Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 28 views

    Questionnaire Final

    Uploaded by

    Jykyll Paul
    This document contains a survey to assess the marketing performance of purified water refilling stations. It collects demographic information from respondents such as age, occupation, and civil status. It then uses a 5-point scale to rate statements related to the marketing mix of product, price, place, and promotion. Respondents are asked to rate aspects like product quality, price competitiveness, store location accessibility, and promotional activities. The survey aims to evaluate customer preferences and perceptions of various marketing strategies used by purified water refilling stations.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Questionnaire Final

    Uploaded by

    Jykyll Paul
    28 views1 page
    This document contains a survey to assess the marketing performance of purified water refilling stations. It collects demographic information from respondents such as age, occupation, and civil status. It then uses a 5-point scale to rate statements related to the marketing mix of product, price, place, and promotion. Respondents are asked to rate aspects like product quality, price competitiveness, store location accessibility, and promotional activities. The survey aims to evaluate customer preferences and perceptions of various marketing strategies used by purified water refilling stations.

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    This document contains a survey to assess the marketing performance of purified water refilling stations. It collects demographic information from respondents such as age, occupation, and civil status. It then uses a 5-point scale to rate statements related to the marketing mix of product, price, place, and promotion. Respondents are asked to rate aspects like product quality, price competitiveness, store location accessibility, and promotional activities. The survey aims to evaluate customer preferences and perceptions of various marketing strategies used by purified water refilling stations.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    28 views1 page

    Questionnaire Final

    Uploaded by

    Jykyll Paul
    This document contains a survey to assess the marketing performance of purified water refilling stations. It collects demographic information from respondents such as age, occupation, and civil status. It then uses a 5-point scale to rate statements related to the marketing mix of product, price, place, and promotion. Respondents are asked to rate aspects like product quality, price competitiveness, store location accessibility, and promotional activities. The survey aims to evaluate customer preferences and perceptions of various marketing strategies used by purified water refilling stations.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 1

    Profile of Respondents:

    Name: (Optional) __________________________________________


    Instruction: Please check the blank for the appropriate answer.

    Demographic Profile:

    Age: 15-20 ( ) 31-35 ( ) Civil Status: Single ( )

    21-25 ( ) 36-40 ( ) Married ( )

    26-30 ( )

    Occupation: Student ( ) Employed ( ) Self-Employed ( )

    Use the following five-point scale to answer, where:

    1= Strongly Agree 3= neither Agree or Disagree 5= Strongly Disagree

    2= Somewhat Agree 4= Somewhat Disagree

    Level of marketing performance of purified water refilling stations in Mintal,


    Davao City.

    Product 1 2 3 4 5
    Store offer high quality products
    Store provided several brand
    Store has good condition of products

    Price 1 2 3 4 5
    Price offered cheaper if we purchase in big amount
    Store has lowest price in area
    Store offers best price everyday
    Customer prefer to shop in in store because of the
    price offered

    Place 1 2 3 4 5
    Store easy to find
    Store has a strategic location
    It has many branches within areas
    Store location is appropriate
    Customer prefer to shop in because of the place

    Promotion 1 2 3 4 5
    Store give some coupons to be charged in
    merchandise
    Store give some seasonal promotion
    Customer prefer to shop in because of promotions
    Customer prefer to shop in because of privilege
    card
    Store gives information when they have promotion
    Store have attractive promotion
    Adoptedfrom:researchgate.net/publication/323308768_The_Analysis_of_Product_Price_Place_Promotion_and_Service_
    Quality_on_Customers'_A_Survey_of_Young_Adult_in_Bekasi_West_Java_Indonesia

    You might also like