Sunsilk Corre Graph
Sunsilk Corre Graph
Sunsilk Corre Graph
No of respondents
50
0
40
% of Respondents
100%
0%
100%
Opinion
50
40
30
20
10
0
Yes
No
The above table shows that respondents who are aware of sunsilk sampoo are 100% and
remaining 0% are not aware of sunsilk shampoo.
TABLE 7
Table showing the respondents on the basis of awareness
to the media
opinion
Ads
media
Retail outlets
Friends relatives
Total
No of Respondents
19
12
0
4
35
% of Respondents
54%
34%
0%
12%
100%
12
34
Sun silk
54
All Clear
Head & Shoulder
Pantene
Above table showing 19% of respondents get to know from advertisements,12% are
from media, 0% are from retail outlets and 4% are from friends and relatives. So advertisements
play a vital role in product development.
TABLE 8
Particulars
No of Respondents
% of Respondents
Yes
35
100%
No
0%
Total
35
100%
Opinion
100
100
80
60
40
20
0
Yes
0
No
Above table showing 100% of respondents have seen the Advertisements of Sun Silk
and remaining have not seen.
TABLE 10
Classification of respondents whether they are satisfaction level with the Sun
Silk shampoo
Factors
No of Respondents
% of Respondents
Yes
No
Total
35
0
35
100%
0%
100%
Opinion
100
80
60
40
20
0
Yes
No
From above table its clear that 100% of the respondents are fully satisfied with the
Sun Silk shampoo and 0% are unsatisfied.
TABLE 6
Classification of non respondents on the basis of usage of Shampoo.
Particulars
Yes
No
Total
No of respondents
3
12
15
% of Respondents
9%
91%
100%
Opinion
100
90
80
70
60
50
40
30
20
10
0
91
9
Yes
No
3% of non users have used sunsilk shampoo and remaing 12% have ever use sunsilk shampoo
before.
TABLE 7
Classification of non respondent who could go for a trial of sun silk shampoo.
Opinion
Accept
No thanks
Total
No of Respondents
0
15
15
% of Respondents
0%
100%
100%
Acept
No Thanks
100
Above table showing 0% of non respondents who accept to go for trial and
remaining 15% are not interested for trial.
TABLE 8
Classification of non respondents on the using different brand of shampoo.
.
Brand
Clinic plus
Pantene
Head and shoulder
chik
Total
No of Respondents
3
2
6
4
15
% of Respondents
20%
13%
40%
27%
100%
Opinion
40
40
30
20
20
27
13
10
0
Clinic plus
Pantene
chik
Above table showing 3% of respondents use clinic plus product, 2%% of respondents
are using pantene, 6% of respondents are using head and shoulder and 3% of respondents are
using chik shampoo.