SLM E9q3m8
SLM E9q3m8
SLM E9q3m8
Department of Education
Regional Office IX, Zamboanga Peninsula
English
Quarter 3 – Module 8
Persuasive Texts
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What I Need to Know
As you students mature as writers, it's important to give you the opportunity to write using
a variety of formats. Persuasive writing helps you formulate specific reasons for your opinions,
and provides an opportunity to research facts related to your opinions. As you develop an
understanding of how writing can influence or change another's thoughts or actions, you can begin
to understand the persuasive nature of the marketing you are exposed to through television, the
Internet, and other media.
This module is made for you to understand about the three modes of persuasion and the
different persuasive techniques that are commonly used.
What I Know
Directions: Read each statement very carefully. Choose the letter of your answer then write it on
a separate sheet of paper.
2. How do the authors share their opinions about an issue through persuasive writing?
1. Share their personal opinion.
2. Support their opinion through the use of facts.
3. Make up fictional information to trick the reader.
4. Share the opinions of others that are similar to theirs.
3. What is the main intention of the author when writing a persuasive paper?
A. To convince the reader to write their own counter-argument.
B. To raise awareness about issues in the world.
C. To convince the reader to agree with the author about an issue through use of facts.
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D. To convince the reader to agree with the author about an issue through the use of fictional
facts.
7. What might happen if you do not consider the needs of your audience?
A. Your audience will be less likely to be engaged or be persuaded to change their
minds.
B. Your audience will argue with you.
C. Your audience will certainly change their minds.
D. Your audience will be restless.
Lesson
LINES THAT EXPRESS
1 PERSUASION
What is Persuasion?
Persuasion is convincing others to change their point of view, agree to a commitment,
purchase a product or service, or take a course of action. Oral and written persuasive skills are
valued.
Persuasion is an innate personality trait in some, but it's also a skill that can be learned and
improved. Aristotle's "modes for persuasion" – otherwise known as rhetorical appeals – are known
by the names of ethos, pathos and logos. They are means of persuading others to believe a
particular point of view. They are often used in speech writing and advertising to sway the
audience.
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● Pathos: (appeal to emotion) is a way of convincing an audience of an argument by creating
an emotional response to an impassioned plea or a convincing story.
What's In
Directions: Read the speech comprehensively. Answer the questions that follow by
writing the letter of your answer on a separate sheet of paper.
Good afternoon.
I am standing here today to defend our rights and our liberty of freedom to decide. Would
you do something that you do not want, like smoking or dealing or taking drugs or drinking
alcohol in order to “fit in”? Let me tell you that you are violating yourself as a person if your
answer is yes, because you are not staying true to yourself and you are making some other
persons treat you like a puppet, by making you do things that can hurt and damage your body
and ruin your future.
I am a high school student, so this means I am very much aware of what is happening
around me especially in school. Peer pressure is very rampant in school. It starts when others
demand from you to do something in order to be accepted in a group. They encourage you to
drink alcohol, smoke cigarette or try taking drugs and they promise you that by doing so nothing
bad will happen to you. But is this even true? Will these activities really give “happiness?”
Most kids succumb to peer pressure because they are terrified to be alone and without
friends. When they do this, they will appear childish. They think it is worth dying if you do not
have friends. Just to have friends, they will follow what their so-called new-found friends tell
them what to do. They accept their offer, because they don’t want to be the only ones not
drinking or smoking. They become someone they are not, only to keep having “friends.” But
are they really their friends? They are treating them like some toys which they can take around,
telling them what to do or what not to.
True friends take care and want the best for their friends. They will never do anything
to harm their friends. If your so-called friends are not doing these things to you, they are not
your real friends. Being alone doesn’t necessary mean you’re lonely. People will know you
and make friends with you by your attitude – right attitude and good manners. Say no to peer
pressure.
Source: “Social Justice - A Persuasive Speech”, Edric Valentine C. Inocencio, accessed on
November 20, 2016 https://www.youtube.com/watch?v=Qb63-kzc-rc
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1.What message does the speech convey?
A. to encourage the young ones to fight for their rights
B. to tell the young ones that peer pressure is okay
C. to inform the parents what peer pressure is
D. to discourage young ones on engaging to peer pressure
Activity
Directions: In a separate sheet of paper, mark check √ if you see examples of persuasion
in the following items and X if otherwise.
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What Is It
Persuasive Techniques
Writers can use a range of techniques to persuade. When you're reading
persuasive writing—or writing persuasively yourself—you need to think carefully about
how techniques like these are used to position the reader to accept a particular point of
view. Here are some of the commonly used persuasive techniques.
1. Alliteration. The repetition of words starting with the same initial consonant sounds to
create emphasis.
e.g. "And I can tell you it is distressing beyond words to watch an animal suffer like that
and not be able to alleviate its agony"
2.Emotive language refers to words or phrases that change a sentence's feel by evoking
a particular emotional reaction from the reader.
e.g "But no, people from the bush were saying it is cruel to kill foxes with a poison that
causes a slow, agonizing death"
3. Expert opinion or writer's opinion. Sometimes writers will use experts' opinion or
his own opinion to give further weight to their argument.
e.g "A new research report by Victorian doctors illustrates why: because when kids
are worried their parents will be told their private medical details, they simply don't go to
the doctor".
5. Simile and Metaphor. Both use to compare one thing to another can help to persuade
by describing. A simile uses expressions like or as while Metaphors don't.
e.g. Simile""…as dumb as a sack of hammer"
Metaphor: She is a rose that blooms every morning.
7. Repetition. The repetition of words, phrases and ideas can be used to reinforce an
argument and drive home the message to a reader.
e.g "It has been well established here and overseas that if teenagers think they can see a
doctor in confidence, they are more likely to do so, more likely to go back for repeat
visits, and more likely to disclose sensitive information"
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8. Rhetorical question. A question where the answer is obvious can help lead readers to
a particular conclusion.
e.g “Isn't this the outcome we want?"
12. Groups of Three / adjectives – When three adjectives or phrases are used together
to make them stand out.
e.g. Homework is boring, dull and uninteresting.
What's More
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Activity 3: Directions: Identify and underline lines that express persuasion from the following
excerpts. Answer this on a separate sheet of paper.
1.Chippers are the crispiest, crunchiest, and most delicious brand of chips you will ever
taste. Buy a bag today.
2.Why risk making a mistake on your tax returns or missing out on added money in your
bank account? Trust the experts at 123 Accounting to ensure you get the biggest tax refund
possible.
3.Here at Schuster & Schuster, our injury attorneys have recovered millions of dollars for
our clients. We will take your case and defend your interests to the very end. Call us today
to schedule a free consultation.
4.The death penalty is a good deterrent for criminals. Beyond that, it is fair because the
Bible support""an eye for an ey" We need to keep the death penalty on the books.
5.Are you tired of seeing your paychecks slashed by unjust tax deductions? We work hard
to provide for our families and then wind up only being able to live paycheck to paycheck.
If you vote for me, I'll make sure your taxes are lowered and you get the government
services that you depend on.
Activity 4
Directions: Read the given persuasive text carefully. Then, fill out the graphic organizer with the
details needed on a separate sheet of paper.
Hong Kong is a city like no other in the world. For a century and a half West and
East have joined here, sometimes blending, sometimes clashing, but always producing many
dazzling contrasts that make it unique. It is a city which has shown an incredible mastery of
modern finance and commerce, yet one which can be seen lost in a world of ancient Chinese
traditions. The impressive combination of western and eastern culture in Hong Kong will
make a visit here unforgettable.
Dining and entertainment --¨CT he core of most traveling to Hong Kong, are mixed
with eastern and western styles. One prefers eastern food can try crispy Beijing duck, spicy
Sichuan dishes, noodles and sweet food from Shanghai, or he can taste authentic Thai,
Malaysian and Singaporean cuisines served by those Southeast Asian restaurants. One can
also easily find the best of American and European fare in some of the world¡¯ grandest
hotels. At sundown, having a rest in one of Hong Kong¡¯ clubs, ranging from Australian
pubs to French bars, is a rather good choice.
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Sightseeing tour in Hong Kong can also experience strong contrasts between West
and East. The old streets and colonial buildings contrast strikingly with the skyscrapers and
glorious shopping malls. It¡¯s possible to visit an ancient temple, a traditional fishing village
and a modern shopping complex in one day. Man-made shoes by those old ladies and fine
fashions are all available to the sightseers.
Obviously, Hong Kong is a miracle that has combined West and East and has made up
its own rules. Traveling in Hong Kong is really an exciting trip. You will nerve fell boring
and tedious on seeing the strong contrasts between two sides and experiencing two
completely different life styles just on one small island.
AUDIENCE
Who is the person or main character trying to persuade? Who is their
intended audience? Be specific.
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What I Have Learned
A. Multiple Choice
Directions: Choose the letter of the best answer and write it on your answer sheet.
1. The following sentence uses which of the three types of persuasive methods? Almost half of
the lakes in the U.S. are too polluted to fish or swim in. Pollution is not a theory. It's a problem
and we are all being affected by it.
A. ethos B. logos C. pathos D. none of the above
2. Which of the three persuasive methods does this sentence use? I have interviewed over 100
doctors on this topic, and all of my research helps to prove my point.
A. ethos B. logos C. pathos D. none of the above
3. Nobody wants children to die from incurable diseases. But the truth is, it happens every day.
Think of how many lives could be saved if we helped to fund more research. What persuasive
method does the sentence use?
A. ethos B. logos C. pathos D. none of the above
4.The following uses which persuasive device? I listened to what you said. I listened to what she
said. But in the end, I listened to myself.
A. alliteration B. metaphor C. simile D. repetition
5.The deliberate use of strong emotive words to play on people's feelings and evoke a strong
emotional response in a reader to coerce/force agreement.
A. emotive language B. imperative C. repetition D. cliché
6. A command or instruction, usually a call to action, telling readers what they must do to change
or fix the issue at hand.
A. imperative B. exaggeration C. repetition D. cliché
7.The repetition of phrases, clauses, or sentences that have the same grammatical structure.
Used to give equal importance to ideas throughout a paragraph or entire article.
A. Repetition B. Imperative language C. alliteration D. cliché
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B. Directions: Match the technique to its definition and example. Draw a line to connect
them. Write your answer in a separate sheet of paper.
What I Can Do
A. Identify the lines and persuasive devices used in the following scenarios. Write them on a
separate sheet of paper.
1. A magazine advertisement shows a man in a tuxedo, smiling and holding a velvet black
box with a pair of glittering diamonds in it. The caption reads" Only the best will do.
Jaquer diamonds, for the sophisticated and glamorous lady in your life".
____________________________
2. An advertisement for a car pictures several fit and healthy horses running in the
background.
____________________________
3. A local newspaper uses the words "Bigger, Bolder, Better" in a radio advertisement.
____________________________
Assessment
A. Directions: Read the following sentences and identify the letter of the best answer. Write it
on a separate sheet of paper.
1." As a doctor, I am qualified to tell you that this course of treatment will likely generate the
best results." What mode of persuasion does this statement use?
A. ethos B. logos C. pathos D. all of the above
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2." The data is perfectly clear. This investment has consistently turned a profit year-over-year,
even despite market declines in other areas." What mode of persuasion does this
statement convey?
A. ethos B. logos C. pathos D. all of the above
3."I have not just invested in this community - I love every building, every business, every
hard-working member of this town."
A. ethos B. logos C. pathos D. all of the above
B. Multiple Choice Test: Choose the letter of the correct answer and write it on a separate
sheet of paper.
2"Great minds discuss ideas. Average minds discuss events. Small minds discuss
peopl" ...Eleanor Roosevelt
The main persuasive device used here is
A. allusion. B. flattery C. everyday language D. adjectives
3.I've known rivers ancient as the world and older than the flow of human blood in human
veins. My soul has grown deep like the rivers"...Langston Hughes
Which technique is used prominently in the above line of Hughes' poem?
A. simile B. metaphor C. group of three D. appeal
Additional Activity
What is Tone? "Tone refers to the overall feeling of a piece of writing – how it might sound if it
were read aloud. "When you're thinking about the use of persuasive language in an article, it's
also useful to consider the Tone.
Examples of Tone include just about any adjective you can imagine.
Scared
Anxious
Excited
Worried
Foolish
Smart
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Activity – Be sensitive!
Directions: Identify the tone emphasized in each of the following texts. Write your answer on a
separate sheet of paper.
1.We should feel sorry for the friends and families. They're the real victims of road accidents.
Imagine the grief and sorrow that tears through a community in the aftermath of a tragic
accident.
2. Thanks to the government's broadband policy, we're looking at a period of great promise
where Australians will have access to new, exciting employment opportunities and business
will experience incredible new growth.
3.You should feel ripped off. After all, it's your tax dollars that have paid for this terrible idea.
4. Seeing people whose lives have been affected by gambling in this way is a harrowing
experience. You begin to understand how it tears apart families and harms the most
vulnerable people in our society.
5. There are numerous reasons why we should start treating drug addiction like a disease.
First, punitive measures simply aren't working. Second, it has been demonstrated time and
time again - in countries like Sweden - that this type of approach simply works.
Answer Key
5. B
6.Emotive language
5. Imperative 5.Imperative 4. C
4.Statistics/Fact 4.Rhetorical Question
3.Alliteration 3.Personal Pronouns 3. C
2.Rhetorical Question 2.Hyperbole
1.Repetition 1.Opinion 7. A 2. B
6. B 1. A
Activity 2 Activity 1
What's More What I Know
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english/persuasive-language/analysing-persuasive-language/
“Analyzing Persuasive Language",” Brett Lamb, 2020 https://lessonbucket.com/english/year-9-
worksheet-persuasive-text.html
"What is Persuasive Text", Andrew Sedillo copyright 2003-2020 https://study.com/academy/practice/quiz-
https://www.youtube.com/watch?v=Qb63-kzc-rc
"Social Justice - A Persuasive Speech"” Edric Valentine C. Inocencio last modified November 20, 2016,
References
What I Learned
B.
Assessment
A. B.
1.A 1.C
2.B 2.D
3.C 3.A
4.B
What I Learned
What’s In
A.
1. D
1.C 6.A 2. C
2.B 7.A 3. A
3.C 8.B 4. A
4.D 9.A
5. C
5.A 10.C
What’s More What’s More
Activity 4 Activity 3:
1. *Chippers are the crispiest, crunchiest
*most delicious
*Buy a bag today.
2. *Why risk making a mistake on your tax returns
or missing out on added money in your bank
account?
* Trust the experts
3. *Schuster & Schuster, our injury attorneys
* recovered millions of dollars
* to the very end
* Call us today
4.* The death penalty is a good deterrent for
criminals.
“an eye for an eye.”
5. *Are you tired of seeing your paychecks slashed
by unjust tax deductions?
*to live paycheck to paycheck
"Persuasive Writing Examples: From Essays to Speeches"” Kit Kittelstad last modified September 25,
2014, https://examples.yourdictionary.com/persuasive-writing-examples.html
"Learn Persuasive Language Techniques and Be an Influencer", Susan White last modified November 20,
2018, https://www.allassignmenthelp.com/blog/persuasive-language-
techniques/#:~:text=Hello%20readers!&text=Before%20you%20start%20reading%20this,to%20make%2
0them%20more%20compelling.
"Features of Persuasive Writing Lesson with Differentiated Activities"” Hamdog last modified February
22, 2018, https://www.tes.com/en-au/teaching-resource/features-of-persuasive-writing-lesson-w-
differentiated-activities-11005138
"Writing to Persuade,” Gabby Sundquist last modified August 19, 2015, https://www.tes.com/teaching-
resource/writing-to-persuade-7200017
“What is the difference between fact, opinion and claim?”, Frank Elliot, last modified February 20, 2018,
https://www.quora.com
Development Team
Writer: Julie Ann N. Paragas, MAEd
Vitali National High School
Zamboanga City
Editors/QA: Edna A. Natividad, MAELS
Entizar A. Ibrahim, MAEd
Jamwhell V. Ortiz, MATESP
Reviewer: Valeriafides G. Corteza, PhD
Education Program Supervisor
Layout Artist: Jovie R. Cruz, MAEd
Management Team:
Roy C. Tuballa, EMD.JD.CESO VI
Jay S. Montealto, CESO VI
Norma T. Francisco, DM
Mildred D. Dayao, EdD
Valeriafides G. Corteza, PhD.
Aida Coyme, EdD
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