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    Yamaha Front Pages

    Uploaded by

    Sandarsh
    This document is a project report submitted by Sandarsh to Mangalore University in partial fulfillment of the requirements for a Bachelor's degree in Business Management. The report focuses on the consumer behavior and product profile of Yamaha bikes from Sri Sai Motors in Puttur, Karnataka. The report contains 8 chapters that provide an introduction, objectives, literature review, company and industry profile, product profile, competitors, data analysis, findings, and conclusions. It also includes acknowledgments, contents, declaration, and certification sections.

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    © All Rights Reserved
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    Yamaha Front Pages

    Uploaded by

    Sandarsh
    45 views16 pages
    This document is a project report submitted by Sandarsh to Mangalore University in partial fulfillment of the requirements for a Bachelor's degree in Business Management. The report focuses on the consumer behavior and product profile of Yamaha bikes from Sri Sai Motors in Puttur, Karnataka. The report contains 8 chapters that provide an introduction, objectives, literature review, company and industry profile, product profile, competitors, data analysis, findings, and conclusions. It also includes acknowledgments, contents, declaration, and certification sections.

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    project on yamaha

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    This document is a project report submitted by Sandarsh to Mangalore University in partial fulfillment of the requirements for a Bachelor's degree in Business Management. The report focuses on the consumer behavior and product profile of Yamaha bikes from Sri Sai Motors in Puttur, Karnataka. The report contains 8 chapters that provide an introduction, objectives, literature review, company and industry profile, product profile, competitors, data analysis, findings, and conclusions. It also includes acknowledgments, contents, declaration, and certification sections.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    45 views16 pages

    Yamaha Front Pages

    Uploaded by

    Sandarsh
    This document is a project report submitted by Sandarsh to Mangalore University in partial fulfillment of the requirements for a Bachelor's degree in Business Management. The report focuses on the consumer behavior and product profile of Yamaha bikes from Sri Sai Motors in Puttur, Karnataka. The report contains 8 chapters that provide an introduction, objectives, literature review, company and industry profile, product profile, competitors, data analysis, findings, and conclusions. It also includes acknowledgments, contents, declaration, and certification sections.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 16

    A PROJECT REPORT

    ON
    CONSUMER BEHAVIOUR AND PRODUCT PROFILE
    OF ‘YAMAHA BIKES’ WITH SPECIAL REFERENCE
    TO “SHRI SAI MOTORS PUTTUR”

    Submitted By
    SANDARSH
    REG NO: 155810514

    Submitted To
    MANGLORE UNIVERSITY
    Project Submitted in partial Fulfillment of the requirement for
    the award of
    BACHELOR DEGREE IN BUISNESS MANAGEMANT
    Under The guidance of
    Mr. Abhishek Suvarna
    Faculty member in Management Department

    ST. PHILOMENA COLLEGE


    Puttur, D.K. – 574202
    2017-18
    ST. PHILOMENA COLLEGE
    Philonagar, Darbe, Puttur, D.K. – 574202

    CERTIFICATE

    This is to Certify that project work entitled “CONSUMER BEHAVIOUR


    AND PRODUCT PROFILE” is carried out by Mr. SANDARSH with
    register No. 155810514 has completed the project work in partial fulfillment
    of the award of degree of Bachelor of Business Management from The
    Mangalore University under my supervision during the year 2017-18.

    Head of The Department Internal Guide


    (Mr. Radhakrishnan Gowda) ( Mr. Abhishek suvarna)

    APPROVED

    Place: Principal
    Date: (Prof. Leo Noronha)
    DECLARATION

    I, SANDARSH Student of final year BBM St. Philomena College


    Puttur, hereby declare that the project work/report entitled
    ‘Consumer Behavior and Product Profile regarding ‘YAMAHA
    BIKES, has been prepared by me under the guidance of Mr.
    Abhishek Suvarna faculty member of Management Department, St.
    Philomena College Puttur

    I also declare that this project is the result of my own effort and has
    not been submitted to any other institution or Board of University
    for the award of any degree, diploma or any similar titles.

    Place: Puttur
    Date: SANDARSH
    ACKNOWLEDGEMENT

    Indeed I would like to express my profound gratitude to the organization for


    having given me a wonderful opportunity to study and learn from a unique
    work culture.
    This report at ‘YAMAHA BIKES’ was the product of efforts put forth by
    several persons. I take This Opportunity to convey my thanks
    First of all its my blessed privilege to thank Prof. Leo Noronha, Principal St.
    Philomena College Puttur for giving me a opportunity to take up this study.
    I express my heartfelt thanks to Mr. Radhakrishna Gowda Head of
    Department, Business Management
    I wish to express my profound gratitude to Mr. Abhishek Suvarna my teacher
    and guide who has been magnetos in guiding, encouraging and supporting me
    at the stage and without whose timely advice and inspiration, this research
    would have been not easy.
    I take this opportunity to thank all partners of team SHRI SAI MOTORS’ for
    their co-operation and assistance and also I want to thank all the staff and
    employees of ‘ ‘.
    I would like to thank my parents for their continued moral support and
    encouragement.
    I am thankful to all my dear friends of our college who have helped me to
    complete this project
    I am well aware that my words are not sufficient for acknowledging the true
    support and encouragement that has been bestowed upon me.

    SANDARSH
    Table of content
    CHAPTER TITLE PAGE
    NO NO

    1 INTRODUCTION

    2 OBJECTIVE OF THE STUDY


    AND RESEARCH
    METHODOLOGY
    3 INDUSTRY AND COMPANY
    PROFILE

    4 PRODUCT PROFILE

    5 YAMAHA COMPETITORS

    6 ANALYSIS OF DATA

    7 FINDING, SUGGESTIONS AND


    CONCLUSION

    BIBLIOGRAPHY

    ANNEXURE
    CHAPTER -1
    INTRODUCTION
    CHAPTER-2
    OBJECTIVES OF THE STUDY
    AND
    RESEARCH METHODOLOGY
    CHAPTER-3
    THEORATICAL LITERATURE
    CHAPTER-4
    INDUSTRY
    AND
    COMPANY PROFILE
    CHAPTER-5
    PRODUCT PROFILE
    CHAPTER-6
    YAMAHA COMPETITORS
    CHAPTER-7
    ANALYSIS OF DATA
    CHAPTER-8
    FINDINGS, SUGGESTION
    AND
    CONCLUSIONS
    BIBLIOGRAPHY
    ANNEXURE

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