N.k.proteins Ltd.
N.k.proteins Ltd.
N.k.proteins Ltd.
Yesterday less than decade age of business was born the relented pursuit of
perfection; a combination of dynamism complimented with stringent quality control
manifested N.K.PROEINS LIMITED (NKPL) to be the leaders in the edible oil
market in west India region.
As ISO 9001:2000 certified organization registered in the year 1997 is engaged in the
refining of all type of edible oil, the refinery is located at the village Thor, Tal, Kadi,
dist, Mehasana, Gujarat. The market share in refined cottonseed oil in west India
region recently it has started its regular marketing in the states of Rajasthan,
Maharastra, Madhya Pradesh and some other parts of India.
Within a decade the organization has grown from strength to strength and today
‘TIRUPATI’ a trusted brand name veteran when it’s come to edible oil products like
cottonseed oil, groundnut oil, sunflower oil or soyabean oil.
The refinery is having most ultra modern imported machinery of Alfa Laval Ltd.
(Sweden). Organization having well Equipped and established in house quality
control department supported by scientific testing equipment including gas
chromatograph of perking Elmer.
Organization are involved in refining all type of edible oil and packed them under
various brand names, Following are well-accepted brand names of NKPL.
NKPL’S market share in Refined cottonseed oil in new tin is more than 50% of
region requirement. NKPL are also selling in consumer packs in 15 liter. HDPE Jars,
1 Liter, 500 ml. pouch and 1 Liter bottle. Organization are having very good
marketing set up all over Gujarat and key location of western India through
established dealer networks and direct marketing representative for consumer pack.
NKPL also having own fleet/tankers to load raw material from market and finished
products to the market round the clock.
The N.K.Proteins ltd. Is large scale industry. The entire company was promoter
by the NIMISH PATEL AND NILESH PATEL and the promoter does all
money investment. The investment is higher than 100 crores rupees, that’s why
its size is large scale industry. In N.K.Proteins ltd. Invested 1500 crores rupees in
his organization.
• OFFICE:
201,2nd floor, popular house, Ashram road Ahmedabad – 380009, West India region
India.
• PLANT:
Kadi – Thor Road, Vill. Thor, Ta, Kadi, Dist. Mahesana. West India Region India.
Indian society has traditionally been consuming butterfat ‘Desi Ghee’ prepared from
butter by heating, as a cooking medium of choice. However, this product has been in
Short supply for a long time due to numerous reasons. Therefore, the past few
decades have witnessed an increasing dependence on the vegetable oil, and products
derive from it. Until the mid-seventies domestic production of edible oils was
sufficient to meet 75% of the domestic requirements. A high rate of growth in
vegetable oil consumption afterwards due to population growth, increase in per
capita income, and decrease in the price of vegetable ghee, created a gap between
production and demand.
The share of imported oils and fats has thus been increasing gradually to fill loop this
gap. Indian’s Edible industry was nationalized and a public sector organization was
created to run this industry. Since private sector has been allowed to emerge and
grow. Most of the units under the control of NDDB. At present 80% of the sector is
under private being processed.
Though some edible oil mills have acquired ISO 9000 certification and some are
passing through the implementation phase ISO 9000 STANDARDS, others still lag
far behind. A lot more could be achieved from the occupational health and safety. The
management is keen to undertake environmental initiatives in many cases. Still, the
awareness level in workers and line staff is dismally low, making the implementation
of better in-house management practices difficult. This, however, dose not liberate the
management from the responsibility and the resulting consequences.
The edible oil industry uses a variety of raw oils such as cottonseed oil. RBD soft and
hard, polyolefin, soybean oil, corn oil, rapeseed oil, sunflower oil ad canola oil. The
last five raw materials are used occasionally, either due to the shortage of the
A variety of chemicals are used in edible oil processing. While other chemicals also
contribute, refining process is the most important concern from an environmental
point of view. Chemicals used pose a twofold problem. Firstly, they come in the
Waste water or as waste products of chemical processes. Secondly, they might come
in to direct contact with the persons handling them. Generally, practices for handing
of chemicals in oil industry are poor and need drastic improvement. Open air storage
and transportation, manual feeding, and dripping of chemicals are common. In most
of the industry, workers are improperly attired use of protective gears is very rare.
Edible oil processing requires quite and intensive use of energy. It is due to the fact
that for different processes and operations, different temperatures have to be
maintained. The most common modus operandi is to heat up water either to steam, or
to higher temperature, and then to transfer the energy contained by this water to the
material.
NKPL will continue to maintain its leadership position in the refined & filtered edible
oil.
- Growing their share of the edible oil business.
- Focusing on cost competitiveness & productivity in all our operations.
- Expanding the edible oil market through broadening consumer appeal &
geographic expansion.
Yesterday, less than decade ago, a business was born. The relented pursuit of
perfection, a combination of dynamism complimented with stringent quality
control manifested N.K. Proteins limited to be leaders in the edible oil market in
Gujarat.
Within a decade, the company has grown from strength to strength and is today a
trusted veteran. When it comes to edible-oil being cottonseed oil, groundnut oil,
sunflower oil, corn oil or soyabean oil.
Tomorrow, the best way to create the future is to create it. Prepared by the
confidence of the past, the strength of their imagination and perseverance of their
As one of the milestones N.K.PROTEINS has already acquired the status of ISO
9002 for its entire operations, including marketing, design, development,
manufacturing, testing, stocking, distribution, sales ad services of all categories of
oil.
But, for them it is just a first step towards their vision of being in all categories of
edible oil. And thus there are miles to go before win and miles to go before they
win.
BUSINESS PRINCIPLES:
MANAGING DIRECTOR:
EXECUTIVE DIRECTOR:
BANKERS:
• IDBI
• UTI
• GSFC
CAPITAL & FINANCE INFORMATION:
The NKPL is privately held Organization It can not issue share for general public to
purchase it. Its share is purchased by only its relative and friends. And other capitals
are borrowed from various financial institutions. The Organization’s sales turnover
And
Now a day the power cost is very high so we are planning to establish captive power
plant for 15MW.
Looking to the market demand of our products we are planning 450MT FULLY
automatic refining plant to satisfy to adopt HACCP food safety system for safe
refined edible oil to satisfy future needs expectation of customers.
GENERAL
MARKETING
CHART
COMPUTER
DIPARTMENT
PACKING
SUPERWISER
ASSISTANT
The edible oil industry uses a variety of raw oils such as cottonseed oil, RBD soft and
hard, palmolein, soybean oil, rapeseed oil, sunflower oil, and canola oil, the last five
raw materials are used occasionally, either due to the shortage of the soybean supply,
or because of specific requirement of the product.
TIRUPATI COTTONSEED
OIL
A brand recently launched in the market with over whelming support of west India
region people. It is double filtered groundnut oil being prepared in state of the
manufacturing unit. The oil so pure that is remains the natural taste of groundnut to
enhance the taste packed in 15 kg. tin 5 Liter. Jar . 1 Liter. Pouch. The packs that
offers much more than convenience.
Particularly proud of the brad the organization considers its launch as one of the
significant achievements. The brand is strategic move to focus customers on the
Single most important benefit-health available in 15Ltr, jar, 5Ltr. Jar 1Ltr. Bottle
consumer pack and 15kg. Tin, the brand is expected to strengthen the wholesome
image of NKPL.
The taste, purity and health are combined together for the price conscious customer in
Tirupati soyabean oil refined in the latest of ISO 9001 : 2000 organization. This oil
is available in the pack sizes of 15kg. Tin, 5Ltr. Jar, 1Ltr. Bottle, and 1Ltr. Pouch.
Refined Groundnut oil is a traditionally preferred oil deep for deep frying. Tirupati
Refined groundnut oil is sourced from the best ground nut oil available in the county.
A crystal clear oil, it is liter to consume and preferred oil among the consumers.
FATTY ACID
MANUFACTURING PROCESS:-
DEGUMMING:
Oil seeds are inspected and analyzed for quality on parameters of refraction oil
contents etc. The accepted raw material lies crushed in to expellers of obtaining raw
oil. The raw oil is neutralized with caustic lye and neutralized oil is bleached in a
bleacher to obtain filter bleached oil. This oil is subjected to deodorization and the
refined final product is filled in consumer packs. The residue oil cake is sold as cattle
feed in the market.
Raw oils account for 70% of total cost. Packaging typically accounts for 10% of the
material cost. Other minor cost elements are catalyst, utilities etc gross.
Margins are low at about 5-7% also there is a significant risk due to commodity
fluctuations in the prices.
NEUTRALIZATION:
Washed oil transfer to short mix plant in per W.I. and control process parameter
adjusted. Samples are sent to laboratory hourly to test the quality neutralization
through plate heat exchanger. At 100crore as per W.L.
Bleaching is done as per to remover red and yellow colors from oils. The detail of
process parameter is recorded in long sheet after every two hours.
DEODORIZATION:
Oil is transferred from bleaching to deodiaser as per w.i for distillation to remove free
fatty acid (FFA) and peroxide.
After deodorization oil stored in DOT. Refined oil is transferred to refined oil storage
thank after that is send to filling department as demand.
The major process being carried out in the refining is the refining of raw oil to render
it edible. Apart form cooking oil, soap, acid oil, are also produce as by products. The
unwanted material, removed during the oil refining process, is utilized, either for soap
or acid oil manufacturing, oil refinery in our country is relatively a recent
technology, inducted in the post two decades in vegetable oil refining there are two
type of process available viz., chemical refining & physical refining in chemical
refining
there main processes involves viz. degumming & naturalizing bleaching for removal
of various impurities from the raw oil. So far large quantities of expeller solvent
grunts oil are used for edible purples directly with simple filtration. They are
physically purified and they are known as double filtered oils.
-Raw material ( wash oil ) is transferred to Neutralizer holding tank by following W.I
on transferring oil from storage tank to Neutralizer thank.
-washed oils transferred from neutralizer tank to short mix plant as per W.I Washed
oil is neutralized as per W.I. on short mix plant and controlled the process parameters
as mentioned in W.I. The details of process parameters are recorded in log sheet after
every two hours. Samples are sent on two hourly bases to QC and after getting results
from QC process parameters are adjusted Neutralization is done to remove FFA and
color.
-Neutralized oil is transferred for bleaching from neutralized oil tank (N.O.T) through
pre heat exchanger at 100 C as per W.I.
-Bleaching is done as per W,I. To remover red & yellow colors. The process
parameters are controlled as mentioned in W.I. The details of process parameters are
recorded in log sheet after every two hours. Samples are adjusted.
-Oil is transferred from BOT to deodorizer as per W.I. for distillation and
deodorization. Deodorization is done as per W.I. remove FFA. Peroxide value etc. the
details of process parameters are receded in log sheet after every two hours. Samples
are sent on two hourly bases to QCI dept. and after getting result from QCI process
parameters are adjusted.
DRYING
NEUTRAIZATION
Lye + H2O INCLUDING WASHING waste water &
Soap
Stock to soap fits
Effluent
Fullers Eart BLEACHING
vacuum
(waste water) FILTER PRESS
COOLERS
SEAMING MACHINE
PLANT:
QUALITY:
BACKWARD INTEGRATION:
An in house fabrication unit for manufacturing of tins, corrugated boxes & HDPE jars
and PET bottles which ensures premium quality of product at an affordable price
Organization has also the in-house production capacity of 12500 nos. HDPE jars per
day for its own consumption. Organization is using fully automatic blow molding
machine and automatic leak proof testing machine to get maximum output and also
better quality of polythene granules complies of the IS 20142 : 1982 standards.
Organization have also in-house production capacity of 5000 nos. corrugated boxes
per day using most modern corrugated box making machinery and also have the
testing facility for measuring G.S.M., B.F. & C.S. paper &corrugated box.
LOGISTICS:
A full fledged customer care center ensure total satisfaction to the by responding to
all their quires like complaints, suggestion for improvement and their expectation
from organization.
PROCESS CHEMICALS:
Various chemicals are used at different stage of refining process. A list of these
chemicals and there utilization is given below.
PERSONNEL
MANAGER
ASSISTANT
MANAGER
TIME KEEPER
CLERK
HR plan implementation
3.3. RECRUITMENT:-
3.5. ORIENTATION:-
• Work ability
• Disciplines during the work time
• Attendance
• Honest toward the company
• Overtime
SHIFT TIMINGS
A 8:00 a.m. to 4:00 p.m.
B 4:00 p.m. to 12:00 a.m.
C 12:00 a.m. to 8:00 a.m.
All the salary and pay scale is depends on the basis of the
performance appraisal review.
It is prepared by the HR manager and the executives director.
Employee of the marketing department remuneration and incentives are
depends on the production quantity.
Salary structure for the temporary and permanent employee is different.
All the company employees get the 26 day leave per year. It includes
16 days PL and 10 days SL/CL.
Temporary workers get the loan for the 1 month salary with 0%
interest rate and it is recoverable for 10 equal monthly installment from
salary.
Permanent workers get the loan for the 2 month salary with 12%
interest rate and it is recoverable for 10 equal monthly installment from
salary.
All the loan related decision is taken by the manager.
4.1. INTRODUCTION:-
MARKETING
MANAGER
EXPORT DOMESTIC
MANAGER MANAGER
Health hygiene and lots of love may bear punch line of high recall in
the reader but for NKPL it tells of the success of NKPL operation
golden flow. Available in 15 kg tin, 15 liter jars, 5 liter jars hit bottle
and pouch the brand continues to be a leader to be a leader in the
market and its unique selling proposition we offer consumer the best of
price.
PACKAGING QUANTITIES:
• 15 kg tin
• 15 liter tin
• 15 liter jar
• 5 liter jar
• 1 liter bottle
• 1 liter pouch
• 500 ml pouch
• 200 ml pouch
PACKAGING QUANTITIES:
• 15 kg tin
• 1 liter pouch
• 1 liter bottle
• 5 liter jar
• 1 liter pouch
• 1 liter bottle
GOLDCORN OIL:
During the year, the organization has built a new brand called the gold corn
oil. With monounsaturated fats the MUFA content in the oil controls the level
PACKAGING QUANTITIES:
• 15 kg tin
• 15 liter tin
• 15 liter carba
• 5 liter jar
• 1 liter bottle
PACKAGING QUANTITIES:
• 15 liter jar
• 5 liter jar
• 1 liter bottle
• 15 kg tin
PACKAGING QUANTITIES:
• 15 kg tin
• 15 liter jar
• 5 liter jar
• 1 liter bottle
Price mix is the valuation placed upon the product offer. It includes pricing,
discounts, allowance, term of credit, price strategy and policy. It deals with
price competition.
• Sales volume
• Profit margin
• Rate of return on investment
• Trade margins
• Advertising and sales promotion
• Product image
• New product development.
Price is the most important factor in case of edible oil. N.K.Proteins consider
following factor in setting its pricing policy.
PRICING OBJECTIVE:
DEMAND DETERMINATION:
COST ESTIMATION:
• Fixed cost
• Variable cost.
N.K.Proteins provides different offers and terms to different buyers. They will
negotiate different terms with different retail chains. One wholesaler may want
delivery (to keep lower stock) while another may accept twice delivery in
order to get a lower price. To estimate real profitability to dealing with
different wholesalers company use activity-based costing (ABC) instead of
standard cost of accounting.
Activity based cost accounting tries to identify the real cost associated with
serving each customer both variable and fixed must be tagged back to each
customer.
Within the range of possible prices determined by the market demand and
company costs, the firm must take the competitor’s costs, price and possible
price reactions into account. Edible oil market is highly competitive due to
presence of so many players in the market. So, the company first consider the
nearest competitor’s price and than after setting its own price.
N.K.Proteins some time face aggressive price cutting by smaller firms trying
to build market share. In that situation generally company adopt two types of
price strategy.
The company improves its product-service and communication. The firm may
find it cheaper to maintain price and spend more money to improve perceived
quality than to cut price and operate at a lower margin.
Place includes company activities that make the product available to the target
market consumers.
Physical distribution is the delivery of product at the right time at the right
place. It is the combination of the decisions regarding channel of distribution
(wholesalers, retailer, merchant and agents), transportation warehousing and
inventory control.
DISTRIBUTION CHANNEL:-
CHANNEL COMPONENTS:
CHANNEL OF DISTRIBUTION OF
N.K.PROTEINS:
Channel of distributions are over up to the consume but also include the
feedback. The sales team provides the information about the consumers place,
their needs and the changer in their products buy asking them questions. Sales
team gives information to distributors and distributors pass on this information
to QA, QC and R & D department, which transfer this information to C & F
agents.
DISTRIBUTION CHANNEL:
Distribution channel are set of interdependent organizations involved in the
process of making a product available for use or final consumption.
The channel is
FACTORY
MAIN DEALAR
WHOLE SALER
RETAILER
CONSUMER
These are activities which are related with direct to wholesalers and dealers
which involve trade discount, exhibition, clearing sale cash discount, gifts, and
such other schemes at N.K.Proteins ltd.
1. ADVERTISING:
• Print media:
• Electronics media:
Hoardings
Outdoor advertising
Point of purchase
Bill boards
2. SALES PROMOTION:
Communications
Incentive
Invitation
High credibility
Ability to catch buyers off guard
4. PERSONAL SELLING:
5.DIRECT MARKETING:
4.7.COMPETITORS:
4.8. ADVERTISEMENT:-
The organization has following filling capacity of edible oil in the plant:
The organization is using automatic filling machine of mather & Platt for
filling of oil in 15 kg tin and 5 liter jar. They are also using automatic cap
sealing machine. They have also latest machinery for induction wed shrinking
polythene bag and strapping machine to better quality of products.
ADMINISRATIVE OFFICE
FINANCE ACCOUNTS
(V.P) (F.M)
The authorized capital of the company is rs. 1200.00 lacks divided in to 1,20,00,000
equity share of Rs.10.00 each issued and paid up capital of the company is Rs. 601.00
laces divided in to 601,00,00 equity share of Rs. 10.00 each. However due to
continuous loss for last 5 years, the net worth has turned in to negative.
4000000000
3500000000
YEAR
3000000000 1991-92
1992-93
2500000000
1993-94
2000000000 1994-95-SEPT
10
0
1 2 3 4 5 6 7 8 9
-10
-20
YEAR
-30 PROFIT/LOSS
-40
-50
-60
Financial analysis is the process of identifying the financial strength and weakness of
the firm by properly established relationship between the items of the balance sheet
and profit and loss account.
Ratio analysis is powerful means for analysis company’s performances. Ratio defined
as the indicated quotient of two mathematical expressions and as the relationship
between two or more things.
1. profitability ratio
2. leverage ratio
3. liquidity ratio
4. activity ratio
PROFITABILITY RATIO:
These ratio are found to see the profitability position of the firm. These ratios are in
the term of percentage. Moreover, are very good for the analysis as it calculates the
operating efficiency of the company also management and investors who have the
stake in the company are always interested in the company’s profitability.
In short they are calculated on two relations: the first is SALES and the second is
INVESTMENT.
= GROSS PROFIT/SALES*100
2. OPERATING RATIO
= NET PROFIT/SALES*100
TURN-OVER RATIO:
Turn over ratio is concern with activities of the company. It also known as an
activity ratio. It includes turn over of inventories, debtors, assets in relation to
sales and other activities. This ratio shows that how much time these activities are
turn in the year, which determine as efficiencies of company. In short, it called
about the company’s efficiencies and effectiveness.
N.P.COLLAGE OF COMPUTER STUDIES & MANAGEMENT 55
N.K.PROTEINS LTD.
4. STOCK TURN OVER RATIO
LIQUIDITY RATIO:
Liquidity is the ability of firm to meet its shirt term obligation when it comes or
due. A company should have enough cash and other current assets, which can
convertible in to cash so that it pays its supplier and lender on time.
5. CURRENT RATIO
7. DEBTORS RATIO:
NKPL is a well-developed industry in the field of refined edible oil. And if,
steps are taken more effectively, it will further lead to the efficiency of the
organization. It is indeed, of the important industries in the field of refined
edible oil products.
• N.K.Proteins ltd. Is the market leader in the edible oil market having
65% of market share.
• Tirupati cottonseed oil is one of the popular and well-known brand
names among all the edible oils manufactured by N.K.Proteins.
• N.K.Proteins tirupati cottonseed oil covers majority of the edible oil
market and is highly preferable by the customers.
• Past performance of the company is quite remarkable and future of the
company will be excellent.
FINANDINGS:
• It can be conclude that the company has increase its sales and other
income. The amount of fixed assets has also increase the net profit and
the investments of the company have increase considerably.
• The company has also been able to increase its reserve and surplus
compare to last year.
SUGGESTIONS:
If would be to early for me with very little experience in edible oil industry
to give suggestion to those who are already in the field for many years
having lot of experience in this industry. Still there were things which if
implemented could improve the performance and can increase market stake.
Listed below are some of the suggestions.:
(AMOUNT IN RUPEES)
SC 31/03/2007 31/03/2006
H RS. RS.
R
EF
SOURCES OF
FUNDS:
SHARE HOLDER
FUNDS:
SHARE CAPITEL 1 54,062,900.00 54,062,900.00
RESERVES & 2 306,100,474.97 291,256,203.15
SUEPLUS
360,163,374.97 345,319,103.15
LOAN FUNDS:
EXPENDITURE
PURCHASE OF 15 659,231,475.44 301,567,631.74
FINISHED GOODS
RAWMATERIAL 16 7,799,025,639.21 4,253,569,333.1
CONSUMED 3
MANU.EXP. 17 656,987,729.08 491,154,877.95
PERSONNEL COST 18 19,787,648.37 17,100,181.83
SOURCE:-
WEBSITES:- WWW.NKPROTEINS.COM