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    Semiotik

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    Angelien
    Ferdinand de Saussure was the founder of modern linguistics. He argued that language forms a system of signs composed of two parts - the signifier, which is the sound pattern or graphic shape, and the signified, which is the concept. He proposed that linguistics should study language synchronically as a system at a given time, rather than diachronically looking at its evolution over time. Saussure's theory of semiotics as the study of signs influenced fields beyond linguistics, dividing signs into categories like communication, social interactions, media, advertising, nonverbal cues, films, comics, literature, and music.

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    Semiotik

    Uploaded by

    Angelien
    95 views7 pages
    Ferdinand de Saussure was the founder of modern linguistics. He argued that language forms a system of signs composed of two parts - the signifier, which is the sound pattern or graphic shape, and the signified, which is the concept. He proposed that linguistics should study language synchronically as a system at a given time, rather than diachronically looking at its evolution over time. Saussure's theory of semiotics as the study of signs influenced fields beyond linguistics, dividing signs into categories like communication, social interactions, media, advertising, nonverbal cues, films, comics, literature, and music.

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    Semiotic

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    Ferdinand de Saussure was the founder of modern linguistics. He argued that language forms a system of signs composed of two parts - the signifier, which is the sound pattern or graphic shape, and the signified, which is the concept. He proposed that linguistics should study language synchronically as a system at a given time, rather than diachronically looking at its evolution over time. Saussure's theory of semiotics as the study of signs influenced fields beyond linguistics, dividing signs into categories like communication, social interactions, media, advertising, nonverbal cues, films, comics, literature, and music.

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    Download as pptx, pdf, or txt
    95 views7 pages

    Semiotik

    Uploaded by

    Angelien
    Ferdinand de Saussure was the founder of modern linguistics. He argued that language forms a system of signs composed of two parts - the signifier, which is the sound pattern or graphic shape, and the signified, which is the concept. He proposed that linguistics should study language synchronically as a system at a given time, rather than diachronically looking at its evolution over time. Saussure's theory of semiotics as the study of signs influenced fields beyond linguistics, dividing signs into categories like communication, social interactions, media, advertising, nonverbal cues, films, comics, literature, and music.

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    © All Rights Reserved
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    of 7

    GROUP : 3 “ SEMIOTICS THEORY BY

    FERDINAND DE SAUSSURE”
    FAUZIAH AQUILA
    GRCIELA HARAITO T.
    LECTURE:
    KURNIA SIANTURI
    WIDYA ANDAYANI S.S.,M.HUM
    WIDA YANTI
    INTRODUCTION
    BACKGROUND
    • As a creature that lives in the community and always interacts with other
    communities, of course, requires a communication tool to be able to understand
    each other about something. What needs to be understood? Many things one of
    them is a sign. So that the sign can be understood correctly and the same
    requires the same concept so that there is no misunderstanding or
    misunderstanding. But in reality the sign cannot always be understood correctly
    and equally among the people. Everyone has an interpretation of its own meaning
    and of course with a variety of reasons behind it. Science that discusses the sign
    is called semiotik (the study of signs). People always ask what is meant by signs?
    Many signs in our daily lives such as traffic signs, signs of an event or other signs.
    THEORY OF SEMIOTICS

    Ferdinand de Saussure (Father of modern linguistics 1857-1913) from


    Switzerland originally was a teacher in the Sanskrit and historical
    linguistic fields. He studies linguistic synchronic open diachronic.
    Ferdinand de Saussure argues that langue is the most important
    system. Therefore, another science can be formed which examines the
    signs in social life that are part of social psychology; he named it
    sémiologie. The word comes from Greek sēmeîon which means "sign".
    Linguistics is a part of the knowledge that covers all those signs.
    Semiotic rules can be applied to linguistics.
    Ferdinand De saussure defined linguistic signs as two-sided entities.

    • The first side is called a marker (signifier)

    • • The second side he calls a signified


    The kinds of semiotics according
    to Ferdinand De Saussure
    1. Communication Semiotics
    2. Social Semiotics
    3. Media
    4. Advertising
    5. Sign of Nonverbal
    6. Film
    7. Comics, cartoons and caricatures
    8. literature
    9. music
    The conclusions that we took based on the above
    discussion are: The main point of Saussure theory is the
    principle that language is a sign system and each sign
    CONCLUSION is composed of two parts, namely signifier and signified.
    According to Saussure, language is a sign system.
    Saussure uses an anti-historical approach that sees
    language as a system that is intact and harmonious
      internally (language). He proposed a language theory
    called “structuralism”.
    THANK YOU

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