Enterprise Digital Twin
Enterprise Digital Twin
Enterprise Digital Twin
WHY DIGITALIZE?
New-age digital enterprises are rapidly changing the business landscape. Innovation is disrupting traditional
businesses across the globe. Increasing customer expectations and demand for tailor-made personalized
products are calling for the adoption of technology in every aspect of the enterprise. Buying decision process,
and the platforms that the customers use are changing rapidly. Hence, squeezing operational efficiency out
of existing assets and processes can no longer be the only driver of business transformation. To bring
competitive differentiation in today’s agile, dynamic and interconnected markets, what enterprises need the
most is “creative thinking” and “tools for expediting innovation”. Over the years, virtually every enterprise,
however big or small, has incrementally optimized its operations through point solutions, resulting in several
siloes of machines, systems and data. This hinders an enterprise’s ability to have a single holistic view of the
extended enterprise and make informed decisions in real-time. For example, one can imagine the level of
digitalization and automation required to accomplish a “batch of one” which forms the premise of
manufacturing a personalized product in a mass manner.
Customer access, quality of products, cost-effective and sustainable production and assured supply of raw
material, as well as skilled resources, are essential to the success of any business. Continuous changes in
consumer demand, raw material price trends, availability of skills, quality of supplier parts and myriad other
parameters must be captured, analyzed and acted upon promptly. This is possible only with the use of
technology. The first step is to bring real-time visibility into overall operations of the entire extended
enterprise. Automatic data collection and analytics will result in actionable intelligence along with its financial
impact. One may argue that existing ERP systems already offer such financial visibility of every decision in real-
time. However, these systems are at the mercy of people entering accurate data at the time of transaction
which is a challenge. Ability to make informed decisions that are based on accurate real-time information and
eventually automate the decision making process via self-learning bots will give the enterprise the necessary
competitive edge. There is no other way than progressively delegating this inhuman task to AI and smart
machines.
Implementing a “digital enterprise” involves several initiatives such as supply chain orchestration, eBMR for
traceability, optimization of production planning, predictive analytics, robotic automation, prescriptive
maintenance, data-driven products & services, energy optimization, RPA, mass customization, what-if-
simulation, smart machines, autonomous inventory, knowledge retention through ML clusters, etc. The
solution scope may require collaboration between multiple subject matter experts and technology providers
such as IoT device vendors, automation/robotics consultants, data science or deep learning algorithm experts.
Contineo has a well-crafted channel partner program and a strong eco-system of global partners with the
relevant industry expertise.
SUMMARY
Technology is no longer treated as an expense but increasingly viewed as an investment and prioritized over
cost optimization initiatives. Enterprise Digital Twin is a virtual model of the extended physical enterprise
facilitating real-time actionable insights. Contineo, a model-driven low-code platform enables the domain
experts to quickly build such digital replica, analyze inefficiencies and optimize various processes in a unique
way, spearheading the enterprise ahead of the competition.