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EM Venture Plan

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Team Composition

Place your
logo here

Team member 1 Team member 2 Team member 3

Picture Picture Picture


What makes us a good team to solve the problem we chose?

Role/Position: Role/Position: Role/Position:


CEO COO/CTO CFO/CMO

Key Strengths and abilities Key Strengths and abilities Key Strengths and abilities
:

The goal is to demonstrate teams


commitment. Mention who’s on your team, why
them and their extremely relevant credentials
Who we are
Place your
Name of your Venture:……………………….. venture
logo here
Why ?
Explain why do you want to pursue this Business Idea.

What ? Your goal when


Provide a brief on what does your venture do.
answering this slide should be
to create enough interest
about your venture.

How ?
Explain how your venture solves the problem and make its revenue.
Problem/Opportunity Place your
logo here

CONTEXT PROBLEM ALTERNATIVES


When does the problem occur? What is the root cause of the problem? What do customers do now to fix the problem?

CUSTOMERS EMOTIONAL IMPACT ALTERNATIVE SHORTCOMINGS


Who has the problem most often? How does the customer feel? What are the disadvantages of the alternatives?

QUANTIFIABLEIMPACT
What is the measurable impact (include units)?

This table helps you define the problem and existing


market gaps.
Problem Interviews And Surveys Results Place your
logo here

• How many customers did you interview?

• What was the interview mode?

• How many of them agree this is a problem and wants a


solution?

• How many of them said they don't need a new solution?

The aim of this slide is to capture the customer


responses to substantiate and validate the problem your
venture is solving. Present result analysis of the problem
interviews conducted with your potential customers in
graphical representation.
Customer Persona
Personality trait Personality trait Personality trait
Motivations
Goals

Photo

Frustrations
Ethos

Age:
Occupation:
Location:
Bio

Personality The aim is to collect


the information about your
ideal customer persona who
are likely to buy your product
or service . It will help you
tailor the user experience
through targeted design.
Place your
Value Proposition Canvas logo here

I would LOVE it if:


→What do you offer that makes the customers happy? →? What would make the customer happy?
→? What do the clients want when facing the problem?

This refers to the feeling/action of customers before he


gets in contact with your solution.

What is the product or service that you are I would WANT:


offering?
GAIN CREATORS GAINS →What do the clients do (actions) when facing
FIT the problem?
PRODUCT/
SERVICE JOBS This refers to the feeling/action of customers
before he gets in contact with your solution.
PAIN KILLERS PAINS

I would HATE it if:


→Which features of your offering relieve the
customer's pains? →What are the pains of the clients when facing the
problem?

This refers to the feeling/action of customers before he gets


in contact with your solution.

Demonstrate the fit between what


you are offering and why people buy it. You
must build on solution (products & service)
that match their needs ( pains & gains).
Solution Place your
logo here

Describe your Solution: List the Benefits of Your solutions


We offer ………………………………………… 1.
The details of our offering consist of:
1. ………………………………. 2.
2. ………………………………..
3. ……………………………….. 3.
Competition Analysis Place your
logo here

Benefits Competitor 1 Competitor 2 Competitor 3 Competitor 4 Your Venture


Product

Price

Branding channels

Packaging

Market reviews

UVP

Add more as required

Identify your competitors and


examine the list of their offerings/benefits
vs your product & service. Based on what
the customers say as well as your research,
you need to tabulate your findings.
Thank You!

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