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1. INTRODUCTION
2. SWOT ANALYSIS
3. FINANCIAL INFORMATION 1
4. LEVERAGE
5. EBIT ANALYSIS
6. COST OF CAPITAL
7. COMPETITORS
INTRODUCTION
Mahindra & Mahindra (M&M) is an Indian multinational corporation, part of the Mahindra Group,
headquartered in Mumbai. Established in 1945, M&M began as a steel trading company but quickly
entered the automotive sector, becoming a leading manufacturer of utility vehicles, tractors, and
electric vehicles. Over the years, it diversified into other sectors like aerospace, IT, and hospitality.
Known for its innovation and global presence, M&M is a prominent player in both the Indian and
international markets, particularly in the automotive and agricultural machinery industries.
SWOT ANALYSIS
Strengths:
Weaknesses:
● Dependence on JLR: A large portion of revenue is tied to JLR, exposing it to global
economic risks.
● Profitability Volatility: Susceptible to fluctuating margins due to raw material costs and
global conditions.
Opportunities:
● Growing EV Market: Strong potential in India’s rapidly expanding EV sector.
● Sustainability Initiatives: Focus on green technologies like EVs and hydrogen
vehicles aligns with global trends.
Threats:
● Intense Competition: Faces strong competition from both domestic and
international automakers.
● Global Economic Risks: Economic downturns in key markets like China and
Europe could affect revenues
FINANCIAL INFORMATION
SALES 1,03,157.85
(AMOUNT IS IN RUPEE CRORE.
- (VARIABLE COST) (81,680.84)
DATA IS EXTRACTED FROM
SCREENER.IN, MAHINDRA
CONTRIBUTION. 21,477
WEBSITE)
- (FIXED COST) (7,855.27)
EBIT. 13,482.96
- (INTEREST) (138.77)
This growth is supported by strong demand for luxury vehicles and the strategic
transformation under JLR's "Reimagine" initiative, focused on electrification and
premium offerings
Commercial Vehicles (CV) Segment:
● Tata Motors' CV segment posted an EBIT margin of 8.2% for FY24, up from the
previous year. The EBIT margin in Q4 FY24 was 9.6%, a 100 bps improvement,
reflecting cost optimization, improved vehicle mix, and strong demand
1. Cost of Equity: is estimated at 13.3%. This is calculated using the Capital Asset
Pricing Model (CAPM), taking into account factors like the risk-free rate and the
company's beta. The
2. Cost of Debt: is around 5.75%, adjusted for the tax shield benefits from debt.
3. The company's weighted average cost of capital (WACC) stands at 11.2%, which
reflects the blended cost of both debt and equity financing.
4. cost of preference shares: is not explicitly detailed in public sources, but typically,
this cost reflects dividend payouts on preference shares, usually fixed based on the
company's financial health.
5. cost of retained earnings: is often considered equal to the cost of equity, which for
M&M is around 13.3%. This cost reflects the opportunity cost for shareholders if
earnings were distributed as dividends rather than reinvested into the company.
COMPETITORS
Tata Motors faces competition from several key players in the automotive industry:
1. Mahindra & Mahindra: Competes in SUVs and commercial vehicles, with a growing focus on
electric vehicles (EVs).
2. Maruti Suzuki: The largest passenger car manufacturer in India, known for affordable and
fuel-efficient models.
3. Hyundai: Offers a wide range of passenger vehicles and is expanding its EV portfolio.
4. Kia: Rapidly gaining market share with stylish designs and competitive pricing, particularly in
the EV segment.
These competitors create a dynamic environment for Tata Motors as it seeks to maintain its
market position
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