by KIM JONAS G.

ORQUILLAS
What is Communication?
Communication is simply the
act of transferring information
from one place, person or
group to another.
Every communication involves
(at least) one sender, a message
and a recipient. This may sound
simple, but communication is
actually a very complex subject.
What is Communication?
The transmission of the message can
be affected by a huge range of
things. These include our emotions,
the cultural situation, the medium
used to communicate, and even our
location.

The complexity is why good

communication skills are considered so
desirable by employers around the
world: accurate, effective and
unambiguous communication is actually
extremely hard.
Categories/Types/Kinds of Communication
Spoken or Verbal Communication
which includes face-to-face, telephone,
radio or television and other media.

Non-Verbal Communication
covering body language, gestures, how
we dress or act, where we stand, and even
our scent. For example, the tone of voice
can give clues to mood or emotional state,
whilst hand signals or gestures can add
to a spoken message.
Categories/Types/Kinds of Communication
Written Communication
which includes letters, e-mails, social
media, books, magazines, the Internet and
other media.

Visualizations
graphs and charts, maps, logos and
other visualizations can all communicate
messages.
The Communication Process
A message or communication is
sent by the sender through a
communication channel to a
receiver, or to multiple receivers.

Misunderstanding can occur at

any stage of the communication
process.

Effective communication involves minimising potential misunderstanding and overcoming any

barriers to communication at each stage in the communication process.

An effective communicator understands their audience, chooses an appropriate

communication channel, hones their message to this channel and encodes the message to
reduce misunderstanding by the receiver(s). 
The Communication Process
They will also seek
out feedback from the receiver(s)
as to how the message is
understood and attempt to correct
any misunderstanding or confusion
as soon as possible.

Receivers can use techniques such

as Clarification and Reflection as
effective ways to ensure that the
message sent has been understood
correctly.
Encoding Messages

All messages must be

encoded into a form
that can be conveyed
by the communication
channel chosen for the
message.
Communication Channels
Communication channels is the term
given to the way in which we
communicate. It is therefore the
method used to transmit our message
to a recipient, or to receive a message
from someone else.

Choosing an appropriate
communication channel is vital for
effective communication. Each
communication channel has
different strengths and weaknesses.
Decoding Messages

Once received, the

recipient needs to
decode the message.
Successful decoding is
also a vital
communication skill.
Feedback

The final part of a

communication is
feedback: the recipient
lets the sender know that
they have received and
understood the message.
Barriers to Effective Communication
There are many reasons why interpersonal
communications may fail. The message
(what is said) may not be received exactly
the way the sender intended. It is important
that the communicator seeks feedback to
check that their message is clearly
understood.

The skills of Active Listening, Clarification

 and Reflection may help but the skilled
communicator also needs to be aware of
the barriers to effective communication and
how to avoid or overcome them.
Forms of Communication
Forms of Communication

1. Intrapersonal Communication
2. Dyadic Communication
3. Small Group Communication
4. Public Communication
5. Mass Communication
Forms of Communication: INTRAPERSONAL COMMUNICATION

Intrapersonal communication is a
communication which happens
yourself. Here both Source (sender)
and receiver is only one. so, the
feedback works without any
interruption.

Example: A person can

communicate himself through pain,
thinking, feelings and emotion etc.
Forms of Communication: DYADIC COMMUNICATION

In Dyadic communication, two

persons are involved in this
communication process. Here the
Source becomes a receiver and
receiver become Source because
of dynamic communication process
were the feedback’s are shared
between Source and the receiver.
Forms of Communication: SMALL GROUP COMMUNICATION

More than two members involved in

communication process will become a
group communication. If least number of
persons is involved in the group
communication is called as small group
communication.

In this communication process,

everyone becomes a Source as well as
receiver through sharing information
and gives feedback to another.
Forms of Communication: PUBLIC COMMUNICATION

In public communication, Source or

messages from a single person will
reach or received by huge number of
audience.

But in this communication there is no

mutual feedbacks between source and
receiver like small group communication
and it’s only focused on Speaker.
Forms of Communication: MASS COMMUNICATION

In mass communication, basically have

a large number of audience and they
are all can’t grouped together in one
place so we need certain tool or
technology for communication process.

But in mass communication, there is no

direct access with receiver. So, for that
they need media like newspaper, radio,
television and internet. Here the
audience feedback is very less or
delayed.
EFFECTIVE COMMUNICATION
What is effective communication?
Effective communication is the
process of exchanging ideas, thoughts,
opinions, knowledge, and data so that
the message is received and
understood with clarity and purpose.

When we communicate effectively, both

the sender and receiver feel satisfied.
Benefits of effective communication

The benefits of communication

effectiveness can be witnessed in
the workplace, in an educational
setting, and in your personal life.
Learning how to communicate well
can be a boon in each of these
areas.
Benefits of effective communication

In the workplace, effective communication can help

you: 
 Manage employees and build teams
 Grow your organization more rapidly and retain
employees
 Benefit from enhanced creativity and innovation
 Build strong relationships and attract more opportunities
for you or your organization
Benefits of effective communication

In your personal life, effective communication can lead

to:
• Improved social, emotional, and mental health
• Deeper existing connections 
• New bonds based on trust and transparency
• Better problem–solving and conflict resolution skills
How to improve your communication skills?

Communication, like any other

skill, is one you can improve
upon with practice.

Here are a few ways to start

improving your communication
skills, whether at home or on
the job.
Consider your audience.
Who are you communicating with? Make
sure you are aware of your audience—
those you intend to communicate with may
differ from those who actually receive your
messages. Knowing your audience can be
key to delivering the right messages
effectively. Their age, race, ethnicity,
gender, marital status, income, education
level, subject knowledge, and professional
experience can all impact how they’ll
receive your message. 
Practice active listening.
Active listening is the practice of giving your
full attention in a communication exchange.

Some techniques include paying attention to

body language, giving encouraging verbal
cues, asking questions, and practicing non-
judgment. Before executing your
communication, be sure to consider your
audience and practice active listening to get
to the heart of their needs and desires. This
way, you can improve your communication. 
Make your message as clear as possible.
Once you have successfully identified your
audience and listened to their intentions, needs,
and desires, you may have something to
communicate. To do this effectively, turn to the 5
C’s of communication to ensure your message
is:
• Clear
• Correct
• Complete
• Concise
• Compassionate
Prepare to communicate in a way that achieves
most of these characteristics.
Use the right medium or platform.
Using the right medium or platform to communicate
matters. Effective communication requires you to
consider whether you need to meet in person or if
Zoom would suffice. Is your message casual enough
to use WhatsApp, or would a formal email be more
efficient and thorough? Whatever you choose should
be intuitive and appropriate for you and your current
situation.

By considering your audience, practicing active

listening, clarifying your communication, and
choosing the right medium or environment, you are
well on your way to exercising communication
effectiveness.
Friendliness.

Through a friendly tone, a personal

question, or simply a smile, you will
encourage your co-workers to
engage in open and honest
communication with you. It's
important to be polite in all your
workplace communications.
Confidence.

It is important to be confident in your

interactions with others. Confidence
shows your co-workers that you
believe in what you’re saying and
will follow through.
Empathy.
Using phrases as simple as "I
understand where you are coming
from" demonstrate that you have
been listening to the other person
and respect their opinions. Active
listening can help you tune in to
what your conversational partner is
thinking and feeling, which will, in
turn, make it easier to display
empathy.
Open-Mindedness.
A good communicator should enter into any
conversation with a flexible, open mind. Be
open to listening to and understanding the
other person's point of view, rather than
simply getting your message across.

By being willing to enter into a dialogue,

even with people with whom you disagree,
you will be able to have more honest,
productive conversations.
Respect.
People will be more open to
communicating with you if you
convey respect for them and their
ideas. Simple actions like using a
person's name, making eye
contact, and actively listening
when a person speaks will make
the person feel appreciated. On
the phone, avoid distractions and
stay focused on the conversation.
Feedback.
Being able to give and receive
feedback appropriately is an
important communication skill.
Managers and supervisors should
continuously look for ways to
provide employees with
constructive feedback, be it
through email, phone calls, or
weekly status updates.