Personal Information
Organization / Workplace
Johannesburg Area, South Africa, Gauteng South Africa
Occupation
Group Digital Marketing Manager
Industry
Technology / Software / Internet
Website
www.flavors.me/bmatsheka
About
I use a human-centred approach to product and service innovation - by integrating peoples needs, the possibilities of technology and the requirements for business success.
I strive to design 'The Unfair Advantage' for brands, through Disruptive Innovation, Creative Emergence, Social Influence Design and Business Model Design to create a compelling digital and analogue properties for brands to engage with consumers and convey their value propositions.
In essence, helping brands to become Social Businesses.
Innovation Management; Design Thinking; Mobile-First; Digital Interaction; Experiential Marketing; Communication Strategy, Consumer Insight & Engagement; Marketing Mix Managemen
Tags
#growthhacker #innovation #engineering #culture #m
See more
Documents
(1)Likes
(180)Business Model Canvas vs Lean Canvas vs One-Page Lean Startup
Rod King, Ph.D.
•
11 years ago
The shape of brand conversations
Socialphysicist
•
8 years ago
The 150 Most Powerful Marketing & Sales Tools
Brian Downard
•
10 years ago
Design Thinking - Bootcamp
Jan Schmiedgen
•
11 years ago
The 4 Perspectives of BUSINESS MODEL PROJECT MANAGEMENT: Why Some Businesses Thrive While Others Dive
Rod King, Ph.D.
•
9 years ago
Business Model Genome: How Great Leaders, Managers, and Strategists HOLISTICALLY DISCOVER AND SOLVE PROBLEMS
Rod King, Ph.D.
•
9 years ago
Getting Things Done
Dana Vanden Heuvel
•
14 years ago
Purpose-Driven Approach to Business Model Design (Version 2.5 - May 2017)
Social Venture Lab@NUS
•
9 years ago
Surviving Google: SEO in 2020
Peter "Dr. Pete" Meyers
•
9 years ago
Cohesive Enterprise Design - Bringing together service design and business architecture
Mike Clark
•
9 years ago
Business Model Innovation Workshop
Michael S. Jordan
•
10 years ago
Business Model Innovation
Marcus Linder
•
9 years ago
4Q-Business Model Model Strip: DNA of a Faster, Simpler, and Scalable Business Modeling Tool
Rod King, Ph.D.
•
9 years ago
Customer Growth Hacking: The First Things You Need to Know to Exponentially Grow Customers
Rod King, Ph.D.
•
9 years ago
25 Powerful Quotes From #INBOUND15 Speakers
HubSpot
•
9 years ago
Experience is the Brand (How to Build a Brand Worth Talking About)
Graham Brown
•
9 years ago
Business Model CANVAS vs. Business Model STRIP: Save More Money, Energy, and Time in Volatile Times
Rod King, Ph.D.
•
9 years ago
Basics of Interaction Design & Strategy - 4/11/15
Robert Stribley
•
9 years ago
Platform Strategy & Ecosystems
Apigee | Google Cloud
•
10 years ago
Five keys to unlocking growth in marketing’s “golden age”
McKinsey on Marketing & Sales
•
9 years ago
How to do lean planning
The Difference Engine
•
13 years ago
The Only 10 Slides You Need in Your Pitch Deck from The Art of the Start 2.0
Guy Kawasaki
•
9 years ago
Social@Ogilvy on Millennials, the New Age Heroes
Ogilvy Consulting
•
9 years ago
Consumer Electronics Show (CES) 2015 marketing trends for brands and marketers
Jack Morton Worldwide
•
9 years ago
100 Content Marketers to Follow on Twitter in 2015
WittyParrot
•
9 years ago
Business DNA Template for Investors: A 3-Act Story That Always Gets You Funded
Rod King, Ph.D.
•
9 years ago
Melt - The theory
Miikka Leinonen
•
9 years ago
A short guide to organisational ambidexerity
Stocker Partnership
•
10 years ago
LeWeb Deck: 2015 The Year of the Crowd
Jeremiah Owyang
•
9 years ago
Audience: The Flip-Side of Content Marketing by Jeffrey K. Rohrs
Business Marketing Association of Kansas City
•
9 years ago
Personal Information
Organization / Workplace
Johannesburg Area, South Africa, Gauteng South Africa
Occupation
Group Digital Marketing Manager
Industry
Technology / Software / Internet
Website
www.flavors.me/bmatsheka
About
I use a human-centred approach to product and service innovation - by integrating peoples needs, the possibilities of technology and the requirements for business success.
I strive to design 'The Unfair Advantage' for brands, through Disruptive Innovation, Creative Emergence, Social Influence Design and Business Model Design to create a compelling digital and analogue properties for brands to engage with consumers and convey their value propositions.
In essence, helping brands to become Social Businesses.
Innovation Management; Design Thinking; Mobile-First; Digital Interaction; Experiential Marketing; Communication Strategy, Consumer Insight & Engagement; Marketing Mix Managemen
Tags
#growthhacker #innovation #engineering #culture #m
See more