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    Seo Proposal For (Client Name) : Welcome To (Company Name)

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    This document provides a proposal for search engine optimization (SEO) services for a client. It outlines the company's approach, including an initial site audit and keyword research, followed by ongoing content creation and link building. Key performance metrics to be tracked monthly include site traffic, social shares, backlinks, and search engine rankings. The client would sign an agreement accepting the proposal terms and payment schedule to begin the SEO project.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Seo Proposal For (Client Name) : Welcome To (Company Name)

    Uploaded by

    prem
    668 views7 pages
    This document provides a proposal for search engine optimization (SEO) services for a client. It outlines the company's approach, including an initial site audit and keyword research, followed by ongoing content creation and link building. Key performance metrics to be tracked monthly include site traffic, social shares, backlinks, and search engine rankings. The client would sign an agreement accepting the proposal terms and payment schedule to begin the SEO project.

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    SEO-Proposal-Template-Alexa.docx

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    This document provides a proposal for search engine optimization (SEO) services for a client. It outlines the company's approach, including an initial site audit and keyword research, followed by ongoing content creation and link building. Key performance metrics to be tracked monthly include site traffic, social shares, backlinks, and search engine rankings. The client would sign an agreement accepting the proposal terms and payment schedule to begin the SEO project.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    668 views7 pages

    Seo Proposal For (Client Name) : Welcome To (Company Name)

    Uploaded by

    prem
    This document provides a proposal for search engine optimization (SEO) services for a client. It outlines the company's approach, including an initial site audit and keyword research, followed by ongoing content creation and link building. Key performance metrics to be tracked monthly include site traffic, social shares, backlinks, and search engine rankings. The client would sign an agreement accepting the proposal terms and payment schedule to begin the SEO project.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 7
    At a glance
    Powered by AI
    The key takeaways are that SEO can increase traffic, leads, sales and brand awareness over time through on-page and off-page optimization.

    The benefits of SEO outlined in the proposal are higher search rankings, increased organic traffic, increased brand awareness and authority, and an increase in the number of leads and sales.

    The proposal mentions that Google uses over 200 factors to rank webpages, including onsite SEO, offsite SEO, technical SEO factors like site speed and mobile friendliness.

    SEO PROPOSAL FOR [CLIENT NAME]

    Welcome to [Company Name]


    [Provide a brief introduction to you and your company. Explain how you got started, who is on your
    team, and why you love to do this work.]

    What Makes Us Different


    [Explain what makes you different from your competitors. Give insight into the unique
    selling propositions that separate you from others in your industry.]

    Our Resources
    [Offer insight into what software or tools help you run your organization better than
    competitors. If you offer your own proprietary software, processes or algorithms, highlight
    this.]

    Why Choose Us?


    [Give reasons why a client should trust and choose you. This could include snippets from
    case studies, client testimonials, or other metrics that show your ability to do an excellent
    job and produce ideal results.]

    The Value of SEO


    You have probably heard the term “SEO.” You probably know that it is something your company
    needs. But, do you know all of the value you will see by optimizing your site for search engines?

    When you invest in SEO, you will see a multitude of benefits.

    Higher search rankings: Your web pages will appear more frequently and in higher positions on
    SERPs (search engine results pages)

    Increased organic traffic: More visitors will land on your web pages through search engines (so you
    don’t have to pay for traffic)
    Increased brand awareness and authority: Your brand will appear more frequently which increases
    your visibility and leads to your website being used as a resource by other websites and publishers

    Increase in number of leads and sales: As your website appears in front of a larger audience, it
    becomes a silent salesperson that can collect leads and drive sales from online searchers

    Lasting results: When you improve a site’s SEO, the work often creates long-term improvements and
    compounding returns that can get better over time

    SEO is a vital tool in building and growing your company's online presence, but it is not a one-time
    project that will give your brand a lasting boost.

    SEO is a long-term practice that works best over time. SEO strategies that are implemented today
    should be given at least six months to show results. Once that value kicks in, strategies continue to
    work.

    SEO Ranking Factors


    Google uses over 200 factors to rank webpages for SERPs. As part of our partnership, we will assess
    and prioritize many of these factors to improve your site. Some of those factors include:

    Onsite SEO
    ○ Meta Descriptions ○ Image Title Tags
    ○ Meta Titles ○ Keyword Usage
    ○ Content Quality ○ Site Depth
    ○ Content Length ○ Rate of Audience Engagement
    ○ Content Freshness ○ Redirects
    ○ URL Structures ○ Duplicate Content
    ○ Internal Links ○ Social Tags
    ○ Outbound Links ○ Broken Links

    Offsite SEO
    ○ Number of Inbound Links

    Technical SEO
    ○ Site Speed
    ○ Mobile Friendliness
    ○ Crawlability
    ○ Meta Security
    ○ Secure Forms and Data Entry
    **Please delete the graphic above before submitting to the
    client. **

    Plan of Action
    To improve your website’s SEO, our strategy resolves these issues through the followings strategies.

    Strategy Description

    Full Site Audit We perform a complete audit of your website’s


    onsite SEO, offsite SEO, and technical SEO.

    Keyword Research We research up to [x] keywords to find the best


    opportunities for connecting with your target
    audience and appearing in search.
    Competitor Research We assess your client’s competitors to see how
    they are performing and what you need to do to
    top them.

    Technical Optimization We implement technical upgrades that help your


    site meet the requirements and best practices
    set by Google.

    Content Strategy We expand site depth and build additional on-


    site content through a blog and targeted landing
    pages.

    Link Building We gain links back to your website.

    **Please delete the graphic above before submitting to the


    client. **
    Our Strategy & Reporting
    Because SEO is an ongoing task, our plan will include an initial set-up phase and ongoing monthly
    plans.

    Phase One: Initial Setup


    The table below outlines Phase One. As each task is complete, you will receive a report of
    the work.

    Task Deliverable Cost

    Full Site Audit Site audit with factor ratings

    Keyword Research List of [x] keywords and metrics

    Competitor Research Report of competitor keywords and


    site metrics

    Technical Optimization Report on technical upgrades

    Total Cost

    Due Date

    Phase Two: Ongoing Maintenance and Continued


    Growth
    The ongoing plan includes the following monthly tasks that build SEO over time.
    Task Deliverable Monthly Cost

    Content Strategy [x] pieces of content per month

    Link Building [X} number of backlinks per month

    Total Monthly Cost

    Monthly Due Date

    On the assigned monthly due date, you will receive a report on each strategy and a monthly report of
    site metrics detailing the SEO growth of your website. The monthly report will detail:

    ● Page Views: Number of pages viewed on your website


    ● Number of Visits: Number of visits to your website
    ● Unique Visits: Number of individuals who visit your website
    ● Return Visits: Number of times a unique visitor returns to your site
    ● Average Time on Site: Amount of time a visitor spends on your website
    ● Bounce Rate: Percentage of users who visit one page and then exit
    ● Blog Comments: Number of comments left on your website or blog
    ● Number of Social Shares: Number of times your content has been shared on social
    platforms
    ● Inbound Links: Number of backlinks your website receives
    ● Competitive Power: A metric that measures your site’s ability to compete in SERPs.
    ● Position in Search Results: Your organic ranking on search engine result pages

    Each of these metrics will help you see the results of our work and the increase in your website’s SEO
    authority as it compounds and builds over time.
    Terms and Conditions
    When you are ready to start your SEO project, please sign this proposal.

    Please note that by signing this proposal you, as the client, agree to the following.

    I accept the proposal as it is. Any changes to the proposal must be discussed prior to signing.

    I agree to the fees outlined in the proposal and acknowledge that [fee] is due as a down
    payment to start the project. Other payment is due [explain further payment dates and
    structure].

    I understand that once the project is paid in full, all text, graphics, photos, and artwork used in
    the project will be under my ownership, and I will own the code, data, and reports used during
    the project.

    I understand that the project will begin when both parties have signed the agreement. The
    project will continue on the timeline set in this proposal.

    I understand that this agreement becomes effective when signed by myself and [your
    company name].

    ______________________________________

    [Client Name]

    ______________________________________

    [Client] Signature

    ______________________________________

    [Your Business Name]

    ______________________________________

    [Your Name] Signature

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