Nafew - Ahmed (CSCA™ ) - Resume - v3

Nafew Ahmed (CSCA™)
Associate Product Manager, ShopUp

ahmed.nafee.iut@gmail.com 01957684577
Nafew Ahmed
PROFILE CORE COMPETENCIES

Product Management and Strategic professional Expertise in disruptive supply chain(FMCG &
•
with 3 years of experience on B2B products and a Commodities) & financial product automation,
proven track record in supply chain & financial product strategy, and designing digital services.
product development, maintenance, strategy & Skilled in business analysis, strategy and planning,
•
Planning, and process automation. Skilled in SCM designing, and success metrics-driven solution
leveraging state-of-the-art technology to drive analysis.
business goals and deliver results. Passionate about Proficient in implementing agile development
understanding the business vision and utilizing
•
framework and data-driven decision-making for

technology to solve user and business challenges. effective digital product management and analytics-
driven strategy.
PROFESSIONAL EXPERIENCE
ShopUp
Associate Product Manager Oct 2022 – present
Currently Product Manager of FMCG Distribution business consisting of over 15000 retailer base, and 170
•
Cr+ turnover with 30+ companies(Unilever, Marico, GP, Robi, etc.).

Managed 3 different products (WMS, DMS, Unicorn App) along with 2 products(Baki, CRT) integration.
•
Achieved 100% system-to-physical stock reconciliation by enhancing product features, optimizing

•
operational SOPs, and spearheading process development.

Led the development of an end-to-end financial lifecycle product and process for the FMCG distribution
•
Business Unit.
Built Automated Order Creation to Reconciliation Flow considering 2 platform integration.
•
Led war room initiative to develop a comprehensive playbook aimed at achieving 18% positive ROI for
•
170+ FMCG distribution with 140Cr+ BDT turnover/month.

Reported directly to ShopUp CEO, collaborated closely with CEO(CPG) to drive war room efforts.
•
Achieved turnaround from -3% to +4% ROI within 3 months through strategic measures.
•
Drove the advancement of Mokam Wholesale Shop (MWS) from both product and business perspectives.
•
Conducted growth-centric product analysis and defined a roadmap for product maturity aligned with
•
business goals.
Successfully integrated 4 different platforms(MWS App, MWS SR App, CRT, Baki) to facilitate the
•
seamless financial journey of the MWS core product.
Jr. Product Manager Jan 2022 – Sep 2022

Successfully introduced the Mokam Wholesale Shop (MWS) modern wholesale model, a first-of-its-kind in
•
Bangladesh's commodity market.

Led end-to-end development of the MWS products(MWS App, MP App) from zero to one, integrating
•
warehousing, order placement, and delivery processes, resulting in a monthly turnover of 100Cr+ BDT.
Owned the product roadmap and collaborated closely with cross-functional teams in technology, design,
•
business, and finance.

Conducted 360+ dealer and 500+ SR adoption within 2 months of launching,post-launch analysis,
•
gathering user and business feedback, and iterated on the solution to optimize operations.
Achieved complete tech visibility for the MWS product within a span of 7 months since its launch.
•
Additionally, assumed the role of PM for Content Management in the Mokam Fresh (Fruits) Business unit and
•
served as "Acting Business Manager" for a certain period.
Jr. Program Manager May 2021 – Dec 2021

Pioneer of Unilever’s first B2B marketplace in digital platform in Bangladesh to connect brands for FMCG
•
goods, worked as Project Manager from ShopUp end and had to work cross-functionally across both
ShopUp & Unilever.

Successfully built the entire operation(warehousing - Procurement - Last Mile Delivery) from scratch,
•
covering end-to-end processes.

Achieved an impressive delivery rate of 99.52% within 48 hours and established a monthly average
•
turnover of 3 Cr BDT within an average 80km radius territory for FMCG products.
Developed comprehensive processes encompassing technology, operations, business analysis, P&L
•
management, and supply chain planning from demand generation to sourcing, route mapping, and last-mile
delivery.
Utilized data-driven decision-making and agile solutions to drive business outcomes.
•
MetSys Limited Feb 2020 – Oct 2020

Business Analyst
Worked directly under CEO performing idea generation, lead generation, data analysis, market analysis and
•
some other business development tasks.
DBC 24/7 News Channel Dec 2018 – Jan 2019

Broadcast Intern
Worked closely with Earth Station team performing server maintenance, providing technical support to the
•
ground team etc. .
EDUCATION SKILLS
Islamic University of Technology (IUT) SQL | Looker Studio | Tableau
Bachelors of Science in Engineering
Product Development
Jan 2017 – Feb 2021
Electrical and Electronic Engineering[EEE]
Scrum & Agile Methodology | Digital Strategy
C.G.P.A.– 3.57 Software Development Lifecycle(SDLC)
Rajuk Uttara Model College Operations Management
Higher Secondary certificate[H.S.C.]
Critical Stakeholder Management
2016
Science Strategic Planning (Warehousing, SCM, Route
G.P.A. – 5.00, 132th position in Dhaka Board Planning, Last mile delivery)
Siraj Uddin Sarkar Vidyaniketon & College Project Management

Secondary School Certificate [S.S.C.] Business Development Analysis, Business
Science Strategy
G.P.A. – 5.00, General Scholarship
CERTIFICATES
AWARDS
Certified Supply Chain Analyst(CSCA)
Value Champion – Do More with Less ISCEA Bangladesh
ShopUp
Scrum Foundation Professional
Champion, Business Model Canvas Certificate(SFPC)
EMK Center CertiProf
Champion, Lean Business Model Canvas
EMK Center
VOLUNTARY WORK
2nd Runners Up, Business Case Competition Junior Chamber International(JCI) – Dhaka Ace
RUET IPE Day Youth CO:LAB Accelerator Bangladesh, UNDP
Scholarship Winner IUT – Career & Business Society
ISCEA PTAK Prize(2018)
EMK Center
REFERENCES ISCEA Bangladesh
A R M Abdullah (Rocky), Wadhwani Foundation
Principal Product Manager, ShopUp
armabdullah@shopup.org, 01711086795 Hult Prize
Md. Mehedi Asif, Supply Chain Manager,
Unilever Bangladesh Ltd.
mehedi.Asif@unilever.com, 01754249289

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Nafew Ahmed (CSCA™)

Associate Product Manager, ShopUp

PROFILE CORE COMPETENCIES

framework and data-driven decision-making for

Cr+ turnover with 30+ companies(Unilever, Marico, GP, Robi, etc.).

Achieved 100% system-to-physical stock reconciliation by enhancing product features, optimizing

operational SOPs, and spearheading process development.

170+ FMCG distribution with 140Cr+ BDT turnover/month.

seamless financial journey of the MWS core product.

Jr. Product Manager Jan 2022 – Sep 2022

Bangladesh's commodity market.

business, and finance.

served as "Acting Business Manager" for a certain period.

Jr. Program Manager May 2021 – Dec 2021

Nafew Ahmed (CSCA™)

covering end-to-end processes.

MetSys Limited Feb 2020 – Oct 2020

some other business development tasks.

DBC 24/7 News Channel Dec 2018 – Jan 2019

ground team etc. .

Siraj Uddin Sarkar Vidyaniketon & College Project Management

Nafew Ahmed (CSCA™)

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