Cited By
View all- Glasson B(1985)A system development model for a changing environmentProceedings of the twenty-first annual conference on Computer personnel research10.1145/16687.16688(1-10)Online publication date: 1-Dec-1985
In Raju, Dhar, and Morrison 1994, a paper that appeared earlier in this journal, we developed an analytical model and conducted empirical analyses to examine the effect of package coupons on market share. In this epilogue, we extend the analytical ...
As truly informed consumers are increasingly able to find exactly what they want and willing to pay premium prices to obtain products with perfect fit for them, companies have responded with new product portfolio strategies and new pricing strategies, ...
Association for Computing Machinery
New York, NY, United States
Check if you have access through your login credentials or your institution to get full access on this article.
Sign in