Project Management Decisison Analysis

Due to recession in early 1990s, Mercedes Benz lost his market share. In response to this
situation Mercedes Benz take some initiatives such as working extensively with customers,
suppliers and all others relative parties. They launched a new type of car called AAV (all
activity vehicle) which provides both SUV and luxury phenomenon.
Doing this activities MB had to compete with some matters like cost management. Most
of the customers want a standardized product within a reasonable price. Giving importance
to this customer demand MB did some survey regarding what customer want, on which
customers are giving more importance. They developed component important index and
tried to find out the most important characteristics of customer buying behavior. The also
manufactured these types of cars in USA as it was more demanded right there.
As some of the other renowned brand like Jeep, Ford, GM, MB tried their best to maintain
the quality within reduced cost. To be successful in this case they tried to reduce the cost
of components that made up the function group and ultimately reduced the cost of function
group.
To be efficient in production MB needed to be communicated with suppliers and
accountants constantly. Suppliers attended meetings constantly with cost planners. They
were in the development and design partners from the very early stages of development.
And to get the benefit of JIT (Just in Time) it was really important. On the other hand,
accounts provide services through ensuring that actual cost did not exceed the targeted cost.

I saggi di questo volume sono divisi in  tre parti. Nella prima si esamina il processo decisionale anche con riguardo agli obiettivi nella valutazione degli investimenti pubblici. Nella seconda vengono trattati i parametri nazionali: tasso sociale di sconto, salario e tasso di cambio ombra. Nella terza vengono affrontati i problemi metodologici del bilancio e della valutazione d'impatto ambientale.