Feasibility

INTRODUCTION
Dumpling is a broad classification for dish that consist of small pieces of dough that
made from a variety of starch sources, often wrapped around the filling. As people demand and
lifestyle change, the demand for producing tasty and delicious foods that available in market and
affordable for all classes of people is high. Thus almost everything has been refurbished to better
standard.
Gigi (galunggong) fish is the most economic fish available in the market. It is a popular
fish in the Philippines and it is known as round scad or macjarel scad. It contains nutrients that
serve great benefits to the body.
As the world changed, the food industry provides nutritious foods due to the high
demands of people but sometimes it result unhealthy lifestyle, even there are more businesses
build in the market, the population still high and the scarcity on food implies that there are more
people can’t afford to purchase a product that has a high price.
Nowadays people would choose an artificially food product that has a less healthy
nutritional content over the conventional foods that is said to be good for health, that is available
in the market. Promoting a healthy product introducing Fish Dumplings with Vegetables to the
public consumer could also benefits not just the consumer with the it health nutrition content it
have also help the farming and fishing industries in country as well. The fillings is made from
Gigi (galungong) fish in addition with carrots and malunggay vegetable wherein one of the
healthiest vegetable. The researchers aims to produce healthy dumpling in the market which a
low cost but taste a high price and can hit even the taste of other kinds of dumplings provide by
other restaurants.
BACKGROUND OF THE STUDY
The Researchers make this product proposal for the purpose to serve valued customers in
a new product dishes that gives a healthy food that will enjoy for the adults but also for the
young age that is afford by any types of costumer, the researches add especial ingredients for the
product such as carrots and malungay, they would like to introduce a new variety of dumpling.
Nowadays people would choose an artificially food product that has a less healthy nutritional
content over the conventional foods that is said to be good for health, that is available in the
market. Promoting a healthy product introducing Fish Dumplings with Vegetables to the public
consumer could also benefits not just the consumer with the it health nutrition content it have
also help the farming and fishing industries in country as well they will encourage.
STATEMENT OF THE PROBLEM
This feasibility study is intended to evaluate the feasibility of making and selling fish
dumplings with vegetables.
Specifically, it aims to evaluate and analyze the following areas:
 Technical aspect of the study
o Product Description
o Product Process
o Equipment/Materials
o Plant Location
 Marketing aspect of the study
o Target Market
o Demand
o Product
o Pricing Strategy
o Promotion
o Packaging
o Product testing
 Financing aspect of the study
o Capitalization
o Sources of Funds
o Total sales
o Total expenses
 Management aspect of the study
o Form of ownership
o Structure of the business
 Socio-economic aspect of the study

o Contribution to the society
o Contribution to the government
OBJECIVE OF THE STUDY
The researchers made a “Fish Dumplings with Vegetables” to provide nutritious food
with more health benefits to the consumer.
To promote a product which can afford by any types of costumer but taste like an
expensive price.
SIGNIFICANCE OF THE STUDY
The Study gives the consumer a product which is healthy and affordable but with the
same quality from other damplings sold at expensive price.
This section will provide a brief description on the various significances of the study
given.
To the Customer – The researchers believed that it is one of the primary beneficiary of the
study because the study was made for them and the researchers had priced the product at a
reasonable price. The customers will benefit by buying the product and they will see that it can
be affordable to their budgets.
To the Researchers – in doing the study, the researchers have acquired new skills and
knowledge that they can used in practicing their profession.
To the Students - The proposed study will help for dietary ad providing an immediate source of
energy with fewer calories than other fats.

To the Teachers – The proposed study will help especially those who are elderly people because
this product provides more benefits and for a health conscious also.
To the Farmers – It will help the farmers to encourage to produce more vegetable for the
market, that was not only for selling but also to help the farmers in promoting their products.
To the Fishers – The proposed study will help them to engage in providing more fishes. And it
would be his stepping stone to the economic growth on fishing industries.
The study aims to give the consumer an affordable and healthy products. That will also
help them to give an opportunity to buy a product with a low price but taste an expensive one.
This product will also contribute to the market growth of the country. It will help the famers and
fishers to enhance their talents in farming and fishing in producing the main ingredients of this
product.

Feasibility

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INTRODUCTION

serve great benefits to the body.

people can’t afford to purchase a product that has a high price.

STATEMENT OF THE PROBLEM

dumplings with vegetables.

Specifically, it aims to evaluate and analyze the following areas:

 Technical aspect of the study

 Marketing aspect of the study

 Financing aspect of the study

 Management aspect of the study

o Structure of the business

 Socio-economic aspect of the study

o Contribution to the government

OBJECIVE OF THE STUDY

with more health benefits to the consumer.

SIGNIFICANCE OF THE STUDY

same quality from other damplings sold at expensive price.

be affordable to their budgets.

knowledge that they can used in practicing their profession.

energy with fewer calories than other fats.

would be his stepping stone to the economic growth on fishing industries.

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