Cygnus Knowledge

Portal

USER GUIDE
Agenda
About Cygnus
What is Cygnus Knowledge Portal ?

Features
Content of Cygnus Knowledge Portal (Platinum)
How to Navigate ?
Key Benefits Students/Faculty/ Placement
Coordinator/Library with examples
New features
Customer Feedback
Usual Manual
Cygnus Knowledge portal version1 Vs Version 2
 ABOUT US
Cygnus in Latin means SWAN - a symbol of purity and swiftness
Cygnus stands for : *Quality *Speed *Innovation * Satisfaction of its
stakeholders (Employees and customers)
A Knowledge Products/services Organization. Focused on :
Knowledge creation, dissemination and deployment - for profitable
growth of its customers
Lines of business: Products (Reports), Custom Projects (Industry
surveys , Company due diligence and Outsourced Knowledge
services)
Market, People and Process driven
Knowledge centre in Hyderabad, India with 75 business analysts and
Managers .
Sales offices in 9 cities in India, International sales thru business
partners (US,UK, Ireland, Germany, France and China)
Over 600 customers across the globe
Growing @ CAGR of over 50% (last 3 years)
Over 60% business from existing customers
 Our Business Model :
A combination of Knowledge products and services
addressing India and global markets

Indian Industry Insights Global Industry Insights

Products
Industry /Company Performance Country profiles
(IPR-Creation
analysis
-assets)
Company Databases
(Secondary Research) (Secondary Research)

Market studies KPO services

Services
TEV studies Equity research
(Faster revenues)
Economy surveys/studies
Equity research
(Primary surveys + Secondary (Secondary Research)
research)

India Overseas
(.lower cost of sales (.Higher cost of sales
. Less profitable) . More profitable)
 Methodology
We deploy EIC Framework for analysis
Lenders Technology

Fiscal & Investment Demand Critical Pricing Distribution

Monetary Pattern Drivers Success
Policy Factors
Industry
Cost-Revenue
Employment Major Structure Cost Structure
Structure Competition
Sectors
Economy Industry Company
Regulatory Regulatory Financials
Consumption Regulatory Financials
Issues Issues
Pattern Issues
Major
Foreign Players Products
Political & Branding
Trade Products
Social Scenario

Capital Customer
Markets
Business intelligence
products

Types of products
Reports
Theme based Economy/Industry/sector
Electronic form
Well presented ( charts / graphs )
Customer can buy as per their specific need
Portals
Web-based access
All related content, updated continuously
Multi-user access
For continuous use by multiple people in the
organisation
 Business intelligence products -
Reports
Focus Detailed Monthly Quarterly
Report Monitor Analysis

Economies (India Economy Economy QPAC

+ 12 States) Insight Monitor

Industries (35 Industry Industry QPAC

Industries / Insight Monitor
Sectors)
 Business intelligence
products Portals
Vertical industry focused
Pharma, Bio-Pharma, Technologies, Retail, Logistics
Horizontal
PROGRESS-Indian companies business portal (2500
companies)
Cygnus Knowledge Portal- Economy/Industry/Company
updates
Indian Industry Intelligence- Cygnus i3 - Covers
Economy, Industry and Companies
 Custom Projects
Business Research (Corporates, Industry and trade Associations,
Consulates)
Market surveys (B2B)
Competition Analysis
Market entry / growth strategies
White papers

Credit Research (Banks)

Techno Economic Viability Studies (Credit Appraisals)
Sectoral studies

Securities Research (Investment banks, Financial Services

companies)
Equity research (IPO reports, Equity Valuations)
Cygnus Knowledge Portal
A Comprehensive Online package of analytical business
intelligence
Covers the entire value chain of respective industries
Provides a 360 degree analysis of top listed companies in
the respective sectors
Daily news updates on respective sectors.
Global Business Opportunities developed as well as
emerging markets
Updates on regulations, export-
import, investments, alliances/partnerships and M&A
Daily updates on stock market of major Indian pharma
companies
Downloadable data
Extensive search facilities
Reliable and authentic data sources
Features
Comprehensive
Dynamic Portal
Analytical
Easy to use with Powerful Search &
query Facility
Reliable data
 Content
Economy
a) Global ,India & major 12 states
b) India Country Focus
c) China Industry Monitors Updates on
Chinese Economy
INDUSTRY
Monthly Updates on 35 sectors & sub sectors (covering manufacturing & Services)
7 Major Industries in China
QUARTERLY REVIEW OF 27 SECTORS
Industry Analysis
Inter - Firm Comparison
Company Analysis
VITAL INDUSTRY STATISTICS
PRODUCT FOCUS
One product focus every month
COMPANY SCAN
One Company scan every month in each sector
STOCK SCAN
Stock market analysis sector wise
How to Login?
HOME PAGE
- Horizontal menu Major industry groups
- Vertical menu- Major categories
Home Pagecontd

- Quick Links - On clicking it, the file , uploaded opens in a new window
Company Database
- Allows accessing listed companies, classified under sectors.
- Please select the sector from the dropdown menu and click GO
- To comeback to the main page, close the window.

Search
- Search the word given in the textbox with in the product
- Allows search for specific information on the word given in the textbox within the product.
- Search results give the location of key word with the related text.

Whats New?
- This section tells the new reports added in the month.
- You have to click on the image to access the report.

News Update
- This section provides daily updates on the industry.
- Click on the news, details will open in new window.
- To come back to the main page, click on close.
- Click on more button , to get the entire listing of the whole month news.
 Key Benefits to Students
Helpful for students in doing assignments
Assists students in doing projects
Helpful to do Ratio & Financial analysis
Updates knowledge about the current
industry trends
Daily news update across industries
BENEFITS FOR STUDENT WITH FINANCE AS
SPECIALISATION
How to do Ratio Analysis from Cygnus Knowledge
Portal & with Company intelligence

The ratio analysis is categorized under 6

heads. They are
Liquidity ratios
Operational ratios

Coverage ratios

Leverage ratios

Dupont analysis
To calculate the ratios
a) Select the sector of interest and go the specific company
b) select a company and go to ratios as shown in the screen
shot below
CYGNUS COMPANY INTELLIGENCE

Cygnus company Intelligence, the leading Indian

company intelligence tool, enables the MBA
students and Research scholars to build
practical skills in doing financial analysis of
companies . Besides providing company related
information like quarterly and annual financials,
strategy, company news items, management,
annual reports, ratios and capital market
performance, Cygnus Progress helps with a
step-by-step approach to do the analysis .

Cygnus company Intelligence can be used to

calculate other liquidity ratios from profit and loss
account and balance sheet for single years or
multiple years.
Cygnus Company Intelligence
a) Select the sector of interest from the company database
drop down menu as shown below
b) Choose a company as shown below on right side
 BENEFITS FOR STUDENTS WITH MARKETING
AS SPECIALISATION

1) Assists in doing product demand forecast

2) Helps students in doing demand & supply
assessment
3) Helps Students in doing comparative
analysis among companies in specified sector
4) Updates with daily sector wise news
To know the monthly updates go to horizontal menu
a) Select the specified industry
b) Click on the sub sector and go to monthly updates as shown in
the screen shot below
FEEDBACK End users can provide us feedback in
respective sections which will in turn helpful for
creating it much more beneficial
Key Benefits to Faculty
Assists in creating assignments
Helps in Preparing teaching material
Helps in searching for any industry
related information at one place
Assists in Creating Assignments

Assignments related to finance &

Marketing
Assignments related to company analysis
Assignments related to ratio analysis

Please click here

ASSIGNMENTS CAN BE GIVEN TO STUDENTS of
Finance/Marketing Specialization

Subject Assignments
Finance Analysing Industry Trends
- Industry Overview
- Industry Size & growth
- Technology
- Regulations
- M&A
- Growth Drivers
- Issues & Challenges
- Outlook
Inter Firm Comparison
- Operation performance
- Financial performance
- Stock performance
- Outlook
Subject Assignments

Finance Competitive strategies

- Geographical dominance
- growth/profitability variance
- marketing strategies
- outlook

Company analysis
- Operational performance
- financial performance
- stock scan
- outlook

Marketing Market Analysis

- Target segment
- potential size
- major players & their market share
- marketing strategies
- outlook
Subject Assignments
Marketing Demand analysis
- segment analysis of market
- customer preference
- demand drivers
Industry growth trend analysis
- Pricing policy
- competition
- value chain analysis
- herfindhal index
Marketing strategies of companies
- SWOT analysis
- Branding
- 4 Ps of marketing
- Advertiseing strategies
Product analysis / market scenario
- Peerset compairision
-Global /indian scenario
-SWOT of Product
-Hansoff Strategies
Key Benefits to Placement
Coordinator
Updates company related information
Updates about the growth trends across
industries
Company Related Information
Key Benefits to Librarian

Updates information about the industries

Will able to guide students with
respective journals/ books/Magazines
etc
INFORMATION ABOUT INDUSTRIES
- Select industry and sector of interest as given in the
screen shot below and the go to the details
NEW FEATURES
INDEX
An Index file is been created where the
students and faculty can have
information about the industry wise
products covered in that particular month
along with the companies covered
alphabetically.
- Product profiles
- Company Profiles
- Industry Profiles
Product Profiles Industry wise
Company Profiles Industry Wise
INDUSTRY PROFILES
TOP MENU
a) choose the industry for e.g - lifecsiences in that choose
respective sub sector e.g biopharma industry and click on industry
overview as shown in the screen shot below
Please view
User Manual for Cygnus
Knowledge Portal

Please click here

 OUR ESTEEMED CUSTOMERS FOR
CYGNUS KNOWLEDGE PORTAL
Creative Infotech Private Limited IIMS
Presidency College Xavier Institute of Social
Transformational Institute for Managerial Service
Excellence(TIME) XLRI
Indian Institute of Rural Management St.Francis Institute of
Satyendra Narayan Sinha Institute of Management & Research
Business Management
Indian Institute of Social Welfare & J.D.Birla Institute
Business Management Pondicherry University
Haldia Institute of Technology,
Haldia Atharva Institute of
Heritage Institute of Technology Management Studies
Assam University
West Bengal institute of technology Joseph Sriharsha & Mary Indraja
Rourkela institute of mgmt and educational Society
science Rai Business School