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    Rebecca A Sturtevant Resume

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    The document is a resume for Rebecca A. Sturtevant, a communication and media relations specialist based in Seattle, WA. It summarizes her experience garnering local, national, and international media coverage for events and issues. It also lists her skills in areas such as media relations, public affairs, strategic messaging, and social media campaigns. Her resume provides details of previous roles managing media relations for various organizations, including non-profits, in locations such as Alabama and Washington.

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    Rebecca A Sturtevant Resume

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    126 views2 pages
    The document is a resume for Rebecca A. Sturtevant, a communication and media relations specialist based in Seattle, WA. It summarizes her experience garnering local, national, and international media coverage for events and issues. It also lists her skills in areas such as media relations, public affairs, strategic messaging, and social media campaigns. Her resume provides details of previous roles managing media relations for various organizations, including non-profits, in locations such as Alabama and Washington.

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    The document is a resume for Rebecca A. Sturtevant, a communication and media relations specialist based in Seattle, WA. It summarizes her experience garnering local, national, and international media coverage for events and issues. It also lists her skills in areas such as media relations, public affairs, strategic messaging, and social media campaigns. Her resume provides details of previous roles managing media relations for various organizations, including non-profits, in locations such as Alabama and Washington.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    126 views2 pages

    Rebecca A Sturtevant Resume

    Uploaded by

    api-287660217
    The document is a resume for Rebecca A. Sturtevant, a communication and media relations specialist based in Seattle, WA. It summarizes her experience garnering local, national, and international media coverage for events and issues. It also lists her skills in areas such as media relations, public affairs, strategic messaging, and social media campaigns. Her resume provides details of previous roles managing media relations for various organizations, including non-profits, in locations such as Alabama and Washington.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 2

    Rebecca A.

    Sturtevant
    Seattle, WA | rasturtevant@gmail.com | 802-598-6445 | Twitter | LinkedIn

    Communication and Media Relations Specialist

    Experience in creating effective promotional materials for events and issue areas, including advisories, press releases,
    backgrounders, fact sheets and press kits
    Proven ability to garner local, state, regional, national and international media coverage
    Coordinated logistics for local and national events and conventions
    Proven track record in developing and implementing strategic communication plans
    Demonstrated experience in planning and executing FAM tours and one-off media visits

    SKILLS

    Media Relations and Media Training


    Public Affairs and Crisis Communication
    Strategic Messaging
    Social and Traditional Media Campaigns

    Stakeholder Engagement
    CisionPoint
    Radian6
    Adobe Photoshop

    COMMUNICATION EXPERIENCE

    Verge Pipe Media; Auburn, AL (based in Seattle)


    Chief Media Hustler (Consultant); 2015-Present
    Manage media relations and earned media opportunities for a boutique strategic digital marketing and public relations
    agency with clients in nonprofit, higher education, hospitality and consumer industries

    GreenRubino; Seattle, WA
    Account Executive; 2014-2015
    Managed media relations and implemented and executed strategic communication strategy for clients in tourism,
    hospitality and nonprofit industries. Cultivated relationships with local, regional and national media covering food,
    travel, health care and entertainment
    o Created yearlong action plans for clients with a strategic outlook on upcoming editorial opportunities, events
    and awards
    o Crafted press materials including calendar alerts, media advisories, press releases and fact sheets to
    showcase upcoming events and announcements of new packages and newsworthy items, draft bylines for
    clients for publication
    o Developed and executed media FAMs and one-off media visits for destination marketing organization clients
    o Developed and executed VIP media preview events for restaurant openings

    Contract Position; Seattle, WA


    Consultant for the Southern Poverty Law Center; July 2014-December 2014
    Oversaw, implemented and coordinated all media relations and communication strategy for the Intelligence Project,
    legal areas for Children at Risk and education in Florida, LGBT Rights, Economic Justice, the Immigrant Justice Project
    and New Opportunities, including health care policy
    Led communication and logistical efforts for SPLC in the MTV Look Different Campaign
    Created and implemented the media launch for a new program called SPLC on Campus that gave college students the
    opportunity to get involved in social justice and student activism on their campus and in their community

    Advisory Council of Communication Professionals; Montgomery, AL


    Member; January 2014-December 2014
    Advised communications faculty at a Historically Black College and University on skills and experience needed to help
    students succeed as PR and communication professionals

    Verge Pipe Media; Auburn, AL


    Chief Media Hustler (Consultant); 2011-2014
    Managed media relations and earned media opportunities for a boutique strategic digital marketing and public relations
    agency with clients in nonprofit, higher education, hospitality and consumer industries
    o Branded Event Tactical as a project of Verge Pipe Media for the purposes of creating a digital customer service team to
    help support the concession stands through social media during football season for client Sodexo
    o Crafted press material to create an awareness of the concessions social media pages for Event Tactical, which is
    responsible for the social media support for the concession stands at the football stadiums

    Southern Poverty Law Center; Montgomery, AL


    Communications Associate and Intern Coordinator; March 2014-July 2014
    Communications Assistant and Intern Coordinator; 2011-2014
    Managed media relations for national nonprofit civil rights organization fighting hate, teaching tolerance and seeking justice
    for the most vulnerable members of society. Cultivate relationships with national and international media outlets to help
    raise awareness of the projects, campaigns and program areas that are focused on. Supervise d and managed logistics for
    events and the media. Led the coordination of logistics as an organizational partner with the MTV Public Affairs team for the
    multi-year Look Different campaign
    o Communication strategist for the Civil Rights Memorial Center, Intelligence Project and the Southern Poverty Law
    Centers director of outreach. Major initiatives include a national college tour to speak about the state of hate and
    intolerance on college campuses today and a campaign to raise awareness of the forgotten, ordinary people who lost
    their lives during the civil rights movement
    o Increased awareness of the Civil Rights Memorial Center and its director on a national and international scale by
    garnering national and international media coverage and interviews
    o Supervised an internship program where one to two student interns work in the public affairs department every semester

    EDUCATION

    Auburn University; Auburn, AL


    Bachelor of Arts, Communication; 2011

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