is surely required to fully adjudicate
the issue.
9
Of course, we must also pay close attention to whether the results connecting disgust and moral
judgment can be replicated, especially after making relevant improvements. For some preliminary
evidence suggesting problems with replication, see Case, Oaten, and Stevenson [2012], although their
experiments aren’t necessarily the last word on the matter.
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5. Ethical Implications
It is undoubtedly important in its own right to determine whether disgust plays a role
in moral judgment, but there are further implications, as we’ve seen. Most saliently,
many theorists appeal to precisely the studies on disgust, though not always those
studies alone, as a key pillar of evidence that emotions considerably influence all
kinds of moral judgments or deontological judgments in particular. The relevant
premises of such arguments can hardly take refuge in experiments which provide
only minor support for the claim that disgust slightly affects a narrow (and arguably
unsurprising) class of moral judgments.
Consider first the debunking-style arguments, which attempt to use disgust’s
purported influence on moral judgment to undermine the warrant of some moral
intuitions. Sinnott-Armstrong [2006] attempts to undermine moral intuitionism by
arguing that moral beliefs fail to enjoy warrant without independent confirmation
because they can be distorted by emotions. Greene [2008] argues that deontological
intuitions are unwarranted in the same way, as he believes the distortion is roughly
limited to that class. The empirical evidence under discussion provides a key line of
support for these arguments by apparently showing that the relevant moral beliefs
can be biased by emotions like disgust.
A proper conception of the results puts pressure on such debunking
arguments. First, if disgust’s influence is limited in scope, then so are the
corresponding arguments. Greene claims that emotions like disgust lead to
deontological judgments, such as intuitions apparently driven by the doctrine of
double effect, which is problematic for Kantians and other deontologists. Yet some
core applications of deontological principles, such as in cases of self-defence, are not
plausibly in the purity domain. Thus, it is only if disgust’s influence stretches beyond
a narrow domain that it then raises problems for deontological intuitions. Similarly,
Sinnott-Armstrong’s debunking argument cannot apply to moral judgments generally
if we only have evidence that emotions like disgust influence a more limited class.
After all, then only that class would be questionable, and intuitionists could maintain
that some other core moral judgments enjoy default warrant.
A second problem with the debunking arguments is that disgust presumably
renders moral judgments unwarranted by preventing them from tracking the truth. In
the experiments above, however, subjects were asked about the morality of an act
depicted in a scenario, and the polarity of their judgments didn’t appear on average
to vary with disgust. The experimenters did use scales, but it is difficult to decide
how exactly we should interpret movement along them. Whatever way we should
eventually go on that issue, slight movement on one side of such scales seems clearly
irrelevant to whether one’s belief is accurate concerning whether an action is simply
right or wrong.
Perhaps moral rightness and wrongness come in degrees and the scales were
picking up on participants’ judgments about these gradable properties. In that case, it
may seem that the studies show that disgust distorts moral judgments about how right
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MORALITY AND DISGUST
or how wrong some act is.10 For example, the evidence may suggest that elevated
disgust tends to make us count bribery as extremely wrong when in reality it is only
moderately wrong. It’s not obvious that morality comes in degrees this way, at least
for the properties of right and wrong (or immoral), as opposed to evaluative
properties, such as good and bad, which weren’t represented on the scales. Talk of
acts that are ‘extremely wrong’ may be about as loose as talk of acts that are
‘extremely illegal’. Nevertheless, even granting this, it is unclear whether the scales
are measuring beliefs about degrees of morality rather than degrees of belief. While
the scales don’t mention anything like confidence, subjects could be opting for a
slightly different spot on the line precisely because they are more or less confident
and simply express it this way.
Even if we set both of these worries aside, the existence and reporting of
gradable moral properties doesn’t necessarily yield bad news for the relevant targets.
Greene’s deontologists are primarily concerned, for example, to build their theories
on which acts are right and wrong, not how right or wrong they are. Ethicists don’t
normally test their theories by comparing, say, trolley cases that differ slightly in
their degree of morality. (Imagine: ‘It’s clearly wrong to flip the switch in Case A;
but it’s slightly more wrong in Case B; therefore, utilitarianism is true’.) Similarly, in
order to guide their own and others’ actions, ordinary moral agents are chiefly
concerned to know which acts are right or wrong, rather than about how right or
wrong they are. Perhaps comparing the morality of acts in terms of degrees is a
primary concern in certain contexts, but the case against deontology and intuitionism
at this point becomes quite strained. Moreover, as we’ve seen, we currently lack the
empirical data to fully determine the significance and extent of disgust’s influence on
moral judgment. So far the evidence we have seems to suggest that it’s rather minor,
and thus its debunking power is likewise limited.
Next, consider philosophical arguments that rely on a causal role for
emotions, such as disgust, regardless of how it impacts the warrant of the beliefs they
generate. Prinz [2006; 2007] claims that emotions are sufficient for moral judgment.
And he supports this in large part by appeal to the disgust experiments, claiming that
elevated repugnance can make us moralize scenarios we’d normally consider to be
lacking a moral dimension. This is important because, as we’ve seen, rationalists can
explain the fact that some moral judgments are influenced by disgust to some extent.
When certain emotions are relevant to the scenario (e.g. disgust at sexual crimes),
sentiments may simply draw one’s attention to morally relevant features of the
situation (e.g. profound visceral harm). But this explanation isn’t available to the
rationalist if disgust can influence a wider and more surprising class of moral
judgments, such as those concerning acts that normally wouldn’t elicit disgust at all
(e.g. stealing) or morally neutral acts (e.g. choosing topics for discussion). Yet, as
we’ve seen, only something like Wheatley and Haidt’s Student Council case has the
ability to rule out such a rationalist explanation, and it utterly fails to do so. The
distinction between altering the polarity of the judgment and altering its severity is
10
Thanks especially to Daniel Nolan for discussion on this point.
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MORALITY AND DISGUST
again of the utmost importance. The weakness of disgust’s influence can hardly
support such brands of sentimentalism.
Of course, Greene, Sinnott-Armstrong, and Prinz all point to a wide range of
empirical evidence. However, as we have emphasized, the experiments under
consideration are arguably the most important here. There is a wealth of research on
disgust, but only some of it directly addresses the causal impact on moral judgment
[see Pizarro et al. 2011]. Some researchers also point to Haidt’s famous ‘moral
dumbfounding’ studies [Haidt, Koller, and Dias 1993], which involved interviewing
participants about various ‘harmless taboo violations’, some of which were
disgusting. But these studies didn’t manipulate disgust experimentally [for further
worries see Kennett 2012]. Likewise, brain imaging data only provide correlations;
and lesion studies have thus far only provided some suggestive data concerning
complex areas of the brain associated in part with emotional processing [Huebner et
al. 2009]. Such evidence is useful when combined with the disgust experiments, but
the additional studies do not alone establish the contentious claims required by the
philosophical arguments at issue.
There are some experimental manipulations of emotions other than disgust,
indicating that they have some influence on moral judgment. These too have
limitations [for a critical review, see Huebner et al. 2009]. However, even if we take
them at face value, the results do not provide much help for the various philosophical
arguments on offer. First, they indicate nothing about disgust or emotions like it. In
fact, the relevant emotions are primarily ‘prosocial’, such as feelings associated with
empathy, the causal relevance of which is far from incompatible with rationalism.
Moreover, feelings of empathy cannot so easily be used to argue that the resulting
moral intuitions are in some way faulty (as with Sinnott-Armstrong and Greene).
Second, such studies do not establish the stronger claim that emotions can influence
moral judgments concerning actions we otherwise don’t consider morally wrong,
which is an especially crucial claim for versions of sentimentalism akin to Prinz’s.
Thus, Greene and others rightly acknowledge the importance of the disgust
experiments on which we’ve focused [cf. also Sinnott-Armstrong 2006: 203–4].
Without them, the metaethical arguments rest on a much weaker foundation.
In any event, insofar as we have evidence that disgust slightly affects the
severity (but not necessarily polarity) of a certain class of moral judgments, the data
do show something and they are certainly not incompatible with various metaethical
theories. However, mere compatibility doesn’t allow us to provide any support for,
say, sentimentalism that will count against its competitors. Rationalists could argue
that emotions like disgust merely draw our attention to morally relevant features of
the situation. This may not seem like a plausible approach in some cases, however,
similar as it is to thinking there is wisdom in mere repugnance. Consider Wheatley
and Haidt’s student council case. Given that it is a morally neutral scenario, there
doesn’t seem to be anything to which a disgust reaction can point.
But there are other explanations available. A more relevant issue than
rationalism versus sentimentalism is the function of moral judgment—whether it
expresses a cognitive state or not. Non-cognitivists have tended to maintain that
14
MORALITY AND DISGUST
moral judgments never express propositions (to put it semantically) or cognitive
mental states whose function is to accurately represent (to put it psychologically).
Yet both rationalists and sentimentalists could agree that a function of moral
judgment is non-cognitive, and particularly emotive—to express the emotions we
feel. As Alasdair MacIntyre once put it:
Those emotive theorists who said that the function of moral utterance was to
evince emotion would… have been correct if they had substituted the
indefinite for the definite article. [1989: 101]
Such ‘hybrid theories’ are becoming more common among metaethicists [e.g. Copp
2001]. The slight effect disgust has on moral judgments might plausibly be the result
of this emotive function coming to the fore, which is independent of the
corresponding moral belief expressed.11
I take it this is an antecedently plausible hypothesis about moral judgment, as
it captures two long-standing desiderata. First, moral judgments seem intimately
connected with motivation and our feelings toward certain actions. Simply reflecting
on our ordinary practices suggests that we often signal our emotional attitudes with
our moral judgments. Likewise, if moral judgments can express emotional states,
they may be able to account for the apparently intimate connection between judging
an action wrong, say, and being averse to it. Second, moral judgments seem to
express claims that can be true or false. After all, we do vigorously argue about
morality, and this only seems to make sense if moral judgments can sometimes
express attitudes that can be assessed for their truth or falsity.
If we are to use the results from the disgust experiments to address a
metaethical debate, I suggest they are better directed here. After all, if one of the
functions of moral judgment is to express relevant emotional states, then we might
predict that participants with elevated emotions will accordingly register elevated
moral judgments. However, the evidence suggests that the descriptive function of
moral judgment is more prominent than any expressive one. Again the Student
Council case is instructive. Disgusted participants were not apparently moved to
condemn the morally neutral action of picking topics that would appeal to others.
Instead, the average response was slightly shifted toward the negative side of an
extremely fine-grained scale. The same idea applies as well in the cases involving a
morally suspect act: whether disgusted or not, participants were apparently inclined
to provide the expected moral condemnation, although disgust slightly elevated this.
So, while we may sometimes use moral judgments to indicate our emotional or other
non-cognitive states, the polarity of ordinary people’s moral judgments is apparently
driven more by one’s perception of whatever facts they are meant to describe. We
are primarily moved to ascribe the property of rightness or wrongness with our
judgments, but to some extent we express certain emotional states. In the end, the
empirical results under discussion can provide some evidence for this philosophical
debate, not disputes about sentimentalism and the warrant of moral judgments.
11
Many thanks to Nic Southwood for discussion of these issues.
15
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6. Conclusion
We have uncovered an array of issues with the experiments widely cited in support
of the strong claim that disgust substantially influences a range of moral judgments.
However, the evidence does support the weaker claim that disgust slightly influences
the severity (but not necessarily polarity) of a relevant (but narrow) class of moral
judgments. I have argued that this weak claim does not support the various
arguments philosophers have tended to make with reference to this research. We
especially lack any support for the claim that the experience of an emotion alone is
necessary or sufficient for generating a moral judgment or altering its polarity.
However, the numerous experiments do support a conclusion, albeit weaker,
on an issue which has garnered less attention in this arena. I suggest we take this
evidence as confirming the idea that moral judgments have both an expressive and
descriptive function, although the latter is more substantial than the former. This
interpretation of the evidence predicts what has been consistently observed across all
these experiments: an emotion can sometimes slightly influence a specific class of
moral judgments in a domain related to that emotion.12
12
For comments on drafts of this paper, I thank C. Daniel Batson, Wesley Buckwalter, Zachary
Horne, Andy Lamey, Walter Sinnott-Armstrong, Aaron Zimmerman, and the anonymous reviewers
for this journal. Many thanks also to audiences at Monash University, the Australian National
University, Macquarie University, and the Australasian Association of Philosophy conference. I
received exceptional feedback from so many, but especially Trevor Case, David Chalmers, Ben
Fraser, Catriona Mackenzie, Jonathan McGuire, John Maier, Christina Majoinen, Daniel Nolan, and
Nicholas Southwood.
16
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