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    AnkitAhuja CV Ver2.1

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    Ankit Ahuja
    Ankit Ahuja has over 7 years of experience in sales, marketing, and managing teams in the consumer goods industry. He is currently the Regional Manager for Castrol India's B2C business in Mumbai, where he leads a team of 4 area managers and 30 indirect employees to generate $14M in annual revenue. Previously, he held roles as Marketing Manager for Castrol India's bike workshops channel and Management Trainee in multiple locations.

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    AnkitAhuja CV Ver2.1

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    Ankit Ahuja
    78 views2 pages
    Ankit Ahuja has over 7 years of experience in sales, marketing, and managing teams in the consumer goods industry. He is currently the Regional Manager for Castrol India's B2C business in Mumbai, where he leads a team of 4 area managers and 30 indirect employees to generate $14M in annual revenue. Previously, he held roles as Marketing Manager for Castrol India's bike workshops channel and Management Trainee in multiple locations.

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    Cv 9f ankit ahuja

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    AnkitAhuja_CV_ver2.1

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    Ankit Ahuja has over 7 years of experience in sales, marketing, and managing teams in the consumer goods industry. He is currently the Regional Manager for Castrol India's B2C business in Mumbai, where he leads a team of 4 area managers and 30 indirect employees to generate $14M in annual revenue. Previously, he held roles as Marketing Manager for Castrol India's bike workshops channel and Management Trainee in multiple locations.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    78 views2 pages

    AnkitAhuja CV Ver2.1

    Uploaded by

    Ankit Ahuja
    Ankit Ahuja has over 7 years of experience in sales, marketing, and managing teams in the consumer goods industry. He is currently the Regional Manager for Castrol India's B2C business in Mumbai, where he leads a team of 4 area managers and 30 indirect employees to generate $14M in annual revenue. Previously, he held roles as Marketing Manager for Castrol India's bike workshops channel and Management Trainee in multiple locations.

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    Download as pdf or txt
    of 2

    PROFESSIONAL EXPERIENCE

    Regional Manager B2C Business Mumbai | Castrol India


    June 2018 – Present
    Currently heading the B2C Sales for Castrol India for Mumbai territory; Leading
    ANKIT AHUJA a team of 4 area managers and 30 indirect workforce; $14M annual revenue
    Demands strategic business development; in-depth lubricant sales
    MUMBAI, INDIA
    understanding; Excellence in execution; leading priority agendas; collaborative
    engagement with stakeholders to deliver sales targets
    7 years of rich Sales & Marketing
    experience in managing B2C &
    Key Achievements
    B2B sales, Channel Marketing, • Revived the Mumbai business with 3% volume growth after 2 years of
    Channel Sales and leading teams downward trend
    • Jul 2018 - Led the team to be top team in the country with 100% growth in
    ABOUT ME commercial vehicle category oils
    • Dec 2018 – Awarded for being at the top in the country in scooter segment
    Go Getter at heart & a team
    of oils, giving full year 30% growth
    player, challenge status quo to get
    • Channel expansion of workshop channel resulting in 30% expansion of
    more; Love innovative
    participating universe
    approaches to problem solving
    • Rolled out India’s first Certified Castrol Auto Service workshop in Mumbai
    Interest lies in digital,
    photography & music
    Marketing Manager, Bikes Workshops | Castrol India
    PROFILE August 2016 – May 2018
    Entrusted with leading the marketing for Bikes independent workshop channel
    Started the career with TCS as a
    for Castrol India; Bikes channel is the growth drives for Castrol India; Annual
    Business Analyst working for
    revenue of $40M
    domestic banking business; sold
    Demands B2B2C understanding of business; multiple stakeholder collaboration
    digital banking solutions to leading
    for brand launches, activations, offer development & deployment. Agile at the
    banking & financial institutions and
    same time compliant was always a challenge; intersection of online & off-line
    thereafter transitioning into Bikes
    businesses; developing influencer marketing programs for channel
    Workshop’s marketing at Castrol
    Key Achievements
    India to now leading sales for one
    • Channel Expansion – Doubling the channel in 2 years resulting in 25% volume
    of key markets of the country
    growth over two years
    • Influencer Marketing & Community Building – Executed the program India’s
    CONTACT Super Mechanic – hunt for India’s best mechanic; engaging India’s 16,000
    +91-7774019176 workshops
    • Systematic Management – Developed process and systems to deal with
    ankitanks@gmail.com
    digitized way of rolling out channel benefits to 16,000+ outlets

    linkedin.com/ankitanks
    • Digital Marketing – Rollout of digital marketing for Bikes Workshops
    of Castrol resulting in 60% increase in lead generation by consumers AWARDS
    • BTL Activations – Handled the BTL activation in the channel for Annual Star Awards
    launching key brands in Bikes portfolio
    • Led the Branding of the channel across the country creating marquee • IWS Growth Story 2017
    outlets. Handled $2.5M branding budget • Excellence in Branding 2017
    • Recognized by Castrol India leadership for larger contributions in • Super Mechanic 2017
    National Conference, Board Meetings
    BP Helios Commendation for -
    Activ Scooter Girl in the City
    Management Trainee – Multiple Locations | Castrol India campaign
    July 2015 –July 2016
    EDUCATION
    • B2C Stint- Birbhum, West Bengal
    o stabilizing the newly created distributor in; leading to 7% Symbiosis Institute of Business
    volume growth Management, Pune India –
    • B2B Stint in Indore & Jabalpur in Madhya Pradesh, India amidst Top B School in India
    o Launched Maruti mass market offer after understanding Master’s in Business
    \ dealer rating program of the OEM Administration – Marketing
    • Marketing Stint ‐ Marketing Operations ‐ Mumbai, India Aug 13 – Jul 15
    o Awarded for advertising spends’ compliance model. Bharti Vidyapeeth’s College of
    o Indian working model adopted by the APAC region Engineering, Delhi
    Bachelor of Technology,
    Systems Engineer– Mumbai | Tata Consultancy Services Computer Science Aug 2006-
    November 2010 –March 2013 Apr 2010

    • Pre‐Sales: Multiple pitches on Financial Inclusion, Mobile PoS, LANGUAGES


    Aadhar Payments
    • Bid Management: Lead on proposals' creation‐ biometric login • English – Read, Write, Speak
    solutions, financial inclusions, insurance • Hindi – Read, Write, Speak
    • Sales pitch: Rural Banking technology to banks & NBFC, dairy
    payments solutions to largest Coop Dairy ADDITIONAL INFO
    • Client & Vendor negotiations: SLA, price negotiations, timelines,
    payment terms with client & vendors Looking to relocate to Malaysia
    • Business Unit Marketing: eIndia Awards, BITC Big Tick, created
    financial inclusion microsite on www.tcs.com, created video
    testimonials from clients, conceptualized stall designs at SBI IT
    Conclave 2013, Bancon 2012

    Co-Founder, Conetactivity.com
    April 2010 –August 2014
    Conceptualized and founded my own company around Digital and Social Media
    Marketing. Launched campaigns for Tier 1 and Tier 2 companies

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