blog post takashi miyake.pptx

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Create an informative company page on LinkedIn with a concise description of your company, products, and value. Input basic company information and choose relevant keywords. Create a LinkedIn group to contribute value and encourage discussion around trending topics related to your business. When posting, use quality images or video and avoid direct sales pitches in well-written, grammatically correct posts.

3 LinkedIn Tips for
B2B Marketing
by Takashi Miyake

Table of
Contents
• Tip 1: Create an Informative Company Page
• Tip 2: LinkedIn Community
• Tip 3: Posting

Tip 1:
Create a
Company
Page
(1/2)
• Write a concise description to tell
visitors what your company’s purpose,
product, and value
• Input your basic information such as
website URL, contact details, and
location, and select your industry and
company size.

Tip 2:
Create
LinkedIn
Groups
• Contribute first – Try to bring value
to your group. LinkedIn users join
groups to seek advice from
experts.
• Put a community's interests above
your own - This builds trust and
offers greater value.
• Encourage discussion - Start
discussions around trending topics
and news related to your business.
• Avoid Spamming - Any URL to
commercial sites that try to sell a
product or service will be reported
and removed.

Tip 3: Publish a
Post
• Use quality images or
video content.
• Make sure your post is
well-written and
grammatically correct.
• Do not post Sales Pitch.

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blog post takashi miyake.pptx

1. 3 LinkedIn Tips for B2B Marketing by Takashi Miyake

2. Table of Contents • Tip 1: Create an Informative Company Page • Tip 2: LinkedIn Community • Tip 3: Posting

3. Tip 1: Create a Company Page (1/2) • Write a concise description to tell visitors what your company’s purpose, product, and value • Input your basic information such as website URL, contact details, and location, and select your industry and company size.

4. Tip 1: Create a Company Page (2/2) • Use relevant terms and phrases so that LinkedIn users can search by keywords. • Upload your company’s logo and a cover image. • Choose a language that aligns with your business needs and target audience preferences.

5. Tip 2: Create LinkedIn Groups • Contribute first – Try to bring value to your group. LinkedIn users join groups to seek advice from experts. • Put a community's interests above your own - This builds trust and offers greater value. • Encourage discussion - Start discussions around trending topics and news related to your business. • Avoid Spamming - Any URL to commercial sites that try to sell a product or service will be reported and removed.

6. Tip 3: Publish a Post • Use quality images or video content. • Make sure your post is well-written and grammatically correct. • Do not post Sales Pitch.

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