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Chapter 1

PROJECT DESCRIPTION

Introduction
This pandemic caused us stress, anxiety, loneliness or isolation despite

these issues and the obstacles confronted during the pandemic we still manage to find

the positive side to our stressful experiences during this pandemic and as the

pandemic rages we wanted to produce a product that can satisfy at the same bring

excitement to the Liceo de Cagayan University faculty, staff and students, which is

Pizzanada.

Pizzanada is a combination of empanada dough filled with pizza

ingredients, then fried until hot and golden. Pizzanada comes with two flavor of pizza

filling the first one is Hawaiian style pizza filling and the other one is new york style

pizza filling.

Its important in the market because our product offers its customers good

quality pizzanada. The quality and taste of the food product are improved by using

ingredients from local farmer markets. The business is different from all its

competitors by offering pizzanadas that is cooked in a wood fire oven or pots. In

addition, our business offers many different toppings including protein such

as:Ham,beef,chicken. Other toppings include:Fresh vegetables.

Also the price of our product is based on the ingredients used to produce

it. Determining the price of the food based on the ingredients used, it makes the

product become affordable.


The study was proposed a lot of benefits which are can give satisfaction

with nutritious ingredients such as 12-15% for vitamin A, 30-45% for thiamin, 25-

30% for riboflavin, 20-30% for niacin, 40-50% for calcium, and 18-25% for iron. By

this product it can make our customers protected they can get like Iron. (PINHO;

MACHADO; FURLONG, 2001). Its appearance, texture, and taste are important

attributes for the costumers. (WANG et al., 2005).

Pizzanada is a combination of empanada dough filled with pizza

ingredients, then fried until hot and golden. Pizzanada comes with two flavor of pizza

filling the first one is Hawaiian style pizza filling and the other one is new york style

pizza filling.

Its important in the market because Our products offers its customers

good quality pizzanada. The quality of the food products are improved by using

ingredients from local farmer markets. The business is different from all its

competitors by offering pizzanadas that is cooked in a wood fire oven or pots. In

addition, our business offers many different toppings including protein such

as:Ham,beef,chicken. Other toppings include:Fresh vegetables.

Also the prices of our food product is based on the ingredients used to

make it. Determining the price of the food based on the ingredients used helps make

the product affordable.


The study was proposed a lot of benefits which are can give satisfaction

with nutritious ingredients such as 12-15% for vitamin A, 30-45% for thiamin, 25-

30% for riboflavin, 20-30% for niacin, 40-50% for calcium, and 18-25% for iron. By

this product it can make our customers protected they can get like Iron.

Purpose of the Study

The study will provide the consumer a product that is not too much

expensive and by that it will provide a high quality which is affordable to the

customers such as students, faculty, school administrator and the school staff of Liceo

de Cagayan University.

To the customers - Customers are the reason why this study is conducted and was

made for them. Researcher care the customer that is why they cope up the price that is

affordable for them and reasonable price.

To the researcher - in doing the study, the researcher can benefit because this is

conducted with skills and knowledge when they want to have a further information.

This paper can enlighten their minds of how business run along the way towards the

path they choose to be.

To the students - The study was proposed is to meet the satisfaction and cravings of

the students and also to give them a good appetite.


To the Workers - The study was proposed is to give a healthy foods especially to the

elderly people, by this product it can make our customers protected by the minerals

they can get like Iron, calcium and even protein.

Scope and Delimination

This study focuses the researchers' product named 'Pizzanada'. The target

market of this product are the students, the staff and the teachers' of the Liceo de

Cagayan University - Main Campus.

Justification of the Study

People nowadays like to eat pizza and empanada, with that the researcher

decided to make a product which is Pizzanada that is combined with pizza flavoring

and dough of empanada. The researchers came up to this idea as their chosen product

since the students, teachers and staff love to eat pizza and empanada. The group

members also agreed and strongly approved to this product. In continuation the

researchers made an idea of how things gonna work after conducting the research

from the name of the product, logo and even description. Structural component and an

essential ingredient for obtaining the dough is the Wheat Flour because it can form

expand it. (GAN; ELLIS; SCHOFIELD, 1995).

Rationale

We study about the pizzanada food because in order for us to to know if

the product will achieve success. Pizzanada is a unique food product that's why we

choose to study this product. By conducting this study we can be able to know what

are the things we need to improve and where are we good at, this study could also
help us to learn and to expand our knowledge in making a new product that is unique

and innovative.

We did not focus to our product only, instead we do research about it's

profit if the business gonna run smoothly with it. In the business one of the important

thing is to determine the flows, if you're gonna build your own business.

Definition of Terms

APPETITE- this terms refers to the desire of eating food and sometimes due to

hunger.

INNOVATIVE- this terms refers to introducing or using new ideas or methods.

NAICIN- this terms refers to a nutrient in the vitamin B complex that the body needs

in small amounts to function and stay healthy.

THIAMIN-this terms refers to a vitamin of the B complex, found in unrefined grains,

beans, and liver, a deficiency of which causes beriberi. It is a sulfur-containing

derivative of thiazole and pyrimidine.

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