Shopping Center Project Study and Archl Programming
Shopping Center Project Study and Archl Programming
3X1 BS ARCHITECTURE
PLATE TITLE: "TWO (2) STOREY SHOPPING AND ENTERTAINMENT CENTER"
321 ARCHL DESIGN 6
AR
To improve pedestrian and cycling access and amenity between malls/large stores and the rest of the
activity centre and surrounding neighbourhood.
DESIGN SUGGESTION 6.1.1 DESIGN MALLS/LARGE STORES TO FOCUS CONVENIENT AND DIRECT
DESIGN SUGGESTION 6.1.2 DEVELOP A PUBLIC DOMAIN OF NEW STREETS SERVING NECESSARY
VEHICLE, WALKING AND CYCLING TRAFFIC THAT CONNECT THE MALL/LARGE STORE TO THE REST OF
THE CENTRE.
Refocus mall developments to address these streets to ensure high quality pedestrian connectivity
between all uses in the activity centre. Ensure these routes are overlooked and are lined with active
frontages, and integrate into the activity centres layout and structure.
DESIGN SUGGESTION 6.1.3 MAKE USE OF NATURAL LIGHT IN INTERNAL PUBLIC SPACES IN MALLS TO
CREATE PEDESTRIAN STREETS THAT INTEGRATE MORE EASILY WITH SURROUNDING EXTERNAL
STREETS.
For example, introduce new uses such as higher density housing or other activity centre uses over the car
parks where possible.
DESIGN SUGGESTION 6.1.5 LOCATE CAR PARKS IN A WAY THAT MAINTAINS HIGH QUALITY PEDESTRIAN
CONNECTIONS BETWEEN THE MALL/LARGE STORE AND THE REST OF THE ACTIVITY CENTRE.
For example, limit extensive ground level car parks which separate the mall / large store from the rest of
the centre.
OBJECTIVE 6.2
To ensure malls and large stores address streets with active frontages.
DESIGN SUGGESTION 6.2.1 DESIGN MALLS/LARGE STORES TO ADDRESS SURROUNDING STREETS BY
BRINGING VISUAL ACTIVITY TO STREET EDGES.
For example, provide openings in large store facades to bring activity to the street.
DESIGN SUGGESTION 6.2.2 WRAP THE EDGES OF LARGE STORES WITH SMALLER SCALE USES THAT
HAVE ACTIVE FRONTAGES (SUCH AS SPECIALTY SHOPS, OR SMALL OFFICES WITH FRONTAGES TO THE
SURROUNDING STREETS).
Limit blank walls, car parks or service bays from facing streets and public spaces.
MALLS AND LARGE STORES ADDRESS STREETS WITH ACTIVE FRONTAGES.WRAP LARGE
STORES WITH SMALLER USES TO ACTIVATE STREET FRONTAGES.
OBJECTIVE 6.3
To ensure that malls / large stores maximise the opportunity for an increased mix of use.
DESIGN SUGGESTION 6.3.1 INTRODUCE A FULL RANGE OF COMPATIBLE ACTIVITY CENTRE USES THAT
ARE INTERMIXED AND WELL CONNECTED, AND LIMIT SINGLE-USE DEVELOPMENTS.
DESIGN SUGGESTION 6.3.2 UTILISE THE ROOF SPACE OF LARGE STORES FOR OTHER SMALLER
SCALE USES.
Realise these development opportunities for residential and commercial development. Locate the entries
and exits of these uses to address street edges.
OBJECTIVE 6.4
To integrate the built form of malls and large stores into activity centres and their surrounding
neighbourhoods.
DESIGN SUGGESTION 6.4.1 INTEGRATE LARGER STORE FRONTAGES WITH THE PREVAILING RHYTHM
AND SCALE OF EXISTING FRONTAGES ALONG ASSOCIATED STREETS.
Articulate large buildings, both in volume and surface treatments, to reflect the existing scale in the street,
particularly if adjacent to existing residential areas.
DESIGN SUGGESTION 6.4.2 PROVIDE A SCALE TRANSITION BETWEEN LARGE CENTRE BUILDINGS AND
THEIR SURROUNDING STREETS AND RESIDENTIAL AREAS.
DESIGN SUGGESTION 6.4.3 USE HIGHER DENSITY HOUSING AS A TRANSITION TO ADJACENT EXISTING
RESIDENTIAL AREAS TO REDUCE THE APPARENT SCALE AND IMPACT OF LARGE STORE BUILDINGS.
DESIGN SUGGESTION 6.4.4 LOCATE LOADING BAYS AND SITE STORAGE AND ACCESS POINTS FOR
WASTE COLLECTION AWAY FROM PUBLIC SPACES, STREETS AND RESIDENTIAL AREAS TO MINIMISE
AMENITY ISSUES ASSOCIATED WITH COOKING EXHAUSTS, WASTE, PLANT ROOMS AND SERVICE
VEHICLES.
Accommodating more people and activity in centres, with access to public transport connections
where possible, is a more sustainable approach for urban growth and population management.
The benefits of concentrating population and activities within centres include:
Improving access to retail, employment, health, education, leisure and
entertainment facilities, and community and personal services
Increasing opportunities for housing choice and more diverse communities
Encouraging collaboration, healthy competition and innovation among businesses through
clustering
Making better use of public transport improvements and existing infrastructure
Promoting sustainable and accessible transport and healthier communities by increasing
walking, cycling and public transport options for more people by making more activities available
in accessible locations
Slowing the growth of greenhouse gas emissions by reducing the number of car trips needed
to access services
Reducing pressure for development to occur in less accessible locations
Creating lively places which operate as a focus forcommunity activity and events, and which
help to build social inclusion.
Research shows that more people prefer to live closer to or within centres to access a range of
goods, services and entertainment. Existing centres will need to be more compact and dense to
meet the needs of a growing and changing population. New centres will need to be designed to
provide a balanced mix of uses at appropriate densities to achieve sustainable growth
outcomes.
Role of centres
Centres are the focus of community life. They are places where people can easily go about their
daily activities. Well-designed centres are safe and vibrant places where
people live, work and gather. Centres can vary widely in size, function and character.
It is this variation across a region that makes centres interesting places and gives each its own
uniqueness and importance to the local community.
Good centres also have a range of housing options so that a diverse community can live within
and around the centre. This includes a variety of housing types and dwelling sizes to cater for a
range of households and a mix of private, public and affordable housing options. Residents
living in the centre and its walking catchment are crucial to making it a vibrant place; with activity
not just during the working week, but also on weekends and in the evenings. Local residents
also provide a solid support base for restaurants, cafes, entertainment and cultural activities,
making them more viable.
Successful centres are also attractive places which offer an interesting streetscape with good
architectural design, retain important natural features and heritage elements, good parks and
urban spaces and feature a high quality public domain. These centres offer opportunities for the
community to interact and gather in attractive and well-designed public spaces.
Shopping Center
In contrast to the various characteristic forms of shopping and business precincts which have
grown up in cities and suburban districts, the term shopping center is taken to denote a
deliberately planned and developed artificial concentration of retail outlets and service
company premises managed and operated as a unified entity. Shopping centers thus involve
a cooperative system within the retail trade.
The generally accepted definition of this specialized form of commerce is that applied by the
Urban Land Institute, Washington, which has also been used for many years by the International
Council of Shopping Centers, New York:
A group of retail or other commercial establishments that is planned, developed, owned and
managed as a single property. On-site parking is provided. The centers size and orientation are
generally determined by the market characteristics of the trade area served by the center. The
two main configurations of shopping centers are malls and open-air strip centers.
Entertainment center
- is an establishment marketed towards families with small children to teenagers, and
often entirely indoors or associated with a larger operation such as a theme park and play
zones. It that offers different ways to have fun.
- Urban entertainment centers involve a combination of entertainment, adventure,
shopping and communication, seeking to exploit their synergistic effect. The most appropriate
locations are inner-city sites capable of attracting tourists as well as regular local visitors with
the necessary purchasing potential. The components of an urban entertainment center include
recreation-oriented retail outlets (merchandising), as well as various forms of entertainment and
recreation (multiplex cinemas, family entertainment centers, musical theaters and theme-based restaurant
concepts).
After centuries, the enclosed shopping mall separated urbanity and shopping activity from each
other. These fully-enclosed and environmentally controlled consumption spaces reinterpreted
the urban fabric to simulate a city image and a street-like atmosphere indoors. Inside the walls a
new city was created, where people shop, eat, entertain, and even sleep, get married or have
college education as in the example of the Mall of America. Today, urban fabric and shopping
mall integration is becoming more important. Open space and sustainable design for shopping
malls are the
rising trends in the world. So, the existing shopping malls are opening,integrating with urban
fabric and continually updating themselves to competewith the emerging shopping places. This
recent regeneration trend is calledDe-malling in the world.Every shopping mall has different
reasons in need of regeneration, which can be functional, managerial or structural, so, different
regeneration strategies would be necessary for each shopping mall. Examining main principles
and criteria for shopping mall regeneration would help to put forward the specific strategies for
different shopping malls. Finally, unprofitable or out-of-date or degenerated shopping malls
could be recovered by these regeneration strategies.
Of course, many people view going to a shopping mall as a leisure activity in itself, particularly if
the mix of retail is skewed towards speciality and leisure retail. In the early years of mall
development entertainment may have only stretched to the inclusion of music, an area for
infrequent events or shows, or seasonal greetings. Commercial entertainment, such as bowling
centres or multi screen cinemas have since become the staple entertainment offer at many
centres. Ice skating rinks, childrens soft play areas and free attractions, such as fountains, are
other established forms of entertainment. This first generation of commercial entertainment has
now become a standard in most retail centres and no longer a point of differentiation.
Commercial entertainment, including cinemas and bowling, has long been a popular
entertainment anchor for shopping centres. This type of entertainment, which has a relatively
short length of stay can work very well with in-mall dining. However, these are not new concepts
and therefore it has become increasingly difficult to find gaps in the market. As stated earlier,
with ever improving in-home entertainment and gaming, such as live movie streaming and
interactive games consoles, there is need to provide more hands on entertainment.
Ride-based FECs are still a popular genre and again, the Middle East that has the highest
number of these types of attraction per head of population anywhere in the world. But there are
a wide variety of other attraction genres which work well within a mall environment. Concepts
which target young adults (such as Dave and Busters in the US which has been around for over
30 years) which mixes eating, drinking and entertainment have been successful. The
edutainment products such as KidZania, which is a hugely successful and innovative product,
and Lego Discovery still feels fresh and interesting.
Ski domes and other adventure sports also work well in shopping centres. Ski domes, such Ski
Dubai, make can be good anchors for the mall as they can draw a large number of visitors and if
well planned provide an interesting environment.
Other adventure sports, such as indoor surfing, are typically low capacity and therefore
throughput but are interesting to watch for visitors not participating.
We see further integration of entertainment in retail as inevitable in increasingly competitive
markets. Shopping centres are competing with each other and on line shopping. Entertainment
can be a key anchor broth in terms of driving footfall and spend, but also enhancing the image
of the centre.
As Nathalie DePetro, Director of MAPIC states, The customer will still visit shopping centres
with the goal of purchasing, but he will also come to spend a day of fun, fellowship and leisure
with his family and friends.
4. Sustainable design and energy efficiency of the project.
Passive Cooling Techniques
1. BUILDING CONFIGURATION, SITE LAYOUT and SITE PLANNING
Example : A building can be protected from direct sunlight by placing it on a
location within the site that utilizes existing features such as trees, terrain etc.
2. BUILDING ORIENTATION
Example : In tropical countries such as the Philippines, it is best to place service
areas in the west and east facing sides of the building because these sides are
exposed to direct sunlight.
3. FACADE DESIGN
4. CROSS VENTILATION
The circulation of fresh air through open windows, doors or other openings on
opposite sides of a room
STACK EFFECT / CHIMNEY EFFECT
The tendency of air or gas in a shaft or other vertical space to rise when heated,
creating a draft that draws in cooler air or gas from below
5. SUNSHADING DEVICES
VERTICAL TYPES
Vertical Sun Shades are generally used on the East-Facing and West- Facing Sides of
a building
EGGCRATE TYPES - Combination of Horizontal and Vertical Shades
WIND ANALYSIS
Wind direction: Desirable and undesirable winds in each of the climatic zones
depend largely on local conditions. Any breeze in the lower latitude (tropical and
arid climates) is beneficial for most of the year.
Cross ventilation: Cross ventilation is far more important in the tropics than in
temperate zones. The theoretical strategy for blocking or inducing wind flow into a
building is based on local prevailing wind conditions. Generally, for the tropical
zones as much ventilation as possible is desired.
-It's the perfect location for the project for its accessibility and appropriate
surrounding. The lot size is also wide enough.
(The photos on top are the buildings in front of the lot. the photos on the
bottom are the lot view from HB1; you can see its signage, Carmelite St.)
2. Context.
Design guidelines and standards provide regulatory flexibility to allow
project applicants to take cues from the environment, historical precedent and
physical site data of the surrounding district. Successful district projects help
positively reinforce the identity of the Broadway Corridor by considering its context.
Projects should contribute to the aesthetic and physical character of Broadway. Infill
developments fit into the existing context by continuing the prevailing street wall
and paying particular attention to massing, faade articulation and site planning.
Guidelines and standards, along with discretionary review, will ensure compatibility
with the designated National Register Historic District while permitting creativity for
new infill development.
3.) Compatibility.
Projects should promote compatibility with its surroundings, both with
respect to design and use. Additionally, when feasible and consistent with
preservation goals, projects should incorporate design features that improve
compatibility amongst a wide range of uses. Project applicants should consider
rehabilitation techniques that help diminish noise, improve energy efficiency and
mitigate other potential impacts. For example, the use of storm windows when
rehabilitating a historic structure can serve both to attenuate sound and improve
energy efficiency.
4.) Interest.
Architectural and landscape detailing that can is attractive to pedestrians
can help improve the appeal and identity of the Broadway Corridor. This detailing
includes storefront ornamentation, reduction of blank walls, and the appropriate
variation of scale, color and texture. Guidelines and standards based upon this
principle address wall surfaces, awnings, signage, architectural treatments, the
provision of consistent setbacks and ground floor transparency.
5.) Quality.
As new development occurs within the district, it must positively contribute
to the overall visual identity of the Broadway Corridor. Broadways visual
appearance can be enhanced by the use of quality building materials, attention to
design details, limitations on signs (size, location, number), and increased
landscaping and maintenance.
6.) Maintenance.
The proper maintenance of historic structures is an overarching
principle promoted within this Design Guide and will contribute to the overall
attractiveness and vibrancy of the area. Building materials such as terra cotta,
masonry, wood, metal, tile and terrazzo should be properly cleaned and maintained
as a primary means of preserving important historic features and preventing further
building deterioration. Proper drainage should be provided to prevent water from
damaging surfaces. Appropriate methods prescribed in recognized preservation
guidelines should be employed. The application of protective coatings to preserve
restoration work is encouraged.
7.) Sustainability.
The combination of old and new buildings on Broadway will add interest
and richness to the urban fabric of Downtown. Rehabilitation of existing structures
as well as new building construction present opportunities to integrate sustainable
or Green Building concepts that reduce resource consumption and encourage
natural systems for cooling, lighting and shading. The Leadership in Energy and
Environmental Design (LEED) Green Building Rating System is a benchmark for the
design, construction, and operation of high performance green buildings. New
construction projects are encouraged to meet LEED certification requirements and
to comply with the Citys Green Building Program, as applicable. Rehabilitation
projects are also encouraged to incorporate as many green building standards as
possible into their Moreover, adaptive reuse reduces the amount of demolition and
construction waste deposited in landfills and, lessens unnecessary demand for
energy and consumption of natural resources required to build new buildings.
Reinvestment into the historic core is highly encouraged because it maximizes the
energy embedded in buildings and infrastructure (i.e. roads, sewer lines, etc.)
2. Design Considerations
1. Architectural relationships with environment and ecology
2. Modern design for communities in public design with an understanding of
site development and planning.
3. The social construction of communities.
4. Various human behaviours (socio-cultural factors) related to the project.
5. Energy efficiency in the buildings.
6. The efficient use of materials and the nature of site for energy conservation
and a sustainable built environment.
4. Project Requirements
Rentable spaces that will house the following establishments, but not
limited to:
- Restaurants
- Retail Stores
- Coffee Shops
- Entertainment areas for Billiards, Bowling, Arcades and KTV
rooms
- Others
Administration, Service Facilities (toilet, solid waste mgt. (MRF), security,
etc)
Ample parking spaces
Flora and fauna/ Landscaping/ Promenade (Park Area)
Common Community Area (Activity Ground)
Others deemed necessary
CLIMATE: Davao City enjoys a mild tropical climate. It enjoys the privilege of a
climate where the days are always sunshiny and mild followed by nights of rain. The
city is outside the typhoon belt and lacks major seasonal variations. The
predominant wind direction is northward from the Davao Gulf where the cooler air of
the sea replaces the warm air mass over the city. Surrounding mountain chains
protect the city effectively from strong winds.
TYPOGRAPHY: A substantial part of Davao City is mountainous characterized by
extensive mountain ranges with uneven distribution of plateaus and lowlands. The
mountain range that delimits the western boundary of the city extends as far down
to South Cotabato. These mountain ranges nurses the highest peak in the
Philippines, which is Mt. Apo located at the boundaries of North Cotabato, Davao del
Sur and Davao City. Mt. Apo has an elevation of about 10.311 feet (3,144 meters)
above sea level. It has been considered as semi-active volcano.
The large, contiguous lowland areas of Davao City are coastal plains and valleys
extending inland as greatly-rising valleys. These areas are found in the eastern part
of the city in Paquibato district, which is an extension of vast lowland at the head of
Davao Gulf. The other substantial lowland located in the southeastern part of the
city along the western coast of the Gulf, and are in the districts of Bunawan,
Buhangin, Agdao, Poblacion, Talomo and Toril. These lowland areas are level to
nearly land with slopes ranging from 0 to 3 percent. These are generally composed
of recent alluvium consisting of clay, silt and some sand and gravel.
Topographically, along the southeast quarter is plain and slightly hilly along the
entire coast and uplands north and westward to Calinan, with slopes generally
below four to five degrees. The plains and valleys merged gradually into the
uplands, and the uplands in turn into the mountains. Although the eastern part of
the city is a broad lowland belt, its surface is interspersed by low hill and knobs.
The entire land area of Davao is drained towards the Gulf Davao River and its
numerous tributaries are the main drainage system of the city. Davao River
originates from Davao Province, flows towards the south meandering along the
central part and finally flows eastward emptying into the gulf at the southern
periphery of the City Proper. The secondary drainage outlet of the city is the Talomo
River which is the drainage outlets of the eastern slopes of Mt. Apo. There are other
small rivers and streams that drain the area, but Davao and Talomo Rivers are the
important river basins.
(The Shops can be both accessible from the outside or inside. Its facade is made mostly
of glass and concrete surrounded by walkways and landscaping.)
- An atrium that can showcase nature's beauty and at the same time using natural
lighting.
SOURCES:
http://rjbrunelli.com/in-the-news/for-first-time-developers-shopping-center-pre-leasingand-site-planning-guidelines/
http://www.dtpli.vic.gov.au/__data/assets/pdf_file/0018/231282/Activity_Centre_Design_
Guidelines.pdf
http://planning.lacity.org/complan/othrplan/pdf/broadway.pdf
http://www.shoppingcenters.de/en/glossar/
http://www.planning.nsw.gov.au/Portals/0/StrategicPlanning/draft%20Centres%20Design
%20Guidelines%20March%202011_LO%20RES.pdf
http://www.academia.edu/299926/EVOLUTION_OF_SHOPPING_MALLS_RECENT_TRENDS_
AND_THE_QUESTION_OF_REGENERATION
http://www.blooloop.com/features/retailtainment-history-trends-and-the-future/30670
http://www.davaocity.gov.ph/davao/profile.aspx?id=location