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    Innovation Network: Chapter 3. Market Orientation

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    viega17
    The document discusses innovation networks and covers topics such as networking outside the firm, learning networks, networking into the unknown, and managing innovation networks. It provides information on open innovation, shared learning overcoming barriers, identifying new partners and working with them, mapping types of innovation networks, and the lifecycle of an innovation network.

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    Innovation Network: Chapter 3. Market Orientation

    Uploaded by

    viega17
    25 views10 pages
    The document discusses innovation networks and covers topics such as networking outside the firm, learning networks, networking into the unknown, and managing innovation networks. It provides information on open innovation, shared learning overcoming barriers, identifying new partners and working with them, mapping types of innovation networks, and the lifecycle of an innovation network.

    Original Description:

    managing innovation

    Original Title

    J1644.12

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    The document discusses innovation networks and covers topics such as networking outside the firm, learning networks, networking into the unknown, and managing innovation networks. It provides information on open innovation, shared learning overcoming barriers, identifying new partners and working with them, mapping types of innovation networks, and the lifecycle of an innovation network.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    25 views10 pages

    Innovation Network: Chapter 3. Market Orientation

    Uploaded by

    viega17
    The document discusses innovation networks and covers topics such as networking outside the firm, learning networks, networking into the unknown, and managing innovation networks. It provides information on open innovation, shared learning overcoming barriers, identifying new partners and working with them, mapping types of innovation networks, and the lifecycle of an innovation network.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 10

    Chapter 12

    INNOVATION NETWORK

    Copyright 2012 John Wiley & Sons, Ltd. Chapter 3. Market Orientation 1
    Copyright 2012 John Wiley & Sons, Ltd. Chapter 3. Market Orientation 2
    Agenda
    NETWORK ON THE OUTSIDE
    LEARNING NETWORK
    NETWORK INTO THE UNKNOWN
    MANAGING INNOVATION NETWORK

    Copyright 2012 John Wiley & Sons, Ltd. Chapter 3. Market Orientation 3
    NETWORK ON THE OUTSIDE

    Creating and combining different knowledge set has always been the name of
    the game both inside and outside of the firm.
    Chesbrough principle on open innovation.

    4
    LEARNING NETWORK

    In principle firms have a number of opportunitties available to them to enable


    learning
    Research suggest that shared learning can help deal with some of the barrier to
    learning that individual might face.

    5
    NETWORK INTO THE UNKNOWN

    Much of the time the challenge in innovation is one of doing what we do but better.
    Buat as we have seen discontinous event occur .
    Research suggest the challenge facing firm in building new network can be broken
    down into two separate activities : identifying the relevan new partner and learning
    how to work with them.
    Finding refers to essentially to the breadth of search that is conducted. table 6.3

    6
    NETWORK INTO THE UNKNOWN

    7
    NETWORK INTO THE UNKNOWN

    Figure 6.2 when two aspect and four approaches in table 6.3 set against each
    other

    8
    MANAGING INNOVATION NETWORK

    Figure 6.3 map different types of innovation network on to simple diagram

    9
    MANAGING INNOVATION NETWORK
    Innnvation network can be broken down into three stage of a life cycle table 6.4

    10

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