Corporate Profile

On
GODREJ INDUSTRIES LTD
Under the supervision of
Dr. ANIL KUMAR
Assistant Professor
For the partial fulfilment of the award of degree of BBA
Submitted By:
MANOJEET
Class: MBA 5 year 3rdsem
Roll no. : 60
Registration no. : 11 – UD -

Submitted To:
INSTITUTE OF MANAGEMENT STUDIES
Kurukshetra University, Kurukshetra
August – December 2013
 DECLARATION

I, MANOJEET hereby declare that I have completed the report entitled assigned to me by the Institute, to be
submitted in the partial fulfillment of the MBA 5 Year Degree from Kurukshetra University. Further, I
declared that this is original work done by me and the information provided in the study is authentic to the
best of my knowledge and belief.

Signature
(MANOJEET)
 ACKNOWLEDGEMENT

In this project, I have made an honest and dedicated attempt to make the Project Report so easy to
understand for a person who is willing to get knowledge about the GODREJ INDUSTRIES LTD.
I am deeply indebted to my esteemed teacher & our chairman Prof. M.K JAIN, K.U.K., because he
gave me opportunity of making project report. I am also thankful to my lecturer as well as my supervisor
(Guide) Mr. ANIL KUMAR for their kind support & suggestion for making project report.

MANOJEET
SIGNATURE
MBA 3rd sem Roll No. 60
INTRODUCTION
The Godrej Group is one of the largest players of Home Appliances
in India and has always delighted the consumer with relevant
technology in a wide range of efficient products. In 1958, Godrej
was the First Indian Company to manufacture Refrigerators and
has become synonymous with the category. Godrej pioneered the
launch of Polyurethane Foam (PUF) which became the new
benchmark for the refrigerator industry. In the last 1 year,
Godrej has introduced 104 new products across various
categories- Refrigerators, Air conditioners, Microwave Ovens,
Washing Machines and DVD Players. With new innovative
technologies like Silver Shower technology in refrigerators, i-
Sense and EM5 in Air conditioners, Steam Microwave Ovens,
DAC+ in Washing Machines etc, Godrej is redefining the
technology space in Indian Appliances context.
In 1958, Godrej Appliances makes the very first refrigerator in
India. Fast forward to today. Eon is bringing you cool new features to meet
today’s needs. Our addiction to innovation is an old story. We launched PUF
(polyurethane foam) technology way back in the 80s. Created 100% CFC free
fridges much before green got fashionable. And added colorful doors to
these cooling machines. And so on.
We continue moving forward. Not just with Refrigerators, also washing
Machines, Air Conditioners, Microwave Ovens, DVD Players and Televisions
and more. Not to be cheeky here, but we were voted the Most Trusted
Brand, Gold award (Reader’s Digest consumer survey) 4 years in a row by
our consumers. And earned the CNBC Consumer Awaaz Award, 3 years in a
row. Eon, in the Consumer World Awards, was chosen as Mera Brand of the
year, 2008. Next. Godrej Appliances becomes a Super brand. Godrej and Boyce Mfg. Co.
Ltd. deals in both the consumer products as welLas industrial products. Both have wide
ranges of products in it. From appliances to personal care in consumer products while the
storage solution,
machine tool service, agro products, chemicals etc comes in the industrial
products category. Recently it has announced to increase the number
of retail stores from 49 to 100 by 2010. Investment of Rs 20 crore will
be made to make it a success. Godrej Appliances Ltd. brings out
refrigerators, washing machines, air-conditioners, microwave ovens, and
DVD players in India with the latest technology. Every consumer good comes
with price range and variety to serve absolutely all the strata of the society.
Fully sensing the need and demand of the market of IT in India Godrej
InfoTech Limited provides IT solutions like the development of software, e
solutions development, customization & ERP. It also provides database
outsourcing and consultancy services
Godrej Industries ltd. manufactures Oleo chemicals. Over two dozens of industries in
India use the chemicals made by Godrej industries. They all in all make more than
hundred of such chemicals. Besides this it also produces edible oil, vanaspati and
bakery fats, and deals in medical diagnostic and real estate. Product has quality
that of international standard and yet at competitive price. Company's' profile
shows that Godrej Properties ltd a real estate arm of Godrej Group is doing wonders
in residential sector in India. it is coming up with property project in Bangalore.
Our Divisions:
Appliances AV Solutions (Prima)
Construction Electricals & Electronics
Furniture (Interio) Lawkim Motors
Locks Material Handling
Precision Engineering Precision Systems
Process Equipment Security Solutions
Storage Solutions Tooling
Vending (Prima)
Godrej India has seen both the post and pre independence days as it got
established in 1897. It started its business with locks manufacturing and at
present it a provider of wide variety of services in India, like doors, furniture,
locks, software development, beverages, chocolates, chemicals for
industries, home appliances etc. The website on different associates gives
full details on the dealers, their locations and maintenance tips on each
product manufactured by Godrej India. Godrej has captured a consumer
market in India at large scale with its brands like Soaps, Toiletries, Hair Care,
Household Care, Fabric Care, Baby Care and Keyline Brands.
Godrej Appliances - The largest engineering and consumer products
company in the country having varied interests from engineering to personal
care products. We are also one of the most respected corporate houses
known for our philanthropy and initiation of labour reforms besides being
recognized for our values of fair, transparent and ethical dealings.
Godrej's appliance division aims to achieve a growth of 40 per cent in
turnover this year. The division posted 30 per cent growth in turnover at Rs12
1,700 crore in 2009-10, Mr Menezes said, the C.O.O of the Appliances
division.. Appliance division accounts for almost one-third of Godrej and
Boyce's total turnover. Godrej Appliances, one of the largest manufacturers
of Home Appliances in India, has won the National Energy Conservation
Awards 2009 –a prestigious award from the Ministry of Power, Government of
India for its Eco-friendly Refrigerators. The Government of India has
recognized the eco-friendly technology and manufacturing processes as well
as the eco-friendly innovation in design adopted by Godrej Appliances making
it a clear winner for this award.
Bags The National Energy Conservation Award 2009, The Super
Brand Award 2010 for Eco-Friendly Refrigerators & The NSCI Safety
Awards for its Mohali Plant. Godrej Refrigerators has been repeatedly
awarded Consumer Superbrand in its category – the first time being in 2004,
followed by 2009. This also makes Godrej Appliances the only Indian brand in
the consumer durables space to have won this award.
25% of the shares of the Godrej Group’s holding company are held in a trust
that invests back in the environment, healthcare and education. Which
means business is not just about big bucks but keeping our land green, our
folks happy and healthy and our kids smart. In 1920, our founder Ardeshir
Godrej gave a donation of Rs. 3 lakhs to the Tilak Swaraj Fund – then
considered a princely sum - for liquor prohibition and upliftment of the
downtrodden. His gesture of philanthropy grew into the Godrej corporate
policy. Giving back turned into our way of saying thank you to the 400
million Indians who are Godrej loyalists.
The Company celebrated its centenary in 1997. In 1897 a young man named
Ardeshir Godrej gave up law and turned to lock-making. Ardeshir went on to
make safes and security equipment of the highest order, and then stunned
the world by creating toilet soap from vegetable oil.
His brother Pirojsha Godrej carried Ardeshir's dream forward, leading Godrej
towards becoming a vibrant, multi-business enterprise. Pirojsha laid the
foundation for the sprawling industrial garden township (ISO 14001-
certified) now called Pirojshanagar in the suburbs of Mumbai. Godrej touches
the lives of millions of Indians every day. To them, it is a symbol of enduringideals in a
changing world.The Godrej Group touches the lives of 400 million Indians who use at least
one of our products every single day. Our commitment to quality,
attention to detail and customer centricity has helped us earn the trust of
generations of Indians.
Mission, vision & Motto
Vision Of godrej: Godrej in Every Home and Work place.
Mission sTATEMENT:
Godrej Mission is to operate in existing and new businesses which capitalize on the
Godrej brand and corporate image of reliability and
integrity.
Godrej objective is to delight it’s customer both in India and abroad.
Godrej shall strive for excellence by nurturing, developing and empowering it’s
employees ans suppliers.
Godrej entourages’ an open atmosphere, conducive to learning and team work
Accelerate the growth of Indian household insecticides market.
To globalize the business rapidly.
Enriching Quality of Life Everyday Everywhere.
Motto of godrej: We care the quality of your life.
Values of Godrej:-
•Commitment to Quality
•Customer Orientation
•Dedication & Commitment
•Discipline
•Honesty & Integrity
•Learning Organization
•Openness & Transparency
•Respect/Care & Concern for People
•Teamwork and Trust
The Evolution Of Godrej
1897 – Establishment Of The Company
1918 – Launched the first soap in the world to be made without animal fat.
1923 – We maid our first Almirah.
1932 – Incorporated with limited liability.
1951 – It made ballot boxes for free India’s first election.
1958 – We made our first refrigerator.
1978 – Our employee count stood at 12000. Today it’s 20,000 and growing.
1986 – Godrej launched its Hair Dye.
1995 – We discovered that Godrej Washing machine had hatke use to whipup lassi.
1997 – We turned to 100.
2008 – We helped develop the launch vehicle and lunar orbiter for Chandrayaan-1, india’s f
first unmanned mission to the moon. It’s our pride.
2008 – Godrej logo colour changed.Incorporation
Established in 1897, the Company was incorporated with limited liability on
March 3, 1932, under the Indian Companies Act, 1913.
Sales-Subsidiaries and Affiliates
The Company is one of the largest privately-held diversified industrial
corporations in India. The combined Sales (including Excise Duty) of the
Company, its subsidiaries and affiliates, during the Fiscal Year ended March
31, 2008, were about Rs. 90,000 million (US$ 1,900 million).
Jamshyd Godrej: Jamshyd Godrej is the Chairman of the Board of
Godrej & Boyce Mfg. Co. Ltd. He graduated in Mechanical Engineering
from Illinois Institute of Technology, USA. He is the Chairman of Aspen
Institute – India.
Adi Godrej: Adi Godrej is the Chairman of the Godrej Group and several
entities that are part of one of India’s leading conglomerates. These include
Indian companies like Godrej Industries, Godrej Consumer Products, Godrej
Properties as well as international companies such as Keyline Brands U.K and
Rapidol South Africa.
Nadir Godrej: Nadir Godrej is the Managing Director of Godrej
Industries and Chairman, Godrej Agrovet. He is also a Director of
numerous firms including Godrej & Boyce, Godrej Foods, Godrej Consumer
Products and Godrej Sara Lee.
Other Executive Directors: P. D. Lam, K. A. Palia, V. M. Crishna, A. G.Verma
Non-executive Directors: A. B. Godrej, N. B. Godrej, K. N. Petigara, B. A.
Hathikhanavala,F. P. Sarkari, P. P. Shah, A. Ramachandran Shareholders
Since its inception, the Company is controlled by the GODREJ family based in
Mumbai, India. Its shares are not listed on any Stock Exchange. About onefourth
of the Company's share capital is held by Pirojsha Godrej Foundation,
a public charitable trust.Godrej & Boyce Mfg.Co.Ltd Branches (Sales and Service) and
Retail
Showrooms
The Company has a network of:· 38 Company-owned Showrooms
more than 2,200 Wholesale Dealers, and more than 18,000 Retail Outlets. The
Company has Representative Offices in Sharjah (UAE), Nairobi (Kenya), Colombo
(SriLanka) and Riyadh (Saudi Arabia).
Hierarchy:
Personnel department comprises of four employees- one deputy and 3
seniors under him.
Over all there are 19 plants make all different products like security
systems, locks, doors, etc. Each of this plant is considered as a separate
profit making center. Profits made by each of the plants are accounted for
separately in its Annual report also.
Management:
Different levels of management are as follows:
A - Base level - In this level, new-entrants are trained about the various
levels of the department.
- Operation
P - Promotion of product
T - Technical
S - Sales
E - This level consists of owners and M.D.
Each of this level consists of three sub-sections, through which each
employee has to pass to reach a higher level. An employee, before moving
into the next level, he has to be in each sub section for at least two years.
GODREJ DIRECT
It is a division of GODREJ appliance, where company’s representatives go
directly to the customer and fulfill the requirement. It is a initiative towards
CRM. It has started its operation in 2002 by selling contracts and AMCs. But
looking at the need of the customer and after understanding the customer in
a better way we have started selling appliances from 2005.Presently it has
its operation in 15 branches.
NCR,Mumbai,Chennei,Kolkata,Lucknow,Jaipur,Hyderabad,Pune,Bangalore,Ah
emedabad,Bhopal,Chandigarh,Cochin,Coimbatore and Bhubaneswar.
National head is Mr.Rajinder Kool
Zonal manager (ME)-Mr.Bharat Bhusan Agarwal
Zonal Manager (SW)-Mr.Sumit Malik
GODREJ DIRECT, BHUBANESWAR
Started operation in May 2008
It has 2 division telecalling and D2D.in D2D 10 exeaverage knocks per executive is 35 to
40.in telecalling 4 executives are
 there who call to the existing customer and generate the leads and the sales
executive follow up the leads.

B. PLAYERS IN THE SECTOR

SAMSUNG:-
From its inception as a small export business in Taegu, Korea, Samsung has grown to
become one of the world’s leading electronics companies ,specializing in digital
appliances and media ,semiconductors ,memory, and systems integration ,today Samsung
‘s innovative and top quality products and processes are world recognized .this time line
captures the major milestones in Samsung ‘s history , showing how the company
expanded its product lines and reach ,grew its revenue and market share ,and has followed
its mission of making life better for consumers around the world .
On March 1, 1938, founding chairman Byung-Chull Lee started a business in Taegu,
Korea, with 30,000 won.
At the start, his business focused primarily on trade export, selling dried Korean fish,
vegetables, and fruit to Manchuria and Beijing. In little more than a decade, Samsung—
which means "three stars" in Korean—would have its own flour mills and confectionery
machines, its own manufacturing and sales operations, and ultimately evolve to become
the modern global corporation that still bears the same name today.
1970. Black –and –white TV (model:p-3202) production started by Samsung-Sanyo.
1974: Began washing machine and refrigerator production Samsung India strengthens itsFully
Automatic Washing Machine range.
1976. 1 millionth black-and-white TV produced
Latest Archives of Samsung
_ SAMSUNG launches the largest 5 Star rated refrigerator range, 'Freshtech Ultima'in the Indian
market
_ SAMSUNG launches its 2009 range of bio sleeplus air conditioners
VISION
Samsung is guided by a singular vision: to lead the digital convergence movement.
Samsung believe that through technology innovation today, we will find the solutions we
 need to address the challenges of tomorrow. From technology comes opportunity—for
businesses to grow, for citizens in emerging markets to prosper by tapping into the digital
economy, and for people to invent new possibilities. It’s our aim to develop innovative
technologies and efficient processes that create new markets, enrich people’s lives and continue
to make Samsung a trusted market leader.
MISSION
• To create technology products and services that lead the industry.
• To put into place more efficient management and production proscesses .
• To maintain the the steadfast foucs on strengthening our orgnaization ,on
continuing to be a globel technology leader and trusted ,responsible company.
LG :-
Birth and estabishment of a new era for electronics industries
LG Group founder In Hwoi,Koo set LG history in motion with the establishment of the
Lak Hui Chemical Industrial Corp. in 1947. During those formative years, the company
emphasized the principle of creating harmony among people. The employees believed that
mutual trust and responsibility were crucial to accomplishing business objectives. In 1952, Lak
Hui (currently LG Chem.) became the first Korean company to enter the plastics industry. As the
company expanded its plastics business, it established Gold star Co., Ltd., (currently LG
Electronics Inc.) in 1958. In 1959, Gold star produced Korea's first radio, opening a new era for
the nation's electronics industry. In the early 1950s, LG had already established the foundation
for its two major sectors-the chemical and electronics businesses-thereby leading the
development of Korea's industries. Korea vigorously implemented economic development plans
and gradually consolidated the groundwork for its growth, emerging as a developing nation.
Accordingly, LG gradually expanded its chemical and electronics businesses, which created the
foundationfor a big business group.During this decade, Gold star Co., Ltd., produced Korea's
first electronic products such as electric fans in 1960, refrigerators in 1964, black and white
televisions in 1966, air conditioners in 1968, and washing machines and elevators in 1969.Gold
star soon became Korea's leading company in the chemical, energy, and electronics industries.
1996 : LG Established in India
A Giant leap toward the future LG has adopted new visions for the 21st century. Its new
visions are to develop a corporation where employees reach their full potential, shareholders
maximize their value,and consumers are satisfied and touched emotionally. On March 1, 2003,
LG launched its comprehensive holding company, LG Corp. LG became the first major Korean
corporation to introduce a holding company structure with advanced corporate governance. By
converting its structure into the holding company system, where investment and business
divisions are separated, LG committed itself to overcoming chronic problems that most of
Korea's large companies had in governance,especially in circulatory investments between
subsidiaries. LG is now striving to fulfill its goal of becoming a first-class corporation by
embracing "Jeong-Do" Management* and continuous innovation
WHIRLPOOL:-
Whirlpool Corporation today is the world's leading manufacturer and marketer of major home
appliances. Whirlpool realizes annual sales of approximately $19 billion, has 70,000 employees
and maintains 69 manufacturing and technology research centers around the world. We market
Whirlpool, Maytag, Kitchen Aid, Jenn-Air, Amana, Brastemp, Consul, Bauknecht and other
major brand names to consumers in nearly every country around the world. Our beginnings,
though, were much more humble, based on a business failure and the vision of one family. In
1908, Lou Upton invested his savings in a venture to manufacture household equipment. When
that company failed to materialize, Upton was offered the opportunity to select something of
value from the failed venture as a return on his investment. He chose the patents on a hand
washing machine that he thought might be electrified. Lou Upton brought the patents and his
innovative vision home to St. Joseph, Michigan. In 1911, Lou joined his uncle Emory and
brother Fred to produce motor-driven wringer washers as the Upton Machine Company.
Whirlpool Corporation is a leader of the $100 billion global home appliance industry. Our
appliances are marketed in nearly every country around the world. Whirlpool manufactures
appliances across all major categories, including fabric care, cooking, refrigeration, dishwashers,
countertop appliances, garage organization and water filtration.
Leading Brands
Whirlpool markets some of the world’s most recognized appliance brands, including Whirlpool,
Maytag, Kitchen Aid, Jenn-Air, Amana, Bauknecht, Brastemp and Consul The Whirlpool brand
is the world's No. 1 global appliance brand and ranks among the world's most valuable brands
identified by Brand Finance, the world’s leading independent brand valuation and marketing
metrics consultancy.
Whirlpool’s Vision Every Home… Everywhere… with Pride, Passion and Performance
Vision reinforces that every home is our domain, every customer and customer activity our
opportunity. This vision fuels the passion that we have for our customers, pushing us to provide
innovative solutions to uniquely meet their needs. Pride... in our work and each other Passion...
for creating unmatched customer loyalty for our brands Performance... that excites and rewards
global investors with superior returns We bring this vision to life through the power of our
unique global enterprise and our outstanding people... working together... everywhere.
Whirlpool’s Values
Values are constant and define the way that all Whirlpool Corporation employees are expected to
behave and conduct business everywhere in the world. Respect — We must trust one another as
individuals and value the capabilities and contributions of each person. Teamwork — We must
recognize that pride results in working together to unleash everyone’s potential,
achievinexceptional results.Spirit of Winning — We must promote a Whirlpool culture
thatenables individuals and teams to reach and take pride in extraordinary results and further
inspire the "Spirit of Winning" in all ofus.

NAME OF THE COMPANY

Started in 1897 as a locks manufacturing company, the Godrej Group is today one of the most
accomplished and diversified business houses in India. Godrej's success has been driven by the
company's commitment to delivering innovation and excellence. Through the consistent
application of this commitment and a century of ethical business conduct, Godrej has earned an
unparalleled reputation for trust and reliability. In 1930, Godrej became the first company in the
world to develop the technology to manufacture soap with vegetable oils; that spirit of
innovation has continued throughout the organization's history. Today Godrej is delivering
consumers exciting innovations across a spectrum of businesses. The company's pursuit of
excellence is equally well established and enduring. In the 1944 Mumbai docks blast, Godrej
safes were the only security equipment whose contents were unharmed; an equal level of product
quality continues to be expected from every product bearing the Godrej brand name. Godrej
management understands that the company's greatest asset is the trust and faith that consumers
have reposed in it, and recognizes that the company must continue to earn this trust. This
translates to the organization delivering outstanding quality and value in everything it does.
Godrej's ethical and visionary practices have allowed the company to successfully expand into
number of businesses. Today Godrej is a leading manufacturer of goods and provider of services
in a multitude of categories: home appliances, consumer durables, consumer products, industrial
products, and agri products to name a few. A recent estimate suggested that 350 million people
across India use Godrej products. The group has more recently entered the real estate and
information technology sectors, and management views these as avenues for enormous
growth.The Godrej Group stands in a strong position today. With annual sales in excess of $1
billion,a workforce of approximately 18,000, and a strong diversified portfolio, Godrej hasits
ability to deliver strong financial performance.
The Godrej Group
The Godrej Group has interests in a wide range of businesses. Apart from GCPL, the major
Companies In the Group include: Godrej & Boyce Manufacturing Co. Ltd. – a leading
manufacturer of office and home Equipment including appliances, furniture, locks, security
equipment, storage solutions and Industrial equipment
Godrej Industries Ltd. – a leading manufacturer of oleo chemicals that are used in more than
two dozen industries. The Company also has a presence in the foods business.
Godrej Agro vet Ltd. – the market leader in animal feeds and innovative agri products in India.
The Company also has a presence in the branded poultry, rural retailing and oil palm sectors.
Godrej International Ltd. – engaged in international trading.
Godrej Sara Lee Ltd. – a joint venture with Sara Lee Corporation, USA and a leading
Manufacturer of household insecticides.
Geometric Ltd. – a specialist in Product Lifecycle management software solutions for the,
manufacture and industrial markets
.Godrej Properties Ltd. - a leading developer of design residential and commercial premises.
Godrej Hershey Ltd. – markets juices, fruit drinks, soya milk based drinks, edible oil and
Packaged tea. In FY 2006, GBFL has acquired 100 percent stake in ‘Nutrine Confectionery
Company Pvt. Ltd.’ (Nutrine). In April 2007, the company entered into a joint venture with the
Hershey Company, North America’s leading chocolate and confectionery manufacturer, to
Manufacture and distribute confectionery, snacks and beverages across India. Being part of the
Godrej Group allows Godrej Consumer Products to draw upon the rich heritage and Experience
of the Group. In line with GCPL’s vision and long-term business objectives, all corporate
Decisions are independently taken by the Company’s highly respected Board in conjunction with
Competent management teams, keeping in view the best interest of all its stakeholders.

BOARD OF DIRECTORS
Mr. Adi B Godrej, Chairman
Mr. Hoshedar K Press, Vice-Chairman
Mr. Dalip Sehgal, Managing Director
NON EXUCATVE DIRECTORS
Mr. Bala V Balachandran
Mr. Jamshyd N Godrej
Mr. Nadir B Godrej
Ms Rama Bijapurkar
Dr. Omkar Goswami
Mr. A Mahendran
Mr. D Shivakumar
Mr. Bharat Doshi
Mr. Aman Mehta
Registered & Corporate Office:
Pirojshnagar, Eastern express highway, Vikhroli,Mumbai – 400079.India
Phone;022-25188010,25188020,25188030 Fax;022-25188040 Website:http://www.godrej.com
Lucknow office:
Godrej & Boyce Mfg.Co.Ltd 43-C ,newal kishore Road Near akashwani, Lucknow,UP India
0522- 2215142.
Consumer electronics milestones
1958 -1st Indian Company to manufacture Refrigerators.
1987 - Pioneered PUF (Polyurethane Foam) Technology in India.
1989 - First company to introduce PUF (Polyurethane Foam)
1989 - Introduces India's first and only 100% CFC, HCFC, HFC free refrigerators
1989 - First company to sell 10 million appliances
1994 - 1st Company in India to sell 10 million appliances.
1995 - Obtains ISO 9001 Certification
1996 - Launches Washing Machines by commissioning a new manufacturing set-up at
Shorwal - State-of-art Manufacturing Plant starts operation at Mohali.
1997 - Launches Air Conditioners - Obtains ISO 14001 certification.
2000 - First Durable Company in India to launch Branded Customer Service - SMARTCARE
2001 - Launches Pentacool Refrigerators with Revolutionary Five Side Cooling.
2002 - 1st and only Company in India to make its Entire Refrigerator Range Green (100% CFC,
HCFC & HFC free).
2004 - Godrej Refrigerator awarded the Super Brand Status. Declared No. 1 in Businessworld
Consumer Delight Survey.
2005 - Launches Microwave Ovens and DVD players. Declared the Most Preferred Brand in
CNBC Awaaz Consumer Awards.
2006 - Launches Eon Refrigerators with Cool Shower Technology that are adjudged the Best
Design in Consumer Durables Category at Businessworld NID Design Awards. - 1st Company in
India to introduce Steam Microwave Oven. - Declared the Most Trusted Refrigerator Brand in
India by Reader’s Digest.
2007 - Godrej Refrigerators win ‘Trusted Brand – Gold’ award for the second consecutive year
from Readers Digest consumer survey - Godrej Refrigerators adjudged ‘Most Preferred Brand’
award for the third consecutive year as per the CNBC Consumer Awaaz Survey
2008 – Godrej logo colour change

Incorporation
Established in 1897, the Company was incorporated with limited liability on
March 3, 1932, under the Indian Companies Act, 1913.
Sales-Subsidiaries and Affiliates
The Company is one of the largest privately-held diversified industrial
corporations in India. The combined Sales (including Excise Duty) of the
Company, its subsidiaries and affiliates, during the Fiscal Year ended March
31, 2008, were about Rs. 90,000 million (US$ 1,900 million).
AWARDS AND HONOURS
_ Godrej Consumer Products Limited ranks 9th in the Great Place to Work Survey
for 2008 .
_ GCPL, the Highest Ranked Indian FMCG in Asia's Hot Growth Companies'
List by Business Week .
_ Godrej Consumer Products Ltd. has been ranked 14th in The Best Companies to
Work For study. This study was jointly conducted by Business Today, Mercer
and Taylor Nelson Sofres (TNS) .
_ Godrej Consumer Products Ranks 6th in ET-Hewitt Best Employers of India
survey .
_ GCPL ranked 15th in Great Places to Work 2006 survey .
_ The Corporate Citizen of the Year Award given by Economic Times.
_ Flagship brands Good knight, Cinthol and Ezee selected Super brands by the
Super brands Council.
_ Godrej Sara Lee, the JV between the Godrej Group and Sara lee Corporation, USA
 is acknowledged the World's largest mat manufacturers and South Asia's
largest manufacturers of Coils.
_ Godrej Consumer Products Limited, adjudged as a Business Super brand by the
Super Brands Council.
_ The Return on Capital Employed and Return on Net Worth ratios of Godrej
Consumer Products - the highest in corporate India.
_ Godrej Consumer Products was awarded the "Best Managed Workforce" award
given by Hewitt Associates and CNBC TV18.
_ Godrej Consumer Products features in the Top 25 list of Great Places to Work
(survey conducted by Grow Talent in association with Business World) for four
years in a row.
_ Lifetime Achievement Award for Godrej Industries from CHEMEXCIL, the
Basic Chemicals Pharmaceuticals and Cosmetics Exports Promotion Council.
_ 2006 • Lalji Mehrotra Foundation Award for Excellence, conferred by National Society for
Equal Opportunities for the Handicapped.
• Great Son of India Award given to Sohrab Godrej by National Convention for
Protection of India's Resources and Environment.
_ 2005 BNHS Green Governance Award for the Category - Conservation &
Restoration of Habitat, awarded to Godrej & Boyce Mfg. Co. Ltd
_ 2003 Economic Times Corporate Excellence Award for Corporate Citizenship
_ 1994 Nisarga Mitra Award from Rotary Club of Bombay, Vikhroli for
Environmental Conservation
_ 1991 Indira Gandhi Paryavaran Puraskar awarded to Sohrabji Godrej.
_ 1989 Institution of Economic Studies Lok Shree Award for Social Commitment
towards the society.

B. ORGANIZATIONAL STRUCTURE

To grow in an increasingly competitive and dynamic environment, the Company places great
Importance on developing its human resources. Various initiatives are undertaken keeping in
mind Overall organizational development, with a strong emphasis on enhancing employee
productivity, Accountability and efficiency, while also allowing the Company to be more market
focused, Consumer-centric, cost conscious with deep consumer insights. As a testimony of the
Company’s well Structured HR approach, GCPL was ranked as the 11th Best Employer in India
in the Outlook Business Hewitt Best Employers in India 2009 Study and as one of the 25 Best
Employers in Asia in the Wall Street Journal Asia – Hewitt Best Employers in Asia 2009 Study.
GCPL was ranked 6th in the Best Companies to Work For in India Survey conducted by
Business Today and Mercer TNS and was Ranked9th amongst 250 companies in India as the
Great Place to Work conducted by The Great Place to Work Institute in 2008. Some of the
initiatives taken by the Company are given below: GCPL has a Performance Linked Variable
Remuneration approach in its compensation policies, facilitating a transparent performance
management system. This system, based upon the’ Balanced Scorecard’ methodology, has a
strong focus on EVA enhancement among the Employees, creates a framework for performance
evaluation and translates strategy into Tangible objectives and measures. Being part of the
Godrej Group offers executives both cross-functional and cross industry Experiences through
stints with affiliate Group companies. This not only enables the Development of new skill sets,
but also facilitates knowledge sharing and promotes best practices across the Company. A
stimulating work environment and well structured coaching programmes for all executives have
also succeeded in improving GCPL’s ability to attract and retain the best talent and expertise. To
tap the young talents of GCPL, the Company set up two strategic teams – Blue and Red teams
which analyzed GCPL’s strengths, weaknesses, opportunities and threats and then presented a
three-year strategic business plan to the Company’s senior management team. A Plum Team
consisting of the senior management and the two teams selects the best options and ideas for
implementation. This activity is carried out once every two years. Young Executive Board - an
initiative intended to energize and motivate young decision makers. This Board includes young
managers from the Godrej Group and develops strategies for the group. Apart from several team
building activities through various methods such as outbound workshops, training programmes,
etc, GCPL also conducted the Advanced Management Program for Managers, who have 5-10
years of professional experience. The program involved an exposure to the basics in respect of
all functional areas, followed by a comprehensive curriculum, covering advanced management
knowledge. The Malanpur factory has the executed 5th long term settlement with workmen
representatives in a win-win manner. This agreement has resulted in improving noodles/soap
production &productivity, rationalizing labour, leveraging multi-skilling, job rotation and
flexibility and sustaining key performance indicators with respect to TQM/TPM initiatives.
GCPL has extended its HR practices to its overseas subsidiaries of Keyline (UK), Rap idol
(SA)Godrej Global Middle East, Dubai and Kinky (SA). The Company has also been able to
deploy human resources to these subsidiaries from GCPL, India thereby strengthening key
functions and providing global exposure to our Indian workforce. Notably, this year, the
company launched the new Godrej logo initiative, encouraging
employee involvement across all levels and locations during the launch. The Company
conducted various initiatives to enhance employee engagement aound the new brand such as the
“Bedhadak Bolo “contest, career counseling for the employee’s children and preventive health
check-ups for all employees.
C. PRODUCT AND SERVICES

FURITURE
Furniture for home,
Office, educational
institutions,establishments,labs,
hospitals, shipyard..

REAL ESTATE
 Residential, commercial and
township developments.

AV SOLUTION
Display solutions, audio video
conferencing solutions, electronic
copy boards.

CHEMICALS
Oleochemicals and surfactants.

ELECTICALS AND
ELECTONICS
Industrial automation, power
distribution, compressed air
solutions & green business
commissioning.
 LOCKS
Locking solutions for different
security needs to ensure optimum
safety.Some of the well known
brand...

MOTORS
Specialized custom built
compressor motors. Calibration
& Inspection Services (ISO
17025 accre...

PRECISION SYSTEM
Machining & fabrication, heat &
surface treatment, assembly,
testing & supply of complex...

SECURITY SOLUTION
Safes, lockers, banking
automation products, electronic
 security systems, premises
security & hi-tech doors

TOOLING
Die casting dies, press tools,
special purpose machines and
engineering services.

APPLIANCES

Offerings in the refrigerator,

FMCG
Cinthol, Good Knight mosquito
repellent, Hair Colour and Hair
Dye
 AGRI
Animal feed, oil palm
plantations, agrochemicals and
poultry.

BATTERIES
Godrej and GP Batteries offer a
range of zinc chloride, alkaline
& rechargeable batteries and a
range of chargers.

CONSTRUCTION
Variety of construction services
like real estate development,
ready mix concrete, horticulture
and enviro-tech.
 IT & SOFTWARE
SOLUTIONS
Solutions for engineering and
service industry.

MATERIAL HANDLING

Counter balance trucks, forklift

PRECISION ENGINEERING
Critical custom-built precision
engineering equipments for
multiple applications.
ANALYSIS AND
DISCUSSION
A.OPERATIONAL