The Economic and Social Review, Vol. 45, No. 4, Winter, 2014, pp. 579–602
POLICY PAPER
Telework Isn’t Working: A Policy Review
MICHAEL HYNES*
National University of Ireland, Galway
Abstract: Towards the latter end of the last decade there was growing recognition that Ireland’s
transport and mobility patterns were unsustainable in the context of their economic, social and
environmental impacts and consequences. The State had been spatially transformed during the
“Celtic Tiger” era with (sub)urban sprawl, fuelled by Ireland’s chronic car dependency, a feature
of everyday life. Commuting to and from work increased noise and air pollution, traffic congestion
and contributed considerably to carbon emissions augmenting globally negative anthropogenic
climate change. In an apparent shift in transport policy, the government published Smarter Travel
in 2007 where more environmentally sustainable modes of transport, such as walking, cycling and
public transport, were encouraged to combat the country’s unusually high levels of car
dependency. An essential feature of the Smarter Travel initiative was telework (e-Working).
Working from home has the potential to reduce, or eliminate, the daily commute to and from work
and was regarded by policymakers as a crucial element in reducing Ireland’s unsustainable
patterns of mobility whilst continuing the pursuit of unhindered economic growth. However,
telework remains marginalised in business terms and lacks the regulation and guidelines
essential to legitimise it for employers and employees that wish to work from home. A neo-liberal
approach to the practice adopted by policymakers is evident and in the absence of legislation
employers retain sole discretionary decision making powers over telework schemes and
home working conditions. Indeed, many key decision makers fail to appreciate or recognise the
potential benefits that may accrue from telework, which is leading to ad hoc and disorganised
arrangements to the detriment of this method of working. Telework appears destined to fail even
before it has been given a chance to shine as an economic, social and environmental tool of
sustainability.
* Acknowledgement: This research was undertaken as part of the ConsEnSus Project
(www.consensus.ie), a four year interdisciplinary cross-border household analysis of consumption,
environment and sustainability in Ireland. The project was funded by the Science, Technology,
Research and Innovation for the Environment (STRIVE) Programme 2007-2013, financed by the
Irish Government under the National Development Plan 2007-2013 and administered on behalf
of the Department of the Environment, Heritage and Local Government by the Environmental
Protection Agency (EPA). The Consensus Project involved collaboration between the National
University of Ireland Galway and Trinity College Dublin.
Email: mike@mikehynes.ie
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I INTRODUCTION
I
n Ireland, people’s everyday mobility – such as the daily commute to and
from work – largely depends on access to a private car (Central Statistics
Office, 2012). This has led to the country being classified as one of the most
car-dependent countries in Europe (Wickham and Lohan, 1999; Commins and
Nolan, 2010; Rau and Vega, 2012). The disadvantages of car-dependency for
economies, societies and the environment has received attention in the past
(Vigar, 2002; Wickham, 2006; Cahill, 2010) and transport-related social
exclusion remains challenging (Kenyon, Rafferty and Lyons, 2003; Rau and
Hennessy, 2009). The negative environmental impacts of excessive
Greenhouse Gas (GHG) emissions, air and noise pollution and (sub)urban
sprawl have increased considerably over the past number of decades to a point
where current mobility patterns are unsustainable and to remain on this
trajectory would mean:
…congestion will increase, making it more difficult and stressful to
make even the most basic journey. For those who have to commute, it
will mean longer and longer days, less time with their families, less
leisure time and less involvement in their local communities.
(Irish Department of Transport (DoT), 2009, p. 7).
The dominant policy paradigm in much of transport road planning is
“predict-and-provide” (cf. Vigar, 2002) and this has largely remained
unchallenged until the 1990s. In an apparent shift in policy direction, a new
approach acknowledged that increased traffic congestion had serious health
and environment consequences for present and future generations in Ireland
and “current transport trends [were] unsustainable” (Irish DoT, 2009, p. 7).
Incorporating extensive public consultation, the Smarter Travel document was
a significant change in policy from the previous position of large-scale road
construction, emphasising the importance of reducing private car usage in
favour of increased modal share for sustainable means of transport such as
walking, cycling and public transport. A particular focus on encouraging
telework (e-Working)1 was part of an action plan to reduce travel in the form
of the daily commute to and from work. The document advocated that:
… if even 10 per cent of the working population of 2.1 million were to
work from home for 1 day a week, it would result in a reduction of
around 10 million car journeys to work per annum (Irish DoT, 2009,
p. 35).
1 The terms “telework” and “e-Work” are often used interchangeably in much of the Irish literature
(Enterprise Ireland, 2001). For the purpose of clarity, the practice will henceforth be known as
telework.
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581
In many developed societies over the last number of decades a requirement for a new type of work has evolved, one that depends more on intellectual
processing of information than on the physical labour of the past. Traditional
manufacturing and labour intensive work has shifted to developing countries
such as India and Bangladesh (OECD, 2013). Knowledge workers (cf. Kling
and Scacchi, 1982; Drucker, 2000) primarily do not require industrial
equipment or raw materials to carry out their tasks, but they do need access
to the continuous flow of data to create information. Given access to data and
the necessary technology infrastructure and competencies, these workers are
not necessarily attached to one physical worksite or location in accomplishing
their tasks.
Drawing on research undertaken for the ConsEnSus Project
(consensus.ie), this paper seeks to explore the policy decisions (or lack of) with
regards to telework in Ireland to develop a clearer understanding if and why
this innovative way of working has developed (or not) since the turn of the
century. The growth of ubiquitous computing and the ability to access
networks more easily makes working at a central location less necessary, or so
it seems. While there appears to be some obvious benefits in term of the
economic, social and environmental sustainability of this method of working,
to what extent have both the public and private sectors in Ireland embraced
telework and what types of initiatives and direction is forthcoming from
central government. Indeed, how do we compare with our European partners
in this regard and what does the future hold for working from home? This
paper endeavours to re-enlighten and re-energise the discussions on telework
in Ireland for the benefit of policy designers, organisations and practitioners
and poses the questions; can (or indeed should we) develop the practice of
working from home and what are the impacts and consequences of continuing
on the current policy path?
II DEFINING (TELE)WORK: A NEW WAY OF WORKING?
Telework occurs when Information Communication Technologies (ICT)
enables work to be accomplished at a geographical distance from the location
where the work results are needed, or would have traditionally been carried
out in the past. Typically, telework takes place in the home. The practice has
been heralded as a cure for a variety of organisational and social problems. It
has been suggested as a strategy to help organisations reduce their
infrastructural and utilities costs (Egan, 1997; Van Horn and Storen, 2000;
Lister and Harnish, 2009), as a way of responding to employees’ need for an
enhanced work-life balance (Shamir and Salomon, 1985; Hilbrecht, Shaw,
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Johnson and Andrey, 2008), or as an instrument for greater inclusion of
individuals with various disabilities who have been previously excluded from
the workplace (Hesse, 1995; Anderson, Bricout and West, 2001). Telework has
also been proposed as a means of reducing air and noise pollution and traffic
congestion in urban areas (Irwin, 2004; Banister, Newson and Ledbury, 2007;
Dwelly and Lake, 2008) and efforts to oppose climate change ought accelerate
this trend towards flexible distributed organisations (WWF, 2009). However,
the use of communication technologies do not in themselves invariably lead to
travel suppression (Mokhtarian, 1990, 1991, 2003) and there are additional
environmental consequences from the need to change or update technological
equipment, infrastructure, living space and other such lifestyle adjustments
(Arnfalk, 2002). In the absence of more robust research, the environmental
credentials of telework remains somewhat unclear (Hynes, 2013a).
Early growth projections for telework suggested that between 25 and 65
per cent of jobs are at least partly telecommutable (Weijers, Meijer and
Spoelman, 1992; Gareis and Kordey, 2000; Pratt, 2000). Some researchers
maintain that telework and other forms of distributed collaboration are on the
increase (Andriessen and Vartiainen, 2006; Brodt and Verburg, 2007). Others
argue that telework has stagnated and remains a negligible phenomenon
(Brynin, 2004; Bergum, 2006). Nevertheless, it is clear that telework has
failed to live up to its initial promise (for a good overview see Huws, 1991) and
levels in Ireland continue to remain modest (Donovan and Wright, 2012).
Despite suggestions that telework has increased “the reality remains far
removed from the early forecasts in the late 1970s and early 1980s” (Pyöriä,
2011, p. 2). The actual extent of teleworking “may be much less than often
imagined” (White et al., 2010, p. 142) and telework as a concept may have
instead experienced a decline in interest (Bergum, 2007).
III MOVING WORK: (A LACK OF) POLICY DIRECTION
With the increasing availability of ICT and broadband infrastructure, at
the turn of the century the Irish Government acknowledged telework as a
“… component and facilitator towards introducing and supporting a new
paradigm of work, organisation and trade” (Callanan, 1999, p. 5). Much of the
early impetus for telework was overseen by the then Minister for Science,
Technology and Commerce at the Department of Enterprise, Trade and
Employment, Noel Treacy, and such discussions took place within the
framework of social partnership.2 Commenting on a European award for the
Teleworking’s Code of Practice, Minister Treacy stated that the award was
“… a major tribute to our social partnership process and will be very helpful
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in promoting the Code of Practice and indeed [telework] itself” (Irish
Department of Enterprise, Trade and Employment (DoETE), 2000a).
Recognition of the need to have a framework and way forward for telework led
to the inclusion of an aspiration for its development into the Programme for
Prosperity and Fairness, which ran from 2000 to 2003 (Department of the
Taoiseach, 2000; Irish DoETE, 2000b). The programme outlined a series of
measures designed to speed up Ireland’s transition to an information society
including, “encouraging and supporting teleworking” (Department of the
Taoiseach, 2000, p. 7). Section 4.4 of the programme indicated that:
Ireland will be developed as a “telework friendly” location, including
endorsement by the social partners of the Teleworking National
Advisory Council’s Code of Practice, as well as a review of the relevant
fiscal and environmental structures… …Government will introduce
teleworking options into mainstream public service employment and,
additionally, all publicly-funded organisations will develop a
teleworking policy for implementation by 2002 (Department of the
Taoiseach, 2000, p. 124).
It was anticipated that deregulation of the telecommunication market and
technology price reductions and performance improvements would allow
telework to become a conventional way of working in Ireland.
The National Advisory Council on Teleworking – established in April 1998
– comprised of experts from diverse areas of concern, expertise and experience
in telecommunications and information technologies3 and was charged with
the task of advising the Minister on telework and related employment
opportunities. The first duty of the council was to produce a report on telework
in Ireland and a code of practice, in collaboration with key stakeholders, and
provide recommendations for further direction and policy. New Ways of Living
and Working: Teleworking in Ireland was published at the end of the
millennium (Callanan, 1999). It aimed to inform those interested in telework
of the range of issues involved, from the inception of the idea to the
implications of telework for the self-employed, employers and employees. The
report concluded that in addition to creating an environment for new
2 Social partnership was a series of negotiated agreements between Government, the main
employer and business groups – Irish Business and Employers’ Confederation (IBEC) and the
Construction Industry Federation (CIF) – and the trade unions – the Irish Congress of Trades
Unions – and at its core was a trade-off of modest wage increases in exchange for a lighter income
tax burden. There were also sectorial reforms on pay and conditions, of which telework became a
component of discussion particular within the public sector.
3 The full membership of the council is provided in the Appendix.
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employment the potential for improving the quality of life of workers was
considerable (Callanan, 1999, p. 42). In the forty-eight page report little
attention was paid to environmental issues and deliberations strongly
focussed on the potential economic and social benefits of telework.
To accompany the launch of the report, a short three page synopsis was
also produced laying out seven recommendations (Irish DoETE, 2000c). There
was a call for an awareness campaign to encourage telework, in addition to the
implementation of “telework-friendly” training and education. Furthermore, it
suggested the creation of a telework action forum, the establishment of new
business models and a telework-friendly state from a fiscal point of view. It
also advocated for EU structural funds to be made available to help finance
the upgrading of telecommunications links in rural areas. In particular, it
referred to the provision of low-cost broadband access as providing the best
environment for increased activity in e-Commerce and a telework-friendly
setting throughout the country. The National Advisory Council on Teleworking
was superseded in November 1999 by the e-Work Action Forum which
assumed the role of developing tasks and strategies set out in the earlier
report.
e-Working in Ireland: New Ways of Living and Working: Code of Practice
was produced by a working group established by the National Advisory
Council on Teleworking, the Irish Business Federation (IBEC) and the Irish
Congress of Trade Unions (ICTU) and was based on pre-existing Irish
employment legislation (Irish DoETE, 2000d). It sought to inform
stakeholders of the range of issues involved in telework and to lay out the
prevailing work-related legislation that applied, in addition to other suggested
obligations for employers and employees. It established a framework of terms
of employment, data protection and health and safety legislation, but no new
recommendations for policy or legislation was foreseen nor suggested. It was
“envisaged that the code would be regularly reviewed and updated, as
appropriate” (Irish DoETE, 2000d, p. 7) but limited evidence of this is
available.4
In October 2000 the Department of Enterprise, Trade and Employment,
the e-Work Action Forum, Enterprise Ireland and the Information Society
Commission provided proposals to Government in a report titled e-Working in
Ireland: Fiscal Barriers and Incentives (Irish D0ETE, 2000).5 This report
accepted that no fiscal incentives for encouraging telework existed and
4 The code was updated in 2004 to facilitate the application of the European Framework
Agreement but was never formally adopted or disseminated.
5 This was a KPMG evaluation of the principal barriers within the Irish tax system to increasing
levels of telework.
TELEWORK ISN’T WORKING: A POLICY REVIEW
585
recommended tax inducements and employer reimbursements, in conjunction
with the adoption of the aforementioned code of practice. In addition, it
advocated a range of Government measures to encourage the development of
telework in Ireland. In response to this report the Office of the Revenue
Commissioners issued a pamphlet dealing with the tax implications for
teleworkers and employers (Revenue, 2001).
The Revenue Commissioners define telework as methods of working using
ICT in which work is carried out that is not bound to any particular location
(Revenue, 2001). This includes working at home on a full or part-time basis,
working some of the time at home and the remainder in the office or, working
while on the move with infrequent visits to the office. In relation to telework
the choice of an individual’s base may cause an element of difficulty. As defined
by Revenue, in practice if an employee works part-time in the office and parttime at home the office is regarded as their base.
An employer can provide equipment to enable individuals work from
home.6 Where the provision of such items is primarily for business use a
benefit-in-kind charge is not imposed on the employee in respect of incidental
private use. The provision of a telephone line for business use will not give rise
to a benefit-in-kind charge. Likewise, the provision of office furniture will not
attract such a charge where the equipment is provided primarily for business
use. Teleworkers often incur additional expenditure in the performance of
their duties from home, such as heating and electricity costs. Revenue allows
an employer make payment up to €3.20 per day to employees without
deducting PAYE and PRSI. This does not prevent employees making
additional claims where the actual expenditure is in excess of this amount.
The tax treatment of motor expenses and subsistence payments, which may be
made by an employer without attracting a tax liability, is set out in the
Employees’ Motoring/Bicycle Expenses (Revenue, 2009a) and the Employees’
Subsistence Expenses (Revenue, 2009b) pamphlets respectively. When a
teleworking employee uses any part of the home for work purposes the capital
gains tax exemption for Principal Private Residence will not be restricted.
The Electronic Commerce Act provides legal recognition of electronic
contracts, electronic writing and signatures and original information in
electronic form for commercial or non-commercial transactions (Irish Statute
Book, 2000). The bill also provides for the admissibility of evidence in relation
to such matters, the accreditation, supervision and liability of certification
service providers and the registration of domain names. Although no specific
6 Such equipment may include computers, printers, scanners, fax machines and application
software.
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THE ECONOMIC AND SOCIAL REVIEW
mention of telework is made in the bill, it does have obvious implications for
individuals who work over-distance and deal mainly in electronic documents.
In addition, the Data Protection Act of 1988 was amended to take cognisance
of developments in the capabilities of ICT and sought to enshrine into
legislation protection for individuals with regards to their personal data (Irish
Statute Book, 2003).
IV THE E-WORK ACTION FORUM
The first of three consecutive annual reports from the e-Work Action
Forum was released early in 2001 (e-Work Action Forum, 2001). The report
discussed the key actions that could be adopted to develop telework in Ireland.
It outlined a proposal to finance pilot e-Work projects with funding provided
by Enterprise Ireland. A total of eleven companies were identified and funding
(which on average amounted to €8,787 per organisation) was expended,
“… largely on hardware, software and related infrastructure and further
support” (e-Work Action Forum, 2001, p. 12). The report carried the results of
an MRBI survey which indicated that the profile of a typical teleworker was
male, aged between 30-40 years of age and located in Dublin.7
The second annual report was presented in 2002 by the Forum’s Chairman
William Burgess, the then Managing Director of IBM Ireland (e-Work Action
Forum, 2002). The report stressed that improvements in ICT were rapidly
transforming many aspects of business, but emphasised that “… while
technological advances have created the infrastructure to enable work to be
carried out remotely, the impetus to introduce [telework] is firmly rooted in
business and human resources issues” (e-Work Action Forum, 2002, p. 3). The
continuation of telework business awareness campaigns was outlined, with
branding and promotion assuming a central role. The report discussed the
press advertising campaign which relied heavily on the website (e-Work.ie),
regarding it as an important national information resource and delivery
mechanism for engagements. Furthermore, recognition that previous
survey results varied significantly, in the context of telework, was noted and
the Forum sought to engage with the Central Statistics Office (CSO) to
include questions on telework in their Quarterly Household Survey for
Autumn 2002.
7 Workers living in Dublin were not the primary target group of long-distance commuters
envisaged by many telework advocates. A more appropriate group would be individuals living in
the neighbouring counties (such as Meath, Offaly and Wexford) and working in Dublin.
TELEWORK ISN’T WORKING: A POLICY REVIEW
587
The e-Work Action Forum concluded its work at the end of 2002 and the
third (and final) annual report made available shortly after (e-Work Action
Forum, 2003). It noted that training courses on the competencies necessary to
support telework were now in place at FÁS8 and these courses were accredited
by the Further Education and Training Awards Council (FETAC) and
available online. The report noted:
… the Forum has achieved very considerable progress in furthering the
e-Work agenda. It has raised awareness of the potential for e-Work
through remedying information gaps and has addressed other factors
such as the lack of certainty with regard to taxation issues and lack of
specific training which previously impacted negatively on the operating
environment for e-Work (e-Work Action Forum, 2003, p. 7).
In October 2002, having reviewed the work of the Forum, the Minister for
Trade and Commerce Michael Ahern considered that with the completion of
the awareness campaign and the launch of the training course the Forum had
fulfilled its mandate and should not continue beyond the end of the year. In a
written reply to a Dáil question from Fine Gael’s Phil Hogan to the then
Tánaiste and Minister for Enterprise, Trade and Employment, Mary Harney,
the total cost for the workings of the National Advisory Council on
Teleworking and the e-Work Action Forum was given as €156,856.29 (Houses
of the Oireachtas, 2003). The operation of the awareness campaign was
transferred to Enterprise Ireland who continue to provide limited information
and advice (Enterprise Ireland, 2005). The 2004 revised Code of Practice9
highlighted issues to consider when introducing telework and provided an
overview of the minimum legal entitlements for Irish employees (The
European Social Partners, 2006, p. 12). Despite enthusiastic and encouraging
initial interest no firm governmental policy proposal, development, or binding
initiative to promote or develop telework in Ireland is evident, nor has been
proposed.
8 FÁS was the National Employment and Training Authority in Ireland. In January 2012 the
authority’s work and programmes were transferred to the Department of Social Protection.
9 This revised Code of Practice was never formally adopted or disseminated so, therefore, the Irish
social partners and the Government consider that the Framework Agreement has still not been
formally implemented in Ireland (European Commission, 2008, p. 20).
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Table 1: Telework Development Timeline
Telework in Ireland – Timeline
Establishment of the National Advisory Council on Teleworking by
Mr Noel Treacy TD, Minister for Science, Technology and Commerce
The Report of the National Advisory Council on Teleworking (NACT)
to the Minister for Science, Technology and Commerce – New Ways of
Living and Working – Teleworking – in Ireland
A Synopsis of the National Advisory Council on Teleworking Report
Creation of the e-Work Action Forum (formally the National Advisory
Council on Teleworking)
Report of the Department of Public Enterprise Teleworking Group
E-Working in Ireland: Code of Practice
E-Work in Ireland: Fiscal Barriers and Incentives
Electronic Commerce Bill
The First Annual Report of the E-Work Action Forum
e-Working and Tax – IT69 (Revenue leaflet dealing with tax implications
of e-Working employees)
The Second Annual Report of the E-Work Action Forum
The Third Annual Report of the E-Work Action Forum
Central Statistics Office – Quarterly National Household Survey:
Module on Teleworking: Third Quarter
Revised Code of Practice for teleworking (this text was never signed,
published, or disseminated)
1998
1999
1999
1999
2000
2000
2000
2000
2000
2000
2001
2002
2003
2004
V REALISING TELEWORK ACROSS EUROPE
In the context of European Employment Strategy, the European Council
invited members to negotiate agreements to modernise the organisation of
work across the community. As a result, on 16th July 2002 the European
Framework Agreement on Telework was signed (Europa, 2002). This
agreement was not required to be effected through a European directive but
could be transposed through the non-legally binding implementation route set
out in the 1992 Social Protocol.10 Most countries elected to implement their
obligations through binding bipartite collective agreements, many taking
10 Article 139 of the EC Treaty provides two options for the implementation of agreements
concluded by the EU-level social partners. One option is the implementation “… in accordance
with the procedures and practices specific to management and labour and the Member State”.
This is referred to as the so-called autonomous route or an autonomous agreement. The second
option is to request a Council of Ministers’ decision (EIRO, 2010, p. 8).
TELEWORK ISN’T WORKING: A POLICY REVIEW
589
place between unions and employers. However, Ireland elected implementation through soft law11 mechanisms. The agreement was thus realised through
means of a limited number of voluntary civil service agreements, a code of
conduct and broad information on the practice. These were non-binding and
voluntary arrangements and provided information about telework in light of
national work regulations in order to facilitate the application of the European
Framework Agreement (EIRO, 2010). Commenting on Ireland, this Eurofound
report stated:
In Ireland, the government published a code of practice in 2000
that was updated in light of the European Framework Agreement.
A number of Irish trade unions have also issued unilateral guidelines
based on the European agreement to be used for negotiating telework
arrangements with employers. However, company-level collective
agreements incorporating telework issues have not yet been reported
(EIRO, 2010).
It is argued that with the Telework Agreement the type of governance it
entails represents a disappointing development for Europeans who wish to see
decent levels of employment protection put in place (Prosser, 2011).
Much of the initial pioneering work in developing telework frameworks
and schemes within the European Community took place in the peripheral
countries and regions of Europe, including Ireland. The expectation was that
more dispersed populations, with significant distance and location barriers to
overcome, would benefit more from individual’s working from home. Early
studies were mixed and inconclusive (cf. ECaTT, 2000a; SusTel, 2003) but
initial trends were somewhat worrying for Ireland:
While there has been stronger growth in Scandinavian countries,
further west development has been slow by European standards.
Ireland has been to some extent a puzzle. Despite energetic early work
by telework pioneers and Ireland’s developing reputation as a place for
high-tech investment, progress has been below the European average
(Lake, 2009, p. 1).
11 Soft law is the term applied for measures such as guidelines, declarations and opinions which,
in contrast to directives, regulations and decisions are not binding on those to whom they are
addressed. Soft law involves minimum provisions only, regulates “soft issues” such as stress and
telework, is incomplete, open-ended and permissive (EIRO, 2010, p. 9).
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THE ECONOMIC AND SOCIAL REVIEW
Figure 1: Telework Implementation Across Europe
HARD LAW
* Implementation
through collective
agreement
Legislation or
extension of
existing
collective
agreement
Collective
agreement
COLLECTIVE
AGREEMENTS
Voluntary
agreement
Code of
practice or
guidelines
* Implementation through national legislation
Belgium
France
Luxembourg
Poland
Czech Republic
Hungary
Slovakia
Portugal
Slovenia
Austria
Germany
Denmark
Greece
Spain
Italy
AUTONOMOUS
MEASURES
* Implementation
through soft law
mechanisms
Finland
Sweden
Netherlands
Latvia
United Kingdom
Ireland
Bipartite process Tripartite process
Social partnership
consultation
Legislation without
social partnership
consultation
SOFTLAW
Source: Telework in the European Union (Eurofound, 2010).
Figure 2: Teleworkers in the European Union (2000 and 2005)
10.60%
United Kingdom
7.60%
13.90%
14.50%
The Netherlands
9.80%
Sweden
Spain
Italy
Ireland
16.80%
8.40%
2.80%
2.80%
3.60%
4.70%
4.40%
Germany
France
6.00%
2.90%
Denmark
Austria
7.90%
7.30%
17.00%
10.50%
11.80%
10.10%
0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% 16.00% 18.00%
Percentage of Teleworkers in 2005
Percentage of Teleworkers in 2000
Source: The ECaTT project (www.ecatt.com) and the European Foundation for the Improvement
of Living and Working Conditions (www.eurofound.europa.eu).
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Figure 3: Types of Teleworkers in 2005
2.50%
United Kingdom
8.10%
1.90%
The Netherlands
Sweden
Spain
Italy
Ireland
Germany
France
12.00%
0.40%
9.40%
1.50%
6.90%
0.50%
0.50%
4.20%
1.20%
6.70%
1.60%
5.70%
2.60%
Denmark
14.40%
3.20%
Austria
0.00%
2.30%
8.60%
2.00%
4.00%
6.00%
8.00% 10.00% 12.00% 14.00% 16.00%
Percentage of teleworkers who work from home “almost all of the time”
Percentage of teleworkers who work from home “a quarter of the time”
VI THE REALITY OF THE IRISH TELEWORK EXPERIENCE
Over the last number of decades ICT has “come of age” transforming and
influencing the industrial terrain in Ireland with significant consequences for
how people work. Telework has the potential to be one such element of change.
The National Advisory Council on Teleworking’s vision of the future was that
by 2010 Ireland would be a world leader in e-Organisation and human
collaboration:
…where the talents and culture of the people are empowered to choose
where and when to work; where businesses are enabled to sell and trade
to the virtual world and an inclusive and geographically balanced
economy and nation evolves (Callanan, 1999, p. 5).
There have been a number of attempts to quantify the number of
teleworkers in Ireland, usually as part of larger European projects. Electronic
Commerce and Telework Trends (ECaTT), a project established to generate
representative information on the prevalence and spread of electronic
commerce and new forms of work in Europe, estimated there were 61,000
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teleworkers in Ireland in 2000 – approximately 4.4 per cent of the workforce –
made up of 27,000 regular teleworkers with the remainder occasionally
teleworking outside normal office hours (ECaTT, 2000b). Similarly low figures
were found in the 2000 Euro barometer survey (European Commission, 2001).
This cited regular teleworkers in Ireland at just 2.4 per cent of the adult
workforce and occasional teleworkers at 6.1 per cent. European averages, by
contrast, were 5 per cent for regular and 6.6 per cent for occasional
teleworkers. Five years later this figure for Irish teleworkers had fallen to 4.2
per cent who worked “a quarter of the time” or more and a mere 0.5 per cent
who work “almost all of the time” from home (Eurofound, 2010). These levels
are below the European average with Ireland having one of the lowest
numbers of regular teleworkers within the European Union.12
Further telework statistics from an Irish perspective were made available
by the Central Statistics Office (CSO, 2003). Detailed questions were added to
the Quarterly National Household Survey (QNHS) to determine levels of
home-based workers outside of the large agricultural sector, teleworkers being
the most significant constituent.13 Using the wider definition14 there were
59,200 teleworkers in Ireland representing just 3.5 per cent of the workforce.
Further analysis indicated 21,800 of these workers, approximately 38 per
cent, were resident in the Dublin area.
Adam and Crossan (2001) indicated that in the majority of cases where
telework existed in Ireland it had been implemented in an ad hoc manner and
was largely employee driven. Telework was not actively encouraged and
management commitment limited. As a result, technical and other such
support was not forthcoming and the practice of telework was not seen as a
priority within the organisations sampled. Cross and Linehan (2006) maintain
that many Irish organisations do not have a culture which embraces the
concept of work/life balance and merely pay lip service to the concept. Donovan
and Wright (2012) highlighted the pervasiveness of a traditional management
style and an Irish culture of mistrust, which poses a particular challenge to
those wishing to engage in telework. Such outcomes supported an earlier
study of Irish software firms (Tsang, 2006). It appears Irish business leaders
are not yet convinced of the benefits inherent in the concept of telework, or
they are uncertain whether these benefits are worth the risks resulting from
the introduction of this new method of (re)organising work.
12
There are no current figures for European teleworkers, to this author’s knowledge.
Some shortcomings in the household survey need to be acknowledged. One question enquired:
if people worked from home during the previous week. The study was carried out during the
summer holiday period so this may have skewed answers to some extent.
14 The “wider definition” refers to homeworkers who use a computer with telecommunication links
for work.
13
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593
VII DISCUSSION
Three different areas of governance impacted early telework considerations in Ireland; Sustainable Development (SD), transport and employment.
SD and transport interests considered telework as the means to suppress
unnecessary travel related to the daily commute to and from work, both in
terms of the environmental benefits and the reduced need for transport
infrastructure. Given the nature of (tele)work it may be proper under the
remit of employment legislation and policymaking, but this appears not to be
the case in Ireland. The consequence of such confusion has, heretofore,
remained largely unexplored. However, such uncertainty has allowed telework
to “fall between the cracks” of various departments of government and
responsibility. This has led to a lack of practical policy in this area, ambiguous
and imprecise guidance and a vague understanding of the actual realities
of telework and teleworkers’ lives. There is limited understanding of the
real issues affecting individuals working from home, possibly reflecting
the continuing struggle in acknowledging real sustainability concerns
associated with Society-Technology-Environment-Interactions (STEI) in
general (cf. Huesemann and Huesemann, 2011).
There is no employment legislation dealing explicitly with telework, or the
status of teleworkers, on the statute books in Ireland. The development of
strategies to encourage and stimulate telework has, by-and-large, fallen to
quango’s15 and other organisations such as the National Advisory Council on
Teleworking, the e-Work Action Forum, Enterprise Ireland and Eircom.16
More importantly, while considerable reference was made to telework,
particularly in the early part of the last decade, little action is evident of the
practical development of governmental policies or approaches to support
companies and individuals to implement such schemes. In addition, the
council and forum setup to support Government decision-making in this
regards have concluded its work and the informational website and portals
have been shut down for some time now.17
Telework remains underdeveloped in Ireland largely due to an absence of
regulation that gives it legitimacy in the eyes of management and workers
alike (Hynes, 2013b). Early efforts can be characterised as bridging an
informational gap which existed with respect to the practice. While
clarification of tax implications was provided, overall strategies to promote
15 A quasi-autonomous non-governmental organisation (quango or qango) is an organisation to
which government has devolved some limited power.
16 Eircom is the former state-owned Irish communications service provider.
17 The official Irish Governmental telework information portals – www.e-Work.ie and
www.telework.ie – are no longer accessible online.
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and advance telework are lacking and where individual companies have
introduced schemes this has been done in an ad hoc and unorganised manner.
Indeed, the sums of monies provided for agencies and studies in this area can
realistically be deemed to have been inadequate, suggesting a lack of
commitment to telework. No evidence is available to indicate a willingness to
investigate and better understand the complex economic, social,
environmental and personal issues involved when adopting this way of
working, or indeed legislate for these concerns. Responsibility for telework
schemes is vested wholly with management who frequently lack knowledge,
guidance, regulation, or direction on the matter.
In the case of Ireland, a neo-liberal state, chronic car-dependency and
(blind) faith in technology reflect classic “shallow” Ecological Modernisation
thinking (Hynes, 2013b) and a continuation of the view of environmental
policy as corrective regulation rather than adopting the wider and more
ambitious vision of Sustainable Development (Flynn, 2007). There is strong
belief that the unrestricted market will produce positive outcomes with
regards to the adoption and acceptance of the practice of telework. However,
the meagre success of telework to-date reflects poorly on this judgment and
simply adds to inconsistencies and confusion within and outside policymaking
arenas whilst heightening the degree of helplessness and apathy amongst
individuals it is meant to convince and influence. Involvement in policy
design, creation, development and implementation can stimulate individuals
and groups to the potential, possibilities and opportunities for environmental
protection and social and economic sustainability. Furthermore, reducing and
indeed in some instances eliminating consumption is a virtuous position to
espouse in circumstances of continuing resource depletion and in the
promotion of human and social well-being. The overall conditions exist for
telework to (potentially) flourish, but there is no evidence of this occurring or
of any governmental or agency initiative to champion the practice.
Much of the early enthusiasm has long since faded in an atmosphere of
uncertainty, along with telework’s obsolete websites and reports. Indeed, the
nebulousness of the approach to telework is reflected in the (lack of)
prominence given to the practice in the most recent Croke Park Public Service
Agreement. Telework was mentioned once where it was proposed:
…options for [teleworking] or redeployment (in line with the agreed
redeployment arrangements) may be considered where feasible
(Irish DoPER, 2010) [emphasis added by the author].
There was no reference to telework in the renegotiated Croke Park II
Agreement or the Haddington Road Agreement. Government has a central
TELEWORK ISN’T WORKING: A POLICY REVIEW
595
role to play in incentivising and encouraging the practice but “… needs to
revitalise the efforts demonstrated at the turn of the century to encourage
telework in Ireland” (Donovan and Wright, 2012, p. 11).
It is difficult to obtain current information on telework and teleworker
numbers in Ireland. Many of the reports, surveys, questionnaires and
information portals are now out-of-date. There is no longitudinal study or
research on-going in this area, to this author’s knowledge. Furthermore, the
subject of telework has received little or no attention from the media,
politicians and business leaders in Ireland for quite a number of years now.
This suggests a significant gap in research now exists that needs to be bridged
to allow organisations and individual workers decide on the real advantages
and disadvantages of the practice of working from home. With many new
technological developments and innovations apparent since the early
optimistic rhetoric a fresh new look at the subject of telework in Ireland is
essential to allow informed decision making to take place. Indeed, this paper
suggests that we may need to decide if telework is a policy worth pursuing
at all.
VIII CONCLUSIONS
As an innovative way of working made possible by new ICT, telework has
largely failed to capture the working public’s attention despite early optimist
predictions and forecasts. It remains a marginal practice and its social and
environmental impacts and consequences continue to be essentially unclear.
One of the main reasons for this is a lack of practical regulation, direction and
research. Key decision makers in Ireland have adopted a “hands-off” policy
approach which prevents the development of telework in a more practical and
organised manner. Indeed, telework remains absent from any current policy
considerations, to this author’s knowledge. Non-interventionism economics
seeks to liberate markets from political interference and in the case of
telework in Ireland such an attitude is indeed apparent. The rise of neoliberalism in Ireland since the 1980s, with its ideological reliance on the power
of the market and its unwillingness to accept what climate change represents,
poses a major challenge to all. Yet, as Lord Stern (2007) argues, climate
change is the greatest and most widest-ranging market failure ever seen. The
ability to address this concern does not appear to have yet reached the point
where new political realities and thought are articulated. Many politicians,
policymakers and business leaders appear unable, or unwilling, to take the
necessary action needed to tackle climate change in a more ambitious and
long-term manner. In the modest case of telework in Ireland, this would
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require employment legislation with a focus on environmental protection and
organisational guidance to ensure that any such scheme has a reasonable
chance of success and that there are environmental benefits. Telework
continues to remain unexplored as a practical environmental tool, as well as a
positive economic and social option for the future.
Indeed, across Europe actual teleworker numbers are mixed with adoption
rates in some countries more positive than others. However, there is no clear
understanding of why this is so. There is a need for substantial in-depth
empirical research in this particular area to identify the key indicators and
conditions that permit the practice to flourish or fail. A greater understanding
in this regard will assist good policy design in the future. Furthermore,
comprehensive interviews with current policymakers also seem appropriate
with regards to their knowledge and position on the practice. However, before
we rush into any new telework initiative we must fully understand the
environmental and social consequences and impacts of working from home for
individuals, organisations and the environment. In light of the strong
economic focus inherent in much of the current rhetoric of continuous growth,
a more forceful emphasis on the real issues of social and environmental
sustainability of telework will provide a more nuanced perspective. It is only
then that a true assessment and the practical benefits of the practice of
working from home can be made and we can then decide if indeed it is a goal
worth pursuing.
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APPENDIX
Table A1: The National Advisory Council on Teleworking
Name
Organisation
Prof Tom Callanan (Chairman)
Mr Liam Breslin
Ms Maureen Breslin
University of Limerick
Strategic Developments, Telecom Éireann
Irish Wheelchair Association
(resigned in December 1998)
Research Officer, ICTU
Executive Officer, Telework Ireland
Manager, International Teleservices Course,
Cavan College of Further Studies
Lucent Technologies
University College Cork
Ericsson Systems Enterprise
College of Commerce Cork (resigned in May 1998)
College of Commerce Cork
Deputy Chief Executive, Údarás na Gaeltachta
Chief Executive Officer, Galway County and City
Enterprise Board
Managing Director, KITE
Managing Director, McCormack and Associates
Managing Director, Nua Ltd
Enterprise Ireland (resigned September 1998)
Enterprise Ireland
TELSI
Business Development Manager, PKS Systems
Managing Director, National Microelectronics
Applications Centre Ltd, Limerick
Frank Ryan and Associates
Managing Partner, O’Donnell, Sweeney and Co
Ms Paula Carey
Ms Riona Carroll
Ms Claire Foley
Mr Niall Hayes
Prof Deirdre Hunt
Mr Terry Landers
Ms Mary Leahy
Ms Helen Mullins
Mr John Lowery
Mr Charles Lynch
Ms Sheila McCaffrey
Mr Joseph McCormack
Mr Gerry McGovern
Mr Declan Murphy
Mr Tom Maguire
Ms Una Murphy
Ms Maebh O’Connor
Dr John O’Flaherty
Mr Frank Ryan
Mr Joseph Sweeney
Secretary to the Council
Editorial Consultant
Mrs Theresa Fitzpatrick, Department of
Enterprise, Trade and Employment
Dr Aedin McLoughlin, Glenwood Research