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Multimedia

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Introduction

Definition
1. Multimedia is an interactive media and provides multiple ways to represent
information to the user in a powerful manner.
2. It provides an interaction between users and digital information.
3. It is a medium of communication.
4. Some of the sectors where multimedias is used extensively are education,
training, reference material, business presentations, advertising and
documentaries.
By definition Multimedia is a representation of information in an attractive and
interactive manner with the use of a combination of text, audio, video, graphics
and animation. In other words we can say that Multimedia is a computerized
method of presenting information combining textual data, audio, visuals (video),
graphics and animations. For examples: E-Mail, Yahoo Messenger, Video
Conferencing, and Multimedia Message Service (MMS).
Components of multimedia
1. All multimedia productions
contain some amount of text.

Text The text can have various types


of fonts and sizes to suit the
profession presentation of the
multimedia software.
1. Graphics make the multimedia
application attractive. In many
cases people do not like
reading large amount of textual
matter on the screen.
Graphics Therefore, graphics are used
more often than text to explain
a concept, present background
information etc. There are two
types of Graphics:
a. Bitmap images
b. Vector Graphics
1. Bitmap images are real images
that can be captured from

Bitmap Images
devices such as digital cameras
or scanners. Generally bitmap
images are not editable. Bitmap
images require a large amount
of memory.
Vector 1. Vector graphics are drawn on

Graphics the computer and only require a


small amount of memory. These
graphics are editable.
1. A multimedia application may
require the use of speech, music
and sound effects. These are
called audio or sound element
of multimedia.Speech is also a

Audio
perfect way for teaching. Audio
are of analog and digital types.
Analog audio or sound refers to
the original sound signal.
Computer stores the sound in
digital form. Therefore, the
sound used in multimedia
application is digital audio.
1. The term video refers to the
moving picture, accompanied by
sound such as a picture in
television. Video element of
multimedia application gives a
lot of information in small

Video duration of time. Digital video is


useful in multimedia application
for showing real life objects.
Video have highest
performance demand on the
computer memory and on the
bandwidth if placed on the
internet.
1. Animation is a process of
making a static image look like it
is moving. An animation is just a

Animation continuous series of still images


that are displayed in a sequence.
The animation can be used
effectively for attracting
attention.
Application Of multimedia
1. Multimedia in Business
2. Multimedia in Marketing and

Application
Advertising
3. Multimedia in Entertainment
4. Multimedia in Education

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