Social Media Summary

WAZIRI UMARU FEDERAL POLYTECHNIC BIRNIN KEBBI
SEMINAR PRESENTATION
ON
SOCIAL MEDIA
BY
AYUBA IBRAHIM
MATRIC NO. NCS/EP/17/0293
IN PARTIAL FULFILMENT OF THE REQUIREMENT FOR
THE AWARD OF NATIONAL DIPLOMA, IN SCIENCE
COMPUTER SCIENCES WAZIRI UMARU FEDERAL
POLYTECHNIC, BIRNIN KEBBI, KEBBI STATE
SEPTEMBER, 2019
I
ABSTRACT
Social media is a platform for people to discuss their issues and opinions. Before
knowing the aspects of social media people must have to know what is social media?
Social media are computer tools that allow people to share or exchange
information’s, ideas, images, videos and even more with each other through a
particular network. In this paper we cover all aspects of social media with its positive
and negative effect. Focus is on the particular field like business, education, society
and youth. During this paper we describe how these media will affect society in a
broad way.
Keywords: social media, business, society, youngsters, education.
II
INTRODUCTION
Now a day’s social media has been the important part of one’s life from shopping to
electronic mails, education and business tool. Social media plays a vital role in
transforming people’s life style. Social media includes social networking sites and
blogs where people can easily connect with each other. Since the emergence of these
social networking sites like Twitter and Face book as key tools for news, journalists
and their organizations have performed a high-wire act. These sites have become a
day to day routine for the people. Social media has been mainly defined to refer to
“the many relatively in expensive and widely accessible electronic tools that facilitate
any one to publish and access information, collaborate on a common effort, or build
relationship
AIM AND OBJECTIVES

The AIM of social media is to enable communication from one person to another so
easy regardless of the distance in between them without spending too much money.
The main Objective of this presentation are as follows:
I. To create a long-lasting relationship between the target audience and the brand.
II. It’s necessary to engage with social media followers who have a certain level of
credibility or influence among the target audience (football fans).
III. Effective social media strategies should Instagrams to influencers with a
committed following and brand ambassadors with high levels of engagement.
MOTIVATION OF SOCIAL MEDIA

One thing that remains constant is that we are all different in how we
communicate, but we all participate in social media networks such as Facebook,
Twitter, LinkedIn. Some of us play online games such as Candy Crush, comment on
posts of our friends, update status messages, and share content. Social media has
made our lives more productive while at the same time increased the risk of certain
negative behaviors.
III
ADVANTAGES OF SOCIAL MEDIA FOR THE SOCIETY
 Connectivity – The first and main advantage of the social media is connectivity.
People from anywhere can connect with anyone. Regardless of the location and
religion
 Education – Social media has a lot of benefits for the students and teachers. It is
very easy to educate from others who are experts and professionals via the social
media.
 Promotion – Whether you have an offline business or online, you can promote
your business to the largest audience. The whole world is open for you, and can
promote to them.
 Awareness – Social media also create awareness and innovate the way people
live. It is the social media which have helped people discover new and innovative
stuffs that can enhance personal lives.
 Improves Business Reputation – Just like it can ruin any business reputation, It
can also improve business sales and reputation. Positive comments and sharing
about a company can help them with sales and goodwill.
DISADVANTAGES OF SOCIAL MEDIA

 Cyber bullying – According to a report published by PewCenter.org most of the
children have become victims of the cyber bulling over the past. Since anyone
can create a fake account and do anything without being traced, it has become
quite easy for anyone to bully on the Internet
 Hacking – Personal data and privacy can easily be hacked and shared on the
Internet. Which can make financial losses and loss to personal life? Similarly,
identity theft is another issue that can give financial losses to anyone by hacking
their personal accounts.
 Fraud and Scams – Several examples are available where individuals have
scammed and commit fraud through the social media. For example, this list
contains the 5 social media scams that are done all the time.
LITERATURE REVIEW
Social media is becoming a powerful addition to the health communicators’ toolkit.
Social media is currently utilized both as broadcasting platform to amplify messages
IV
from traditional media sources (e.g., radio, television, print media) to demographics
who are abandoning traditional broadcast technologies (e.g., telephones, television)
and as an entirely new way of collaborating and co-creating content with target
audiences. There is a general belief that the participatory web, or social media, is
rapidly transforming how the public relates to medical professions and how average
citizens seek out and consume medical information (10,16,38). Leading public health
organizations are driven to Instagrams te social media tools into their communication
strategies because of this profound shift in citizen’s communication behaviors and
new expectations about the degree of openness, transparency and responsiveness of
the communication environment.
The literature also provides only limited insight into whether the utility of social
media applications varies among distinct public health objectives: for example, are
their differences in the way social media influence public opinion and action during
epidemics as opposed to a long-running campaign for chronic disease prevention?
There is some evidence that social media tactics can have a positive impact on the
reach ofpublic health messages effectively increasing public awareness, increase
knowledge and skill,and change behavior .
TYPES OF SOCIAL MEDIA

 Social networks: Social networks, sometimes called “relationship networks,”
help people and organizations connect online to share information and ideas.
 Media sharing networks : Media sharing networks give people and brands a
place to find and share media online, including photos, video, and live video.
 Blogging and publishing networks: Blogging and publishing networks give
people and brands tools to publish content online in formats that encourage
discovery, sharing, and commenting.
CONCLUSION
As the technology is growing the social media has become the routine for each and
every person, peoples are seen addicted with these technology every day. With
different fields its impact is different on people. Social media has increased the
quality and rate of collaboration for students.
V
REFERENCES
Aveseh Asough, SOCIAL MEDIA AND ETHICS - The Impactof Social Media on
Journalism Ethics, Center for InternationalMedia Ethics (CIME),(September 14,
2019). https://en.wikipedia.org/wiki.Social_media#References
Gitanjali Kalia Chitkara University, Punjab, A Research Paperon Social media:An

Innovative Educational Tool, Issues andIdeas in Education Vol. 1 March 2013
pp. 43–50
Ghulam Shabir,Yousef Mohammed Yousef Hameed,GhulamSafdar, Syed

Mohammed Farooq Shah Gilani,”the impact ofsocial media on Youth: A case
study of Bahawalpur City, Asian Journal of Social Sciences & Humanities
Vol.3 November2014.
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WAZIRI UMARU FEDERAL POLYTECHNIC BIRNIN KEBBI

MATRIC NO. NCS/EP/17/0293

IN PARTIAL FULFILMENT OF THE REQUIREMENT FOR

THE AWARD OF NATIONAL DIPLOMA, IN SCIENCE

COMPUTER SCIENCES WAZIRI UMARU FEDERAL

POLYTECHNIC, BIRNIN KEBBI, KEBBI STATE

AIM AND OBJECTIVES

MOTIVATION OF SOCIAL MEDIA

DISADVANTAGES OF SOCIAL MEDIA

TYPES OF SOCIAL MEDIA

Gitanjali Kalia Chitkara University, Punjab, A Research Paperon Social media:An

Ghulam Shabir,Yousef Mohammed Yousef Hameed,GhulamSafdar, Syed

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