Course Outline: Business Communication Course Description
Course Outline: Business Communication Course Description
Course Outline: Business Communication Course Description
BUSINESS COMMUNICATION
COURSE DESCRIPTION
We all communicate. Communication plays a major role in all human activity. It is part of our culture.
Within the business community, public and private organizations, and the professions communication is
associated with the more specific activities of interacting, informing, instructing and persuading. People
who possess demonstrable skills in these activities are employed, prized and promoted. If businesses are
to survive in an increasingly competitive and information-oriented environment they will need trained.
Communicators, who can speak, write and interact with others efficiently, effectively and professionally.
This course is intended to provide participants with advanced understanding of the concepts and
principles of professional business communication and to support the development of their skills in
interpersonal, spoken and business related communications through practice and feedback. Course
participants will be encouraged to participate actively in the course through their group presentations,
reflections and academic writing.
Course Goals
Course Content
Week 01
Communication in Organizations
The basic communication process
Language
Nonverbal communication
Listening
Role of culture and diversity on communication in the workplace
Week 02
Qualities of communication within business organizations
Methods of communicating in business organizations
Written
Oral
Electronic
Week 03
Benefits of effective communication in your career
Challenge of communication in the global market
Week 04
Background to intercultural communication
A concept of culture
An intercultural communication model
National cultural variables
Education/law and regulations/economics/politics/religion/social norms/language 33
Week 05
Business communication and the technology
Week 06
Challenges to the organization made by new technologies
E-mail
Understanding the internet
Establishing security
Other communication technologies
Week 07
Managing information outside organizations
Managing crisis communication
The process of preparing effective business messages
Week 08
Strategies for improving oral presentations
Strategies for an effective nonverbal delivery
Strategies for reducing stage fright
Signs of discomfort
Week 09
Interviewing
Interview purposes
Interviewee‟s responsibilities
Interviewer‟s responsibilities
Telephoning
Week 10
The process of preparing effective business messages
Five planning steps
Indirect (inductive) approach
Beginning and endings
Opening paragraphs/closing paragraphs
Week 11
Self Disclosure and Trust
Forming groups for presentation/essay; self-
disclosure and trust
Week 12
Conflict Resolution and Negotiation
Group Presentations; conflict and negotiation
Week 13
Working in Teams for Success Group Presentations;
working in teams
Week 15 Confidence Building, how to be impressive Personality
Week 16 Project Presentations