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    Ratika CV

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    Kushal Bhatia
    Ratika Gulati has over 6 years of experience in roles focused on business efficiency, process excellence, and revenue growth. She has a consistent track record of strong performance, and was recognized as a top performer in previous roles. She is currently seeking relevant opportunities in Kuwait and will be available there from June 2022.

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    Ratika CV

    Uploaded by

    Kushal Bhatia
    90 views2 pages
    Ratika Gulati has over 6 years of experience in roles focused on business efficiency, process excellence, and revenue growth. She has a consistent track record of strong performance, and was recognized as a top performer in previous roles. She is currently seeking relevant opportunities in Kuwait and will be available there from June 2022.

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    RATIKA CV

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    RATIKA CV

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    Ratika Gulati has over 6 years of experience in roles focused on business efficiency, process excellence, and revenue growth. She has a consistent track record of strong performance, and was recognized as a top performer in previous roles. She is currently seeking relevant opportunities in Kuwait and will be available there from June 2022.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    90 views2 pages

    Ratika CV

    Uploaded by

    Kushal Bhatia
    Ratika Gulati has over 6 years of experience in roles focused on business efficiency, process excellence, and revenue growth. She has a consistent track record of strong performance, and was recognized as a top performer in previous roles. She is currently seeking relevant opportunities in Kuwait and will be available there from June 2022.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 2

    RATIKA GULATI

    Dynamic professional with around 6 years of experience. Expertise in identifying critical initiatives/opportunities to
    improve efficiency & drive excellence in business processes resulting in improved revenue & bottomline. Consistent track
    record of being a top performer across organisations and awarded the top rating (top 10 percentilers) for 2 consecutive
    years. Looking out for relevant roles in Kuwait. Available in Kuwait from June 2022.

    ratika.gulati436899@gmail.com 09930885283 Kuwait linkedin.com/in/ratikagulati

    WORK EXPERIENCE SKILLS & COMPETENCES


    SaaS Solutions Manager (Merchandising) Revenue Growth
    Increff
    01/2022 - Present, Bangalore, India Business Efficiency Improvement
    Achievements/Tasks
    Process Excellence Data Analysis
    Consulting Brands & Retailers on solving Merchandising problems around buying,
    demand planning,distribution & regional utilization, thus helping them increase their Business Strategy
    revenue by about 25% & inventory turnover by 1.5X.
    Helped increase in-season full price sell through by 13% for one of the largest celebrity Customer Experience (CX)
    brand & about 28% improvement in ROS (Rate of Sale) through inter store transfers for
    a leading men's wear brand. Relationship Building
    Liaise with internal product team & enable tech integrations, data structuring, business
    intelligence dashboards & customized features for the brands. Proficient in Microsoft Office & Excel

    Manager - Process Excellence (1 year 4 months)


    WhiteHat Jr (Backed by BYJU'S)
    05/2020 - 08/2021, Bangalore, India ACHIEVEMENTS
    Achievements/Tasks Rewarded for achievement of 108% business
    Monitored performance of 1000+ SMs by conducting regular quality checks & audits targets in 3 quarters (Sep'16, Jan'17 & July'17)
    compiling, daily / weekly performance of CQS (Call Quality Scores), security incidents, through cross-sell initiatives across
    breaches and investigations. Saving/Current Account & Insurance products at
    Ramped up client satisfaction score by resolving cases as per SLA (Service Level IDFC bank.
    Agreement)
    Designed recommendations, SOP (Standard Operating Procedures) & published
    Top revenue generator for June' 20 & July' 20
    scorecards for improvements in Sales training material/processes of Coding & Maths
    (1st quarter of my joining) - Earned performance
    vertical (India & ANZ Market).
    bonus equal to 90% of monthly fixed
    compensation.
    Outperformed in high value product (300 class Program with a price tag of INR 1.5 Lacs)
    that showcased value proposition selling & improved it's growth by 57%. Awarded for being among top 5% of 960
    Revamped product pitch that improved conversion ratio & overall CQS (Call Quality International Business candidates in SKEMA
    Score) by 40% at domestic level. Track I, Paris campus.

    2nd runner up in "LIME", a case study


    Digital Strategy - Marketing Project (6 months) competition testing marketing approach for
    White Rose Marketing Solutions,LLC (New York/Paris) problem floated by Hindustan Unilever Limited.
    04/2019 - 10/2019, Paris,France
    Rebranding of White Rose (a traditional consulting firm) to Klickrr (a software based marketing firm) Won 2 silver medals in Table Tennis in state and
    Achievements/Tasks district level championships.
    Report into Founder & Chief Strategist Officer for executing account planning and
    business pitch strategy for launch of Klickrr.
    Created assets (banners,landing pages,e books, webinars) to move prospects in
    customer journey from awareness & education to conversion for Klickrr.
    LANGUAGES
    SEM:Rebuilding Google Adwords paid search program (Keywords,Ads); English
    SEO:Implementing content, link building with tech team on optimizing Klickrr website. Full Professional Proficiency
    Published 40+ White Rose Marketing Articles on Klickrr platform along with visual Hindi
    content creation/editing. Native or Bilingual Proficiency

    INTERESTS
    Social Work: Currently teaching (part-time)
    about 100 blind students

    Page 1 of 2
    WORK EXPERIENCE INTERESTS
    Manager - Retail Asset Products Table tennis (11 years, 2 years competition)
    IDFC First Bank (2 years 5 months)
    01/2016 - 05/2018, Mumbai, India
    Achievements/Tasks
    Onboarded & managed 25+ distribution partners across online & offline channels to
    deliver INR 30 Crores of mortgage business/Quarter with a team of 12 business
    executives.
    Maintained product metrics; business volumes (90%) & Cost of Acquisition (60%).
    Generated 30% of Mumbai business volumes by leading an organic campaign "IDFC
    Next".
    Designed client engagement schemes for retail housing loans to keep in pace with
    changing market requirements; boosted response rate by 30%.

    Senior Associate - Mortgage Division


    HSBC Bank (1 year)
    01/2015 - 12/2015, Mumbai,India
    Achievements/Tasks
    Sourced 500+ High Net Worth clients by cold calls, follow up leads and active
    participation in marketing activities involving corporate work site events, residential
    housing activities, mall sourcing etc.
    Developed client winning strategies; during pre-sales and inception phase by educating
    & convincing customers on competitive advantages of HSBC Mortgage products.
    Performed risk analysis in business decision, "Know Your Customer on customers
    adhering to HSBC selling process and sales quality requirements.

    EDUCATION
    Masters of Science in International Business
    SKEMA Business School, Paris Campus (CGPA - 3.7/4)
    01/2019 - 12/2020, Paris,France
    Courses
    Focus : Global Product Development, International Finance, Strategy Management,
    Importing & Exporting, Geopolitics, Internationalization of the Firms, Open
    Innovation,Design Thinking, Consumer Insights, Entrepreneurship.
    Case Studies: Danone, Lime, Uber, WeWork, Tesla, Marionnaud, Airbnb, Les Mills and
    project planning of introducing Water Transportation in Paris with the real-time
    simulation
    ACCOR competition : Proposed Marketing plan to French Hotel Chain for the creation
    and implementation of boutique hotels in main European capitals. - Cities' evaluation
    and choice of the most promising ones - Customer target and value proposition - Entry
    strategy - Branding strategy - Pricing strategy - Marketing Mix (Local / international
    coordination)
    Activities & Societies : SKEMA United Campus Ambassador;2019.
    Thesis: "Luxury, digital and paradoxes: from Brand Content to Brand Culture".

    Post Graduate Diploma in Marketing Management


    University of Mumbai
    05/2013 - 04/2015, Mumbai,India

    Bachelor of Science (Hons.) Mathematics


    University of Delhi
    04/2009 - 06/2012, New Delhi, India

    Page 2 of 2

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