Magic Transitions: 97 Magic Phrases That Almost Compel Readership

Magic Transitions
97 Magic Phrases
That Almost Compel Readership
These transitional phrases can
dramatically improve your copy
A nyone who does any kind of writing, especially sales

copy, certainly can relate to the difficulty of going from
one thought to the next smoothly.
The professional speaker has the same challenge.
Special phrases and words which motivate the reader or
listener to keep reading and transition easily between one
idea and the next.
Some refer to this process of an easy and compelling
communication technique as the “bucket brigade.”
I could not find a good list of transitional phrases.
So, I put together a list of 97 of them.
These can be extremely valuable to any writer.
I normally use them as separate paragraphs.
Or subheadlines.
And to grab the readers so he/she keeps on reading.
My experience is they will almost compel readership.
Especially if used in the right places.
When writing your sales copy, your response will be much
greater, of course, if your copy is read.
1
MAGIC TRANSITIONS
1. And that’s just the beginning
2. Wait, there’s more
3. And that’s not all
4. And here is the most important factor
5. And don’t forget this
6. And I’m not done yet
7. Please remember this point
8. Here’s even more proof
9. But I’m willing to meet an even higher

standard
2
MAGIC TRANSITIONS
10. Does the system work?
11. Thousands of success stories are

the best proof of all
12. And here’s the kicker
13. And here’s the fatal error
14. Warning: All calcium is not equal
15. Let me tell you more
16. Plus, there is something else I’d

like to send you
17. This offer will not be repeated
18. Act now or you’ll miss out
19. Please don’t take my word for it
20. What people are saying
3
MAGIC TRANSITIONS
21. What about you?
22. You take no risk whatsoever
23. Free bonus for early birds
24. Don’t hate yourself for missing out
25. Can you put yourself in this

picture
26. Here is some really good news
27. What lawyers (government…rich

people) don’t want you to know
28. Act now
29. Ted Nicholas back in Switzerland
30. Case in point
4
MAGIC TRANSITIONS
31. Hang on…because I’m not finished

yet
32. It’s even better than free!
33. At last, a solution
34. Yes! Yes! Yes!
35. Finally, an answer
36. The flip side holds the real key
37. At last, you can prevent and even

cure (arthritis, diabetes, heart
disease, cancer)
38. No! No! No!
39. Here’s the important point
40. Frankly, I’m puzzled
5
MAGIC TRANSITIONS
41. Suddenly the answer came to me
42. You think I’m exaggerating,

don’t you?
43. It just keeps getting better
44. We’re not done yet
45. And that’s just for starters
46. Let me spell it out for you
47. Here’s the fatal flaw
48. You may be asking the wrong

question
49. Are you sure there isn’t a hidden

agenda?
50. Hold on to your hat
6
MAGIC TRANSITIONS
51. You don’t have to take it for

another moment
52. What’s the real lesson here?
53. The simple truth is this
54. And if that’s not enough
55. Can you relate to feeling

uncomfortable?
56. Does this feel right to you?
57. I won’t sleep well unless I’m

straight with you
58. Here is the shocking reality
59. Please don’t misunderstand my

main point
60. What does this mean for you?
7
MAGIC TRANSITIONS
61. I’ve never been more serious than

right now
62. Let’s pause right here just for a

moment
63. Lies, lies and more lies
64. The exact opposite is the shocking

truth
65. What is the source of my

information?
66. Here is an example of what I mean
67. This advice can save you a fortune
68. Ignore this advice at your peril
69. Let me clarify…
8
MAGIC TRANSITIONS
70. Some costly mistakes in my

experience have taught me this
71. This important stuff should be

taught in school
72. I’ve saved the best for last
73. There’s more to the story
74. Just imagine the implications
75. You could simply walk away,

but…
76. One more crucially important

point
77. But, here’s the clincher
78. The right question is this
9
MAGIC TRANSITIONS
79. What’s the moral of the story?
80. What’s the bottom line?
81. In a nutshell, here’s the secret
82. I’m willing to personally guarantee

that…
83. I’ll stake my reputation on this

program
84. Here’s the unvarnished truth
85. Here’s what I discovered by

accident
86. I’ll give you the same advice I gave

my son
87. After 27 years of costly trial and

error, here’s what I discovered
10
MAGIC TRANSITIONS
88. This is not based on my opinion

but on actual tests
89. Here is the most important secret

I’ve ever found but few
entrepreneurs seem to get it
90. Remind yourself of this important

truth every day
91. You’ll be dazzled by the results
92. Here is a common quality most

millionaires have in common
93. You may have to find some new

friends when…
94. Put yourself in this picture
95. I can’t imagine more convincing

proof
11
MAGIC TRANSITIONS
96. This discovery changed my life
97. The right words at the right time

make all the difference
12
© Copyright MMVI Ted Nicholas

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Magic Transitions

A nyone who does any kind of writing, especially sales

1. And that’s just the beginning

2. Wait, there’s more

3. And that’s not all

4. And here is the most important factor

5. And don’t forget this

6. And I’m not done yet

7. Please remember this point

8. Here’s even more proof

9. But I’m willing to meet an even higher

10. Does the system work?

11. Thousands of success stories are

12. And here’s the kicker

13. And here’s the fatal error

14. Warning: All calcium is not equal

15. Let me tell you more

16. Plus, there is something else I’d

17. This offer will not be repeated

18. Act now or you’ll miss out

19. Please don’t take my word for it

20. What people are saying

21. What about you?

22. You take no risk whatsoever

23. Free bonus for early birds

24. Don’t hate yourself for missing out

25. Can you put yourself in this

26. Here is some really good news

27. What lawyers (government…rich

28. Act now

29. Ted Nicholas back in Switzerland

30. Case in point

31. Hang on…because I’m not finished

32. It’s even better than free!

33. At last, a solution

34. Yes! Yes! Yes!

35. Finally, an answer

36. The flip side holds the real key

37. At last, you can prevent and even

38. No! No! No!

39. Here’s the important point

40. Frankly, I’m puzzled

41. Suddenly the answer came to me

42. You think I’m exaggerating,

43. It just keeps getting better

44. We’re not done yet

45. And that’s just for starters

46. Let me spell it out for you

47. Here’s the fatal flaw

48. You may be asking the wrong

49. Are you sure there isn’t a hidden

50. Hold on to your hat

51. You don’t have to take it for

52. What’s the real lesson here?

53. The simple truth is this

54. And if that’s not enough

55. Can you relate to feeling

56. Does this feel right to you?

57. I won’t sleep well unless I’m