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Examining Gendered Communications of Coding Kits for Young Children

Published: 19 June 2023 Publication History

Abstract

Designing computational toys and kits to welcome young children from different genders is essential to broaden participation in computing, as they play a critical role in facilitating children’s development of computational thinking. However, how young learners of different genders are being welcomed by these kits remains unclear. In this paper, we report our in-progress work examining how commercially available coding kits for young children are communicated from a gender perspective. Specifically, we analyzed the gender indications in the product descriptions and advertisement images of 30 kits, revealing a relatively balanced gender representation in images while significantly boy-oriented use of words in product descriptions. Ultimately, we call for attention and actions to more gender-inclusive communication of STEM toys for children.

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cover image ACM Conferences
IDC '23: Proceedings of the 22nd Annual ACM Interaction Design and Children Conference
June 2023
824 pages
ISBN:9798400701313
DOI:10.1145/3585088
Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for third-party components of this work must be honored. For all other uses, contact the Owner/Author.

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Published: 19 June 2023

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Author Tags

  1. Coding Kits
  2. Gendered Images
  3. Gendered Language
  4. Inclusiveness
  5. Young Children

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IDC '23
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IDC '23: Interaction Design and Children
June 19 - 23, 2023
IL, Chicago, USA

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