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    Question Nari E-Splendour

    Uploaded by

    govindarajn
    This document appears to be a survey about consumer satisfaction with the Hero Honda Splendor Plus motorcycle in Erode Town. It includes 28 questions about respondents' demographics, how they learned about the vehicle, what factors influenced their purchase, opinions on performance and maintenance experiences, and suggestions for improvement. The survey covers ownership experiences, levels of satisfaction, problems faced, mileage, spare parts availability, and warranty perceptions.

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    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd

    Question Nari E-Splendour

    Uploaded by

    govindarajn
    55 views3 pages
    This document appears to be a survey about consumer satisfaction with the Hero Honda Splendor Plus motorcycle in Erode Town. It includes 28 questions about respondents' demographics, how they learned about the vehicle, what factors influenced their purchase, opinions on performance and maintenance experiences, and suggestions for improvement. The survey covers ownership experiences, levels of satisfaction, problems faced, mileage, spare parts availability, and warranty perceptions.

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    Question Nari e-splendour

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    This document appears to be a survey about consumer satisfaction with the Hero Honda Splendor Plus motorcycle in Erode Town. It includes 28 questions about respondents' demographics, how they learned about the vehicle, what factors influenced their purchase, opinions on performance and maintenance experiences, and suggestions for improvement. The survey covers ownership experiences, levels of satisfaction, problems faced, mileage, spare parts availability, and warranty perceptions.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    55 views3 pages

    Question Nari E-Splendour

    Uploaded by

    govindarajn
    This document appears to be a survey about consumer satisfaction with the Hero Honda Splendor Plus motorcycle in Erode Town. It includes 28 questions about respondents' demographics, how they learned about the vehicle, what factors influenced their purchase, opinions on performance and maintenance experiences, and suggestions for improvement. The survey covers ownership experiences, levels of satisfaction, problems faced, mileage, spare parts availability, and warranty perceptions.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    of 3

    A STUDY ON CONSUMER SATISFACTION TOWARDS HERO HONDA SPLENDOR PLUS WITH SPECIAL REFERENCE TO ERODE TOWN 1. Name 2.

    Address 3. Gender 4. Age : : : a) Male


    a) 18-25 Years b) Female b) 26-35 Years c) 36-45 Years d) 46 & above b) Unmarried c) Under Graduate f) Technical e) Professional e) Others

    5. Martial status : a) Married 6. Educational qualification


    a) Illiterate d) Post Graduate e) Professional

    b) Up to Higher Secondary

    7. Present Status
    a) Student b) Business c) Employee b) 4 to 5 members

    8. Size of the family


    a) Up to 3 members d) Above 7 members c) 6 to 7 members

    9. Monthly Income
    a) Less than Rs.5000 c) Rs.10001 to Rs.15000 a) Advertisement c) Friends & Relatives a) Price e) Colour i) Comfort a) Cash b) Design style f) Mileage j) Credit facility b) Rs.5000 to Rs.10000 d) above Rs.15001 b) Showroom visit d) others (specify) c) Brand image g) Speed k) Strong & Durable b) Credit b) Second-hand b) Black c) Hi granite Blue d) Candy Blue d) less maintenance cost h) Pollution free l) High resale value

    10. By which source do you know about this vehicle?

    11. What factors influencing you to buy this vehicle?

    12. Mention the mode of payment? 13. Have you bought the vehicle as?
    a) New

    14. What type of colour do you have?


    a) Cloud silver e) Black with silver Strip

    15. Average distance covered by day?


    a) Less than 50km a) Up to 1 Year c) 4 Year to 6Year b) 50-75 c) 76-100km d) More than 100km b) 1 Year to 3 Year d) More than 6 Year

    16. How long do you possess this vehicle?

    17. Mention the mode of maintenance of your vehicle.


    a) If authorized service centers

    Express your opinion towards the service of authorized service centers?


    i) Highly satisfied iii) Neutral v) Highly Dissatisfied b) If unauthorized service centers ii) Satisfied iv) Dissatisfied

    Express your opinion towards the service of unauthorized service centers?


    i) Highly satisfied iii) Neutral v) Highly Dissatisfied ii) Satisfied iv) Dissatisfied

    18. What is your opinion about the performance of Hero Honda Splendor plus?
    a) Highly satisfied c) Neutral e) Highly Dissatisfied b) Satisfied d) Dissatisfied

    19. is there any problem faced by you in using Hero Honda Splendor Plus?
    a) Yes a) After sales service c) Poor breaking system e) Poor Road grip b) No b) Starting trouble d) Poor Pickup f) Cost of vehicle

    20. State your level of satisfaction towards Hero Honda Splendor Plus (Please tick in relevant column) S.NO Particulars HS S N D HD
    1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. Price Resale value Riders convenience Spare parts Safety features Pollution free Service centers Fuel consumption Maintenance cost Smoothness Seat comfort Break condition Gear shifting Long distance ride City Ride Head Lamps Horn condition

    21. Are you satisfied with the price of this vehicle?


    a) Costly b) Reasonable c) Cheaper d) No idea

    22. Mention the mileage per liter of your vehicle?


    a) Below 50 km a) Highly satisfied e) Highly Dissatisfied b) 50 to 60 km b) Satisfied c) 61 to 80 km c) Neutral d) Above 80 km d) Dissatisfied

    23. What do you feel about availability of spare parts?

    24. What is your opinion about the battery capacity of your vehicle?
    a) Highly satisfied e) Highly Dissatisfied b) Satisfied c) Neutral d) Dissatisfied

    25. Did you have any idea to change your present vehicle?
    a) If yes, mention the company _____________________________________ Mention the reason to change your present vehicle? i) Starting trouble iv) Spare parts cost vii) Poor after sales service b) No ii) Poor breaking system v) More fuel consumption viii) others iii) Poor pick vi) Poor road grip

    26. How do you feel about the warranty given by the company for a Particular model of your brand?
    a) Highly satisfied c) Neutral e) Highly Dissatisfied b) Satisfied d) Dissatisfied

    27. Express your opinion towards the advertisement of your present brand vehicle?
    a) More attractive c) Fair e) Very Poor b) Attractive d) Poor

    28. Give your suggestion to improve Hero Honda Splendor Plus? __________________________________________________________ __________________________________________________________ __________________________________________________________ __________________________________________________________

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