Yotpo

ICYMI… We invited 100 marketers to take a trip with us to the Retention Dimension and it was a massive hit. 🚀 Huge thanks to everyone who joined us for the day full of deep dives into retention strategies, insights, and, of course, a lot of fun. We loved every minute of the unconference vibe, and we hope you did too. Couldn’t make it this time? Head to our event rewind – link in the comments.

We love celebrating our customers' unforgettable MOMENTS! ✨ It all started with their names lighting up Times Square, and now, we’re continuing the celebration with a special token of appreciation delivered right to their doorstep. A huge shoutout to the incredible teams at Aviator Nation and Little Words Project! We’re thrilled you enjoyed your MOMENT, and this is only the beginning. Stay tuned for many more unforgettable MOMENTS to come...🥳 - Roy Shakerchi & Sydney Falchook express their gratitude for Curtis Ulrich, Matthew Solusod, Cory Uehlein and the whole AV team! Margot Christ shares some love for Joanne Coffey, Natalia Olvera, Richa Nihalani and the whole squad at LWP!

Been loving all the Yotpo marketing and events coming out the past few months. I received an exciting package in the mail today - our own Yotpo flamingo milestone trophy! As a partner to the brand, they're constantly celebrating our wins (big & small) and that's really appreciated. Now to find a spot on my desk for this flamingo.. A special thanks to my much more digitally creative wife Annie Bolding for the unboxing edits here.

Quality >>>> Quantity What’s the biggest mistake that D2C brands are making right now? 🤷🏻 According to Adam Kitchen, Co-Founder of retention marketing agency Magnet Monster, brands need to start small and grow out their email cadences over time -- and not the other way around. Watch below to make sure you’re not making this mistake 👇 Brought to you by Yotpo Partners 💌

It’s spooky szn! And what’s scarier than Black Friday being just around the corner? 😱 But fear not, our month-by-month BFCM planner can make this period smooth sailing. Check out the calendar in the comments to see what’s in store this month👇

Is there such a thing as relying too heavily on your org’s founder? Adam Kitchen, Co-Founder of Magnet Monsters, leading retention marketing agency & Yotpo Partners, explains that although his personal brand is thriving, he also pushes his agency to not just become “The Adam Kitchen Show” 📺 Agencies, like all businesses, need to make sure they’re strong enough on their own to thrive on their own  - which really shows the true strength of their founder 💪 Watch what else Adam has learned as a founder 👇

Why is their marketing so good?? This Walkaway campaign is pretty genius and so taggable. Yotpo I’m thiiiiiis close to switching to you because of how smart you are. Tomer your team is incredible. Eli Weiss and Rad Mitic you are a legends. Thank you for my shoes! I love them.

YOTPO 👏🏻 After getting lost on the subway (metro cards are indeed not scannable)… I made it to the best retention event there ever was. You just HAD to be there. Casual. Shots. Slides. No agenda. No rules. The freaking smartest people. It was incredible. Literally speechless. If you missed out, you MISSED OUT. Eli Weiss - glad I finally got to meet the legend in person. You’re crushing it. Yotpo is so lucky. I’m RSVP-ing for the next one right now. Save my spot. Yotpo Tomer Tagrin. - 👏🏻👏🏻👏🏻

Yesterday at #RetentionUncensored, I had the pleasure of moderating an Email Marketing discussion and wanted to share our Do's and Don'ts summary: DO: - A/B test before implementing changes. - Include educational emails in your welcome journey. - Think through and implement as many trigger scenarios as possible (1/5-star reviews, abandonment, entered/left a lifecycle). - Add a human touch because customers hate talking to robots (e.g., "Hi, this is Michelle"). - Include dynamic content to build evergreen templates you can set & forget. - Ask your CSM for ideas and help. DON'T: - Test new initiatives in Q4 (!!!) - Make a 180-degree change without testing the concept. - Send too many emails. - Automatically follow your VP’s advice if you believe it’s wrong—provide data to show otherwise. Thank you for this opportunity Yotpo ! Looking forward to the next one!

It's finally time to meet THE LOYALISTS. These are the heroes behind your brand, the top 20% of customers who drive 75% of your revenue. We're here to help you understand these top shoppers, so you can deliver experiences that will keep them coming back again and again. Dive into digestible data from 100K+ eCommerce stores and 3+ million shoppers. Leave with game-changing insights... and maybe, a box chock full of products from some of the best DTC brands 🤑 Learn more at the link in the comments 👇