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    Rohit Sawhney is a marketing and product development professional with over 15 years of experience. He has worked for various telecom companies in India, most recently as the Manager of Marketing at Bharti Infotel Ltd. where he launched new services and managed revenue streams. He holds a postgraduate diploma in business management and has achieved success in launching products, driving revenues, and benchmarking practices in the telecom industry.

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    Rohit Sawhney is a marketing and product development professional with over 15 years of experience. He has worked for various telecom companies in India, most recently as the Manager of Marketing at Bharti Infotel Ltd. where he launched new services and managed revenue streams. He holds a postgraduate diploma in business management and has achieved success in launching products, driving revenues, and benchmarking practices in the telecom industry.

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    Rohit Sawhney is a marketing and product development professional with over 15 years of experience. He has worked for various telecom companies in India, most recently as the Manager of Marketing at Bharti Infotel Ltd. where he launched new services and managed revenue streams. He holds a postgraduate diploma in business management and has achieved success in launching products, driving revenues, and benchmarking practices in the telecom industry.

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    41 views4 pages

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    Rohit Sawhney is a marketing and product development professional with over 15 years of experience. He has worked for various telecom companies in India, most recently as the Manager of Marketing at Bharti Infotel Ltd. where he launched new services and managed revenue streams. He holds a postgraduate diploma in business management and has achieved success in launching products, driving revenues, and benchmarking practices in the telecom industry.

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    Rohit Sawhney

    (Email: rohitsaw@yahoo.com)
    Present Address :
    II-F/146,
    Nehru Nagar
    Ghaziabad (U.P.)
    INDIA
    Tel. : 9818234153
    (0120) 2794481

    Permanent Address :
    II-F/146,
    Nehru Nagar
    Ghaziabad (U.P.)
    INDIA
    Tel.: 9818234153
    (0120) 2794481

    Summary

    Over 7.5 years of experience in the area of Marketing, & Product


    Development .
    Excellent skills in Systems and Technologies like SMS ,VMS & IVRS .
    Experience in dealing with international clients.

    Qualifications
    :
    :
    :

    "Post Graduate Diploma in Business Management" from Lal Bhadur


    Shastri Institute of Management , Delhi (1997-1999) with Ist division.
    Area of specialization Marketing & I.T.
    Advance Diploma In Software Technology & Systems Management
    (199597) from NIIT.
    B .Com with Ist division (1997).

    Experience
    Post Qualification
    Organization
    Designation
    Period

    :
    :
    :

    Bharti Infotel Ltd., Delhi. (Presidents Office )


    Manager Marketing ( VAS , PRS, New Products & Data Warehouse )
    March 2004 till date

    Key deliverables:
    Responsible

    for launching and managing Value Added Services &


    Premium Rate Services for Infotel Group.
    Responsible for finalizing and launching new products to be launched
    across Infotel group.
    Responsible for preparing & implementing Business Plan for VAS, PRS
    & New Products across Infotel group.
    Responsible for driving revenue & penetration for VAS, PRS & New
    products across Infotel group.
    Responsible for managing Data warehouse for Infotel group along with
    the IT department.
    Responsible for implementing Service Delivery Platform for new
    launches along with other team members across Bharti group.
    Responsible for vendor agreements & tie ups across the Infotel group.
    Responsible for benchmarking with global best practices in telecom.
    Organization
    Designation

    :
    :

    Bharti Infotel Ltd., Bhopal. (M.P.)


    Assistant Manager Marketing ( Market Planning , Product development
    & VAS )

    Period

    November 2002 February 2004

    Key deliverables:
    Market Analysis & planning
    Tag Utilization & Forecast
    Pillar wise Tag Sales & Churn Control
    Managing Voice Mail Services (VMS) & Value Added Services (VAS) .
    Responsible for Revenue enhancement activities for Residential & SME
    segments.
    Responsible for Internet usage & penetration (Mantra Free Net )
    Responsible for launch of new PRS ( Premium Rate Services ) like
    Tambola, Jackpot, Dating, SMS On Landline, Cricket Online, Live
    Astrology, Naukri Helpline etc.
    Responsible for the Promotion & penetration of VAS, New products &
    Internet across the circle.
    Responsible for driving revenue & numbers for VAS & New products.
    Preparing Business Plan ( including Tariffs, Schemes, Targets, Branding
    & Communication) for New Products & VAS .
    Developing MIS Reports regarding Subscribers, Usage, Minutes, ARPU
    etc. for New Products.
    Post Launch Profitability Analysis for New Products.
    Content Management For The Official Web site.

    Organization
    Designation
    Period

    :
    :
    :

    Escotel Mobile Communications Ltd., Delhi (India)


    Assistant Manager Sales & Marketing ( VAS & Product Development )
    November 2000 October 2002

    Key deliverables:
    New Product Development by Mapping Customer Needs.
    Up gradation & Development Of Existing Products in tune with
    Changing Customer & Technological Requirements.
    Content Management For Mobile Yellow Pages & The Official Web site.
    Managing Voice Mail Services (VMS) & Value Added Services (VAS) .
    Preparing Business Plan ( including Tariffs, Schemes, Targets,
    Branding & Communication) for New Products & VAS .
    Managing the Brand across the Circle.
    Managing market communication.
    Handling PR activity.
    Advertising at the Local Level.
    Developing MIS Reports regarding Subscribers, Usage, Minutes, ARPU
    etc. for New Products.
    Post Launch Profitability Analysis for New Products.
    Comparative Analysis of the Competition covering the 4Ps.
    Database & Space Selling to Corporate.
    Coordination with both Internal as well as External customers.
    Dealing with Large Business a/cs, Vendors & other Corporate Entities.
    Ensuring Optimum Resource Utilization.
    Benchmarking with the Best Practices in the Telecom Industry.
    Adding New Revenue Streams.
    SQL Star International Ltd., Mumbai (India)

    Organization
    Designation
    Period

    :
    :
    :

    Marketing Executive
    July 1999 October 2000

    Key deliverables:

    Selling Corporate Training Programs ( Oracle 8.0; IBM e-com; Lotus


    Notes & Microsoft Courses etc. ).
    Content Development for Software needs.
    Attending Technical & Commercial Negotiations.
    Territory Management .
    Training & Reporting Of Management Trainees.

    Pre Qualification ( With Graduation)


    Organization
    Designation
    Period

    :
    :
    :

    Krishna Computers Ltd., Ghaziabad (India)


    Marketing Executive
    February 1995 May 1997

    Key deliverables:
    Client Servicing.
    Information Gathering & Database Management.
    Content Development for Software Needs.
    Territory Management .

    Achievements

    Successful soft launch of CRBT across Infotel.


    Tie up with India times for launch of Voice Portal across Infotel.
    Tie up with ESPN Star Sports for launch of Super selectors across
    Infotel.
    Successful launch of Virtual phone across Infotel.
    Timely launch of New Tariffs post IUC
    Successfully Launched PRS Services
    Achieved 10 million Pulses within 10 months from the launch of PRS
    services.
    Successfully Tied up with NIIT for Free Internet Training program
    across MP for Touchtel subscribers.
    Successfully Launched JUST ASK Services ( Mobile Yellow Pages )
    Successfully Launched Commercial Short Message Services (SMS)
    Successfully Launched ZIPZAP Services ( SMS Pull Based Services)
    Achieved Growth Of 190% in Revenue From SMS within a span of 3
    months.
    Increased no. of Info. Services from 8 to 14.
    Member of Escotel Product Leadership Team.

    Training

    Six Sigma Workshop .


    Product Knowledge Workshop on DP5.
    Workshop on Assertiveness Skills.
    Workshop on Improving Quality Of Work & Life.

    Other Areas of Excellence

    Strong oral / written communication, presentation & inter personal skills.


    Work independently with minimal supervision.
    Work closely with team members & customers.
    Strong process & value orientation.

    Personal
    Date of Birth
    :
    Passport Number :
    Fathers Name

    Mothers Name

    7th May, 1975


    A 7428561

    : Mr. S.C. Sawhney


    Asst. Works Manager
    Signal Workshop, Northern Railway
    Ghaziabad (U.P.) INDIA. 201001
    : Mrs. N. Sawhney
    Special. Assistant
    Punjab National Bank
    Khaori Baoli
    Delhi . INDIA 110002

    References

    1. Mr. Amit Shukla


    Vice President
    Bharti Infotel Ltd.
    224, Okhla Ind. State, Phase III,
    New Delhi 110020, INDIA
    Mob.: 9810213983
    Email.: amit.shukla@bharti.com
    2. Mr. Rakesh Shalla
    General Manager
    Bharti Infotel Ltd.
    224, Okhla Ind. State, Phase III,
    New Delhi 110020, INDIA
    Mob.: 9810014633
    Email.: rakesh.shlla@bharti.com
    3. Mr. Naveen Sharma
    General Manager
    HFCL
    8/9, Commercial Complex
    Masjid Moth, G.K. II
    New Delhi 110048 , INDIA.
    Mob.: 9810301595
    Email.: nveensharma@hfcl.com

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