SPECIAL COLLECTION
WORLD HERITAGE AND THE ONTOLOGICAL TURN:
NEW MATERIALITIES AND THE ENACTMENT
OF COLLECTIVE PASTS
Assembling the Historic
City: Actor Networks,
Heritage Mediation, and the
Return of the Colonial Past
in Post-Soviet Cuba
Matthew J. Hill, University of Massachusetts Amherst
ABSTRACT
In this article, I utilize assemblage theory to analyze the 35-year attempt to
“save” one of Old Havana’s main squares, the Plaza Vieja, by remaking it
into a traditional plaza and upholding it as a marker of Cuban patrimony and
national identity. In doing so, I examine the role of heritage as a “mediator”
that both configures and is shaped by human interactions. The process
of assembling heritage sites, I argue, sets up new associations between
heterogeneous groups of people, institutions, ideas, and things—including
materials like buildings, documents, maps, and plans—which as part of
the network of associations gain the ability to make other members of the
network do unexpected things. I examine this process of reassemblage
in two historical stages. These include: a socialist stage (1979–1992) in
which the Cuban state promoted local history and traditional architecture
alongside the classless, egalitarian dimensions of a Marxist-Leninist
revolutionary identity; and a post-Soviet phase (1993–2015), in which
the reconstruction of the Plaza as an early 19th century square reflects a
broader ideological shift that emphasizes local identity and colonial history
in lieu of a de-emphasized Marxism-Leninism. The article concludes by
Anthropological Quarterly, Vol. 91, No. 4, p. 1235–1268, ISSN 0003-5491. © 2018 by the Institute for
Ethnographic Research (IFER) a part of The George Washington University. All rights reserved.
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Assembling the Historic City: Actor Networks, Heritage Mediation,
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examining how power operates through assemblages and questions their
potential to become fixed as more stable apparatuses that contribute
to processes of subjectification. [Keywords: Actor network theory,
assemblages, materiality, heritage, Cuba, socialism, urban spaces]
I
n 1979, one of Old Havana’s five preeminent squares, the Plaza Vieja,
reached a critical turning point in its status as a Cuban heritage object.
Accidentally saved from urban renewal by the Cuban Revolution (1959),
which in conjunction with the US economic embargo froze real estate
markets on the Island, it was subsequently left in a state of benign neglect
for the next 20 years. Coupled with socialist housing policies and over
a century of bourgeois flight and capital disinvestment, its deterioration
threatened to erase the remaining traces of the 450-year old Plaza’s
colonial past. From the perspective of Cuban conservationists, most of
the Plaza’s decline took place in the Republican period, with the early
1950s construction of a massive underground parking structure in the
center of the Plaza. This symbolic act of “imperial aggression,” meant
to accommodate the growing presence of US automobiles, dealt a
precipitous blow to the Plaza’s traditional morphology and cultural identity.
The revolution’s 1960 ley de reforma urbana (urban reform law) added to
the Plaza’s decline, as its once noble mansions were nationalized and
turned into collective public housing. Then, filling with migrants from the
rebel army in the countryside seeking opportunities in the capital, these
tenements became further subdivided and turned into solares (i.e., single
or multi-story buildings opening onto a central courtyard with shared
toilets and communal water taps and entire families living in single room
apartments). Over the next decade, three of these buildings became so
overcrowded and neglected that they collapsed. Reversing this trend,
Cuba’s first heritage protection laws (1977) were passed along with laws
that created the first municipal government in Old Havana (Fornet Gil
2011:304). These new laws created the conditions that in turn enabled
local, state, and international heritage actors to step into the fray, ultimately
reassembling the Plaza and its mansions as “authentic” Cuban heritage.
It was also in this context that a group of young Cuban architects created
the Plaza’s first (1981) preservation plan, as well as a broader plan for the
restoration of Old Havana.
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MATTHEW J. HILL
In this paper, I utilize assemblage theory to analyze what has happened
since then—the 35-year attempt to “save” the Plaza Vieja by remaking it
into a traditional Plaza and upholding it as a marker of Cuban patrimonio
(patrimony) and national identity.1 In doing so, I draw on Macdonald’s
injunction that we view heritage as a “mediator” that “shapes the social
interactions in which it is enmeshed” (2009:117). The process of assembling
heritage sites, I argue, sets up new associations between heterogeneous
groups of people, institutions, ideas, and things, including materials
like buildings, documents, maps, and plans. As part of the network of
associations, these human and nonhuman actors gain the ability to make
other members of the network do unexpected things (Latour 2005:106).
The inclusion of material objects in the network doesn’t imply that things
act in place of human actors, or that they possess intentionality—only
that they can shape the course of action once a new chain of associations
(what is called an assemblage) is set up (Latour 2005:72). For instance,
once incorporated into a heritage assemblage, the material remains, or
composition of a building, as well as its symbolic associations, can shape
decisions about whether it can or should be restored. Similarly, conflicting
ideas about “conservation” versus “restoration” or “reconstruction” of
historic buildings and structures can also shape decisions about how
to intervene. The key point, then, in taking an assemblage approach to
heritage is “tracing the courses of action, associations, and definitional
procedures and techniques” that are involved in assembling particular
heritage sites (Macdonald 2009:118).
Once this idea of an assemblage is recognized, including Macdonald’s
emphasis on the role of nonhuman actors and their symbolic associations
as mediators, it is important to interpret it using an institutional orientation
(cf. Pendlebury 2013). This is the approach taken here to understand
the Plaza Vieja as a heritage assemblage. Building on DeLanda’s (2006)
notion of assemblage as a “non-essentialist, non-totalizing social entity,
constructed through specific historical processes and heterogeneous
parts,” Pendlebury demonstrates that assemblages embrace institutional
organizations, norms, objects (e.g., laws and regulations), and normalized
practices as well as the “buildings and environments” that are “involved
in conservation practice,” which can also acquire agency as part of the
assemblage (2013:711). Pendlebury shows how assemblage theory
can conjoin various human actors, including individuals, organizations,
and their discourses with nonhuman actors such as legal and policy
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Assembling the Historic City: Actor Networks, Heritage Mediation,
and the Return of the Colonial Past in Post-Soviet Cuba
frameworks, planning documents, and buildings and environments
in a “complex and non-static social entity” (2013:711). Analyzing the
heterogeneous, multiply-scaled institutional actors and discourses, and
how they interact with one another illuminates how heritage networks
emerge, what does and doesn’t belong to them, and the courses of action
taken by the members of the network (see Gershon 2010).2
In addition, I draw on Latour in viewing sites like the Plaza Vieja as technological projects that are in the process of seeking to become stable objects. In keeping with this emphasis, I examine the restoration plan for the
Plaza Vieja as a “framework” in which a diverse array of “groups, interests,
intentions, events, and opinions” converge as part of a “collective dream”
that seeks to return the Plaza to its 19th century form (1996:18). Rather
than treat the Plaza as a stable object, I view it as a “fiction,” conjured
by preservation professionals, urban planners, and architects. In the process, I explore how they seek to move the reimagined Plaza from the level
of signs—embodied in “paper, departmental memos, speeches, scale
models, and occasional synopses”—to an actual thing (Latour 1996:24).
Moreover, I see this project gaining a foothold in existence through a process of recruitment in which an increasingly diverse array of institutional
actors are combined in an “interlocking of interests,” making the project
weightier over time, while giving it greater solidity, durability, and bringing
it closer to reality (Latour 1996:45). At the same time, I explore how the setbacks suffered by the project become moments in which its actors, both
human and nonhuman, are reassembled, leading to a new iteration of the
imagined Plaza, and its incorporation into the broader heritage project of
Old Havana itself.
Engaging Assemblage Theory
Rodney Harrison has demonstrated that applying assemblage theory to
ethnographic museums shifts our perspective from viewing the artifacts
in them as naturally co-existing to seeing them as objects that are “out
of context” and “shuffled together in convoluted and confusing ways”
(Harrison et al. 2013a:19). This raises the related question of how the
artifacts made their way into the collection in the first place and “what
it means for them to be assembled in particular ways” (Harrison et al.
2013a:19). In previous work, Harrison has similarly used assemblage
theory to restore needed attention to the materiality of heritage landscapes.
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MATTHEW J. HILL
In this case, he has shown how assemblage approaches enable us to
attend not only to individual and group discourses about heritage, but also
to the “arrangements of materials, equipment, texts, and technologies“
by means of which heritage is produced (2013:35). While his emphases
on the heterogeneous nature, lack of internal coherence, and continuous
processes of assembling involved in heritage inscriptions, ethnographic
museums, or cultural landscapes are significant for denaturalizing
heritage objects, and showing the range of human and nonhuman actors
involved in constructing heritage, he pays less attention to the process of
assembling an urban space like a public plaza. Drawing on his work, I look
at how the range of living human actors in a historic city introduces distinct
variables that operate differently from those in a museum environment
or cultural landscape. In other words, the sort of heritage object being
assembled in the case of the Plaza Vieja requires preserving structures
with people residing in them, which sets up deep social conflicts at the
outset between “insiders,” who reside in such structures, and “outsiders,”
who seek to restore them. Moreover, the size, physicality, and sociality of
such built heritage sites imposes limitations on how the heritage object
can be reassembled. The options for its reassemblage are therefore more
constrained, since buildings cannot be easily relocated, and communities
with histories in the buildings resist their remaking by preservation
professionals. In addition, the scale and cost of these restorations, and
the time required to carry them out—often decades—means they are
subject to fluctuations in capital, changes in governance structures, new
technologies, and shifting planning imperatives.3
Several anthropological treatments of urban heritage are particularly
useful in so far as they address its social, political, and economic
dimensions, though they pay less attention to its assembled nature.
Authors such as Herzfeld (2006, 2010), De Cesari and Herzfeld (2015),
Totah (2014), and Harms (2012), for instance, have shown how urban
heritage processes are complicit with processes of gentrification and
spatial “enclosure” by states or neoliberal urban forces. Franquesa
(2013) has similarly drawn attention to what he sees as the “economic
logic” that underlies the hegemonic character of urban heritage, showing
how diverse actors including developers, gentrifiers, and preservation
organizations draw on the same “objectifying idiom” of heritage in turning
it into a commodity. Finally, theorists such as Collins (2008, 2015), De
Cesari (2010), Dines (2012), and Hodges (2009) have pointed to the
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Assembling the Historic City: Actor Networks, Heritage Mediation,
and the Return of the Colonial Past in Post-Soviet Cuba
biopolitical or governmental dimensions of urban heritage processes and
their role in shaping human behavior and discourse.4 While these studies
highlight the larger economic and structural dimensions of urban heritage,
the assemblage approach explored here adds an emphasis on networks
of people, interests, and goals which do the work of “contextualizing”
heritage projects, in conjunction with the array of things (e.g., buildings,
maps, plans) that must be successfully mobilized for such projects to
succeed (Latour 1996:127, 142).
Recent anthropological work on the conservation of historic buildings
draws on this assemblage approach in order to highlight the range of
human and non-human actors, forms, and processes involved in building
maintenance and repair. Edensor (2011), for instance, has shown how
buildings—rather than existing as stable, unified objects—are continuously
being “assembled” and “reassembled” based on continuously shifting
stone supply chains and changing maintenance and repair techniques.
Jones and Yarrow further this analysis by showing how the different
practices and tools of a diverse range of heterogeneous experts (curators,
stone masons, architects) give rise to different approaches to building
conservation and notions of authenticity that are “refracted through
specific material contexts” (2013:24). I extend these studies by shifting
the level of analysis from that of individual buildings to an entire plaza,
focusing on it as an assemblage that is constantly enrolling new actors in
the process of its stabilization as a heritage object.
I also draw on anthropological discussions of neighborhoods and
public spaces in Latin American cities as symbolically and racially coded.
Particularly important is Low’s (2000:35) discussion of the Latin American
Plaza as a center of symbolic and civic power. Yet the assemblage
perspective I use here seeks to reintegrate her different levels of analysis
(macro-level factors that physically create material settings, and micro-level
factors that impose cultural meanings on them) by replacing a structural
explanation with one that emphasizes actor networks.5 In addition, I draw
on theorists such as Fernandez (2010), Berg (2005), Hill (2007, 2011), and
Hearn (2008) who emphasize the complex nature of Cuban neighborhoods
in Havana’s former colonial urban core as racial formations, and the uses
of heritage to “whiten” the city by silencing the historic role of actors such
as urban slaves. In sum, an assemblage perspective highlights the way
in which sites like the Plaza Vieja possess the ability to be assembled
in new ways through the intertwining of a network of differently scaled
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MATTHEW J. HILL
(heritage) actors like UNESCO’s World Heritage Committee, international
heritage NGOs, national-level planning and conservation bodies, and local
government functionaries in conjunction with preservation technologies,
legal frameworks, and the buildings and environment of the Plaza itself. In
analyzing urban spaces like the Plaza Vieja, I move beyond viewing such
sites as organic wholes, or over-emphasizing the agency of single human
actors and discourses, while highlighting the combined roles of human
and non-human actors in transforming lived space into a heritage object.
From a New to an Old to a New Old Plaza
The Plaza Vieja is a unique site to examine processes of assembling and
reassembling due its dynamically changing character. The shifts in the
Plaza’s symbolic role and material form derive from the fact that it served
as a multi-faceted civil, commercial, and residential center. This stands
in contrast to the singular identity that characterized Old Havana’s other
main plazas with their more distinct political, military, or religious buildings
and uses. Such traditional functions gave these other plazas a more monumental significance and made them the objects of earlier historic conservation efforts that began in the 1920s and 1930s (Rigol Savio and Rojas
2012). The lack of official institutions in the more residential Plaza Vieja
contributed to a continuous process of destruction, alteration, and repair
based on shifting architectural fashions, building techniques, investment
cycles, and local politics. In what follows, I briefly chart the Plaza’s metamorphosis from an elite residential square and civic center to a marginal,
and largely forgotten, working-class residential area. At the same time, I
show how restoring the Plaza to its colonial, or early 19th century form,
required overcoming the increasing physical and architectural heterogeneity that characterized the Plaza as a built environment at the turn of the
21st century.
The Plaza Vieja began as a zone of residential expansion beyond the
original town center (the Plaza de las Armas, which possessed military
and government functions) located five blocks to the north. In its original
incarnation, it consisted of a swampy area with crude single-story houses
made of boards and guano that later gave way to better homes constructed out of clay with tiled roofs. In spite of these humble beginnings, the
Plaza Nueva or New Plaza (1559–1632), as it was originally called, eventually served as an elite residential area for governing officials, commercial
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Assembling the Historic City: Actor Networks, Heritage Mediation,
and the Return of the Colonial Past in Post-Soviet Cuba
elites, ship owners, and military officers. By decree of the Town Council,
this elite area was complemented by important market and ceremonial
uses, such as bull fights, public executions, the proclamation of kings, and
religious processions, which couldn’t be celebrated in the nearby Plaza
de las Armas due to its predominantly military role (Venegas Fornias 1983,
1987; Venegas and Peraza 1981).
In its second period of development, the Plaza became the most
important square in the city, and was renamed the Plaza Principal or Main
Plaza (1632–1772). During this period, the town council raised public
monies for the leveling and draining of the Plaza, and the collection of
garbage left by vendors of meat and produce. In 1708, the government
also erected a small decorative fountain in the center of the Plaza
to provide water for the market and its residents, and to serve as an
ornamental feature during public celebrations. But the most significant
transformation to the Plaza came about with the construction of portales
(columned archways) and loggias (covered balconies) off the front of the
pre-existing residences, as well as the increasing use of ornamentation
and the addition of second levels. While the loggias were reserved by their
aristocratic owners for observing public events, the portales in front of the
building were occupied by itinerant merchants of quincallerías (trinkets).
The ground floor, in contrast, was used for warehouses and quarters for
domestic slaves (Peraza and Venegas 1981:90–108).
A lithograph entitled “A View of the Market Place in the City of Havana”
(1762), by the English traveler artist Elias Durnford, depicts the hierarchical
ordering of the Plaza during this period through an idyllic rendering of the
square shortly after the British invasion of Havana. In the foreground of
the image, members of the native aristocracy engage in a variety of social
and commercial activities, while a company of British troops conducts a
military exercise in the background. The only hint of the Plaza’s association
with slavery appears in the form of two women servants who blend quietly
into the local scenery; one is carrying a basket on her head, while the other
retrieves water from a small, circular fountain in the square. As the art
historian Adelaida de Juan notes, the slaves appear merely as “picturesque
elements,” part of the “local color,” in keeping with the colonial ideology
that viewed them as leading a happy and carefree existence (de Juan
1980:23, 46).
Sixty years later, during the third period of the Plaza’s development
(1772–1900), as its name alternated between Fernando VII and Plaza de
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MATTHEW J. HILL
Figure 1: Elias Durnford, A View of the Market Place in the City of
Havana, 1762. Library of Congress Prints and Photographs Division.
la Constitución, the French artist Hippolyte Garneray’s lithograph, “View
of the Plaza Vieja” (1824), presented a very different image of it—what
urban historian Guadelupe Garcia refers to as a “cauldron of social and racial mixing” (2006:56). Garneray portrays the Plaza as a well-kept square
surrounded by the enlarged and more ostentatious palaces of the colonial elite, with a much larger fountain than the earlier one portrayed by
Durnford. In folkloric and satiric fashion, he depicts the animation of the
Cristina market unfolding in its midst, with representatives of different
social classes—the elegant caballero (gentleman), priest, soldier, peasant, and urban slave—recognizable by their distinctive forms of dress
(Sarmiento Ramírez 2002:231). From the balconies of the colonial residences, women in traditional mantillas (a silk or lace head scarf) look down
on the Plaza below, while the elegantly dressed caballeros congregate in
front of the market’s casillas (wooden huts) where the market vendors, i.e.,
blacks and rural peasants, sell an assorted variety of fruits, vegetables,
and meats.
Garneray’s lithograph depicts the beginning of the reversal of the hierarchical ordering of the square from a Spanish, colonial, elite space into
one dominated by lower-class habaneros (native residents of Havana), and
a growing sense of disorder that troubled colonial officials. The Spanish
military governor Miguel Tacón (1834–1838), subsequently addressed
this disorder and the Plaza’s unhygienic conditions by reconstructing the
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Assembling the Historic City: Actor Networks, Heritage Mediation,
and the Return of the Colonial Past in Post-Soviet Cuba
Figure 2: Hippolyte Jean Baptiste Garneray, Vista de la Plaza Vieja
o Mercado Principal de La Habana, 1824. In Pintura Española y
Cubana y Litografías y Grabados Cubanos Del Siglo XIX: Colección
Del Museo Nacional de La Habana. La Habana: Ministerio de
Cultura, Dirección General de Bellas Artes y Archivos, 1983.
Cristina Market (1836)—replacing its wooden structures with a rectangular masonry building with arcades and galleries that almost completely
filled the surface of the square. While the enclosed market improved its
hygiene and “decorum,” it resulted in the loss of the Plaza’s recreational
and civic functions. This contributed to the increasing isolation of the upper classes, who enclosed their covered balconies with Persian blinds
and decorative, fan-shaped windows. Eventually, it also contributed to
the flight of the elite beyond the boundaries of the walled city. During this
period, then, the Spanish colonial administration attempted to separate
Habana extramuros (the portion of Old Havana located outside of the Old
City’s defensive walls) as a space for colonial elites, while Habana intramuros (the area inside the defensive walls), including the Plaza Vieja with
its colorful markets, was increasingly given over to lower-class habaneros
(Peraza and Venegas 1981, Garcia 2006; cf. Hazard 1873:87–90)
The gradual demolition of the city walls (beginning in 1863), and the
flight of the bourgeoisie to the extramuros Republican Center (the Prado)
and the Western suburbs of Vedado and Miramar coincided with the distinction between the old and new cities, and the renaming of the Plaza
as the Plaza Vieja (1900–1996). During this period, the demolition of the
Cristina Market and its replacement by a Republican era park (Juan Bruno
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MATTHEW J. HILL
Figure 3: Laureano Cuevas, Mercado de Cristina, 1841. Habana. Litografia de la
serie Paseo Pintoresco por la Isla de Cuba. Imprenta de Soler y Comp.
Zayas Park, 1906–1952) with grass and trees, once again transformed the
character of the Plaza. In addition, private investors tore down three of
the original colonial buildings to make way for a five-story eclectic office
building with a lookout tower (the Gomez Mena), an art nouveau hotel with
an immense clock tower (the Palacio Cueto), and a smaller building that
was used for offices. In the 1940s, developers demolished two more colonial structures to construct an apartment building and a cinema in a more
subdued neo-classical style. As with other post-colonial Latin American
societies, architects used such neo-classical architecture to emulate
the ideals of the French Enlightenment with its ideological emphasis on
bourgeois civil society and secular education. In doing so, they intentionally distanced themselves from baroque architecture, which symbolized
the unity of church and state under the Spanish colonial regime (Bethell
1985:806).
During a final phase of construction, in which the Plaza was renamed
Parque Habana or Havana Park (1952–1996), the Republican era government undertook the most dramatic and controversial change to the
Plaza. In order to accommodate the large North American autos circulating through the narrow streets of Old Havana, they raised the height of
the park several feet and built an underground parking structure. On its
roof they placed an open-air concrete amphitheater. Other fragmenting
elements included the deterioration of the remaining colonial palaces. The
revolution’s nationalization of small businesses (1968) further accelerated
this process by eliminating ground floor retail shops and encouraging their
conversion into housing units or warehouses. During this period, the lack
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of resources invested in building maintenance, illegal construction, migration to the city, and a growing population brought further subdivision,
deterioration, and overcrowding to the precipitously declining solares in
the Plaza.
Figure 4: Parque Havana or Havana Park, 1952. Archives of the Oficina
del Historiador de la Ciudad de La Habana.
In short, this brief history demonstrates that the Plaza was a dynamic, lived
space, whose urban form, materials, and practices continuously fluctuated in response to social, political, and economic changes. The most important shift in the 19th and early 20th century involved the transformation
of the Plaza from an elite, civic center to a marginal, working-class square,
and from a Spanish colonial era plaza to a heterogenous Republican era
park. This coincided with the introduction of several incompatible architectural features including an eclectic office tower and art nouveau hotel,
neo-classical apartment buildings, and the modernist underground parking structure and amphitheater. During the socialist period, the nationalization and further subdivision of the mansions of the former bourgeoisie,
and their transformation into government-owned, tenement housing and
industrial workshops meant that it was indistinguishable from many other
parts of Havana. This history highlights the fact that the Plaza Vieja was
not a stable unified object but rather an assemblage of bodies, materials, technologies, and spaces that were continuously combined in new
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ways over the course of its 450-year history (Edensor 2011, Farías 2010a).
These combinations, in turn, were organized in such a way that they structured and hierarchized urban life in unequal ways—as evinced by the 18th
century loggias which separated elite women from the market activity in
the square (McFarlane 2011). Yet the potential of urban assemblages to be
reorganized also resulted at times in the overthrow of these hierarchies, as
in the case of the urban slaves who transformed the public space of the
Plaza Vieja into a colorful market and an arena of social and racial mixing.
The Soviet Era Reassemblage of the Plaza (1976–1992)6
The first attempt to transform the Plaza into a heritage object began in the
late 1970s. During this stage, the Plaza’s restoration took place largely
through the agency of an urban conservation plan that created a nostalgic vision of the Plaza as a 19th century square. This plan was developed in the wake of the failure of the ten-million-ton sugar harvest (1970),
which spurred the government to search for new sources of national unity
and pride in continuity with its past (cf. Tanaka 2012:27). It subsequently
passed the first heritage protection laws (Nos. 1 and 2) in 1977 and established a registry of national landmarks and guidelines for their conservation and safeguarding (Comisión 1984:8,18; Fornet Gil 1997). One year
later, Cuba’s National Monuments Commission passed Resolution No.
3, designating Habana intramuros to be part of the “Cultural Patrimony
of the Nation,” while the Departamento de Monumentos (Department of
Monuments), a division of the Dirección de Patrimonio Cultural (Office of
Cultural Patrimony) of the Ministerio de Cultura (Ministry of Culture), undertook its first comprehensive study of the intramuros District and drafted a set of proposals for its restoration (Departamento de Monumentos
1981, Rigol Savio 1994, Capablanca 1983a:6, Arjona 1986:104). These
actions reinforced a nationalist trend, in which the Revolution appropriated the low-rise Spanish architecture of Old Havana as a symbol of Cuba’s
“authentic” roots that stood in contrast to the North American high-rise
architecture and California style beach houses of the much maligned
Republican period (Rodríguez Falcón 2009).
The reassemblage of the Plaza Vieja as an early 19th century square
was not the outcome of a simple process of invention or a policy decision
made by an individual or single institutional actor (cf. MacDonald
2009). Rather, it amounted to a technological project in which several
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local, national, and global heritage organizations and individuals with
heterogeneous interests and competing visions combined with an array
of nonhuman factors (material, legal, symbolic). One of these actors was
the Instituto de Planificación Física (IPF), a dependency of the Ministerio
de Economía y Planificación (Ministry of the Economy and Planning),
responsible for incorporating a geographic dimension into the centralized
planning priorities of the socialist state at the regional and urban levels (cf.
Morales 1981:6). It advocated an “urban renewal” approach to the historic
city, undertaking a clareo (clearing or demolition) of vacant parcels and
partially collapsed buildings on degraded city blocks to create room for
green areas and new constructions that would blend harmoniously with
the traditional urban fabric (cf. González Couret 2015:95).7 Through such
“restructuring,” the IPF hoped to expand the amount of “open space”
in the densely settled historic center, while inserting new constructions
that maintained the continuity of the existing facades. It proposed one
such project, known as “el proyecto de manzana 98,” for the northwest
corner of the Plaza Vieja (Fornet Gil 2011:305, Plan Maestro 2008:8).8 This
approach was also motivated by IPF’s tacit view that, as one planner put it,
Old Havana was “overcrowded” and filled with “problematic people” and
that there was a need to remove people in order to create a better ambito
(atmosphere).9 In sum, the IPF’s urban renewal orientation combined the
socialist mandate of social development through new collective housing,
with the imperative to restore the historic environment. It developed this
conservation approach in the 1980s as an alternative to its prior focus on
constructing alienating Soviet-style housing blocs on the urban periphery
in the 1960s and 1970s (cf. González Couret 2015).
In contrast to this urban renewal orientation, the Departamento de
Monumentos took a strictly historicist and conservation-based approach
to the built environment, seeking to avoid radical changes to the image of
the traditional city and the social fabric that had emerged within it. It focused
on the restoration of exceptional monumental structures in the old city for
cultural uses, like museums. These included large buildings such as the
former palaces of the colonial governor and vice-governor (Palacios de
los Capitanes Generales and Segundo Cabo), a military fortress (Fuerza
Real), and a monument to the founding of the city (El Templete). In 1980,
the Departamento de Monumentos carried out its first restoration in the
Plaza Vieja, the Casa de los Condes de Jaruco (ca. 1737), the house of a
former plantation owner. The miraculous survival of the building after 100
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MATTHEW J. HILL
years of neglect, and its symbolic value as an exemplar of Cuban baroque
colonial architecture, shaped the Departamento’s decision to make it the
first building they would restore. Through temporalizing procedures, such
as the reconstruction of the building’s original archways, balconies, and
tiled roof, and the rebuilding and subsequent “antiquing” of part of its
façade, which had been marred by an illegal cinder block construction,
Departamento architects recreated a 19th century image of the building—
though not without accusations of it being a “false patrimony” (Galeano
Mastrángelo and Fornet Gil 1998:35). Such model restoration projects
played an important role in the state’s attempt to create a sense of
national unity during a period of instability, while also distancing itself from
the hierarchical social relations that characterized Cuba as a plantation
society (cf. Tanaka 2012:52). Once completed, the building served as an
important reference point for the subsequent restorations in the Plaza
(Plan Maestro 2008:7).10
In contrast to the IPF and the Departamento de Monumentos, a group of
young architects from a third entity, the Centro Nacional de Conservación,
Restauración y Museología (National Center for Conservation, Restoration,
and Museology or CENCREM)—Cuba’s first conservation school created
in 1981 in a former convent with funds from the UNDP and UNESCO—
developed an “integrated” conservation plan for the entirety of the Plaza
Vieja that gradually “gained in existence” as the dominant model for how
restoration should take place in Havana’s historic center on a larger, urban
scale (Capablanca 1985; cf. Latour 1996:48). CENCREM’s vision merged
the traditional conservation interests of the Departamento de Monumentos
and the urban “renewal” concerns of the IPF. It did this by showing how
historic preservation could serve the dual purposes of “restoring” historic
buildings while also addressing social needs with new housing, and in the
case of partial ruins, combining restoration with new construction, rather
than demolishing and clearing, to create what it deemed to be both a
socially beneficial and traditionally restored image of the city.11 In keeping with this approach, coined desarrollo integral (integral development),
CENCREM developed a restoration plan that encompassed each of the 20
buildings bordering the Plaza, including tenements and partial ruins, and
the public space of the Plaza itself. In describing this plan, one CENCREM
planner differentiated it from the conservation approach of entities like
the Departamento de Monumentos and the Oficina del Historiador. These
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and the Return of the Colonial Past in Post-Soviet Cuba
entities were guided by what she called “cultural criteria” alone, meaning
that they did not have a clearly articulated social agenda:
[W]hat they recuperated was for a cultural destination, the cultural
function of the territory. In addition, they were houses of great
significance (mucha envergadura), highly important. In contrast to
this, CENCREM was linked closely to the concerns of UNESCO,
its Congresses, and the [new] theorization about these things. It
defended integrated development, the importance of housing, of not
emptying the historic center.12
CENCREM architects embodied this philosophy by proposing to restore
and reconstruct the partially collapsed and badly dilapidated solares,
for use as viviendas sociales (social housing) or state-subsidized housing. They thereby carried out an integrated form of restoration that would
“solve the housing problem” in the Plaza and “insure the permanence of
its resident population” while also returning the historic character of the
Plaza through conservation (Plan Maestro 2008:8; cf. Rigol 1994).
This emphasis on conservation contrasted with steps residents had
taken to improve their housing situation independently of the centralized
state. A focus on one of the Plaza’s largest solares, known pejoratively
as the ratonera (rat trap) illustrates the “participatory” forms of urbanism
that residents engaged in to meet their needs (Schwenkel 2014). Their
activities typically meant paying off building inspectors, already in short
supply, or working behind the scenes with scarce materials at hand. For
instance, residents walled off rooms for kitchens, and installed water
pipes, and in some cases even sewers, along the building’s interior walls
for private toilets, ultimately connecting plumbing fixtures to the building’s downspouts. Taking advantage of the 14-foot-high ceilings, they
built loft-style mezzanines known as barbacoas (literally “ovens”) for use
as sleeping quarters. As families grew, or couples divorced, and the state
failed to provide promised replacement housing, they divided one-room
apartments with cement partitions, walled in columned archways, and
constructed stairways, while also erecting additional apartments on the
building’s rooftop. After a fire ignited in a ground floor warehouse, destroying several apartments, displaced residents built two rows of single-room
replacement housing in the inner courtyard out of cement blocks and tin
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roofs. Residents in the front of the building, with a view of the Plaza, used
the former loggias for hanging laundry, and raising chickens.
In order to address such substandard housing conditions, CENCREM
planners hoped to align historic restoration with “adequate” social housing
known as viviendas adecuadas, replete with private kitchens, bathrooms,
living areas, and bedrooms (Capablanca 1985; cf. Collado et al. 1998:25,
35). In addition to social housing, they sought to replace ground floor industrial uses with cultural, gastronomic, and commercial ones, potentially
creating a hotel in the former Palacio Cueto, and reanimating the Plaza
with cultural events (theater and dance groups) and an artisanal market
(Capablanca 1985:78). In other words, they hoped to use historic restoration to improve not only the quality of the housing, but to add cultural
amenities in the Plaza for local residents and potentially a few tourists.
The CENCREM plan also called for the conservation of an “urban
ambience” that characterized the Plaza’s early 19th century form. The
plan sought to recover the original fan-shaped windows and carpentry
in the ground floor arcades, as well as the restoration of the original
balconies, ironwork, and tile roofs; eliminate contemporary modifications
and additions that constituted “deteriorating elements”; carry out, where
possible, new constructions; recover the original area of the square,
eliminating the underground parking structure, and replacing it with
cobblestone pavement; and promote pedestrian activity in the Plaza,
linking it to San Ignacio and Mercaderes, Old Havana’s future commercial
streets (Capablanca 1985:79). What such growing regulation of “color,
form and ornament” (Herzfeld 1991) points to is an attempt to overcome
the “progressive disarticulation” of the Plaza as it evolved over time,
replacing it with a uniform idea of the colonial city as a “governing norm”
(Geertz 1989:293).13
Yet in spite of its seeming unity, the plan acted as a vehicle to recruit
a variety of different planning entities that were not in themselves united,
as well as actors from the municipal government, the socialist state, and
UNESCO (which launched an international donor campaign to raise funds
to help save the Plaza Vieja). The plan then created a new actor network
that involved multiple institutional actors, urban forms, and processes that
gained in existence over time, but not before suffering several setbacks.
These setbacks in turn became moments in which the actor network
was reconfigured, leading to new iterations of the Plaza project, which
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and the Return of the Colonial Past in Post-Soviet Cuba
gradually gained acceptance, until its inscription and objectification as
a 19th century square was realized. An assemblage approach, then,
focuses on the acts of recruitment and modification that are required
to make the entities that participate in an assemblage like the Plaza
Vieja act as a “durable whole,” attending to the role of human as well
as nonhuman actors like CENCREM’s conservation plan in stabilizing the
Plaza assemblage (cf. Latour 2005:72).
Upon completion of the restorations of the three partially collapsed
buildings, CENCREM architects hoped to use them to house residents
from the other solares in the Plaza so that they could restore the
remaining structures. However, because they weren’t in charge of
assigning replacement housing units—the responsibility of the municipal
government’s Oficina de Vivienda (Office of Housing)—the units were
ultimately given to residents displaced by historic restorations taking
place in Old Havana’s other main Plazas (the Plaza de la Catedral and
Plaza de las Armas) and the Parque Central. Therefore, there was no way
to move residents out of the remaining buildings so that they could be
restored. Moreover, CENCREM suddenly found itself short on funding
because of meager returns from UNESCO’s international campaign, and
because it did not have control of finances for the project which were
funneled through the municipal government.14
With respect to the most controversial feature in the Plaza Vieja project, the underground parking structure, disagreements arose over what
should replace it, further impeding its completion. Opinions were divided
between those who proposed repurposing its underground space for cultural uses (e.g., a discotheque or video room), and those who wished to
eliminate it altogether (Rigol Savio 1994:128). Among the latter, there were
further debates about what time period to restore the Plaza to, whether
to place a fountain in the center of it, what type of fountain to use (since
historical records suggested various fountains in different epochs), and
where to locate it. Commenting on this debate, one CENCREM professional, who had championed the reuse of the existing parking garage, said
that “it was a structure that was very well constructed, so they didn’t want
to return the Plaza to the way it was before the garage was built.” She went
on to refer to such a reconstruction of a colonial Plaza as a form of “mannerism,” referencing its artificial character.15 Another CENCREM planner
questioned the “valor patrimonial” of this reproduction, since it would be a
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“copy of a copy,” mimetically reproducing one imagined in the first place
by a traveler artist (Galeano Mastrángelo and Fornet Gil 1998:35).
In addition to these disagreements, the underground parking structure
itself presented further constraints keeping the project from gaining
ground. In the end, its physical size, weight, and complex network of
underground cables and pipes, together with limited funds generated by
the UNESCO campaign, undermined CENCREM’s plans for its wholesale
leveling and “pedestrianization.” After numerous debates and international
design competitions,16 CENCREM planners, in concert with the municipal
government, ultimately decided to eliminate a small cornice at the entrance
to the parking structure, redesigning its lampposts, and inserting trees
around its perimeter, in an attempt to “attenuate” the contradictory effects
that it had in a patrimonial area (Melero Lazo 2011:42–43). Describing
the rationale for this intervention, one CENCREM architect noted: “The
underground parking structure, built in 1952, created a confusion de
percepción en el etorno [a perceptual confusion in the area]…The idea
was simply to rid the park of offending elements, so that a minimum
amount of money could be expended, and to solve the problems of the
buildings first.”17
The Plaza project broke down, in other words, because there were
too many overlapping actors and lines of authority for its ultimate realization (Ramón Moreno 1988:5). The breakdown demonstrates how technological restoration projects can undergo progressions and reversals
in the process of gaining solidity (Latour 1996:85). In the end, the Plaza
project did not become a stabilized heritage object because it failed to
link enough actants together to allow it to flourish as a dynamic space
for residents and a few tourists (Harman 2009:49). On the one hand, the
project did align a number of allies into a stable whole by restoring the
oldest buildings in the Plaza (the Casa de los Condes the Jaruco and the
old Philharmonic building, the Casa de los Hermanas Cardenas), reconstructing the partially collapsed buildings for use as social housing, and
attenuating the most objectionable features of the parking structure. Yet,
on the other hand, the sheer size and unwieldiness of the parking structure as well as disagreements over whether to repurpose or replace it, the
lack of replacement housing for the residents of the Plaza’s solares, and
the failure of the UNESCO international fundraising campaign threatened
to return the Plaza project to the level of “signs, language, [and] texts”
(Latour 1996:24).
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and the Return of the Colonial Past in Post-Soviet Cuba
Throughout the 1980s, then, in spite of some initial renovations, the
Plaza restoration project remained largely at the virtual level of plans. While
the CENCREM preservation plan produced what one historian called
“a consciousness that the Plaza was something historical” and thus an
important part of the “patrimonio of the city,” the network of institutional
actors, ideas, and materiality enrolled in this project were not sufficiently
aligned to fully transform the Plaza into a heritage object.18 Moreover, a
1982 speech by UNESCO’s Director General, Amadou-Mahtar M‘Bow,
added another layer of complexity by repositioning the Plaza within an
international set of sites and meanings. The speech conferred a sense of
uniqueness on the Plaza project by highlighting not its domestic historical
evolution, but its outstanding universal value as global heritage. In his
words, the Plaza had historically served as a “unique meeting spot in Latin
America” and one of the “most representative architectural works” in the
Antilles that evolved from the “synthesis of European, African, and AmerIndian cultures” (Rigol Savio and González 1983:7). M’Bow went on to
note that UNESCO’s influence added a cosmopolitan argument for the
restoration of the Plaza as part of a global network of World Heritage sites
and a critical link in the “impeccable historic journey” of the development
of the Americas, and the common legacy of all of humanity (1983:7). Yet
UNESCO’s global claims failed to sufficiently align with the international
donors, tourists, planning agencies, urban forms, Plaza residents, decaying
architecture, and the unwieldy infrastructure of the parking garage to
stabilize the Plaza as an early 19th century colonial square. As a result, the
Plaza reassemblage fell short of the CENCREM plan’s goal “to improve
the living conditions of the local population” by reducing the density and
crowding in the Plaza’s solares (Cuba 1983:6–7). Instead, the construction
of new housing units in the three partially collapsed buildings ultimately
compounded the problem of crowding in the Plaza by introducing scores
of new residents displaced by restorations taking place in other parts of
Old Havana.19
The Post-Soviet Reassemblage of the Plaza Vieja (1993–2014)
What seemed like the definitive end to the Plaza Vieja restoration project
came about in 1993 when an important 18th century merchant’s house
collapsed while awaiting restoration. The implosion, which took place
in front of a British journalist and leading conservationist, resulted from
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a shortage of funding for restoration work in the Old City, a product of
the demise of socialism in the former Soviet Union. While the building’s
collapse, a product of heavy rains and vandalism, signaled the end of
the initial CENCREM Plaza project, it didn’t result in its complete failure.
Rather, it became the occasion for the project’s reconfiguration in a new
institutional, technological, and material guise. This confirms Latour’s
point that technological projects can drift in ways that lack a clear starting
point and trajectory (1996:91). At moments they speed up, and then shift
direction when actors back out, compete, or lose interest. The temporality
of such projects proceeds not on linear calendar time, but through the
“chain of permissions and refusals, alliances and losses” that can halt a
project for an indefinite length of time, and suddenly cause it to accelerate
(Latour 1996:88). Ironically, the reversal occasioned by the collapse
of the Colegio Santo Angel also catalyzed an important institutional
reconfiguration which helped to resuscitate the Plaza project by giving
rise to a new actor network.
The Colegio’s collapse reverberated to the highest levels of the Cuban
government, which in response, passed Decree Law 143 (1993), creating
a new legal structure and administrative model for heritage restoration in
Old Havana. Under this new heritage regime, responsibility for the reassemblage of Old Havana, and the Plaza Vieja, shifted to the reconfigured
Oficina del Historiador de la Ciudad de la Habana (OHCH). In other words,
Decree 143 transformed the OHCH from a local cultural institution, subordinated to the provincial government, to an entrepreneurial sub-state
heritage agency, answerable directly to the highest level of government—
the Consejo de Estado (Cuban Council of State). Together with Decree
2951 (1995), which designated Old Havana as a zona de alta significación
para el turismo (Zone of High Significance for Tourism), Decree 143 gave
the OHCH the unprecedented ability to plan, administer, and self-finance
the restoration of Old Havana independently. In short, it created, for the
first time in this post-Soviet socialist context, an autonomous branch of
government charged with generating revenues to reinvest in redeveloping Old Havana. It was both a state-owned business entity and a branch
of government focused on historic restoration, tourism, planning, zoning,
taxation, infrastructure development, and social housing.
In keeping with these new entrepreneurial and governance capacities,
the OHCH set up a pair of commercial arms to operate hotels and
restaurants and lease commercial office space. The first of these was
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and the Return of the Colonial Past in Post-Soviet Cuba
the tourism company, Habaguanex (1994), which over the course of the
next decade would establish a profitable network of 15 hotels and more
than 100 restaurants, bars and shops, and over 30 museums, concert
halls, and art galleries, generating over $100 million USD annually in gross
income (Fornet Gil 2011:308). The second was the commercial real estate
company, Fenix, which rented office space in restored buildings to foreign
enterprises interested in setting up shop in the old city. While these new
economic actors were not private, they operated in order to generate
profits and exploit the buildings and public space of the Plaza Vieja for
commercial uses (Plan Maestro 2008). In addition to these commercial
actors, the OHCH also established an office known as the Plan Maestro
para la Revitalización Integral de La Habana Vieja (Office of the Master
Plan for the Integral Revitalization of Old Havana), an entity charged with
undertaking the planning and urban administration of the entire prioritized
conservation district, including the approval of proposed new uses of
buildings and issuing construction licenses. Building on rights conferred
by Decree 2951, which granted it the powers of eminent domain, the
OHCH also established its own housing office, superseding the municipal
government’s Oficina de Vivienda. This enabled it to reassign housing
units to Old Havana residents independently, and relocate Plaza Vieja
residents to new replacement housing units that it constructed on the
city’s outskirts.20
This post-Soviet institutional assemblage more effectively translated
the interests of a broader range of local, national, and international actors
than its Soviet era counterpart, allowing the Plaza project to evolve, while
also transforming it based on the respective interests of those actors. They
included Habaguanex functionaries, who sought a more commercial focus
of the restoration project in return for their investment; former CENCREM
professionals, who, once recruited into the ranks of the OHCH’s office of
the Plan Maestro, continued to press for an “integrated” conservation plan
that combined social housing with new forms of economic development;
the city historian, Eusebio Leal, and the OHCH, which pursued a historicist
and colonial image of the Plaza21; the socialist state, which, turning to
tourism as the main source of national revenue, sought to increase its
international stature and percentage of profits from the OHCH projects;
and finally, a host of international donors, brokered by the UNDP,
which placed certain “conditions” on the projects in exchange for their
contributions. This actor network transformed the original CENCREM
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vision, which focused on historic preservation and social housing alone, to
one anchored in commercial retail and international tourism development.
The project became a heritage object precisely through these many
“recruitments, displacements and transformations” that came together
in order to preserve the Plaza as a historic square, restoring while also
radically changing it (Latour 1996:119).
The most significant of these transformations was the wholesale removal
of the underground parking structure. The city historian, Eusebio Leal, was
an important actor in making the decision to demolish the structure, in
keeping with his role as a person who uses history, as one historian put it,
to “motivate people to action.”22 This motivational quality is evinced in the
poetic overtones with which Leal spoke of the demolition:
[T]he demolition of the parking structure in the Plaza Vieja was the
most difficult and complicated challenge that I’ve had to face. It
was a construction that couldn’t be integrated with the concept of a
public Plaza. The construction of that parking structure was an act of
vandalism (acto vandálico), a shady deal (negocio turbio) in its time. I
assisted in accumulating these 235,000 tons of rubble, and consider
this decision a victory of justice and beauty. (Guerra 1999:4)
Based on the aesthetic criteria that privileged the colonial over the
contemporary city, Leal viewed the decision to remove the structure as
an act of “justice.” However, many residents held a contrary view, and
thought that removing the parking lot was itself a form of injustice. They
were particularly concerned with the proposal to level the structure with
dynamite because of the risk it posed to their already precarious tenement
units. In one resident’s words: “If your house collapses, the only thing that
they have to say to you is, ‘Sorry, but you’re screwed [jodido]!’, because
there are thousands of people who are living here in [emergency] shelters.”
He went on to note that: “Even though our units aren’t worth much, one
desires to hold onto them, because the other option is to possess nothing.”
This concern sent Plaza residents en masse to the Communist Party to
protest the action.
As a concession to residents, the OHCH opted to remove the massive
structure with jackhammers, a noisy, dusty process that would take two
years to complete. Leal and the OHCH then created a uniform colonial vision of the Plaza—resurfacing its single level with polished cobblestones,
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and the Return of the Colonial Past in Post-Soviet Cuba
MATTHEW J. HILL
and installing a large Carrera marble fountain in its center. OHCH planners
surrounded the fountain with a heavy metal fence—a controversial decision because it limited public access, giving rise to tensions between the
OHCH, Habaguanex, and tourists, on the one hand, and the residents
who resided in the Plaza’s solares, on the other. These tensions with residents created a heightened sense of “us” (the people) versus “them” (the
office as the representative of the new party state) (cf. Gal and Kligman
2000:51). Solar residents of color, in particular, complained about being
stopped more frequently and asked to show their identification cards. This
amounted to a new type of racial profiling and a feeling of being under 24hour surveillance.
As the project costs grew, so did the stakes in maintaining it among a
broader network of mediators who spoke in the name of history, planning,
and profits. This illustrates Latour’s point that as a technological project
gains solidity, it has to line up more and more human and non-human
actors, growing in scale as it recruits actors who further aggregate
additional resources (1996:127). This allowed the network of actors to
consolidate its own form of power which in turn led to distinct forms of
exclusion. To further protect its investments, the OHCH installed a police
Figure 5: Restored Plaza Vieja, 1998.
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station in the ground floor of a former printing shop, halting the perceived
threat of purse snatchings and other petty crimes against unsuspecting
tourists, presumably from the Plaza’s residents and those of other solares
in the vicinity.
The incorporation of the Plaza Vieja into Old Havana’s other main plazas
(Catedral, Armas, and San Francisco) as part of a tourist itinerary that
became known as the kilometro de oro (gold kilometer) further attracted
new actors and sources of investment capital. Once the center of the Plaza
was restored, Habaguanex, in conjunction with the historicist orientation
of the OHCH, increasingly appropriated other unused or underutilized
spaces in the Plaza, as the focus of the restoration shifted to buildings
with the most commercial potential. In the case of the collapsed Colegio
Santo Angel, where planners disagreed over whether to create a historicist
reconstruction or a modern structure, the OHCH and Habaguanex
decided to reconstruct a replica of the original from the ground up,
turning the building into an apartment hotel and restaurant.23 Similarly,
they created a new copy of the original Cafe Taberna that once served as
Old Havana’s first coffee shop, converting it into a restaurant and bar and
anchor for the main tourist entrance to the Plaza. The commercialization
of the Plaza further exacerbated social exclusion, since only tourists and
(primarily “white”) Cubans with access to dollars, could take advantage
of sidewalk seating at the Plaza’s new restaurants and bars. There was
also an unwritten rule against riding bicycles or playing pick-up games
of baseball, which created resentment among youth given the paucity of
other recreational spaces in the area.
The historicist reconstruction of the Plaza, together with the Colegio
and Café Taberna, played an important role in recruiting several other new
international actors into the Plaza assemblage by the early 2000s—accommodating their interests as well within this evolving heritage object.
Decisive in this regard was the United Nations Development Program
(UNDP), which selected Old Havana as one of three pilot areas in Cuba for
the implementation of its ART Global Initiative. ART (re)introduced “sustainable human development” at the local level by facilitating coordinated
action between local government actors and “international cooperation
actors” in order to strengthen territorial development processes (Biggeri
and Ferrannini 2014:90). Known as the Programa de Desarrollo Humano
Local (Local Human Development Program) or PDHL, the UNDP’s ART
initiative brought in multilateral matching funds that amounted to over
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and the Return of the Colonial Past in Post-Soviet Cuba
$650,000 USD for the redevelopment of Old Havana, leading the OHCH
to establish a new Office of International Cooperation (Hearn 2004). This
office then brokered UNDP funding from a number of international donor
nations for several high profile social and cultural development projects in
the Plaza’s solares. Yet, these promising development projects had social
costs insofar as they resulted in the displacement of many residents who
were required to move to newly constructed replacement housing on the
outskirts of Havana. They also generated debates around who ultimately
had the right to reside in the Plaza.
A letter from the OHCH’s Office of Housing to Amara, a long-term solar
resident that the OHCH had earmarked for relocation to the East Havana
suburb of Alamar, highlights the extent to which solar residents being displaced began to be seen as “troublemakers” by preservation planners.
The letter insinuated that Amara was casting the government’s efforts to
improve her housing as an “expulsion.” It also suggested that she was
using the relocation as a pretext for requesting an extra apartment for her
son and daughter-in-law, who, like many young couples, had been struggling for years to find an independent living space so that they could begin
their own family. In resisting such displacement, she and other residents
pointed to their many years of residence in the Plaza, and the distance of
the OHCH’s replacement housing (in Alamar) from the city center, which
disrupted their social connections and was inconvenient to their places
of employment. One resident commented: “I don’t see how they can talk
about social development, when all they are doing is sending people over
there [to Alamar].” In the end, nearly two-thirds of the Plaza’s 650 residents
were relocated, while most of the prized replacement housing within the
restored Plaza was assigned to “less conflictive” residents hand-picked
by the OHCH’s Office of Housing (cf. Fornet Gil 2011:309). Not only was
there a new consolidation of power spearheaded by the OHCH, which
emerged out of its commercial ventures and governing functions, but by
linking up with international interests, more money flowed into the Plaza
and the emphasis on economic sustainability took the upper hand over
keeping the previous residential community intact.
Accommodation of the interests of these international actors resulted
in a number of restorations that featured a curious blend of “historical”
and cultural influences. For instance, in response to a request from the
regional Belgian government of Wallonia, which provided funding for the
restoration of Casa del Conde de Cañongo, one of the Plaza’s largest
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solares, OHCH planners included a ground floor museum (the Casa de
Valonia) promoting the Flemish workers of that region. They similarly
included a Spanish playing card museum in another solar, at the behest of
a Spanish architectural foundation. Another solar, restored with Austrian
funding, was turned into a microbrewery, serving beer in large plastic
“beer tubes,” while funds from the Junta de Andalucía (Autonomous
Government of Andalucia) went to the restoration of the ratonera for use
as “social housing,” in addition to a new clothing boutique and perfume
shop on the ground floor. Habaguanex then decommissioned the police
station and rented out the available space to a host of international retail
chains including Benetton, Paco Valente, and Pepe Jeans.24 These and
other projects, such as the conversion of a Republican era cinema into a
planetarium at the behest of the Japanese government, shaped the Plaza
restoration in keeping with a variety of external commercial interests.
The mandate of the historical restoration was remade by the engagement with this eclectic assortment of actors and interests. Yet a series
of “framing devices” helped reinforce a uniform vision of the Plaza as a
colonial square (cf. Farías 2010b). They did so by offering a “ready-made”
perspective, training the gaze of the viewer to see the Plaza as part of a
“disciplined order of things” (Boyer 1994:253). For instance, the OHCH
decorated the entrance to the Plaza with reproductions of the lithographs
by Durnford and Garneray, depicting the Plaza in colonial times. They also
installed a cámara oscura (a dark chamber with a pinhole and mirrors),
donated by the Deputation of Cádiz, in the lookout of the Gomez Mena
office tower. The latter gave tourists a panoptical view of the Plaza, while
excluding views of the dilapidated tenements that lay just beyond its perimeter. Two archaeological sites in the northeast corner of the Plaza that
display portions of the city’s original aqueduct (1592), the Zanja Real, offered additional support for the Plaza’s antiquity, together with a life-sized
wood cutout (in the southwest corner) of a pair of soldiers playing fife and
drum dressed in the red and yellow-gold of the Spanish colonial army.
The OHCH further augmented the assemblage by hanging large blue and
white banners between the columns of all of the restored buildings in the
Plaza. The banners counterpoised grainy black and white “before” shots
of the buildings in their unrestored state, and the names of their original
aristocratic owners, with colorful “after” shots of their restored condition,
and a brief description of their contemporary use, e.g., as an office building, coffee shop, or social housing. The before and after shots suggested
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and the Return of the Colonial Past in Post-Soviet Cuba
the veracity and authenticity of the restoration, while the official logo of
the OHCH underlined its role in the revolutionary process of rescuing the
Plaza’s patrimony.
Conclusion
The benefits of an assemblage perspective are, first, that it captures the
complex range of constantly shifting social and organizational actors at
work in the Plaza Vieja, and their imbrication with a set of non-human
actors (material, symbolic, legal), leading to distinct outcomes in the
Soviet and post-Soviet socialist periods. The emphasis on “keeping the
social flat” (i.e., placing human and nonhuman actors on the same level)
shows how multiply intertwined organizational actors, in conjunction with
the affordances of buildings and the materiality of public space, combine
to produce a particular, and provisional, heritage assemblage, without
attributing predominance to any one spatial scale, or privileging the
“global” over the “local.”
Moreover, an assemblage approach reveals how sites like the Plaza
Vieja exist as provisional “projects” that can gain in solidity over time.
Rather than see such sites as stable heritage objects, this approach shows
how planning documents, like the CENCREM preservation plan, constitute “frameworks” in which diverse actors, interests, and events converge
around collective fictions—like the idea of the Plaza Vieja as an early 19th
century square (Latour 1996:18). The restoration plan played a role in realizing that vision by inscribing a particular image of the Plaza in the form
of paper, texts, and speeches that circulated as material representations,
enabling it to recruit new actors during the Soviet and post-Soviet socialist periods (McFarlane 2011:662). The realization of this project in the
post-Soviet period, a moment in which the material substance of monumental historic buildings is called upon to help solidify the nation, sustains
an updated revolutionary vision both ideologically and economically (cf.
Frederik 2012).
Finally, assemblage theory as utilized here shows how power operates
as more than a discourse—it clearly has a material dimension, and thus
must catch not only people, ideas, and institutions, but objects and things
in its heterogeneous web in order to discipline and shape behavior. In order
to understand how power operates through assemblages, the analyst
must, as Latour notes, attend to the social links or practices of assembling
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MATTHEW J. HILL
as they “weave their way through [seeming] non-social objects (cf. Latour
2005:83). This raises the important issue of the dynamism versus relative
fixity of heritage assemblages. While assemblage theory emphasizes the
distribution of agency through the vitalism, fluidity, and “élan” inherent
in specific arrangements of things (Bennett 2005:461), there is also
a tendency, clearly evident in the Plaza Vieja, for such arrangements
to become “stabilized” or “fixed” at particular points in time. At these
moments, the dynamism of assemblages have the capacity to morph into
more stable Foucaultian apparatuses or “mechanisms of entrapment”
with the capacity to turn living beings into subjects (Agamben 2009).
Returning to the before and after shots of the buildings in the restored
Plaza, three images stood out in particular because they were prominently
displayed by the OHCH on a sign near the center of the Plaza. They graphically showed the successive phases of the destruction of the parking
structure, beneath which were emblazoned the words, Plaza Vieja: Para
No Olvidar (Plaza Vieja, In Order Not to Forget). Upon seeing the sign, one
former resident commented ironically, “How can you not forget a plaza
that never existed?” This clearly demonstrates that for some residents
who have lived through the transformation, the remade Plaza Vieja might
not be as totalizing as it might initially appear, and that other forms of remaking might yet emerge. ■
Endnotes:
I use the term patrimony rather than heritage in this article because it conveys a strong sense of property
handed down through the paternal line, and thus of patrilineal kinship that is missing from the English term
heritage (see Ferry 2005:13ff).
1
Action in this respect is dislocated or distributed across a chain of actors that comprise the actor-network
(Latour 2005:46). Latour uses the term “course of action” to refer to this distributed nature of action in
which humans and nonhumans play a role. For Latour, any thing, whether human or nonhuman, that
modifies a state of affairs is an actor (2005:71).
2
For another interesting application of assemblage theory relating to intangible heritage, see Bille (2012).
Bille shows how what counts as Bedouin heritage in Jordan arises from a practice of assembly that
includes not only those who perform heritage (i.e., various Bedouin tribes), but also the multiple institutional actors involved in assembling a whole series of incommensurable and heterogeneous representations and discourses through which this heritage is subsequently presented to international bodies like
UNESCO and the general public (2012:108).
3
Brumann (2009, 2014), in contrast to many of these theorists, emphasizes a certain “agnosticism”
with respect to the uses of heritage, challenging the idea that all heritage is ultimately about invention
or practices of “falsification, petrification, desubstantiation, or enclosure” and encouraging an emic
perspective to heritage.
4
In a subsequent article, Low (2011) problematizes the “two-dimensional structure” of her social
production and social construction of space model, adding “embodied space” and “discursive practices”
to her analysis of space and place.
5
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Assembling the Historic City: Actor Networks, Heritage Mediation,
and the Return of the Colonial Past in Post-Soviet Cuba
The period of Soviet-style socialism in Cuba took place from 1959–1992. This included a period of
centralization (~1965–1974) during which the state consolidated control over the means of production
through agrarian reform laws and the nationalization of businesses; a period of decentralization (~1975–
1985) in which it introduced market features and some private enterprise into the state sector; and a
period of rectification (~1985–1992) in which it reined in private markets while introducing joint venture
agreements in pursuit of Western investment and management expertise. The period of post-Soviet socialism (1992–present) coincided with the development of further joint ventures, especially in tourism,
the decriminalization of dollars, and the reintroduction of farmers markets and other forms of private
enterprise (see Eckstein 1994).
6
This clareo approach represented a shift from an earlier project that the IPF carried out in Central Havana
in the 1970s, where it tore down several blocks of traditional architecture in their entirety in order to
construct a series of high-rise apartment blocs using pre-fabricated materials (Plan Maestro 2008:8,
Gómez Díaz 2011:48). This 1970s project was subsequently criticized for the radical transformations that
it made to the morphology and image of the traditional city (Plan Maestro 2008:8).
7
For a series of similar proposals, incorporated into the Departamento de Monumentos 1980s restoration
plan for Old Havana, see Departamento de Monumentos 1981, Annex p. 5.
8
For more on this emphasis on replacing the “excess population” in Old Havana with cultural and tourist
installations, see Grupo Asesor (1989:55).
9
As one architect who worked for the Departamento de Monumentos at the time noted: “This was the first
project carried out on account of the fact that the Casa was an emblematic institution, of stately influence,
and representative of the baroque architecture of the 18th century…The idea was to turn the Casa into
a focus of cultural activities that could be projected out to the community, thereby helping to change the
physiognomy of the Plaza Vieja” (Melero Lazo 2002).
10
I draw on Latour’s notion of translation here in arguing that technological projects must transform
global problems, such as crowding in the city, through a series of local solutions like integrated historic
preservation that attract entities like the IPF to become interested in the local solution. Such translations
are important to generate interest in a project (Latour 1996:32–34, 118–120).
11
Personal interview with Madeline Menéndez and Alina Ochoa, May 29, 2016. Oficina del Plan Maestro.
Habana Vieja, Cuba.
12
This is evident in a series of architectural renderings from the CENCREM plan that illustrate how to
transform neoclassical facades into colonial surfaces through the introduction of Persian blinds and fanshaped windows (Capablanca 1983b:27, 31).
13
Upon completion of these projects, CENCREM architects worked on other more culturally oriented
projects in the plaza. These included an 18th century merchant’s house (the Colegio Santo Angel), the
19th century home of the Cuban philharmonic society (the Casa de las Hermanas Cardenas), a Republican
era cinema, and an old coffee shop (Melero Lazo 2011:37).
14
Personal interview, May 22, 2016. Oficina del Plan Maestro. Habana Vieja, Cuba.
15
The most outlandish proposal came from the California architect Eric Owen Moss, who proposed to
“slice” away the plaza’s existing buildings, leaving portions of the original facades, while mostly replacing
the plaza’s buildings with bleachers, rupturing the peripheral street grid, and “creating instead a zigzagging
pedestrian path around the perimeter” (Lerner 2001).
16
Personal interview with Nelson Melero Lazo, January 28, 2002. CENCREM. Habana Vieja, Cuba.
17
Personal interview with Carlos Venegas Fornias, February 5, 2002. CENCREM. Habana Vieja, Cuba.
18
These residents were relocated from solares in the Parque Central, the Plaza de la Catedral and the Plaza
Vieja that were being restored for use as hotels (e.g., Hotel Parque Central), restaurants (e.g. Restaurant la
Mina), and museums (e.g., Casa de Bolivar). During the 1980s, the populations in the plaza’s three largest
solares, which housed over half of the plaza’s residents expanded, due to the lack of replacement housing
(Galeano Mastrangelo and Fornet Gil 1998:24–26).
19
The entrepreneurial and administrative powers conferred on the OHCH by this new legal structure are
rare in Cuba. By contrast, the offices that manage Cuba’s other historic centers are administered through
local municipal governments, and their budgets are limited by taxes that they collect in the city. Moreover,
they are not allowed to run tourism businesses like the OHCH, which are instead operated by state
enterprises or individuals. This means that the work of these local conservation offices are largely limited
to minor repairs and beautification (painting building facades) and symbolic activities (publishing articles
and organizing lectures and cultural events) (Tanaka 2012).
20
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MATTHEW J. HILL
In this respect, the OHCH continued the conservation orientation of the Dirección de Patrimonio Cultural.
21
Personal interview with Carlos Venegas Fornias, June 1, 2013. Habana Vieja, Cuba.
22
Arguably, this decision reinforced the view of the UNESCO assessor who in the 1980s criticized what
he called the “historicist” nature of the restoration, and an inability to incorporate “a new language as
an expression of the current epoch” (Ramon Moreno 1988:6–7). In this case, the material remains and
meticulous documentation of the original structure facilitated the OHCH’s ability to reconstruct it, albeit
with an additional floor for an added hotel room.
23
On the other side of the plaza, Habaguanex also rented out retail space for a Paul & Shark store that
opened in the early 2000s in the ground floor of the Casa de Don Pedro Alegre. The other shops opened
in 2011 after the restoration of the ground floor of a 1940s apartment building, which had formerly been
used as a police sub-station.
24
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F o r e i g n L a n g u a g e Tr a n s l a t i o n s :
Assembling the Historic City: Actor Networks, Heritage Mediation, and the Return of the Colonial Past in
Post-Soviet Cuba
[Keywords: Assemblage theory, materiality, heritage, Cuba, socialism, urban spaces]
Ensamblando la ciudad histórica: redes de actores, mediación del patrimonio y el retorno del pasado
colonial en la Cuba postsoviética
[Palabras clave: Teoría del Actor-Red, ensamblajes, materialidad, patrimonio, Cuba, socialismo,
espacios urbanos]
装配历史古城: 论后苏联时代古巴的行动者网络,遗产调解,以及殖民时代的回归
[关键词: 集群理论,物质性,遗产,古巴,社会主义,都市空间]
Ассамбляж исторического города: сети субъектов, согласование наследия и возвращение
колониального прошлого в пост-советской Кубе.
[Ключевые слова: теория ассамбляжа, материалитет, наследие, Куба, социализм, городское
пространство]
Agregando a Cidade Histórica: Redes-Ator, Mediação Patrimonial, e o Regresso do Passado Colonial na
Cuba Pós-Soviética
[Palavras-chave: Teoria de assemblagem, materialidade, património, Cuba, socialismo, espaços
urbanos]
ﻋﻮدة اﳌﺎﴈ اﻻﺳﺘﻌامري ﰲ ﻛﻮﺑﺎ ﻣﺎ ﺑﻌﺪ اﻟﺴﻮﻓﻴﺎﺗﻴﺔ، اﻟﻮﺳﺎﻃﺔ اﻟﱰاﺛﻴﺔ، ﻧﻈﺮﻳﺔ ﺷﺒﻜﺔ اﳌﻤﺜﻞ:ﺗﺠﻤﻴﻊ اﳌﺪﻳﻨﺔ اﻟﺘﺎرﻳﺨﻴﺔ
اﳌﺴﺎﺣﺎت اﻟﺤﴬﻳﺔ، اﻻﺷﱰاﻛﻴﺔ، ﻛﻮﺑﺎ، اﻟﱰاث، اﳌﺎدﻳﺔ، ﻧﻈﺮﻳﺔ اﻟﺘﺠﻤﻴﻊ:ﻛﻠامت اﻟﺒﺤﺚ
1268