Audit Report Bihar Tourism
Audit Report Bihar Tourism
Audit Report Bihar Tourism
ndia
DEPARTMENT OF TOURISM GOVERNMENT OF INDIA MARKET RESEARCH DIVISION
TABLE OF CONTENTS
Chapters Page Nos.
Executive Summary Introduction Objective of the Study Terms of Reference Plan for the Survey Survey Design Tourist Traffic Estimation Methodology Project Team Sampling Plan Chapter 1.0 Chart 1.1 Chart 1.2 Table 1.1 Chart 1.3 Table 1.2 Table 1.3 Table 1.4 Table 1.5 Table 1.6 Table 1.7 Table 1.8 Chart 1.4 Table 1.9 Table 1.10 Table 1.11 Tourist Traffic in Bihar Annual Tourist Composition Month-wise Trend in Tourist Traffic Total Tourist Traffic (Month-wise) Tourist Traffic at Different Destination Trend in Tourist Traffic (Non Buddhist Destinations) Total Tourist Traffic (Buddhist Destinations) Domestic Tourist Traffic Foreign Tourist Traffic Total Tourist Traffic (Day Tourist and Staying with Friends & Relatives) Day Tourist Traffic Total Tourist Traffic (Destination-wise) Tourists Staying Overnight in Accommodation Units Tourist Bed Nights (Month-wise Trend) Quarterly Bed Nights : Accommodation Units(NonBuddhist Destinations) Quarterly Bed Nights : Accommodation Units(Buddhist Destinations)
1 - 15 16 19 20 20 21 22 - 26 27 28 29 - 34 35 -55 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51
TABLE OF CONTENTS
Chapters Page Nos.
Chart 1.5/1.6 Table 1.12 Table 1.13 Chapter 2.0 Table 2.1 Table 2.2 Table 2.3 Table 2.4 Table 2.5 Table 2.6 Table 2.7 Table 2.8 Table 2.9 Table 2.10 Table 2.11 Table 2.12 Table 2.13 Chapter 3.0 Table 3.1 Table 3.2 Table 3.3 Table 3.4
Average Occupancy at Accommodation Units Profile of Foreign Tourists Profile of Domestic Tourists Tourist Profile Marital Status and Age of Tourists Age & Gender of Tourists Annual Household Income Country/ State of Origin Educational and Occupation (Head of Group) Travel Habits of Tourists Average Bed Nights Spent by Tourists Main Purpose of Visit Size of Group of Tourists Popular Accommodation (Domestic Tourists) Popular Accommodation (Foreign Tourists) Popular Accommodations Popular Eating Outlets Tourist Satisfaction Overall Satisfaction of Tourists Tourist Satisfaction of Service Elements Tourist Experience Vs Expectation Comparison of Bihar with Other Places
TABLE OF CONTENTS
Chapters Page Nos.
Chapter 4.0 Chart 4.1 Table 4.1 Chart 4.2 Chart 4.3 Chapter 5.0 Table 5.1 Table 5.2 Table 5.3 Table 5.4 Table 5.5 Table 5.6 Table 5.7 Table 5.8 Table 5.9 Chapter 6.0 Table 6.1 Table 6.2 Table 6.3 Table 6.4 Table 6.5
Tourist Expenditure Tourist Expenditure ( Quarterly Trend) Summary if Tourist Expenditure Expenditure Prior to Visit (Quarterly Trend) Day Tourists Expenditure (Quarterly Trend) Tourists Awareness & Perception of Buddhist Destinations Awareness about Buddhist Destinations in Bihar Buddhist Destination Visited in Bihar Awareness about Buddhist Destination Outside Bihar Buddhist Destination Visited Outside Bihar Sources of Information about Buddhist Destinations Opinion on Buddhist Sites Satisfaction with Buddhist Destinations Reasons for Dissatisfaction Reasons for not Visiting Tourists Awareness & Perception of North Eastern Destinations Awareness of North-Eastern States North-Eastern States Visited Opinion on North-Eastern States Overall Satisfaction with North-Eastern States Reasons for Dissatisfaction with North-Eastern States
TABLE OF CONTENTS
Chapters Page Nos.
Chapter 7.0 Table 7.1/7.2 Table 7.3 Table 7.4 Table 7.5 Table 7.6 Table 7.7 Chapter 8.0 Table 8.1 Table 8.2 Table 8.3 Table 8.4 Chapter 9.0 Chapter 9.1 Table 9.1 Table 9.2 Table 9.3 Table 9.4/9.5 Table 9.6/9.7/9.8/9.9 Table 9.10 Chart 9.1
Census of Hospitality & Travel Sector in Bihar Accommodation Census Presence of Accommodation Units (Non-Buddhist Destination) Presence of Accommodation Units (Buddhist Destination) Population of Eating Outlets Population of Tour and Travel Agencies Population of Souvenir & Handicraft Shops Profile of Accommodation Units Rooms Availability (Non-Buddhist Destinations) Rooms Availability (Buddhist Destinations) Hotel Facilities Hotel Infrastructure Employment in Hospitality & Travel Sector in Bihar Direct Employment in Accommodation Units Average Employment in Accommodation Units Average Employment in Accommodation Units (Non- Buddhist Destinations) Average Employment in Accommodation Units (Buddhist Destinations) Average Employment in Accommodation Units (Category-wise) Average Employment in Accommodation Units (Destination-wise) Age Profile of Employees Age Profile of Employees
101-109 103-104 105 106 107 108 109 110-115 112 113 114 115 116 118-128 119 120 121 122-123 124-127 128 128
TABLE OF CONTENTS
Chapters Page Nos.
Chapter 9.2 Table 9.2.1 Table 9.2.2 Table 9.2.3 Chart 9.2.1 Chapter 9.3 Table 9.3.1 Table 9.3.2 Table 9.3.3 Chart 9.3.1 Chapter 9.4 Table 9.4.1 Table 9.4.2 Chart 9.4.1 Chapter 10.0
Direct Employment in Eating Outlets Projected Employment in Eating Outlets (Categorywise) Projected Employment in Eating Outlets (Destinationwise) Age Profile of Employees Age Profile of Employees Direct Employment of Tour & Travel Agencies Projected Employment of Tour & Travel Agencies (Category-wise) Projected Employment of Tour & Travel Agencies (Destination-wise) Age Profile of Employees Age Profile of Employees Direct Employment of Souvenir & Handicraft Shops Projected Employment of Souvenir & Handicraft Shops Age Profile of Employees Age Profile of Employees State Government Expenditure & Earnings Planned Expenditure for 2006 - 2007 Projects for 2006 - 2007 Centrally Assisted Projetcs Planned Expenditure for 2005 - 2006 Expenditure on Projects for 2004 - 2005 Projects completed in 2003 - 2004
129-132 130 131 132 132 133-136 134 135 136 136 137-139 138 139 139 140-146 142 143-145 146-149 150 151 152
TABLE OF CONTENTS
Chapters Page Nos.
Projects completed in 2002 - 2003 Earning for 2003-2004, 2002-2003 & 2001-2002 Appendix 1 (Satisfaction of Service ElementsDestination-wise) Appendix 2 (Satisfaction with Service ElementsDomestic and Foreign Tourists Annexure (Hotel Census Data)/(Questionnaires)
EXECUTIVE SUMMARY
Department of Tourism (MR Division), Ministry of Tourism & Culture, Government of India, commissioned Market Pulse, to ascertain the tourist traffic in the state of Bihar from January, 2005 to December, 2005. This survey was based on an extensive field data collection in 24 important tourists destinations in Bihar from January, 2005 to December, 2005. More than 19000 face to face interviews with tourists as well as personnel in hospitality and travel & trade sectors were carried out, while data was collected from 498 accommodation units on a monthly basis. Apart from this, a census of accommodation units, travel agencies, eating outlets and souvenir shops was carried out in the month of January, 2005 to ascertain number of units of each. The main objective of this study is to track the tourism scenario in the state of Bihar, in terms of the following parameters: Volume of tourist traffic at important destinations in Bihar Profile of domestic and international tourists visiting Bihar Feedback of tourists on their experience during their visit to Bihar Expenditure pattern of domestic and foreign tourists Profile of places of accommodation and their occupancy levels Direct employment generated by tourism Progress of the state governments tourism plan
Major findings of this survey are given subsequently. TOURIST TRAFFIC IN BIHAR A total of 58,44,196 tourists (including day tourists) visited the 24 destinations, in the period January December 2005. The peak in tourist traffic came in the fourth quarter, which accounted for 33% of all tourists. This rise can be attributed to the Sonepur cattle fair, which was attended by approximately 580,000 day tourists in the months of November - December. There was a significant increase in the tourist traffic in September because of higher numbers visiting Gaya for Vishnu Puja and religious rites (Pind-dan). The months of January and December witnessed higher numbers of foreign tourists. Tourist traffic remained weak at both Buddhist and non-Buddhist destinations in the summer months. Foreign tourists accounted for almost 7% of the traffic at Buddhist destinations and less than 1% at non-Buddhist destinations.
Destinations
Total
Contri. %
62113 14383 13559 11302 5560 3639 3700 2296 2231 2048 1587 1086
42460 17420 9192 19956 5229 5413 1200 1452 2810 1336 7175 1033
60692 16184 10359 7383 4316 5190 2474 1704 1860 1645 2513 1381
68821 11799 15506 5190 3707 8155 572 2334 808 1724 1627 676
57843 12414 10446 5542 3503 5928 61 2218 1326 1941 1968 1591
62130 9147 10614 5080 2734 5279 310 2317 1392 812 1911 1618
64418 10378 10814 8114 2715 5704 844 2293 1495 1516 1817 1545
62458 9267 13304 7550 2788 5434 1743 2228 1298 1481 1240 1479
61872 10095 19190 7576 3466 6699 2965 2322 1374 1387 827 1380
51217 9085 12358 10023 3503 6849 180 2180 1632 1755 1109 1319
51618 10363 12244 8095 4113 7179 1300 2022 2424 1402 1312 1332
61277 9921 12401 12481 3846 8074 3740 2315 2071 1766 1805 1658
706919 140456 149987 108292 45480 73543 19089 25681 20721 18813 24891 16098
46.72 9.28 9.91 7.16 3.01 4.86 1.26 1.70 1.37 1.24 1.65 1.06
123504 114676 115701 120919 104781 103344 111653 110270 119153 101210 103404 121355 1349970 89.22 6545 16977 3390 3271 3057 4759 3300 2926 3978 4349 5229 5583 4.19 63364 8113 10295 7081 7543 6194 6734 4298 4731 5661 10508 7771 10853 89782 5.93 2000 277 277 360 109 147 127 505 906 551 1549 1313 0.54 8121 320 55 70 40 0 2 20 0 0 0 90 70 0.04 667 181 16 108 8 244 64 3 5 22 28 6 7 0.05 692 30 7 0 4 0 10 17 105 95 2 144 104 0.03 518
17189 27627 10926 11226 9604 11716 7765 8272 10662 15438 14789 17930 163144 10.78 140693 142303 126627 132145 114385 115060 119418 118542 129815 116648 118193 139285 1513114 100.00
Destinations
Total
Contri. %
360 5 261 0 0 61 0 22 1 31 0 0
103 0 13 0 79 0 0 245 2 0 0 0
354 0 11 0 120 70 0 78 6 0 0 0
720 0 20 0 42 100 0 95 3 8 0 0
1632 2 85 0 110 0 0 90 12 0 0 0
16.70 0.07 3.32 0.02 2.13 2.55 0.00 4.25 0.05 0.44 0.04 0.04
2879 956 47 11 0 52 0
1074 348 14 0 0 0 0
793 247 14 8 0 0 0
442 842 38 60 0 0 0
7928 11453
7212 7953
3793 5641
1066 3945
362 1436
269 1062
940 1382
1819 2458
1880 2868
3400 4915
8136 10067
8344 10934
45149 64114
70.42 100.00
Destinations
Total
Contri. %
31994 7097 6787 5572 2739 1841 1822 1240 1099 1040 794 543
20151 28938 8200 7617 4448 4926 9391 2461 2576 565 694 1323 643 3376 486 3474 2031 2522 1164 1139 875 798 1183 650
35677 6078 8523 2674 1922 4629 295 1468 416 907 838 348
31247 6686 5646 2984 2074 3281 33 1345 715 1072 1060 857
33631 4925 5730 2736 1537 2853 167 1387 750 453 1029 875
31779 5112 5333 3996 1376 2809 416 1250 737 747 895 761
32358 4774 6859 3889 1498 2835 898 1188 672 763 639 762
47219 7616 14492 5715 2646 5129 2237 1823 1039 1052 624 1041
34729 6057 8283 6682 2548 4645 120 1535 1090 1177 739 879
15906 3096 3683 2418 1261 2144 388 631 728 419 392 398
42227 6616 8425 8321 2702 5383 2493 1595 1382 1177 1203 1105
385855 73874 83135 57852 24795 40647 10598 15295 10826 10248 12772 8705
45.70 8.75 9.85 6.85 2.94 4.81 1.26 1.81 1.28 1.21 1.51 1.03
82629 734603 8442 52727 7873 51255 1079 4694 47 323 7 439 69 272
12372 74940
16395 70709
6926 62243
6328 70103
5366 62366
6453 62526
4287 59498
12558 81042
12.99 100.00
Destinations
Total
Contri. %
73922 106158 123183 104805 112800 113048 111721 128908 101921 81183 305000 30082 27943 20986 22425 16520 18183 16483 20791 17775 15802 16319 18070 29428 18936 19220 18970 23683 39563 24308 18796 34451 12746 9027 7451 9450 9253 2072 4271 2545 4178 4853 3211 2360 2928 12387 1783 4338 2384 9231 6634 15981 1017 5067 1437 3132 2894 1202 10009 6955 11004 110 4511 2397 3596 3554 2873 9178 5154 9568 560 4652 2516 1519 3451 2935 14217 4895 9994 1479 4447 2623 2656 3184 2707 13429 5172 9790 3100 4102 2319 2634 2206 2631 15603 7225 14003 6106 4978 2836 2873 1703 2842 19610 7478 13631 352 4506 3199 3453 2170 2581 12341 6438 10945 1982 3220 3714 2137 2000 2031
222569 199249 202931 220192 191175 188073 196403 197270 247431 200984 465589 517502 3049368 24219 40510 10929 7518 6149 9041 7257 7456 11066 14187 18685 24775 181793 15312 18860 13445 13484 11212 12187 7597 9297 12645 21522 13248 23105 171914 3504 639 639 660 197 280 328 996 1870 1078 2637 3166 15994 561 95 121 71 0 4 35 0 0 0 137 137 1161 359 28 276 107 441 116 5 12 54 67 23 20 1508 53 12 0 7 0 18 30 187 196 4 220 203 930
44008 60144 25410 21847 17999 21646 15252 17948 25831 36858 34950 51406 373299 266577 259393 228341 242039 209174 209719 211655 215218 273262 237842 500539 568908 3422667
10.91 100.00
706919 140456 149987 108292 45480 73543 19089 25681 20721 18813 24891 16098
46.72 0.00 9.28 9.91 7.16 3.01 4.86 1.26 1.70 1.37 1.24 1.65 1.06
16.70 0.00 0.07 3.32 0.02 2.13 2.55 0.00 4.25 0.05 0.44 0.04 0.04
717670 140507 152124 108311 46851 75180 19090 28405 20753 19093 24918 16122
45.50 0.00 8.91 9.64 6.87 2.97 4.77 1.21 1.80 1.32 1.21 1.58 1.02
385855 73874 83135 57852 24795 40647 10598 15295 10826 10248 12772 8705
45.70 0.00 8.75 9.85 6.85 2.94 4.81 1.26 1.81 1.28 1.21 1.51 1.03
1295387 580000 251654 276162 195054 84101 135965 34849 51298 37070 34442 44243 29144
37.85 16.95 7.35 8.07 5.70 2.46 3.97 1.02 1.50 1.08 1.01 1.29 0.85
2398865 580000 466027 511412 361210 155744 251787 64535 94995 68648 63782 81931 53970
41.05 9.92 7.97 8.75 6.18 2.66 4.31 1.10 1.63 1.17 1.09 1.40 0.92
163144 1513114
10.78 100.00
45149 64114
70.42 100.00
208304
13.21
109711 844314
12.99
373299
10.91
691303 5844209
11.83 100.00
1577328 100.00