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Jennifer Santander: Qualifications

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JENNIFER SANTANDER

119 Tollgate Rd | Owings Mills, MD 21117 | (443) 841-5965| jenn.santander11@gmail.com


SUMMARY
Motivated communications major with experience in marketing, social media and event planning seeking to apply my knowledge and skills
in a related field. Demonstrated leadership and event coordination ability with strong research skills. Experienced in effectively utilizing
social media to raise awareness for and promote a variety of events and activities. Proficient in Microsoft Office. Fluent in Spanish.

Qualifications:

Experience developing social media strategies for organizations including PBS and Taste of DC.
Proven ability to generate awareness, promote events and produce content for social media outlets on a daily basis.
Team player experienced in collaborating with event, marketing and research staff.
Strong interpersonal and written communication skills.

EDUCATION
Bachelor of Arts in Communications, University of Maryland, College Park, MD

December 2015

RELATED EXPERIENCE
Sponsorship and Marketing Intern, Maryland Sports Properties, College Park, MD

August 2015 Present

Primary liaison for the "Best Seat in the House" promotional event on Monday nights at Buffalo Wild Wings in College Park.
Responsible for the coordination and operation of game day activities and events pertaining to partner integration for neutral site
football game at M&T Bank stadium in Baltimore.
Maintain legal files such as radio affidavits, specs and deadlines sheets and aircheck documentation.
Implementing sponsor promotions, including coordination of pre-game, in-gate and post-game promotions with Maryland
Athletics for all home football and basketball games in addition to operating LED boards for womens basketball games.
Contributing to the Maryland Sports Radio Network broadcast by writing a weekly round up of previous and future Maryland
Athletics sporting events for Maryland Minute segment.
Assist with tracking, identifying, and organizing radio marketing elements during Maryland Sports Radio Network broadcasts.

Marketing and Events Intern, Taste of DC, Washington, D.C.


September October 2014
Generated event awareness through social media activity, palm carding and poster distribution.
Managed and maintained portable beverage pod to ensure 20,000 guests were served in a timely manner.
Trained with event staff to prepare for all possible crisis situations and created a logistical plan for guest entrance during
festival weekend.
Led and delegated tasks to Taste of DC volunteers to obtain additional materials throughout the day and organize the
beverage pod for maximum efficiency.
Coordinated with other interns and event staff to ensure successful festival operations includes stocking beverage pods
with alcohol and soda per demand.
Media Researcher, Vocus Marketing Cloud, College Park, MD
January March 2014
Collaborated with a team of researchers to gather information on the evolving nature of the newspaper industry.
Maintained and updated a software database of associates and clients.
Social Media Intern, Maryland Public Television, Owings Mills, MD May Aug 2013
Managed the stations social media platforms including Twitter and Facebook accounts through daily postings.
Developed a social media strategy and produced content on a daily basis.

OTHER EXPERIENCE
Receptionist, Procurement and Supply Directors Office University of Maryland, College Park, MD
Preparing and sorting buyer files for federal audit.
Scanning and archiving procurement documents into Optix Workstation.
Providing office support for the reception desk.

July 2015 Present

ASSOCATIONS & AFFILIATIONS


Assistant Public Relations and Member, Kappa Delta Sorority, College Park, MD
February 2013 - Present
Post relevant information about events and activities to the community through Facebook, Twitter and Instagram.
Raise money for Prevent Child Abuse America philanthropy through promotion within the Greek and alumnae community.

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