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Fixation-image charts

Published: 14 March 2016 Publication History

Abstract

We facilitate the comparative visual analysis of eye tracking data from multiple participants with a visualization that represents the temporal changes of viewing behavior. Common approaches to visually analyze eye tracking data either occlude or ignore the underlying visual stimulus, impairing the interpretation of displayed measures. We introduce fixation-image charts: a new technique to display the temporal changes of fixations in the context of the stimulus without visual overlap between participants. Fixation durations, the distance and direction of saccades between consecutive fixations, as well as the stimulus context can be interpreted in one visual representation. Our technique is not limited to static stimuli, but can be applied to dynamic stimuli as well. Using fixation metrics and the visual similarity of stimulus regions, we complement our visualization technique with an interactive filter concept that allows for the identification of interesting fixation sequences without the time-consuming annotation of areas of interest. We demonstrate how our technique can be applied to different types of stimuli to perform a range of analysis tasks. Furthermore, we discuss advantages and shortcomings derived from a preliminary user study.

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MP4 File (p11-kurzhals.mp4)

References

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  • (2024)How Deep Is Your Gaze? Leveraging Distance in Image-Based Gaze AnalysisProceedings of the 2024 Symposium on Eye Tracking Research and Applications10.1145/3649902.3653349(1-7)Online publication date: 4-Jun-2024
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  • (2022)Enhancing User Experience in Fashion m-Retail: Mapping Shopping User Journey Using Google Analytics, Eye Tracking Technology and Retrospective Think Aloud InterviewFashion Practice10.1080/17569370.2022.212946614:3(352-375)Online publication date: 11-Nov-2022
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cover image ACM Conferences
ETRA '16: Proceedings of the Ninth Biennial ACM Symposium on Eye Tracking Research & Applications
March 2016
378 pages
ISBN:9781450341257
DOI:10.1145/2857491
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than the author(s) must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected].

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Publication History

Published: 14 March 2016

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  1. eye tracking visualization
  2. fixations
  3. scanpaths
  4. static and dynamic stimuli

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ETRA '16
ETRA '16: 2016 Symposium on Eye Tracking Research and Applications
March 14 - 17, 2016
South Carolina, Charleston

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Cited By

View all
  • (2024)How Deep Is Your Gaze? Leveraging Distance in Image-Based Gaze AnalysisProceedings of the 2024 Symposium on Eye Tracking Research and Applications10.1145/3649902.3653349(1-7)Online publication date: 4-Jun-2024
  • (2022)A Spiral into the MindProceedings of the ACM on Computer Graphics and Interactive Techniques10.1145/35307955:2(1-16)Online publication date: 17-May-2022
  • (2022)Enhancing User Experience in Fashion m-Retail: Mapping Shopping User Journey Using Google Analytics, Eye Tracking Technology and Retrospective Think Aloud InterviewFashion Practice10.1080/17569370.2022.212946614:3(352-375)Online publication date: 11-Nov-2022
  • (2020)Exploiting the GBVS for Saliency aware Gaze HeatmapsACM Symposium on Eye Tracking Research and Applications10.1145/3379156.3391367(1-5)Online publication date: 2-Jun-2020
  • (2020)Exploring eye movement data with image-based clusteringJournal of Visualization10.1007/s12650-020-00656-923:4(677-694)Online publication date: 5-Jul-2020
  • (2019)An interactive web-based visual analytics tool for detecting strategic eye movement patternsProceedings of the 11th ACM Symposium on Eye Tracking Research & Applications10.1145/3317960.3321615(1-5)Online publication date: 25-Jun-2019
  • (2019)Clustered eye movement similarity matricesProceedings of the 11th ACM Symposium on Eye Tracking Research & Applications10.1145/3317958.3319811(1-9)Online publication date: 25-Jun-2019
  • (2019)Visually comparing eye movements over space and timeProceedings of the 11th ACM Symposium on Eye Tracking Research & Applications10.1145/3317958.3319810(1-9)Online publication date: 25-Jun-2019
  • (2018)Enhanced representation of web pages for usability analysis with eye trackingProceedings of the 2018 ACM Symposium on Eye Tracking Research & Applications10.1145/3204493.3214308(1-9)Online publication date: 14-Jun-2018
  • (2018)Image-based scanpath comparison with slit-scan visualizationProceedings of the 2018 ACM Symposium on Eye Tracking Research & Applications10.1145/3204493.3204581(1-5)Online publication date: 14-Jun-2018
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