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DMS IIT-D Form

Prithvish describes their career goals of pursuing an MBA to become a brand manager and eventually lead a brand on a national and international level. They explain that their most significant challenge was passing the CAT exam, which they overcame on their fourth attempt by remaining resilient and understanding their capacity to improve. Prithvish wants to pursue an MBA to gain comprehensive business knowledge and experience studying with talented peers. They believe their experience in media sales and leadership skills will provide a unique perspective for other students to learn from.

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Prithvish Shetty
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152 views

DMS IIT-D Form

Prithvish describes their career goals of pursuing an MBA to become a brand manager and eventually lead a brand on a national and international level. They explain that their most significant challenge was passing the CAT exam, which they overcame on their fourth attempt by remaining resilient and understanding their capacity to improve. Prithvish wants to pursue an MBA to gain comprehensive business knowledge and experience studying with talented peers. They believe their experience in media sales and leadership skills will provide a unique perspective for other students to learn from.

Uploaded by

Prithvish Shetty
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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IIT-D PRITHVISH

1. Please describe your career goals (200 words)


Based on my experience in Media Network Sales for the past three years, in which I assisted a
variety of advertisers to reach their marketing objectives, my short-term professional goal is to
pursue an MBA which will equip me with all the skills needed to excel as a brand
manager/marketing manager of a brand that is ambitious, innovative, and aims to have a
positive impact on the society. The iconic TV advertisements of the 90s fascinated me as a child,
thus inspiring a lifelong interest in brands. Driving a brand's image and developing creative and
disruptive marketing strategies interests me. In the long term, I aim to be a growth driver for a
brand on a national and international level wherein I’ll be responsible for developing new
business opportunities as well as developing new solutions to customer needs and trying to
bring a positive impact on the industry as well as society.
2. Please describe the most significant challenge you have faced so far. How did you
resolve it? What did you learn? (200 words)*
Over the past four years, I have experienced one of the greatest struggles of my life while
endeavouring to pass the CAT exam. I had never taken a competitive exam before this and my
results during my second attempt caused me to doubt myself and contemplate giving up. I
almost decided against taking it again on my third attempt due to my lack of self-confidence, but
I eventually chose to pick myself back up and try once more. During my fourth attempt, I
worked to capitalize on my strengths and put plenty of effort into correcting my weaknesses. To
quote Kobe Bryant, I have tried to “turn every setback into a comeback”, building on the
knowledge I acquired during my previous three attempts. What I have learned is to remain
resilient, be creative, and understand that the capacity to create change is within us. Through
the process of reframing failure as the gateway to success, I am determined to keep going until I
achieve success.
3. Please explain your objectives and goals as they relate to pursuing MBA. Also
describe what you think other students may learn from you. (e.g. perspective,
skills and expertise) (400 words)
After having obtained my Bachelor's degree in Management and gaining three years of
experience, I believe this is the right time for me to pursue an MBA. My major motivations for
pursuing an MBA included gaining a more comprehensive understanding of business disciplines
like finance, Human Resources, and operations, which I was unable to get from my Bachelor's
degree. This knowledge will help me to think critically, holistically, and laterally. In addition, I
relish the opportunity to study with some of the most brilliant minds from different
backgrounds, working together on projects and learning from their various points of view and
how to be part of a team. I also see pursuing an MBA along with its extra-curricular activities as
an opportunity to build upon my leadership skills, communication, and interpersonal skills in a
group setting. The exposure an MBA program provides with its live industry projects, corporate
connects and student exchange programs are also critical reasons behind my wanting to pursue
an MBA. Pursuing an MBA will also allow me to connect with a wide alumni network, who
works as a community, and provide me with an opportunity to connect with people from across
domains and help me grow in the industry. A secondary motive behind my pursuing an MBA
would be the experience of a residential program that an MBA provides that I’ve never
experienced before, the chance of being independent in a highly competitive MBA environment I
believe will have a positive impact on me.
With my background of having worked for one of the largest media corporations in India, I am
certain that people can gain a great deal of knowledge about TV media sales, dealing with
customers, and media planning and techniques. As a Network Sales Executive, I had to take care
of a large number of media planners and buyers which enhanced my communication and
interpersonal skills, which is something my peers can learn from me. The pressure of achieving
sales targets and the planning and dedication necessary to do so are also elements I can
contribute. Throughout my college days, I held many leadership roles and supervised various
projects, so I do possess collaborative and team-building capabilities. My point of view, as a
commerce graduate with experience in sales, will offer a unique perspective to my peers,
enriching the experience for everyone.

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