Melc Based TLE6 Week 6
Melc Based TLE6 Week 6
Melc Based TLE6 Week 6
2. Learner’s Materials Pages Agri-Fishery Arts Module 7: Marketing Fruits and Seedlings
Agri-Fishery Arts Module 8: Plan for Expansion of Planting Trees
3. Textbook Pages
III. PROCEDURES Marketing Fruits and Seedlings Plan for Expansion of Planting Trees
What Is It What I Know Directions: Read and
After a couple of years, C. Marketing Strategies As you start this module, understand the
the hard work you have in Selling Products you are going to check statement and
been through in planting your previous knowledge choose the letter of
will be paid off when the regarding the topics by the correct answer.
answering the questions 1. It is the most
fruit trees you have
herein. Select the correct popular marketing
planted have grown and answer from the box given tool to help
started to bear fruit. That below. Write your answer organizations quickly
is the time to reap what 1. Retailing on a separate sheet of draw the attention of
you sowed. The energy,
time, money, and love that It is directly selling the paper. prospective
you invested in your fruit product from the farm to Independent customers.
trees would not be useless the consumers or products Assessment 1: a. Books
because you have the fruit are sold by unit (a piece or Here are the questions b. Brochures
to be sold in the market kilo) in the market. that will lead you to c. Flyers
that can give you the Although it’s time and complete the puzzle d. Magazines
energy- consuming, above. 2. It is a marketing
profit. To make your
farmers get more profit by Cross strategy in which the
investments profitable you this method of selling than owners convince the
1. _______________ is a 1. This design is used to
must consider the wholesale. set trees at unequal consumers or buyers
system which refers to
important factors in 2. Use of Middlemen distances, because the to have a free taste or
the most common and
harvesting and marketing basic arrangement of plants get proper space use of the product.
your products. As of this Middlemen are also known orchard trees. and sunlight. a. Free sample
time, you can use as “Traders”. They buy the 2. This system requires marketing
technologies to find products from the farm at 2. _______________ is fertile soil, because the b. Retailing
buyers for selling the a lower price and resell composed of three plants are planted at c. Selling in the farm
product or use flyers or these to retailers or small essential requirements the corner of equilateral d. Word-of-mouth
brochures in promoting stores. The middleman for the growth and triangle. marketing
your agricultural business. earns by transporting the development of trees 3. The following are
3. It is the most easy
products from the farm to and seedlings. steps in making
and popular method of
the market and sold it at a brochure, which of
planting fruit plant.
higher price to the 3. _______________ refers this is not included?
retailers. to a representation on a. Determine the
Down
3. Selling in the farm how far out into the 4. This system is usually
audience for your
future you want to plan applied to a sloping area. message.
Buyers go directly to the your business. 5. This system is also b. Decide the
farm to buy farm products. known as filler system. purpose of your
Prices are usually cheaper 4. _______________ is a brochure.
because farmers do not system which gives c. Think about the
Independent Activity
need to transport their growers the opportunity message you want to
2:
products to the market to to use areas that are convey to your
Read and understand
save time, money, and vulnerable to erosion readers.
the paragraph written
efforts. like hillsides. d. Give directly to the
below and answer the
4. Selling through audience without
following questions
Contracts 5. _______________ refers asked. even text.
to the capital needed to Mang Jaypee saves 4. It is a way of
Contracts are usually done produce goods and seeds of fruit trees obtaining products
by manufacturing services for the trees where customers go
during the summer
companies when there is a and seedling directly to the farm
months. He grows them
need for a big volume of production. to buy
in tin cans so that when
products. It can also be a. Free sample
the rainy season starts,
entered into by middlemen 6. _______________ refers seedlings are already marketing
who resell the products to to enriching materials three months old and b. Retailing
retailers in big markets. In used on land to ready to be c. Selling in the farm
a contract, both the increase its transplanted into the d. Selling through
farmers and the buyers productivity. ground and where roots Cooperatives
agree on an amount to be are already intact. He 5. There are step to
paid for a specified volume 7. _______________ is a also plants trees that consider in keeping
of products. For example, system which is are indigenous to the record of fruit
harvested crops in a consisted of four trees place or locality, tree/seedlings for
hectare plantation of at the corners of a because this allows the sale which of the
carrots will be given to a square with one tree in seedlings to adapt to following comes first?
company at a specified the middle. the climate and ensures a. Total the expenses
date, at a specified period. growth. He was advised in preparation of
This means that the farmer 8. _______________ refers to use species of trees seedlings and
is not allowed to sell any of to a set of tools or other that possess good operational expenses.
the products to other objects used to achieve qualities. b. List down all
buyers except the company a goal and objective. Independent expenditures
or person of whom the 9. _______________ is Assessment 2: incurred during
contract has been signed. one of the most Put a check ( ) before preparation of
5. Selling through important requirements the number if the seedlings
Cooperatives for plant growth, it is statement talks about c. Total the amount
the main component in the good qualities that a earned in selling the
Cooperatives are non-profit plants cells, used in tree possesses and (x) if products.
organizations of workers. photosynthesis, and it is not. d. List down
They own and manage the transports nutrients _______1. Resistant to operational expenses
organization and prioritize throughout the plant. pests and diseases. 16 CO_TLE-AFA6_
the product sold by their _______2. Cannot resist Module 7
10._______________ is a
organization. If a system which requires to strong winds.
cooperative can buy _______3. Stay green 6. The following are
fertile soil, because the
products directly from during the dry months. scientific knowledge
plants are planted at
farmers at low prices, then and skills in
the corner of equilateral _______4. Have
the products can be sold to commercial and identifying fruits and
triangle.
its members at low prices, economic value. seedlings ready for
too. Whatever income or _______5. Fast growing sale except one.
profit earned by the and deeply rooted. a. Fruits are picked
organization is usually when they are
divided among its member already matured.
depending on the number b. Some are
of shares or stocks each harvested while they
one owns. are green or before
they become ripe
6. Word-of-mouth such as mango,
Marketing native oranges and
This a strategy where the dalandan.
experience of satisfied c. The leaves are too
customers leads them to young.
tell stories about the d. The stem of
product they have used. A seedlings should be
useful way of promoting thick, healthy, and
the products without any strong.
cost incurred. 7. In order to sell
7. Free sample marketing farm products,
“TRADERS” are
It is a marketing strategy present in the
in which the owners market. What
convince the consumers or marketing strategy is
buyers through giving free being used?
samples of the product to a. Free sample
try. marketing
b. Retailing
c. Selling in the farm
D. The Use of Online d. Use of Middlemen
Marketing 8. A form of paper
Online marketing is the advertisement
practice of using web- intended for wide
based channels to spread a distribution and
message about the typically posted or
products to its potential distributed in a
customers through emails, public place, handed
social media or other forms out to individuals or
of search engine sent through mail.
optimization. It is also a a. Books
fast and easy way of selling b. Brochure
the product using the c. Flyers
internet or social media d. Magazine
such as Facebook and 9. It is a fast and
commercial websites such easy way of selling
as ZALORA, Shoppe and the product using
LAZADA. internet or social
E. Preparing Flyers or media such as
Brochures (Print Media Facebook and
Advertising) commercial websites
like ZALORA, Shoppe
Print media advertising is a and LAZADA.
form of advertising that a. Retailing
uses physically printed a. Selling in the farm
media to reach potential c. Use of Middlemen
consumers. These include d. Online marketing
flyers and brochures. strategy
For wide distribution 10. Why is it
maximizing the use of important to have
public places, a Flyer as a marketing strategy in
form of paper selling fruit, trees,
advertisement is and seedlings?
recommended. Its purpose I. to avoid fruits from
is to promote an event and deteriorating when
any services or products. not sold right away
Some flyers tend to be A4 II. to identify the
in size and can be two target market or
sided to give you extra prospective buyers
space to get your message III. to promote the
across. business
Brochures as a marketing IV. to plant more
tool has been used to draw trees
attention among customers a. I only
of different organizations. b. I & II
It is designed to be kept as
c. I, II, III & IV
reference materials that
contained detailed d. I, II, & III
information about the
products. It is printed
using glossy papers on a
single tri-folded sheet
where pictures, photos and
graphics are used to
enhance its design.
Flyers and brochures can
be done manually or
digitally using Microsoft
Word, Photoshop, or
Publisher. It can also be an
effective and cheaper way
to market the product
because people can be
informed of fruits, trees,
and seedlings for sale.
Both can be distributed
manually, via mail or
email, or placed in
brochure racks
Steps in Making
Brochures
1. Determine the audience
for your message.
2. Decide the purpose of
your brochure.
3. Think about the
message you want to
convey to your readers.
4. Write the text for your
brochure.
5. Decide on what graphics
you are going to use to
enhance the brochure.
What’s In What’s In Independent Activity
3:
Directions: In this
activity you are tasked
to identify the words
given based on their
meanings. Write your
answer before each
number.