ABSTRACT

In this report we discuss the current HR

recruitment system of British American Tobacco,
Bangladesh. How they recruit employee, their
training system, benefits and motivational
mechanisms.

CURRENT HR Team Incredible (5)

Human Resources Management

SYSTEM
 North South University
HR System of

British American Tobacco, Bangladesh

Course: MGT-351

Section: 06

Submitted To

Lecturer: Rumana Huq Luva

Department of Management
Prepared By

Shuvonkor Karmokar 1420032030

Mohammad Shahbaz 1330337030
Oparazita Mostofa 1421670030
Md. Nurul Huda 1420450030

Date of Submission: 4th December 2016

EXECUTIVE SUMMARY
In the introduction part we discuss the company background and the whole process of
recruitment, selection process, BATB’s training process and benefits provided by BATB.

In the recruitment and selection process we have noted down the details of the hiring process,
that is, how BATB complete their recruitment and selection process effectively. They start their
hiring process with job posting and ends with employee joining. We discuss every step of the
process.

In the training and development section we discussed the current training process and
development process of BATB They actually follow two training processes, which we have
discussed in detail.

In the benefit section we discuss the employment benefits as a multinational company usually
provides different types of benefits.

Lastly, we end with actualization, where we discuss the entire process in a short brief of BATB
HR related activities and make certain recommendations.
ACKNOWLEDGMENTS:

At first we would like to give thanks to Almighty Allah. We are pleased to complete the report
under the supervision of our respective faculty Rumana Huq Luva. In this particular assignment
we tried to find out the importance of performance appraisal and how the recruitment and
selection process maintain in BATB. During the research work many respondents us in a gear
deal. We are obliged to the persons who gave their valuable time filling in the questionnaires,
gave their opinion and advice to complete this report. We are grateful to and our profound
gratitude to Rumana Huq Luva who has selected us to prepare this report. She has also
contributed much this assignment by giving us proper guideline. We are also acknowledging use
of the web sites from where we have taken necessary help. We have acquired knowledge through
field study and it will help us in future to prepare other reports as well. Finally we are pleased to
complete the report on the given subject properly and authentically.
 Letter of Transmittal

4th December, 2016

To,

Rumana Huq Luva

Lecturer,
Dept. of Management
School of Business,
North South University

Subject: Permission for Submitting the Group Project Report.

Madam,

We would like to report that you have requested and gave us permission to work on the HR
system on British American Tobacco, Bangladesh. This report is an important part of our
course. We have tried our diligent best to prepare an informative report.

This has taught us to learn to do research and prepare reports; learning that we will be able to
translate into the workplace in the future.

The entire duration of preparing this report has been immensely helpful to us, a golden
opportunity to increase our ideas, concepts and interpersonal skills in terms of Human resources
Management.

We enjoyed working on this report and hope you will find it acceptable.

Yours Sincerely

Name ID Signature
Shuvonkor karmokar 1420032030
Mohammad Shahbaz 1330337030
Oparazita Mostofa 1421670030
Md. Nurul Huda 1420450030
Table of Contents
INTRODUCTION.........................................................................................................................1

METHODOLOGY........................................................................................................................2

SOURCES OF RECRUITMENT................................................................................................3

RECRUITMENT & SELECTION PROCESS...........................................................................4

TRAINING & DEVLOPMENT...................................................................................................6

BENEFITS......................................................................................................................................8

MOTIVATION..............................................................................................................................9

RECOMMENDATIONS............................................................................................................10

CONCLUSION............................................................................................................................10

REFERENCES............................................................................................................................11

APPENDIX:.................................................................................................................................12
 HRM practice of BATB

INTRODUCTION

British American Tobacco, Bangladesh (BATB) is one of the largest companies in Bangladesh
which enjoys a good reputation in all sectors. Their recruitment & selection process is thorough,
with preliminary automated screening system. Selection is the process by which managers and
others use specific instruments to choose from a pool of applicants a person or persons, likely to
succeed in the job(s), given management goals and legal requirements. [CITATION Joh07 \l 1033 ].
BATB also provides practical training, providing functional training and leadership training.
BATB provides its’ employees with benefits like medical benefits.

 Established in -1949

 Name: Pakistan Tobacco Company

British American Tobacco, Bangladesh in 1998

Headquarter: Mohakhali, Dhaka, Bangladesh

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 HRM Practice of BATB

METHODOLOGY

The report has been prepared on the basis of information gathered from Primary sources like
responses to questionnaires and interviews as well as from Secondary sources available on line.

Primary Sources

Primary sources were those individuals who are the internal employee of British American
Tobacco, Bangladesh with whom we conducted our interview

Secondary Sources

Secondary information has collected by reviewing websites of BATB website and some articles
printed time to time and other relevant documents and journals etc.

Limitations

At the time of preparing the report, we faced some problems. These problems are our limitations.
If the limitation had not arisen, the report would be more useful. The limitations were:

 Source of information was very limited.

 Most of the information is classified as confidential

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 HRM Practice of BATB
 Related papers and documents were also unavailable.

SOURCES OF RECRUITMENT

When we took interview of HR partner of BATB, he said they usually don’t recruit any internal
employees they just prefer external sources of employees. For BATB, the major sources of
recruitment for different types of personnel, therefore, are as follows:

External Sources

 HR & Management Consulting Agencies- Several private consultancy firms i.e. People
Scape, Grow n Excel, HR Kites etc. perform recruitment functions on behalf of BATB by
charging a fee.
 Career Counseling Centers of Different Universities- from the Career Counseling
Centers of different universities BATB gets CVs.
 Internet (LinkedIn, Job Sites) - BATB has their own server in the leading job site of
Bangladesh, where hundreds of applications are being received. Now-a-days,
professional site LinkedIn has become a valuable source of recruitment.
 Internship- Sometimes interns are invited in the selection process based on their
performances.
 Posted CVs- Many interested people post their CVs to be considered for a vacant
position or any suitable position.

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 HRM Practice of BATB

RECRUITMENT & SELECTION PROCESS

Recruitment and Selection policies at BATB are much formatted. They prepare the policies
according to their needs so that they can meet their requirements. The recruitment and selection
process at BATB differs from department to department, function to function and level to level.
They know that requirements of departments vary. To get the right candidates, they have
different recruitment and selection processes. But there are consistencies in between the different
methods.

The process start with job posting and ends with final selection.

Job Posting www.batbangladesh.com

Automated Screening Reject some Applicant.

Preliminary Interview Reject some Applicant.

Reject some Applicant.

Assessment session

Final Interview Reject some Applicant.

Job offer

Joining
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 HRM Practice of BATB

Job Posting: BATB start their selection process through job posting on their own website. They
post their job vacancy here on the basis of different criteria .Applicant have create a profile on
their website and have to have upload their CV as well as they need to update their profile. When
BATB posted a job vacancy user can know the news and they apply their particular job.

Automated Screening: The number of applications normally received against any vacancy is
usually huge. To obviate such problems, BATB screens out candidates who don’t meet the
criteria for a particular position before going ahead with the selection process. BATB, before
going for the selection process develops their own standards or potentials attributes for the
vacant roles and thus screen the applications

Preliminary Interview: After automated screening BAT start real process with preliminary
interview, usually taken by a senior level manager. The conversation is intended to get
information from candidates regarding their, background, experience, education, training and
interests to evaluate their suitability as per the requirements of the organization.

Assessment session: If the primary interview has done then assessment session arranged for the
next candidate. Here the candidate assessed by the different test like presentation skills, roll
playing, group test. They have make group report as well as have to present the report after doing
this They are judged according to the factors like their leadership quality, decision making,
influencing capability etc.

Final Interview: Final interview usually take the head of the functional department. If the
candidates applied for the marketing department the head of the marketing department will take
the final interview. During this interview the interviewer mainly checks the candidates’ motives,
commitments, willingness and positive attitude towards the role. After interviewing they select
the best candidates.

Job offer: After selection of the candidates BATB offers the job to that employee. Then the
employment contract and other procedures are completed. After that, the induction process starts.

Joining: When the candidate gets the appointment letter, they start working in BAT.

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 HRM Practice of BATB

TRAINING & DEVLOPMENT

Training is the process of making the employee efficient and raising the standard of performance
to achieve the organizational goal. BATB generally train their employee in two ways. Those are
Functional training and Leadership training.

Functional Training: Functional training varies from department to department, so the training
function specific. Marketing training would be given to persons judged as being suitable for
marketing, if they think that an employee needs supply chain related training they provide only
related training through supply chain department.

Leadership training: Leadership training is exploring yourself as a leader and how to develop a
leadership mindset. BATB arranges leadership session in three ways-

1. Manage self.
2. Manage others.
3. Manage other managers.
1. Manage Self: Manage self is developing self-strength ,improving talents ,increasing
communication skills ,improving self-knowledge .Through the job one can develop his or
her leadership skills . In BATB, all the employees know what their tasks are and what is
expected from them and therefore they manage themselves in order to meet the
company’s goal.
2. Manage others: It’s a leadership skill applied by BATB to manage others in order to
accomplish the given job. Here, a senior level manager leads a team of 14 to 16 people
and guides them to do the job and to achieve company goals.
3. Manage Managers: In BATB, executives constitute the top management team, which is
composed of the CEO along with other department heads. They do not direct the day-to-
day activities of the firm; rather, they set goals for the organization and direct the
company to achieve them.

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Development & Learning Philosophy: A learning philosophy is something that reflects what a
learner has discovered and come to believe about learning. BATB arranges training on the basis
of three criteria:

 On the job training: It is the highest percentage of all the training they provide.70% of
the total training that BATB provides is on the job. This is because it is cost effective and
it saves a lot of time. The training is usually given by a professional trainer or an
experienced employee depending on the nature of the job. This also reduces defects and
increases productivity of the labors.
 Coaching/Mentoring: BATB allows a trainee to work directly with a senior manager to
learn the skills, acquire knowledge and to earn the experience from the senior manager.
Only a few employees get the chance to work with a senior manager. This is only 10% of
the total training offered by BATB.
 Online and Classroom: Online training modules are used to enhance manager’s
knowledge about what is going around the globe. This type of training is done through
internet with an overseas senior manager. There is also a certain amount of classroom
training where employers need to attend the classes either after working hours or during
working hours. A lecture is given by an instructor who has enough and better knowledge
in the particular area. This type of training is only 15% of the total training.
 Off the job: However, BATB also permits and sends its employees for off the job
training to attend traditional management development seminars and conferences in other
countries for enhancing the knowledge. This is 5% of the total training.

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 HRM Practice of BATB

BENEFITS

Benefit is a payment or gift or something that is advantageous [ CITATION Ben \l 1033 ] . BATB

always provides different types of benefits according to BATS’s criteria. BATB has two job
grades and on the basis these job grades they basically provide benefits.

Job Grade

Entry Level Post Managerial Post

So BATB provides –

1. Educational Benefits
2. Employee Incentives Benefits
3. Family Benefits
4. Health Benefits
5. Transportation Benefits (Supplementary)
6. Life Style Benefits.

1. Educational Benefits: BATB always provides their employees who are interested to do
CA, EMBA or want to get equivalent higher degree then BATB provides a small portion
of total fees of that degree.
2. Employees Incentives Benefits: BATB always give their employees festival bonus like
EID, PUJA or other biggest religious festival. BATB manage huge parking facilities and
food service that employees can easily get food.

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 HRM Practice of BATB
3. Family Benefits: Women who are working in the BATB are get facilities of maternity
leave and others workers get the flex time working hours that the worker can spend time
with their family.
4. Health Benefits: Under health benefit BATB provides their employees medical
coverage, BATB has their own medical Centre inside the factory for instant service if
ones get sick they are provided medical service by BATB that is free of cost and they get
also sick days.
5. Transportation Benefits: BATS only provide transportation benefit for the senior level
managers who get car facility, but lower level as well as all the employee get
transportation allowance.
6. Life style benefits: Under life style benefits BAT provides vacation and insurance
facilities.

MOTIVATION

Internal and external factors that stimulate desire and energy in people to be continually
interested and committed to a job, role or subject, or make an effort to attain a goal [CITATION
Mot \l 1033 ]

There are two types of Motivation –

1. Intrinsic Motivation.
2. Extrinsic Motivation.

Intrinsic Motivation is geared toward internal rewards and reinforces internal drive. This
intrinsic motivation is Non-monetary motivation. For example, they arrange seminars and
announce best territory manger which is a good motivating mechanism. They also announce Best
Worker awards.

Extrinsic motivation means that the individual's motivational stimuli are coming from outside.
In other words, our desires to perform a task are controlled by an outside source. BATB
considered is as monetary motivation because it is money related. In this case BATB do salary

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 HRM Practice of BATB
benchmarking in every month .They increased salary for the highest benchmarked employee
who do the best performances, they also provide bonus so these are all related to money.

RECOMMENDATIONS

After analyzing the recruitment and selection process, training and development process, benefits
we suggested some recommendations that might be helpful for the organization. Following are
some recommendations given to BATB-

 BATB can plan more campus recruitments according to the time period of university
graduation to get the best candidates.
 In the case of urgency they should utilize the sources of candidates well to reduce the
recruitment and selection time.
 Although BATB provides better training facilities, they need to benchmark their training
methods with other renowned companies in the world.

CONCLUSION

From the whole report we can understand that recruitment database is a very effective tool for
BATB HR for efficient recruitment and selection process. Their selection process is world class
which is totally automated screening system, after all the process has done by very effectively
and functionally through senior level of HR manager. Training and development process is also
outstanding method because they provide leadership training which is good for any organization.
BATB also provide benefits to motivate their employees through different ways. We think that
BATB will continue to contribute to our economy providing efficient labor, managers and taxes.

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REFERENCES

(n.d.). Retrieved from British American Tobacco,Bangladesh: www.batbangladesh.com

dictionary. (n.d.). Retrieved from dictionary.com: http://www.dictionary.com/browse/benefit

Finkelstein, S. (n.d.). Managing Managers. In S. Finkelstein, Superbosses: How Exceptional

Leaders Manage the Flow of Talent. Dartmouth.

John bratton, J. g. (2007). Human Resource Management.

Motivation. (n.d.). Retrieved from Business Dictionary:

http://www.businessdictionary.com/definition/motivation.html

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APPENDIX:

We made questions when for the interview

Information required:

1. Recruitment Policy
2. Selection Policy
3. Training & Development Plan
4. Motivation
5. Salary & other Benefits
6. Allowances & travel Facilities

Some Questions:

1. Does BAT recruit outside the company policy? If YES, how frequently?
2. How do you evaluate leadership skills as you move people in each positions?
3. Once you BAT recruits, what non-monetary motivational mechanisms does BAT gives to
retain its employees?
4. Are the employees told what is expected from them before they start working? In other
means, does BAT has any orientation program for them?
5. What evaluation techniques does BAT apply for employees?
6. Are employees counselled on the basis of this evaluation?
7. Within the compensation package & benefits offered in BAT, which factors do the
employees find most motivating?
8. Does BAT has the letter “C” in the annual performance report? If YES, why so?

*ANSWERS & OTHER HAND-WRITTEN NOTES ARE ATTACHED ON THE NEXT PAGE
OF THE PRINTED COPY OF THE REPORT.

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