When it comes to growth leaders in the tech industry, there are A LOT of people who can teach you about growth. I curated this list of the most trustworthy, knowledgeable, and helpful growth hackers in the business.
The document is a sales deck for LeadCrunch, which uses AI to help companies predict and personalize B2B sales. It argues that companies that leverage data insights to personalize experiences own their markets, as seen with Amazon, Google, and Facebook. However, most companies resort to diminishing strategies like hiring more people or adding more filters. LeadCrunch assembles data on millions of companies and uses AI to extract deep insights, target the best prospects, and deliver qualified leads tailored for each customer's needs.
Habits at Work - Merci Victoria Grace, Growth, Slack - 2016 Habit Summit
Presented at the 2016 Habit Summit at Stanford (see: www.HabitSummit.com)
Merci Victoria Grace leads the Growth team at Slack.
Prior to joining Slack, she started a venture-backed game company, designed The Sims Social at Electronic Arts, and worked at a range of consumer, mobile and enterprise startups.
Here she shares insights on putting "Habits to Work at Work".
Are bloggers thought leaders? Here are some tips on how you can become one. Provide great value, put awesome content out there on a regular basis, and help others.
Team building is an important part of making employees happy. Here are 38 employee engagement ideas you can use right away with your team.
Read more on Officevibe blog:
https://www.officevibe.com/blog/employee-engagement-ideas-team-will-love
Learn more about Officevibe, the simplest tool for a greater workplace:
https://www.officevibe.com/
Download the FREE guide about the 10 pillars of employee engagement:
http://hs.officevibe.com/complete-guide-employee-engagement?utm_source=slideshare&utm_medium=social&utm_campaign=38-engagement-ideas-your-team-will-love&utm_content=employee-engagement-ebook
Shopify is an e-commerce platform that powers over 200,000 active merchants with $1.9 billion in GMV in Q3 2015. The document discusses Shopify's multi-channel commerce platform that allows merchants to manage sales across all channels through a single integrated back office. It highlights Shopify's growing merchant base and financials including strong and consistent growth in revenue, monthly recurring revenue, and GMV driven by new merchants and solutions.
10 Insightful Quotes On Designing A Better Customer Experience
In an ever-changing landscape of one digital disruption after another, companies and organisations are looking for new ways to understand their target markets and engage them better. Increasingly they invest in user experience (UX) and customer experience design (CX) capabilities by working with a specialist UX agency or developing their own UX lab. Some UX practitioners are touting leaner and faster ways of developing customer-centric products and services, via methodologies such as guerilla research, rapid prototyping and Agile UX. Others seek innovation and fulfilment by spending more time in research, being more inclusive, and designing for social goods.
Experience is more than just an interface. It is a relationship, as well as a series of touch points between your brand and your customer. Here are our top 10 highlights and takeaways from the recent UX Australia conference to help you transform your customer experience design.
For full article, continue reading at https://yump.com.au/10-ways-supercharge-customer-experience-design/
Rand Fishkin discusses why content marketing often fails and provides 5 key reasons: 1) Unrealistic expectations of how content marketing works, 2) Creating content without a community to amplify it, 3) Focusing on content creation but not amplification, 4) Ignoring search engine optimization, and 5) Giving up too soon and not allowing time for content to gain traction. He emphasizes that content marketing is a long-term process of building relationships and that most successful content took years of iteration before gaining significant reach.
This document provides productivity tips from Jan Rezab, a serial entrepreneur. Some key points include:
- Manage time by thinking in "blocks" of one hour and maximizing productivity in each block.
- Use tools like Wunderlist, Podio and Slack for communication and organization in addition to email.
- Design meetings purposefully with clear agendas and action items. Follow up immediately.
- Find ways to be productive during activities like driving or flights by taking calls or responding to emails.
- Hiring an excellent assistant can help optimize schedules and respond to urgent requests so the entrepreneur's time is freed up.
Mapping the customer experience: innovate using customer experience journey maps
This document maps out a customer's negative experience with a company's dishwasher repair/replacement process. It took months to resolve, with multiple unnecessary service visits and a lack of communication. The customer grew increasingly frustrated as the process involved misplaced records and confusion about next steps. They did not feel their problem was being properly addressed or that the company cared about providing a good experience.
The document summarizes the history and growth of SEOmoz, an SEO software company founded in 2001 by Rand Fishkin and his mother Gillian. It details how SEOmoz grew from a small consultancy into a profitable software company with over 10,000 subscribers. The document outlines SEOmoz's plans to raise $20-25 million in funding to expand its product suite, team, and marketing in order to serve a wider audience and become the leading software for organic marketers. The goal is for SEOmoz to become Seattle's next billion dollar company.
Some think working remotely is a terrible setting that takes control away and let's employees stay at home and be useless. Others find that remote work increases overall productivity and lowers the need to micromanage.
And both sides might be correct as remote work, like all other structures, work really well for some and make others crazy.
The only thing that we can say for certain is that telecommuting is increasingly popular and there are problems you need to face to make it work.
Updated version now available > http://www.slideshare.net/activrightbrain/designing-the-future-when-fact-meets-fiction-updated
From Hoverboards to smartwatches, Jetpacks to autonomous cars, AI, AR and VR. Hollywood sets the bar high, then we try to deliver against this with real design, technology and innovation.
First presented at Smart IoT London, April 2016. This keynote references:
Apple
FBI
Her
The Terminator
I, Robot
2001: A Space Odyssey
Back To The Future
Tomorrowland
Minority Report
Lawnmower Man
The Void
Star Wars
Demolition Man
Disclosure
Johnny Mnemonic
Star Trek
Murder She Wrote
Mission Impossible
TRON: Legacy
Oblivion
BMW
Lotus
Roborace
James Bond
Total Recall
Tesla
Dick Tracy
Knight Rider
Iron Man
PYRO
Oculus Rift
How does this help you? Watch the presentation...
This document summarizes a task management tool called Taskly. It allows users to manage tasks in any workflow and supports getting things done more easily. The tool is designed to be easy to use, support any workflow, and actually help users complete tasks. It generates revenues through a freemium model with unlimited tasks for a $4 monthly fee. The company aims to grow through word of mouth, social media, and providing a helpful product to users.
Creative Traction Methodology - For Early Stage Startups
The document discusses the Creative Traction Methodology (CTM) for gaining traction for new products and ideas. CTM has three parts: 1) The Idea Release Life Cycle which emphasizes validating ideas before development and engaging communities early. 2) Ransack Tools which means leveraging new growth hacking strategies and tools. 3) Act Creatively which involves lateral thinking with no biases to attract niche audiences and validate assumptions through experimentation. The document provides examples and case studies for applying each part of CTM.
This document outlines a marketing strategy for Kitchensurfing, which allows members to book home-cooked meals in private homes, to increase membership by 15% in New York City. It aims to reach couples ages late 20s to 40s who value social connections by showing how Kitchensurfing provides memorable stories and experiences to revive dull home lives. The strategy focuses on intercepting couples at public events, leveraging social media stories from happy members, and aggregating inspiring Kitchensurfing stories online.
The document is a presentation from team D-licious about promoting the startup KitchenSurfing. The team's objective is to get 30,000 New Yorkers to try KitchenSurfing in one year. They explore hosting dinner parties and restaurant experiences but see barriers in perception and awareness. Their strategy is to position KitchenSurfing as an experience business rather than just food, and showcase this through chef demos, meals at events, and celebrity endorsements to generate publicity.
Tomato Sherpa provides quick and easy meal kits delivered weekly with sustainably sourced ingredients. Their mission is to make home cooking accessible for busy people through a subscription service. They have had success partnering with corporations to provide the service to employees. The document outlines Tomato Sherpa's growth strategy over the next 3 years, which includes expanding operations, hiring more staff, acquiring new corporate partners, and launching in additional regions to achieve profitability and $5M in annual revenue.
Continuous deployment is the automated process of shipping code to production with every push to the master branch. Some benefits include earlier feedback, faster development, and lower risk of deployments. Kitchensurfing uses continuous deployment with Ruby on Rails, MongoDB, and Heroku. Their process includes code reviews, testing, and automated deployment to Heroku after successful builds. MongoDB helps avoid schema migrations during product development. They emphasize trusting test suites, releasing in small pieces, using feature flags, and observing production after deployments.
The document provides guidance on budgeting for customer success in 2015, including setting goals, determining necessary roles and headcount, and justifying investments. It recommends setting segmented churn and upsell goals based on maturity and focusing initiatives on retention and expansion. Metrics like accounts per CSM and hours per account can help determine optimal headcount. Technologies and services can drive efficiency and effectiveness, and their ROI justified by increased retention, upsell, and advocacy. The webinar offers Gainsight's actual 2015 customer success budget as a starting point.
The document provides background information and guidance for starting a knowledge management (KM) initiative. It discusses KM business propositions around operational effectiveness, market leadership and innovation, and customer intimacy. It offers tips for gathering information, building tools, identifying projects, and working a KM plan. Key recommendations include learning an organization's business goals, focusing on the primary goal, being inclusive, keeping promises, and connecting KM to daily work.
The document discusses LEGO as an innovative company that values its customers. It notes that LEGO is the 2nd largest toy manufacturer in the world and discusses how the gaming industry has grown to include more women and older audiences. LEGO knows its customers well and focuses on returning customers rather than just sales. The document recommends benchmarking against LEGO's innovation and customer focus if wanting to innovate a toy or gaming company.
Jorgen Vig Knudstorp was hired in 2004 to save LEGO from bankruptcy as the first non-family CEO. He stripped down unnecessary parts of the business, changed senior designers to LEGO fans, and reinvigorated the company's vision. Through strategic decisions like outsourcing and partnerships on films, Knudstorp led LEGO to profitability within a few years and it has continued to grow successfully. The document discusses his background, strategies for turning LEGO around, and analysis of his leadership competencies and philosophies that made him an effective role model as an entrepreneur.
How to Be a Product Manager â Denver Startup Week 2015
Four product experts from the startup scene share insights about how to be an effective product manager.
Natty Zola, Managing Director for TechStars Boulder
Eric Carlson, Director of Product at Kapost
Dan Podsedly, VP and General Manager of Pivotal Tracker
Jared Polivka, Chief Evangelist at Galvanize
The Lego Movie was produced by Warner Bros., Village Roadshow Pictures, and Lego Systems. It had a production budget of $60 million. It was distributed globally in theaters starting February 2014. The film was a major commercial success, grossing over $469 million worldwide. A sequel and several spin-offs are in development.
Shut Up and Take My Money: LEGO Does Crowdsourcing
This presentation was given on March 11, 2013 at SXSW Interactive in Austin, TX. Here is the orignial description from the conference schedule:
Come hear from the intrapreneurs with a web-startup mindset who opened the LEGO Group to solicit and deliver crowdsourced products. In 2011, LEGO opened its factory doors with LEGO CUUSOO, allowing fans to propose designs for new products and collect votes from their peers. The LEGO Minecraft proposal in late 2011 took the beta site (and the Internet) by storm and became a hit product of the summer.
But to LEGO fans with high expectations, something seemed rotten in Denmark. Transforming this crowdsourcing dream into reality was a lot harder than stacking a few bricks together. LEGO CUUSOO allowed acute demand to emerge overnight, and when it did, production resources in the traditional manufacturing company remained fixed and finite. The company learned pointed lessons about transforming fan concepts into real products under public scrutiny, and will share hard-learned best practices that will help you allow your fans to drive product innovation.
10 Classic Growth Hacks: Hints at the Future of Marketing
Adapted from "Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising" by Ryan Holiday.
http://www.amazon.com/Growth-Hacker-Marketing-Primer-Advertising/dp/1591847389/ryanholnet-20
"Everything you thought you knew about marketing is obsolete.
We can see the incontrovertible evidence right in front of us. A new generation of multibillion dollar brandsâFacebook, Twitter, AirBnb, Evernote, and countless othersâhave been built without spending a dime on traditional marketing techniques. No press releases, no PR firm, no Madison Avenue, no billboards in Times Square.
It wasnât luck that took them from tiny start-ups to massive success. They have a new strategy. Itâs called Growth Hacking. And it works.
A Growth Hacker is someone who rejects what âmarketingâ is supposed to be and replaces it only with tools that are testable, trackable, and scalable. Growth Hackers rely on inexpensive tactics like e-mail, pay-per-click ads, blogs, and platform APIs. They chase real results in a field that was dominated by gut instincts for nearly a century. They reject the traditional marketing worship of all things big: big budgets, big campaigns, big opening weekends. Instead, they embrace the opposite: taking a start-up from nothing to something, launching a Kickstarter project, building something that truly spreads.
Growth Hacker Marketing offers both a new mindset and a new set of rules. Bestselling author Ryan Holiday, the former director of marketing for American Apparel, will convince you of the urgency of this awakening. He shows why the game has changed forever and what to do about itâwhether you are an aspiring marketer, an entrepreneur, or a Fortune 500 senior executive."
The Griffin Farley Search for Beautiful Minds in New York City is an advertising strategy and planning bootcamp program created and managed by BBH NY. I spent the weekend masterclass with 44 other aspiring planners from the US and beyond. My team and I created a strategy for the business, KitchenSurfing and were selected to be 1 of the 4 Finalist presenters out of 11 teams to present to a room of 200+ at Google NY.
Our hearts are still pounding and pulse still racing from this beautiful experience.
19 Growth Hacker Quotes: Thoughts on the Future of Marketing
Adapted from "Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising" by Ryan Holiday.
http://www.amazon.com/Growth-Hacker-Marketing-Primer-Advertising/dp/1591847389/ryanholnet-20
"Everything you thought you knew about marketing is obsolete.
We can see the incontrovertible evidence right in front of us. A new generation of multibillion dollar brandsâFacebook, Twitter, AirBnb, Evernote, and countless othersâhave been built without spending a dime on traditional marketing techniques. No press releases, no PR firm, no Madison Avenue, no billboards in Times Square.
It wasnât luck that took them from tiny start-ups to massive success. They have a new strategy. Itâs called Growth Hacking. And it works.
A Growth Hacker is someone who rejects what âmarketingâ is supposed to be and replaces it only with tools that are testable, trackable, and scalable. Growth Hackers rely on inexpensive tactics like e-mail, pay-per-click ads, blogs, and platform APIs. They chase real results in a field that was dominated by gut instincts for nearly a century. They reject the traditional marketing worship of all things big: big budgets, big campaigns, big opening weekends. Instead, they embrace the opposite: taking a start-up from nothing to something, launching a Kickstarter project, building something that truly spreads.
Growth Hacker Marketing offers both a new mindset and a new set of rules. Bestselling author Ryan Holiday, the former director of marketing for American Apparel, will convince you of the urgency of this awakening. He shows why the game has changed forever and what to do about itâwhether you are an aspiring marketer, an entrepreneur, or a Fortune 500 senior executive."
We've Been Failing on Social Media for 2 Years. Here's What We Think It Means.
For past two years, our social media referral traffic has been in decline and our engagement numbers have dwindled.
It's a bit scary to admit:We as a Buffer marketing team---working on a product that helps people *succeed* on social media---have yet to figure out how to get things working on Facebook (especially), Twitter, Pinterest, and more.
Here's what we think it all means.
https://blog.bufferapp.com/lost-traffic
Kitchit is a meal delivery service that aims to provide home cooked meals made by professional chefs in a convenient way. Customers can sign up to receive meals cooked by Kitchit chefs that are delivered to their home on a scheduled basis. The process involves customers reserving spots for meal deliveries and then receiving the same quality home cooked meals each time without having to do the cooking themselves.
Customer Success Cubed - The Simplest Guide you will ever Find
This document provides a simple guide to customer success. It outlines that customer success involves three levels: 1) the success of the customer, 2) the success of the customer success process and team, and 3) the success of the business. The primary goals are customer retention and upsell, which maximize customer lifetime value and business success. The customer success process involves onboarding, adoption, and escalations from both an account and user perspective. It also describes different types of engagement like onboarding, training, business reviews, and usage reviews that involve touchpoints by call, meeting, or email.
Modern Marketing 101 - Business Solution Partners (www.bspny.com)
The document provides an overview of how modern businesses market themselves using modern marketing techniques. It discusses business models, value propositions, customers and competitors. It then covers various marketing and engagement channels including inbound marketing techniques like websites, blogs, SEO and social media. It also discusses outbound marketing techniques like events, webinars and telemarketing. The document proposes developing a comprehensive marketing plan that includes goals, tasks, calendars and progress reviews to optimize modern marketing efforts.
This document provides an overview of social media marketing presented by Robyn Cavallaro. It discusses the basics of social media marketing, key social media platforms like Facebook, Twitter, Pinterest, and LinkedIn. Tips are provided for using each platform effectively for business purposes. The document emphasizes using social media to engage customers, build brand awareness through sharing valuable content, and driving traffic back to a company's website and email list. Overall, it promotes an integrated social media strategy across multiple channels to grow a business.
Introduction to Social Media for Financial Professionals
This deck is part of a webinar. In that webinar ( http://www.youtube.com/watch?v=1P36ZBPXS6Q ), we discuss how social media relates to your registered rep or financial advising business and how you can best utilize AdvisorDeckâs social media features to build your online presence and engage with potential customers as a financial professional.
Topics covered include:
- Benefits to setting up social media network accounts
- Why linking social networks to AdvisorDeck benefits you
- How to add social networks to AdvisorDeck
- How to schedule a blog/social media campaign
- Cultural differences between Twitter, Facebook and LinkedIn
- Sample recommended social media schedule
- FINRA compliance issues to consider
Recently added AdvisorDeck social media features will also be covered:
- Ability to post to individual social media networks without updating your blog
- View a record of all posts published by all members of the team
- Posts Overview now includes posts to a single social network by a particular individual
We discuss functionality, sample use cases and more! Whether youâre a complete novice or just recently diving into the wonderful world of social media, this webinar is for you.
What's your Big Mac? Growth Hacking Presentation @Atlassian HQ
Tyler Wilchek is a full stack Growth Hacker with experience across Online marketing acquisition, Website optimisation through A/B testing, Strategic data analysis, and Product management. A passionate growth hacker, he has trained with Google (SEM) and Optimizely (A/B Testing) in the US, and learned startup execution from the best of the best at two Rocket Internet startups.
This document provides tips and best practices for using social media to generate B2B leads. It discusses developing a social media plan with goals and objectives, tying social media to other marketing efforts, training employees, and being accountable through reporting. A case study is presented of a major B2B marketing company that uses a team approach and daily content creation across multiple channels to engage prospects and move them through the funnel. Their tactics include promoting webinars in advance, following up with content, and nurturing leads based on their level of engagement.
The document provides an overview of marketing strategies and tactics for small businesses. It discusses the importance of defining your business, developing a unique selling proposition, understanding the 4Ps and 6Ps of marketing, choosing an effective business name, and putting yourself in the customer's shoes to improve their experience. The document emphasizes developing a marketing base that includes brand positioning, differentiation, understanding available resources, and creating an effective website. It also discusses leveraging various social media platforms like Facebook, YouTube, LinkedIn, and Twitter to engage customers and build your brand.
Class 5 - Key Performance Indicators, Blogger Outreach and Lead Generation
This document discusses key performance indicators (KPIs) for measuring social media performance. It provides examples of important KPIs like reach, engagement rate, sentiment, and lead generation. Platform-specific KPIs are also covered for Twitter, Facebook, YouTube and blogs. The document emphasizes selecting a few reliable KPIs tailored to your needs, engaging with influencers through blogger outreach, and using social media to generate leads.
Grant professionals can expand their services portfolio, competitive edge and value to clients by adding social media skills and strategic counsel to their repertoire.
Social media is the most powerful medium to promote your business and increase revenue. Check some of the social media tips which are helpful to grow your online business.
The Key to Success on Social Media - Samantha Singer - Marketing Success - Au...
The topics will include:
- principles of social media marketing
- how to generate revenue through social media
- social media ads â are they worth it?
- using social media in an authentic manner
- Facebook, Twitter, Periscope, Snapchat â how to determine the relevant social media channels available
The document provides information about using social media for small businesses. It discusses various social media platforms like Facebook, Twitter, LinkedIn, Instagram and YouTube and how small businesses can use them. It emphasizes the importance of having a social media strategy and posting engaging, shareable content regularly. It also provides tips for social media success like being consistent with branding, curating valuable content and having a balance of personal and professional online.
This document discusses how to identify and leverage brand evangelists through social media and in-person events. It provides tips on finding evangelists online using tools like Google alerts and Klout. Three main motivators that can turn evangelists into advocates are benefits, perks, and acknowledgement. In-person events are recommended for building strong connections with evangelists and producing online content that spreads brand messaging widely. Events should target different demographics and social platforms. Recycling event content through tools like Storify can further extend the online reach. The key is providing an ongoing engagement program for advocates.
The document discusses how Future, an international media company, builds online communities before launching new publications and products. It recommends starting with social media to engage enthusiasts in the topic, then using blogs, influencers, and targeted ads to grow the community. By launching the brand and building an audience first through an engaged online community, the product is better informed and has instant readers upon release.
Bad Rhino Case Study for Successful Jeweler Social Media Marketing
See more here: http://youtu.be/RDTdC1Pti_8
Visit Bad Rhino at: http://www.badrhinoinc.com/
For more Social Media Tips: http://www.badrhinorumblings.com
Startup Marketing Conference - Stacking the Odds for Authentic, Sustainable G...
Startups require a very different marketing approach than established companies. This slide deck from the first marketer at Dropbox, LogMeIn, Lookout and others explains how you prioritize your marketing efforts in a startup. It starts by give you a way to determine startupâs growth potential or if it's even growable at all. It then explains why stacking the odds is critical for reaching your startupâs growth potential and tells you how to stack the odds for growth. Finally it shares a case study explaining how a startup overcame growth frustrations to become worth more than one billion dollars today.
This document provides an overview of influencer marketing. It discusses what influencer marketing is, why brands use it, and how to identify the right influencers based on their industry, demographics, reach, engagement, and content quality. It also outlines common formats for influencer marketing campaigns, potential challenges, and key metrics for measuring ROI, including reach, visits to landing pages, and conversions. The overall goal is to leverage influencers as brand ambassadors to drive engagement, SEO, and long-term brand building.
WHAT IS INBOUND SELLING? (AND WHY YOU NEED IT NOW) [INBOUND 2014]
In this session, John Jantsch, author of Duct Tape Selling will define once and for all the ins and outs of inbound selling and more importantly outline how any business owner, marketer and salesperson can install an inbound marketing system that helps them attract more ideal clients, build authority and expertise in the market and yes, close more deals.
If you are practicing a short-sighted content marketing campaign and struggling to produce results, perhaps itâs time to take a step back and look at the big picture.
Loren Baker, Founder at SEJ and VP of Business Development & Co-founder at Foundation Digital, will let you in on how you can gain maximum SEO value â and more â through content.
This document discusses strategies for using various social media platforms for marketing purposes. It provides overviews of Facebook, LinkedIn, Twitter, Google+, and YouTube, outlining their key features and user statistics. For each platform, it describes why businesses should use it and provides 3-4 essential tactics, such as developing Facebook page likes, optimizing LinkedIn business pages, engaging on Twitter through organic and promoted tweets, and optimizing video content on YouTube. The overall document aims to explain the value of an integrated social media strategy for business marketing.
Unlocking the power of long-tail keywords: a comprehensive guide for digital ...
Struggling to be seen online? Master long-tail keywords, the secret weapon of modern SEO. This guide unlocks their power for businesses of all sizes, helping you rise in search rankings and attract ideal customers.
SEO for Revenue - Grow Your Business, Not Just Your Rankings - Dale Bertrand
Letâs be honest. Improvements in search rankings and organic traffic donât always translate into sales. Yet, you spend the majority of your SEO resources on driving rankings and traffic. What if you built your SEO content with conversion in mind from the beginning? Youâd generate more organic traffic that actually converts into revenue! Join 20-year search marketing veteran as he unveils his framework for developing SEO content with conversion in mind every step of the way â from keyword strategy to content development and publication.
Takeaways:
Tactics and benchmarks for SEO content that converts in 2024
Page layouts and content formats that convert organic traffic
Crafting keyword strategy and calls-to-action for conversion
Powering Up Your Digital Strategy, Amplifying the Potential of Performance-Ba...
In our rapidly evolving digital landscape, yesterday's strategies simply won't suffice. Join us for a groundbreaking session on revenue based marketing where we'll explore cutting-edge approaches and the latest strategies that can supercharge your digital marketing plans. Discover how to leverage performance-based PR, influencer marketing, and affiliate marketing to drive revenue, optimize your campaigns, and achieve measurable results. We'll dive into effective methods for building brand awareness, cultivating deep engagement, driving conversions, and fostering lasting customer loyalty. Prepare to gain fresh ideas, valuable insights, and innovative methodologies designed to elevate your digital marketing efforts to new heights. Don't miss this opportunity to transform your strategy and stay ahead of the curve!
Key Takeaways:
1. Advanced Revenue-Driven Strategies: Learn how performance-based PR, influencer marketing, and affiliate marketing can drive revenue and optimize your marketing efforts.
2. Building and Engaging Your Audience: Discover effective methods for increasing brand awareness and cultivating deep engagement with your target audience.
3. Driving Conversions and Loyalty: Gain insights into strategies for driving conversions and fostering lasting customer loyalty to sustain your brand's growth.
Struggling to get high-quality backlinks? Our latest presentation reveals the strategies you need to succeed in 2024. Learn practical tips to boost your SEO and elevate your websiteâs authority. Click below to access the full presentation!
Full blog here - https://digitalmarketingphilippines.com/how-to-get-high-quality-backlinks-in-2024/
Digital Marketing Trends, Experts Insights on How to Gain a Competitive Edge ...
The digital marketing industry is changing faster than ever and those who donât adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Curious about what a social media manager really does? Our latest presentation breaks down the key responsibilities and daily tasks of this dynamic role. Want to understand more about this essential position? Read the full deck now!
Full blog here - https://digitalmarketingphilippines.com/what-does-a-social-media-manager-do/
Rand Fishkin of Sparktoro broke the news about the Google API Leaks in May 2023. Mike King from iPullRank did what he does bestâdissected everything from the leaks. How big was the leak? Around 2,600 pages of leaked internal documentation describing different components of Google's ranking systems and 14,000 attributes or features represented in the documentation.
Hereâs why this is important
SEO has evolved dramatically over the last 27 years. Companies like Google have built entire businesses around search, and Google has become the unquestioned leader in search. All
this is starting to changeâthanks to GenAI.
Ever since Google started building a search engine, it has shared best practices. But it has never revealed anything moreâno algorithms or APIs. That changed recently with this leak.
This matters to you
This checklist matters to entrepreneurs, content creators, website owners, brand managers,
PR professionals, marketing analysts, and SEO professionals.
Understanding how the algorithm works today can help you maintain your competitive edge, optimize opportunities, mitigate risks due to these changes, and make informed decisions on your digital strategy.
This checklist is based on everything I learned from listening to two hour-long webinars Rand and Mike hosted recently.
TRAINING OUTLINES
Build Dashboard and Admin Panel for the Client
Adding Auto Pagination Script to control content on the PHP result page
Upload and Publish Files, Images and Video Dynamically
Configure a payment gateways API for accepting online payment
Embedding Google and Social Media APIs like Google Direction Maps, Charts
Adding Ajax to generate elastic search and auto suggestion list
Enabled Refine Search like Colors, Size, Price for a e-commerce website
Write Mails and Alert Notification Scripts for Users
SMS Integrations for Payment, OTP and account confirmation
Various verifications, captcha and approval ways to automate account
User Controls like Login, Signup, Manage Profile, Logout, Get Password etc
Collecting and displaying data from SQL using Joins and procedures
Enabling dynamic data ready for the JSON So we could parse it for other APIs
Manage a Hosting account, Uploading Backup and SQL, Cpanel Management
Social Media Marketing Master Class - Jeff Dwoskin
How to Rethink the Way you use Instagram to Drive Sales and Customer Engagement
If youâre using Instagram to build or grow your business this presentation is for you. Navigating Instagram campaigns doesn't have to be overwhelming. By understanding the right strategies, you can turn engagement from a time-consuming task into a powerful tool for driving sales and a deeper understanding of your customers and fans.
Key Takeaways:
Running campaigns on Instagram can be and should be easy and effortless
Every post is an opportunity to collect valuable information to empower you to make more strategic choices
The power of giveaways on Instagram to drive engagement and first party data
Create Content in Half the Time with Generative AI - Nick Mattar
Nick will present his "best of" findings from reviewing and testing more than 200 generative AI platforms over the last three years. While some programs will save you more than half the time, you can bet to save at least 50% of your time creating content if you begin using these tools.
Key Takeaways:
Attendees will walk away with a comprehensive list of generative AI programs that will make their lives easier. From blogging to video production and even AI marketing assistants, you will learn about nearly 20 AI platforms that are guaranteed to make your life easier in some way.
How Can German Auto Repair Shops Benefit From Digital Marketing
In today's digital age, German auto repair shops can leverage digital marketing to enhance visibility, engage customers through personalized interactions, and reach targeted demographics effectively. By optimizing online presence, managing reputation, and analyzing performance data, shops can achieve cost-efficient growth and competitive advantage in the market.
Chemical Industry- Rashtriya Chemical Fertilizers (RCF) .pptx
Research on chemical industry with considering one of PSU as an example Rashtriya Chemical Fertilizers (RCF). Chemical Industry trend, strengths, weaknesses. Chemical Industry market position as well as RCF position. RCF revenue, profit, EBITDA, forecast, technology, past performance. State wise revenue of chemical industry and RCF as well
Top 10 Cases of Amnesia A Journey through Memory Loss.pptx
Amnesia, the loss of memory, is a fascinating and complex condition that has captured the imagination of scientists, storytellers, and the general public alike. It can be triggered by various factors such as brain injury, psychological trauma, or even certain medical conditions. This article delves into ten intriguing cases of amnesia each offering unique insights into the human mind and the fragile nature of memory.
Digital Marketing Trends Experts Insights on How to Gain a Competitive Edge -...
The digital marketing industry is changing faster than ever and those who donât adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Tools, Systems, & Websites to Grow a Profitable Business on Social Media - Ta...
You'll learn about proven systems and effective workflows to maintain a consistent and engaging social media strategy. Additionally, you'll gain actionable strategies and practical tactics to drive engagement, increase followers, and convert them into loyal customers.
Why Boards Matter: Building and Developing a World Class Board of DirectorsJim Citrin
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Our insights about the market for board talent across S&P 500, the U.S. Tech Industry, and early stage growth companies as well as a cross section of boards interested executives based on the Spencer Stuart Board Index, the U.S. Tech Board Index, and a SurveyMonkey survey put together as input for #WhyBoardsMatter, a joint presentation from Spencer Stuart and Kleiner Perkins.
Read the full post here:
The document is a sales deck for LeadCrunch, which uses AI to help companies predict and personalize B2B sales. It argues that companies that leverage data insights to personalize experiences own their markets, as seen with Amazon, Google, and Facebook. However, most companies resort to diminishing strategies like hiring more people or adding more filters. LeadCrunch assembles data on millions of companies and uses AI to extract deep insights, target the best prospects, and deliver qualified leads tailored for each customer's needs.
Habits at Work - Merci Victoria Grace, Growth, Slack - 2016 Habit SummitHabit Summit
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Presented at the 2016 Habit Summit at Stanford (see: www.HabitSummit.com)
Merci Victoria Grace leads the Growth team at Slack.
Prior to joining Slack, she started a venture-backed game company, designed The Sims Social at Electronic Arts, and worked at a range of consumer, mobile and enterprise startups.
Here she shares insights on putting "Habits to Work at Work".
How to Become a Thought Leader in Your NicheLeslie Samuel
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Are bloggers thought leaders? Here are some tips on how you can become one. Provide great value, put awesome content out there on a regular basis, and help others.
38 Employee Engagement Ideas Your Team Will LoveElodie A.
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Team building is an important part of making employees happy. Here are 38 employee engagement ideas you can use right away with your team.
Read more on Officevibe blog:
https://www.officevibe.com/blog/employee-engagement-ideas-team-will-love
Learn more about Officevibe, the simplest tool for a greater workplace:
https://www.officevibe.com/
Download the FREE guide about the 10 pillars of employee engagement:
http://hs.officevibe.com/complete-guide-employee-engagement?utm_source=slideshare&utm_medium=social&utm_campaign=38-engagement-ideas-your-team-will-love&utm_content=employee-engagement-ebook
Shopify is an e-commerce platform that powers over 200,000 active merchants with $1.9 billion in GMV in Q3 2015. The document discusses Shopify's multi-channel commerce platform that allows merchants to manage sales across all channels through a single integrated back office. It highlights Shopify's growing merchant base and financials including strong and consistent growth in revenue, monthly recurring revenue, and GMV driven by new merchants and solutions.
10 Insightful Quotes On Designing A Better Customer ExperienceYuan Wang
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In an ever-changing landscape of one digital disruption after another, companies and organisations are looking for new ways to understand their target markets and engage them better. Increasingly they invest in user experience (UX) and customer experience design (CX) capabilities by working with a specialist UX agency or developing their own UX lab. Some UX practitioners are touting leaner and faster ways of developing customer-centric products and services, via methodologies such as guerilla research, rapid prototyping and Agile UX. Others seek innovation and fulfilment by spending more time in research, being more inclusive, and designing for social goods.
Experience is more than just an interface. It is a relationship, as well as a series of touch points between your brand and your customer. Here are our top 10 highlights and takeaways from the recent UX Australia conference to help you transform your customer experience design.
For full article, continue reading at https://yump.com.au/10-ways-supercharge-customer-experience-design/
Rand Fishkin discusses why content marketing often fails and provides 5 key reasons: 1) Unrealistic expectations of how content marketing works, 2) Creating content without a community to amplify it, 3) Focusing on content creation but not amplification, 4) Ignoring search engine optimization, and 5) Giving up too soon and not allowing time for content to gain traction. He emphasizes that content marketing is a long-term process of building relationships and that most successful content took years of iteration before gaining significant reach.
Top Productivity Working Hacks by Jan RezabJan Rezab
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This document provides productivity tips from Jan Rezab, a serial entrepreneur. Some key points include:
- Manage time by thinking in "blocks" of one hour and maximizing productivity in each block.
- Use tools like Wunderlist, Podio and Slack for communication and organization in addition to email.
- Design meetings purposefully with clear agendas and action items. Follow up immediately.
- Find ways to be productive during activities like driving or flights by taking calls or responding to emails.
- Hiring an excellent assistant can help optimize schedules and respond to urgent requests so the entrepreneur's time is freed up.
Mapping the customer experience: innovate using customer experience journey mapsJoyce Hostyn
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This document maps out a customer's negative experience with a company's dishwasher repair/replacement process. It took months to resolve, with multiple unnecessary service visits and a lack of communication. The customer grew increasingly frustrated as the process involved misplaced records and confusion about next steps. They did not feel their problem was being properly addressed or that the company cared about providing a good experience.
The document summarizes the history and growth of SEOmoz, an SEO software company founded in 2001 by Rand Fishkin and his mother Gillian. It details how SEOmoz grew from a small consultancy into a profitable software company with over 10,000 subscribers. The document outlines SEOmoz's plans to raise $20-25 million in funding to expand its product suite, team, and marketing in order to serve a wider audience and become the leading software for organic marketers. The goal is for SEOmoz to become Seattle's next billion dollar company.
Some think working remotely is a terrible setting that takes control away and let's employees stay at home and be useless. Others find that remote work increases overall productivity and lowers the need to micromanage.
And both sides might be correct as remote work, like all other structures, work really well for some and make others crazy.
The only thing that we can say for certain is that telecommuting is increasingly popular and there are problems you need to face to make it work.
Designing the Future: When Fact Meets FictionDean Johnson
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Updated version now available > http://www.slideshare.net/activrightbrain/designing-the-future-when-fact-meets-fiction-updated
From Hoverboards to smartwatches, Jetpacks to autonomous cars, AI, AR and VR. Hollywood sets the bar high, then we try to deliver against this with real design, technology and innovation.
First presented at Smart IoT London, April 2016. This keynote references:
Apple
FBI
Her
The Terminator
I, Robot
2001: A Space Odyssey
Back To The Future
Tomorrowland
Minority Report
Lawnmower Man
The Void
Star Wars
Demolition Man
Disclosure
Johnny Mnemonic
Star Trek
Murder She Wrote
Mission Impossible
TRON: Legacy
Oblivion
BMW
Lotus
Roborace
James Bond
Total Recall
Tesla
Dick Tracy
Knight Rider
Iron Man
PYRO
Oculus Rift
How does this help you? Watch the presentation...
This document summarizes a task management tool called Taskly. It allows users to manage tasks in any workflow and supports getting things done more easily. The tool is designed to be easy to use, support any workflow, and actually help users complete tasks. It generates revenues through a freemium model with unlimited tasks for a $4 monthly fee. The company aims to grow through word of mouth, social media, and providing a helpful product to users.
Creative Traction Methodology - For Early Stage StartupsTommaso Di Bartolo
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The document discusses the Creative Traction Methodology (CTM) for gaining traction for new products and ideas. CTM has three parts: 1) The Idea Release Life Cycle which emphasizes validating ideas before development and engaging communities early. 2) Ransack Tools which means leveraging new growth hacking strategies and tools. 3) Act Creatively which involves lateral thinking with no biases to attract niche audiences and validate assumptions through experimentation. The document provides examples and case studies for applying each part of CTM.
This document outlines a marketing strategy for Kitchensurfing, which allows members to book home-cooked meals in private homes, to increase membership by 15% in New York City. It aims to reach couples ages late 20s to 40s who value social connections by showing how Kitchensurfing provides memorable stories and experiences to revive dull home lives. The strategy focuses on intercepting couples at public events, leveraging social media stories from happy members, and aggregating inspiring Kitchensurfing stories online.
The document is a presentation from team D-licious about promoting the startup KitchenSurfing. The team's objective is to get 30,000 New Yorkers to try KitchenSurfing in one year. They explore hosting dinner parties and restaurant experiences but see barriers in perception and awareness. Their strategy is to position KitchenSurfing as an experience business rather than just food, and showcase this through chef demos, meals at events, and celebrity endorsements to generate publicity.
Tomato Sherpa provides quick and easy meal kits delivered weekly with sustainably sourced ingredients. Their mission is to make home cooking accessible for busy people through a subscription service. They have had success partnering with corporations to provide the service to employees. The document outlines Tomato Sherpa's growth strategy over the next 3 years, which includes expanding operations, hiring more staff, acquiring new corporate partners, and launching in additional regions to achieve profitability and $5M in annual revenue.
Continuous deployment is the automated process of shipping code to production with every push to the master branch. Some benefits include earlier feedback, faster development, and lower risk of deployments. Kitchensurfing uses continuous deployment with Ruby on Rails, MongoDB, and Heroku. Their process includes code reviews, testing, and automated deployment to Heroku after successful builds. MongoDB helps avoid schema migrations during product development. They emphasize trusting test suites, releasing in small pieces, using feature flags, and observing production after deployments.
The document provides guidance on budgeting for customer success in 2015, including setting goals, determining necessary roles and headcount, and justifying investments. It recommends setting segmented churn and upsell goals based on maturity and focusing initiatives on retention and expansion. Metrics like accounts per CSM and hours per account can help determine optimal headcount. Technologies and services can drive efficiency and effectiveness, and their ROI justified by increased retention, upsell, and advocacy. The webinar offers Gainsight's actual 2015 customer success budget as a starting point.
The document provides background information and guidance for starting a knowledge management (KM) initiative. It discusses KM business propositions around operational effectiveness, market leadership and innovation, and customer intimacy. It offers tips for gathering information, building tools, identifying projects, and working a KM plan. Key recommendations include learning an organization's business goals, focusing on the primary goal, being inclusive, keeping promises, and connecting KM to daily work.
The document discusses LEGO as an innovative company that values its customers. It notes that LEGO is the 2nd largest toy manufacturer in the world and discusses how the gaming industry has grown to include more women and older audiences. LEGO knows its customers well and focuses on returning customers rather than just sales. The document recommends benchmarking against LEGO's innovation and customer focus if wanting to innovate a toy or gaming company.
Jorgen Vig Knudstorp was hired in 2004 to save LEGO from bankruptcy as the first non-family CEO. He stripped down unnecessary parts of the business, changed senior designers to LEGO fans, and reinvigorated the company's vision. Through strategic decisions like outsourcing and partnerships on films, Knudstorp led LEGO to profitability within a few years and it has continued to grow successfully. The document discusses his background, strategies for turning LEGO around, and analysis of his leadership competencies and philosophies that made him an effective role model as an entrepreneur.
How to Be a Product Manager â Denver Startup Week 2015Galvanize
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Four product experts from the startup scene share insights about how to be an effective product manager.
Natty Zola, Managing Director for TechStars Boulder
Eric Carlson, Director of Product at Kapost
Dan Podsedly, VP and General Manager of Pivotal Tracker
Jared Polivka, Chief Evangelist at Galvanize
The Lego Movie was produced by Warner Bros., Village Roadshow Pictures, and Lego Systems. It had a production budget of $60 million. It was distributed globally in theaters starting February 2014. The film was a major commercial success, grossing over $469 million worldwide. A sequel and several spin-offs are in development.
Shut Up and Take My Money: LEGO Does CrowdsourcingTim Courtney
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This presentation was given on March 11, 2013 at SXSW Interactive in Austin, TX. Here is the orignial description from the conference schedule:
Come hear from the intrapreneurs with a web-startup mindset who opened the LEGO Group to solicit and deliver crowdsourced products. In 2011, LEGO opened its factory doors with LEGO CUUSOO, allowing fans to propose designs for new products and collect votes from their peers. The LEGO Minecraft proposal in late 2011 took the beta site (and the Internet) by storm and became a hit product of the summer.
But to LEGO fans with high expectations, something seemed rotten in Denmark. Transforming this crowdsourcing dream into reality was a lot harder than stacking a few bricks together. LEGO CUUSOO allowed acute demand to emerge overnight, and when it did, production resources in the traditional manufacturing company remained fixed and finite. The company learned pointed lessons about transforming fan concepts into real products under public scrutiny, and will share hard-learned best practices that will help you allow your fans to drive product innovation.
10 Classic Growth Hacks: Hints at the Future of MarketingRyan Holiday
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Adapted from "Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising" by Ryan Holiday.
http://www.amazon.com/Growth-Hacker-Marketing-Primer-Advertising/dp/1591847389/ryanholnet-20
"Everything you thought you knew about marketing is obsolete.
We can see the incontrovertible evidence right in front of us. A new generation of multibillion dollar brandsâFacebook, Twitter, AirBnb, Evernote, and countless othersâhave been built without spending a dime on traditional marketing techniques. No press releases, no PR firm, no Madison Avenue, no billboards in Times Square.
It wasnât luck that took them from tiny start-ups to massive success. They have a new strategy. Itâs called Growth Hacking. And it works.
A Growth Hacker is someone who rejects what âmarketingâ is supposed to be and replaces it only with tools that are testable, trackable, and scalable. Growth Hackers rely on inexpensive tactics like e-mail, pay-per-click ads, blogs, and platform APIs. They chase real results in a field that was dominated by gut instincts for nearly a century. They reject the traditional marketing worship of all things big: big budgets, big campaigns, big opening weekends. Instead, they embrace the opposite: taking a start-up from nothing to something, launching a Kickstarter project, building something that truly spreads.
Growth Hacker Marketing offers both a new mindset and a new set of rules. Bestselling author Ryan Holiday, the former director of marketing for American Apparel, will convince you of the urgency of this awakening. He shows why the game has changed forever and what to do about itâwhether you are an aspiring marketer, an entrepreneur, or a Fortune 500 senior executive."
The Griffin Farley Search for Beautiful Minds in New York City is an advertising strategy and planning bootcamp program created and managed by BBH NY. I spent the weekend masterclass with 44 other aspiring planners from the US and beyond. My team and I created a strategy for the business, KitchenSurfing and were selected to be 1 of the 4 Finalist presenters out of 11 teams to present to a room of 200+ at Google NY.
Our hearts are still pounding and pulse still racing from this beautiful experience.
19 Growth Hacker Quotes: Thoughts on the Future of MarketingRyan Holiday
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Adapted from "Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising" by Ryan Holiday.
http://www.amazon.com/Growth-Hacker-Marketing-Primer-Advertising/dp/1591847389/ryanholnet-20
"Everything you thought you knew about marketing is obsolete.
We can see the incontrovertible evidence right in front of us. A new generation of multibillion dollar brandsâFacebook, Twitter, AirBnb, Evernote, and countless othersâhave been built without spending a dime on traditional marketing techniques. No press releases, no PR firm, no Madison Avenue, no billboards in Times Square.
It wasnât luck that took them from tiny start-ups to massive success. They have a new strategy. Itâs called Growth Hacking. And it works.
A Growth Hacker is someone who rejects what âmarketingâ is supposed to be and replaces it only with tools that are testable, trackable, and scalable. Growth Hackers rely on inexpensive tactics like e-mail, pay-per-click ads, blogs, and platform APIs. They chase real results in a field that was dominated by gut instincts for nearly a century. They reject the traditional marketing worship of all things big: big budgets, big campaigns, big opening weekends. Instead, they embrace the opposite: taking a start-up from nothing to something, launching a Kickstarter project, building something that truly spreads.
Growth Hacker Marketing offers both a new mindset and a new set of rules. Bestselling author Ryan Holiday, the former director of marketing for American Apparel, will convince you of the urgency of this awakening. He shows why the game has changed forever and what to do about itâwhether you are an aspiring marketer, an entrepreneur, or a Fortune 500 senior executive."
We've Been Failing on Social Media for 2 Years. Here's What We Think It Means.Buffer
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For past two years, our social media referral traffic has been in decline and our engagement numbers have dwindled.
It's a bit scary to admit:We as a Buffer marketing team---working on a product that helps people *succeed* on social media---have yet to figure out how to get things working on Facebook (especially), Twitter, Pinterest, and more.
Here's what we think it all means.
https://blog.bufferapp.com/lost-traffic
Kitchit is a meal delivery service that aims to provide home cooked meals made by professional chefs in a convenient way. Customers can sign up to receive meals cooked by Kitchit chefs that are delivered to their home on a scheduled basis. The process involves customers reserving spots for meal deliveries and then receiving the same quality home cooked meals each time without having to do the cooking themselves.
Customer Success Cubed - The Simplest Guide you will ever FindTotango
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This document provides a simple guide to customer success. It outlines that customer success involves three levels: 1) the success of the customer, 2) the success of the customer success process and team, and 3) the success of the business. The primary goals are customer retention and upsell, which maximize customer lifetime value and business success. The customer success process involves onboarding, adoption, and escalations from both an account and user perspective. It also describes different types of engagement like onboarding, training, business reviews, and usage reviews that involve touchpoints by call, meeting, or email.
Modern Marketing 101 - Business Solution Partners (www.bspny.com)Hussain Zaidi
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The document provides an overview of how modern businesses market themselves using modern marketing techniques. It discusses business models, value propositions, customers and competitors. It then covers various marketing and engagement channels including inbound marketing techniques like websites, blogs, SEO and social media. It also discusses outbound marketing techniques like events, webinars and telemarketing. The document proposes developing a comprehensive marketing plan that includes goals, tasks, calendars and progress reviews to optimize modern marketing efforts.
Grow Your Business Using Social Media MarketingRobyn Cavallaro
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This document provides an overview of social media marketing presented by Robyn Cavallaro. It discusses the basics of social media marketing, key social media platforms like Facebook, Twitter, Pinterest, and LinkedIn. Tips are provided for using each platform effectively for business purposes. The document emphasizes using social media to engage customers, build brand awareness through sharing valuable content, and driving traffic back to a company's website and email list. Overall, it promotes an integrated social media strategy across multiple channels to grow a business.
Introduction to Social Media for Financial ProfessionalsAdvisorDeck
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This deck is part of a webinar. In that webinar ( http://www.youtube.com/watch?v=1P36ZBPXS6Q ), we discuss how social media relates to your registered rep or financial advising business and how you can best utilize AdvisorDeckâs social media features to build your online presence and engage with potential customers as a financial professional.
Topics covered include:
- Benefits to setting up social media network accounts
- Why linking social networks to AdvisorDeck benefits you
- How to add social networks to AdvisorDeck
- How to schedule a blog/social media campaign
- Cultural differences between Twitter, Facebook and LinkedIn
- Sample recommended social media schedule
- FINRA compliance issues to consider
Recently added AdvisorDeck social media features will also be covered:
- Ability to post to individual social media networks without updating your blog
- View a record of all posts published by all members of the team
- Posts Overview now includes posts to a single social network by a particular individual
We discuss functionality, sample use cases and more! Whether youâre a complete novice or just recently diving into the wonderful world of social media, this webinar is for you.
What's your Big Mac? Growth Hacking Presentation @Atlassian HQTyler Wilchek
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Tyler Wilchek is a full stack Growth Hacker with experience across Online marketing acquisition, Website optimisation through A/B testing, Strategic data analysis, and Product management. A passionate growth hacker, he has trained with Google (SEM) and Optimizely (A/B Testing) in the US, and learned startup execution from the best of the best at two Rocket Internet startups.
This document provides tips and best practices for using social media to generate B2B leads. It discusses developing a social media plan with goals and objectives, tying social media to other marketing efforts, training employees, and being accountable through reporting. A case study is presented of a major B2B marketing company that uses a team approach and daily content creation across multiple channels to engage prospects and move them through the funnel. Their tactics include promoting webinars in advance, following up with content, and nurturing leads based on their level of engagement.
The document provides an overview of marketing strategies and tactics for small businesses. It discusses the importance of defining your business, developing a unique selling proposition, understanding the 4Ps and 6Ps of marketing, choosing an effective business name, and putting yourself in the customer's shoes to improve their experience. The document emphasizes developing a marketing base that includes brand positioning, differentiation, understanding available resources, and creating an effective website. It also discusses leveraging various social media platforms like Facebook, YouTube, LinkedIn, and Twitter to engage customers and build your brand.
Class 5 - Key Performance Indicators, Blogger Outreach and Lead Generationprds129
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This document discusses key performance indicators (KPIs) for measuring social media performance. It provides examples of important KPIs like reach, engagement rate, sentiment, and lead generation. Platform-specific KPIs are also covered for Twitter, Facebook, YouTube and blogs. The document emphasizes selecting a few reliable KPIs tailored to your needs, engaging with influencers through blogger outreach, and using social media to generate leads.
Grant professionals can expand their services portfolio, competitive edge and value to clients by adding social media skills and strategic counsel to their repertoire.
Social media is the most powerful medium to promote your business and increase revenue. Check some of the social media tips which are helpful to grow your online business.
The Key to Success on Social Media - Samantha Singer - Marketing Success - Au...Marketing Success
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The topics will include:
- principles of social media marketing
- how to generate revenue through social media
- social media ads â are they worth it?
- using social media in an authentic manner
- Facebook, Twitter, Periscope, Snapchat â how to determine the relevant social media channels available
The document provides information about using social media for small businesses. It discusses various social media platforms like Facebook, Twitter, LinkedIn, Instagram and YouTube and how small businesses can use them. It emphasizes the importance of having a social media strategy and posting engaging, shareable content regularly. It also provides tips for social media success like being consistent with branding, curating valuable content and having a balance of personal and professional online.
This document discusses how to identify and leverage brand evangelists through social media and in-person events. It provides tips on finding evangelists online using tools like Google alerts and Klout. Three main motivators that can turn evangelists into advocates are benefits, perks, and acknowledgement. In-person events are recommended for building strong connections with evangelists and producing online content that spreads brand messaging widely. Events should target different demographics and social platforms. Recycling event content through tools like Storify can further extend the online reach. The key is providing an ongoing engagement program for advocates.
Future's Katherine Raderecht at news:rewiredJohn Thompson
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The document discusses how Future, an international media company, builds online communities before launching new publications and products. It recommends starting with social media to engage enthusiasts in the topic, then using blogs, influencers, and targeted ads to grow the community. By launching the brand and building an audience first through an engaged online community, the product is better informed and has instant readers upon release.
Bad Rhino: Social Media Marketing for JewelersBad Rhino Inc
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Bad Rhino Case Study for Successful Jeweler Social Media Marketing
See more here: http://youtu.be/RDTdC1Pti_8
Visit Bad Rhino at: http://www.badrhinoinc.com/
For more Social Media Tips: http://www.badrhinorumblings.com
Startup Marketing Conference - Stacking the Odds for Authentic, Sustainable G...Sean Ellis
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Startups require a very different marketing approach than established companies. This slide deck from the first marketer at Dropbox, LogMeIn, Lookout and others explains how you prioritize your marketing efforts in a startup. It starts by give you a way to determine startupâs growth potential or if it's even growable at all. It then explains why stacking the odds is critical for reaching your startupâs growth potential and tells you how to stack the odds for growth. Finally it shares a case study explaining how a startup overcame growth frustrations to become worth more than one billion dollars today.
This document provides an overview of influencer marketing. It discusses what influencer marketing is, why brands use it, and how to identify the right influencers based on their industry, demographics, reach, engagement, and content quality. It also outlines common formats for influencer marketing campaigns, potential challenges, and key metrics for measuring ROI, including reach, visits to landing pages, and conversions. The overall goal is to leverage influencers as brand ambassadors to drive engagement, SEO, and long-term brand building.
WHAT IS INBOUND SELLING? (AND WHY YOU NEED IT NOW) [INBOUND 2014]HubSpot
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In this session, John Jantsch, author of Duct Tape Selling will define once and for all the ins and outs of inbound selling and more importantly outline how any business owner, marketer and salesperson can install an inbound marketing system that helps them attract more ideal clients, build authority and expertise in the market and yes, close more deals.
If you are practicing a short-sighted content marketing campaign and struggling to produce results, perhaps itâs time to take a step back and look at the big picture.
Loren Baker, Founder at SEJ and VP of Business Development & Co-founder at Foundation Digital, will let you in on how you can gain maximum SEO value â and more â through content.
This document discusses strategies for using various social media platforms for marketing purposes. It provides overviews of Facebook, LinkedIn, Twitter, Google+, and YouTube, outlining their key features and user statistics. For each platform, it describes why businesses should use it and provides 3-4 essential tactics, such as developing Facebook page likes, optimizing LinkedIn business pages, engaging on Twitter through organic and promoted tweets, and optimizing video content on YouTube. The overall document aims to explain the value of an integrated social media strategy for business marketing.
Similar to 150 Growth Leaders You Must Follow on Twitter (20)
Unlocking the power of long-tail keywords: a comprehensive guide for digital ...Reversed Out Creative
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Struggling to be seen online? Master long-tail keywords, the secret weapon of modern SEO. This guide unlocks their power for businesses of all sizes, helping you rise in search rankings and attract ideal customers.
Letâs be honest. Improvements in search rankings and organic traffic donât always translate into sales. Yet, you spend the majority of your SEO resources on driving rankings and traffic. What if you built your SEO content with conversion in mind from the beginning? Youâd generate more organic traffic that actually converts into revenue! Join 20-year search marketing veteran as he unveils his framework for developing SEO content with conversion in mind every step of the way â from keyword strategy to content development and publication.
Takeaways:
Tactics and benchmarks for SEO content that converts in 2024
Page layouts and content formats that convert organic traffic
Crafting keyword strategy and calls-to-action for conversion
In our rapidly evolving digital landscape, yesterday's strategies simply won't suffice. Join us for a groundbreaking session on revenue based marketing where we'll explore cutting-edge approaches and the latest strategies that can supercharge your digital marketing plans. Discover how to leverage performance-based PR, influencer marketing, and affiliate marketing to drive revenue, optimize your campaigns, and achieve measurable results. We'll dive into effective methods for building brand awareness, cultivating deep engagement, driving conversions, and fostering lasting customer loyalty. Prepare to gain fresh ideas, valuable insights, and innovative methodologies designed to elevate your digital marketing efforts to new heights. Don't miss this opportunity to transform your strategy and stay ahead of the curve!
Key Takeaways:
1. Advanced Revenue-Driven Strategies: Learn how performance-based PR, influencer marketing, and affiliate marketing can drive revenue and optimize your marketing efforts.
2. Building and Engaging Your Audience: Discover effective methods for increasing brand awareness and cultivating deep engagement with your target audience.
3. Driving Conversions and Loyalty: Gain insights into strategies for driving conversions and fostering lasting customer loyalty to sustain your brand's growth.
Struggling to get high-quality backlinks? Our latest presentation reveals the strategies you need to succeed in 2024. Learn practical tips to boost your SEO and elevate your websiteâs authority. Click below to access the full presentation!
Full blog here - https://digitalmarketingphilippines.com/how-to-get-high-quality-backlinks-in-2024/
The digital marketing industry is changing faster than ever and those who donât adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
What Does a Social Media Managerâ â â Do?Jomer Gregorio
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Curious about what a social media manager really does? Our latest presentation breaks down the key responsibilities and daily tasks of this dynamic role. Want to understand more about this essential position? Read the full deck now!
Full blog here - https://digitalmarketingphilippines.com/what-does-a-social-media-manager-do/
Rand Fishkin of Sparktoro broke the news about the Google API Leaks in May 2023. Mike King from iPullRank did what he does bestâdissected everything from the leaks. How big was the leak? Around 2,600 pages of leaked internal documentation describing different components of Google's ranking systems and 14,000 attributes or features represented in the documentation.
Hereâs why this is important
SEO has evolved dramatically over the last 27 years. Companies like Google have built entire businesses around search, and Google has become the unquestioned leader in search. All
this is starting to changeâthanks to GenAI.
Ever since Google started building a search engine, it has shared best practices. But it has never revealed anything moreâno algorithms or APIs. That changed recently with this leak.
This matters to you
This checklist matters to entrepreneurs, content creators, website owners, brand managers,
PR professionals, marketing analysts, and SEO professionals.
Understanding how the algorithm works today can help you maintain your competitive edge, optimize opportunities, mitigate risks due to these changes, and make informed decisions on your digital strategy.
This checklist is based on everything I learned from listening to two hour-long webinars Rand and Mike hosted recently.
TRAINING OUTLINES
Build Dashboard and Admin Panel for the Client
Adding Auto Pagination Script to control content on the PHP result page
Upload and Publish Files, Images and Video Dynamically
Configure a payment gateways API for accepting online payment
Embedding Google and Social Media APIs like Google Direction Maps, Charts
Adding Ajax to generate elastic search and auto suggestion list
Enabled Refine Search like Colors, Size, Price for a e-commerce website
Write Mails and Alert Notification Scripts for Users
SMS Integrations for Payment, OTP and account confirmation
Various verifications, captcha and approval ways to automate account
User Controls like Login, Signup, Manage Profile, Logout, Get Password etc
Collecting and displaying data from SQL using Joins and procedures
Enabling dynamic data ready for the JSON So we could parse it for other APIs
Manage a Hosting account, Uploading Backup and SQL, Cpanel Management
How to Rethink the Way you use Instagram to Drive Sales and Customer Engagement
If youâre using Instagram to build or grow your business this presentation is for you. Navigating Instagram campaigns doesn't have to be overwhelming. By understanding the right strategies, you can turn engagement from a time-consuming task into a powerful tool for driving sales and a deeper understanding of your customers and fans.
Key Takeaways:
Running campaigns on Instagram can be and should be easy and effortless
Every post is an opportunity to collect valuable information to empower you to make more strategic choices
The power of giveaways on Instagram to drive engagement and first party data
Nick will present his "best of" findings from reviewing and testing more than 200 generative AI platforms over the last three years. While some programs will save you more than half the time, you can bet to save at least 50% of your time creating content if you begin using these tools.
Key Takeaways:
Attendees will walk away with a comprehensive list of generative AI programs that will make their lives easier. From blogging to video production and even AI marketing assistants, you will learn about nearly 20 AI platforms that are guaranteed to make your life easier in some way.
In today's digital age, German auto repair shops can leverage digital marketing to enhance visibility, engage customers through personalized interactions, and reach targeted demographics effectively. By optimizing online presence, managing reputation, and analyzing performance data, shops can achieve cost-efficient growth and competitive advantage in the market.
Chemical Industry- Rashtriya Chemical Fertilizers (RCF) .pptxmayurparate000
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Research on chemical industry with considering one of PSU as an example Rashtriya Chemical Fertilizers (RCF). Chemical Industry trend, strengths, weaknesses. Chemical Industry market position as well as RCF position. RCF revenue, profit, EBITDA, forecast, technology, past performance. State wise revenue of chemical industry and RCF as well
Top 10 Cases of Amnesia A Journey through Memory Loss.pptxelizabethella096
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Amnesia, the loss of memory, is a fascinating and complex condition that has captured the imagination of scientists, storytellers, and the general public alike. It can be triggered by various factors such as brain injury, psychological trauma, or even certain medical conditions. This article delves into ten intriguing cases of amnesia each offering unique insights into the human mind and the fragile nature of memory.
The digital marketing industry is changing faster than ever and those who donât adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
You'll learn about proven systems and effective workflows to maintain a consistent and engaging social media strategy. Additionally, you'll gain actionable strategies and practical tactics to drive engagement, increase followers, and convert them into loyal customers.
5. ⢠Coined the term âgrowth hackerâ
⢠Running the GrowthHackers.com community
⢠Previously growth at Dropbox, LogMeIn, Uproar,
Eventbrite, and Lookout
Founder and CEO,
Qualaroo
FOLLOW ON TWITTER
Sean Ellis
6. ⢠Co-founder of Full Stack Marketing
⢠Head of Growth at Qualaroo and GrowthHackers
⢠Over 15+ years of growth experience
⢠His newsletter is a must subscribe to
Morgan Brown
COO, Inman News
FOLLOW ON TWITTER
7. ⢠SaaS growth expert and advisor
⢠Co-founded CrazyEgg and KISSMetrics
⢠Curates excellent SaaS content on his newsletter
Hiten Shah
Board Member,
KISSMetrics
FOLLOW ON TWITTER
8. ⢠Founding partner of 500 Startups
⢠Introduced the famous Pirate Metrics (AARRR)
⢠Growth hacking expert and startup advisor
Dave McClure
Founding Partner, 500
Startups
FOLLOW ON TWITTER
9. ⢠Founder of Mattermark
⢠Excellent source on startup growth for entrepreneurs
⢠Startup funding thought leader
Danielle Morrill
CEO & Co-founder,
Mattermark
FOLLOW ON TWITTER
10. ⢠Founder of YCombinator and startup advisor
⢠Writes excellent essays on startups and growth
Paul Graham
Co-Founder,
YCombinator
FOLLOW ON TWITTER
11. ⢠Growth at Uber
⢠Respected tech writer focused on mobile products,
metrics, user growth, and virality
⢠Advises high growth startups
Andrew Chen
Supply Growth, Uber
FOLLOW ON TWITTER
12. ⢠Author of âThe Lean Startupâ
⢠Startup advisor and lecturer
⢠Teaches growth through a methodical process
Eric Ries
Author, The Lean
Startup
FOLLOW ON TWITTER
13. ⢠Serial entrepreneur and growth marketing expert
⢠Founder of App Sumo
⢠Previously growth at Mint.com and Facebook
Noah Kagan
Chief Sumo,
AppSumo
FOLLOW ON TWITTER
14. ⢠Serial entrepreneur turned VC
⢠Currently the General Partner at Upfront Ventures
⢠Advocate of growth hacking
⢠Writes about startup, marketing, PR, and sales on his
blog
Mark Suster
General Partner,
Upfront Ventures
FOLLOW ON TWITTER
15. ⢠Founder of Moz
⢠The best source for SEO and Google Updates
⢠Co-founded the Inbound.org community for online
marketers
Rand Fishkin
CEO & Founder, Moz
FOLLOW ON TWITTER
16. ⢠Founder and CTO of Hubspot
⢠Runs the OnStartups.com community for startup
founders
⢠Expert on inbound marketing
Dharmesh Shah
Founder and CTO,
Hubspot
FOLLOW ON TWITTER
17. ⢠Partner at Greylock and startup advisor
⢠Previously product development at LinkedIn,
Facebook, and Twitter
⢠Consumer tech growth expert
Josh Elman
Partner, Greylock
FOLLOW ON TWITTER
18. ⢠VC at the Foundry Group
⢠Co-founder of Tech Stars
⢠Advises startups on growth
Brad Feld
Managing Director,
Foundry Group
FOLLOW ON TWITTER
19. ⢠Founder of ProductHunt
⢠Passionate about products
⢠Expert at growing a vibrant community
Ryan Hoover
Founder, Product
Hunt
FOLLOW ON TWITTER
20. ⢠Co-founder CrazyEgg and KISSMetrics
⢠Advises multiple Fortune 500 companies on growth
⢠Writes epic content on his many blogs
Neil Patel
Co-Founder,
KISSMetrics
FOLLOW ON TWITTER
21. ⢠Growth at Wealthfront
⢠Previously growth at Facebook, Twitter, and Quora
⢠Advises startups through Greylock Partners
Andy Johns
VP of Growth,
Wealthfront
FOLLOW ON TWITTER
22. ⢠SaaS Consultant
⢠Moderator for GrowthHackers and ProductHunt
⢠Previously Head of Content for GrowthHackerTV and
Growth at Inbound.org
Nichole Elizabeth
SaaS Consultant &
Customer Success
Evangelist
FOLLOW ON TWITTER
23. ⢠Co-founder of Buffer
⢠Advisor to entrepreneurs and startups on growth
⢠Growing his company through transparency and
holacracy
Joel Gascoigne
Co-Founder and
CEO, Buffer
FOLLOW ON TWITTER
24. ⢠Author of âHooked: How to Build Habit-Forming
Productsâ
⢠Expert on product psychology and user behavior
Nir Eyal
Author, Hooked
FOLLOW ON TWITTER
25. ⢠One of the top minds in growth
⢠Serial entrepreneur currently at Sidekick at HubSpot
⢠Releases some of the best growth content
coelevate.com
Brian Balfour
VP of Growth,
HubSpot
FOLLOW ON TWITTER
26. ⢠Founder of Clarity
⢠One of the leading experts on growth hacking
Dan Martell
Founder & CEO,
Clarity.fm
FOLLOW ON TWITTER
27. ⢠VC at Redpoint
⢠Go-to-expert for SaaS metrics
Tomasz Tunguz
Partner, Redpoint
Ventures
FOLLOW ON TWITTER
28. ⢠Co-founder Single Grain and VP of Growth at When I Work
⢠Contributor to Forbes, WSJ, Entrepreneur, Business Insider,
and Inc.
⢠Author of âContent Marketing Playbookâ and â100 Days of
Growthâ
Sujan Patel
VP of Marketing,
When I Work
FOLLOW ON TWITTER
29. ⢠Previously led the growth team at Facebook
⢠Frequently speaks about the keys to startup growth
Chamath Palihapitiya
Managing Partner,
The Social+Capital
Partnership
FOLLOW ON TWITTER
30. ⢠Co-founded 37signals, now Basecamp
⢠Co-authored âReworkâ
⢠Shares advice on starting and growing a business on
his blog
Jason Fried
Co-founder & CEO,
Basecamp
FOLLOW ON TWITTER
31. ⢠Author of 18 best-sellers
⢠Described as the âMarketing Wizardâ
⢠Serial entrepreneur and founder of two separate
companies
Seth Godin
Author, Permission
Marketing & Others
FOLLOW ON TWITTER
32. ⢠Founder of YesGraph
⢠Previously growth at Dropbox
⢠Go-to-expert for building referral and virality
experiments
Ivan Kirigin
CEO, YesGraph
FOLLOW ON TWITTER
33. ⢠Founder of CopyHackers
⢠Previously Intuit and Conversion Rate Experts
⢠Expert on copywriting and CRO
Joanna Wiebe
Copywriter &
Founder, Copy
Hackers
FOLLOW ON TWITTER
34. ⢠Growth at Airbnb
⢠Previously growth at Voxer
⢠Expert on mobile acquisition
Gustaf AlstrĂśmer
Product Lead Growth,
Airbnb
FOLLOW ON TWITTER
35. ⢠Venture Partner at Spark Capital
⢠Advises high growth consumer companies
⢠Previously general manager at Zynga
Nabeel Hyatt
Venture Partner,
Spark Capital
FOLLOW ON TWITTER
36. ⢠General Partner at Matrix Partners
⢠Serial entrepreneur and expert on SaaS growth
⢠Board member of numerous companies, including
Hubspot
David Skok
General Partner,
Matrix Partners
FOLLOW ON TWITTER
37. ⢠Digital Marketing Evangelist at Google
⢠Best-selling author of âWeb Analytics 2.0â
⢠Go-to-expert on Google Analytics
Avinash Kaushik
Digital Marketing
Evangelist, Google
FOLLOW ON TWITTER
38. ⢠Partner at YCombinator
⢠Advises high-growth startups
⢠Runs PostHaven, the blogging platform
Garry Tan
Co-founder,
Posthaven
FOLLOW ON TWITTER
39. ⢠Founder of Attach.io and Closing Call
⢠Frequent contributor to the growth community with
helpful marketing tips
⢠Blogs about startup marketing, acquisition, and
growth on his blog
Ryan Gum
CEO, Attach
FOLLOW ON TWITTER
40. ⢠Helped coin âgrowth hackersâ with Sean Ellis
⢠Author of âThe Entrepreneurâs Guide to Customer
Developmentâ and âThe Lean Entrepreneurâ
⢠Mentors entrepreneurs at 500 Startups
Patrick Vlaskovits
Co-founder & CEO,
Superpowered
FOLLOW ON TWITTER
41. ⢠Founder of Intercom
⢠Writes about business, design, and product
management on the Intercom blog
Des Traynor
Chief Strategy
Officer, Intercom
FOLLOW ON TWITTER
42. ⢠Founder of Sprig and Udemy
⢠Previously growth advisor for Lyft
⢠Frequent speaker about startup growth
Gagan Biyani
CEO, Sprig
FOLLOW ON TWITTER
43. ⢠Founder of ConversionXL
⢠Go-to-expert on conversion rate optimization
⢠Frequent speaker and writer on CRO topics
Peep Laja
Founder,
ConversionXL
FOLLOW ON TWITTER
44. ⢠VP of Marketing at Porch
⢠Previously Moz and BigDoor
⢠Over 8 years of growth marketing experience
⢠Extremely knowledgeable in many acquisition
channels
Joanna Lord
VP of Marketing,
Porch
FOLLOW ON TWITTER
45. ⢠Founder of Wordstream
⢠One of the leading experts on PPC
⢠Contributor to Forbes, Search Engine Journal, Moz,
and Inc.
Larry Kim
Founder, Wordstream
FOLLOW ON TWITTER
46. ⢠Founder of SaaStr
⢠Grew SaaStr from a blog to a company with $100m+
in ARR
⢠Writes excellent SaaS content on the site
Jason M. Lemkin
Managing Director,
Storm Ventures
FOLLOW ON TWITTER
47. ⢠Founder of OneMonth
⢠Teaches fundamental skills in programming, design,
and growth hacking through his company
Mattan Griffel
Co-Founder & CEO,
One Month
FOLLOW ON TWITTER
48. ⢠Founder of UserOnboarding
⢠Go-to-expert on retention and on-boarding
⢠Author of âThe Elements of User Onboardingâ
Samuel Hulick
User Onboarding
Champion,
UserOnboard
FOLLOW ON TWITTER
49. ⢠Engineering Lead for push notifications and emails at
Pinterest
⢠Previously growth at Shopkick
⢠Regarded as one of the best experts on mobile
growth
John Egan
Growth Engineering
Manager, Pinterest
FOLLOW ON TWITTER
50. ⢠VP of Growth at Wealthfront
⢠Seasoned growth leader
⢠Previously eBay, About.com, and LinkedIn
Elliot Shmukler
VP Product and
Growth, Wealthfront
FOLLOW ON TWITTER
51. ⢠Founder of GrooveHQ
⢠Advocate of transparency to drive startup growth
⢠Dishes out actionable insights on customer
development, growth, and productivity
Alex Turnbull
Founder & CEO,
Groove
FOLLOW ON TWITTER
52. ⢠Founder of Quint Growth Partners
⢠Go-to-expert on analytics
⢠Helps companies grow through optimizing retention
and acquisition
Jamie Quint
Co-Founder,
Interstate Analytics
FOLLOW ON TWITTER
53. ⢠Currently Sixteen Ventures
⢠Helped over 300 SaaS companies accelerate growth
through optimizing the customer lifecycle
⢠Writes on his blog about SaaS growth strategies
Lincoln Murphy
Customer Success
Evangelist, Gainsight
FOLLOW ON TWITTER
54. ⢠Currently working at Everlane
⢠Product-driven and data-inspired growth hacker
⢠Previously growth at StumbleUpon and the Mitt
Romney campaign
Aaron Ginn
Growth Product
Manager, Everlane
FOLLOW ON TWITTER
55. ⢠Senior Growth Marketer at Sidekick
⢠Expert at driving growth through content marketing
⢠Co-authored âTwitter for Dummiesâ and marketing
lecturer at Isenberg UMass
Anum Hussain
Senior Growth
Marketer,
Hubspot
FOLLOW ON TWITTER
56. ⢠Founder of SocialTriggers
⢠Helps businesses growth through data-driven
marketing and content marketing
⢠Contributor to Forbes, Inc, Entrepreneur, and
Huffington Post
Derek Halpern
Founder, Social
Triggers
FOLLOW ON TWITTER
57. ⢠Co-authored âTraction Book: A Startup Guide to
Getting Customersâ
⢠Outlines a framework for finding channels that will
bring customer growth in âTractionâ
Gabriel Weinberg
CEO & Founder,
DuckDuckGo
FOLLOW ON TWITTER
58. ⢠Head of Growth at Emissary
⢠Previously the Entrepreneur in Resident at Tradecraft
and co-founder of Leftover
⢠Extremely helpful to young marketers just starting in
growth
Lyle McKeany
Head of Growth,
Emissary
FOLLOW ON TWITTER
59. ⢠Currently runs Hey
⢠Active angel investor in San Francisco
⢠Previously General Manager at Zynga
Siqi Chen
CEO, Hey
FOLLOW ON TWITTER
60. ⢠Author of âGrowth Hacker Marketingâ
⢠Previously Head of Marketing at American Apparel
⢠Authored two other best-sellers
Ryan Holiday
Author, Growth
Hacker Marketing &
Others
FOLLOW ON TWITTER
61. ⢠Co-founder of Amazemeet
⢠Advises entrepreneurs in her spare time
⢠Writes about startups, content marketing, and
growth on her blog
Violeta Nedkova
Marketing Consultant
FOLLOW ON TWITTER
62. ⢠Serial web entrepreneur
⢠Founder of Drip and Co-founder of MicroConf
⢠Writes about self-funding and startup growth on his
blog
Rob Walling
Founder, Drip
FOLLOW ON TWITTER
63. ⢠Founder of Smart Bear
⢠Currently runs WPEngine and a mentor at Capital
Factor
⢠Writes about startup growth and marketing on his
blog
Jason Cohen
Founder, WP Engine
FOLLOW ON TWITTER
64. ⢠Content Editor at Vero
⢠Runs an excellent blog that teaches marketers how
to drive growth through email engagement
Jimmy Daly
Head of Content
Marketing, Vero
FOLLOW ON TWITTER
65. ⢠CEO of Wealthfront
⢠Previously LinkedIn, eBay, and Apple
⢠Served as an executive in residence at Greylock
Partners
Adam Nash
President & CEO,
Wealthfront
FOLLOW ON TWITTER
66. ⢠Co-authored âLean Analyticsâ
⢠Currently the VP of Product at VarageSale
⢠Writes about analytics, startups, and product
management on the Instigator blog
Ben Yoskovitz
VP of Product,
VarageSale
FOLLOW ON TWITTER
67. ⢠Lead Product Manager for Growth at YikYak
⢠Previously product marketer at Google and user
acquisition at HipMunk
Julie Zhou
Lead Product
Manager, Yik Yak
FOLLOW ON TWITTER
68. ⢠Founder of Circle of Moms and Team Rankings
⢠Previously growth at LinkedIn and PayPal
⢠Currently Growth Hacker in Residence at 500 Startups
Mike Greenfield
Angel Investor &
Adviser
FOLLOW ON TWITTER
69. ⢠Currently Head of Growth Engineering at Twitter
⢠Founder of Hi5
⢠Previously CTO of Bebo
Akash Garg
Sr. Director of
Engineering, Twitter
FOLLOW ON TWITTER
70. ⢠Co-founded WPCurve and Helloify
⢠Authored âThe 7 Day Startup: You Donât Learn Until
You Launchâ
⢠Expert and speaker on content marketing
Dan Norris
Co-founder, WP
Curve
FOLLOW ON TWITTER
71. ⢠CEO and founder of Color Genomics
⢠Founded Mixer Labs, acquired by Twitter
⢠Previously product manager at Google and VP of
Growth, International and Revenue at Twitter
Othman Laraki
Co-founder, Color
Genomics
FOLLOW ON TWITTER
72. ⢠Author of âApp Design Handbookâ and two other
books
⢠Bootstrapped an email marketing company
⢠Teaches online marketing on his blog
Nathan Barry
Founder, ConvertKit
FOLLOW ON TWITTER
73. ⢠Growth at Zumper
⢠A young growth marketer that knows how to hustle
⢠An up and coming growth leader you must follow
Ina Herlihy
Growth, Zumper
FOLLOW ON TWITTER
74. ⢠Co-founded Unbounce
⢠One of the best CRO experts out there
⢠Writes about landing pages, A/B testing, and CRO on
the Unbounce blog
Oli Gardner
Co-founder,
Unbounce
FOLLOW ON TWITTER
75. ⢠Leads content strategy at Help Scout
⢠Helped the company grow to be one of the best
growth blogs on the web
⢠Writes about content marketing on his personal blog
Gregory Ciotti
Marketing, Help
Scout
FOLLOW ON TWITTER
76. ⢠Specialist in SaaS growth marketing
⢠Over 7+ years of experience in growth
⢠Helps businesses generate more revenue through
acquisition and retention
Pierre Lechelle
SaaS Marketer &
Growth Marketer
FOLLOW ON TWITTER
77. ⢠Founded Polar and Bagcheck, acquired by Google and
Twitter
⢠UX expert and helped pioneer the mobile first design
movement
⢠Writes about device strategy and interaction design on his
blog
Luke Wroblewski
Product Director,
Google
FOLLOW ON TWITTER
78. ⢠Founder of Copyblogger
⢠Bootstrapped three popular software products
without any outside investments
⢠Regarded as one of the pioneers of the content
marketing industry
Brian Clark
CEO, Rainmaker
Digital
FOLLOW ON TWITTER
79. ⢠Co-author of âProduct Hunt Manualâ
⢠Co-founder and Head of Marketing for Fittr
⢠Writes about growth and startups on her blog
Kiki Schirr
Co-founder, Fittr
FOLLOW ON TWITTER
80. ⢠Currently managing NFX Guild in San Francisco
⢠Regarded as one of the best minds in growth
⢠Helped 10 companies achieve high growth
James Currier
Managing Partner,
NFX Guild
FOLLOW ON TWITTER
81. ⢠Currently Entrepreneur-in-Residence for SV Angel
⢠Previously Square and founded Socialmoth
⢠Advisor to entrepreneurs and startups
Paul McKellar
Entrepreneur-in-
Residence, SV Angel
FOLLOW ON TWITTER
82. ⢠Co-founded Price Intelligently
⢠Go-to-expert in SaaS pricing strategies
⢠Previously led Strategic Initiatives for Gemvara and
Economist at Google and the NSA
Patrick Campbell
Co-founder & CEO,
Price Intelligently
FOLLOW ON TWITTER
83. ⢠Marketing at Shopify
⢠Former editor for ConversionXL
⢠Regarded as one of the top experts in CRO
Tommy Walker
Marketing, Shopify
FOLLOW ON TWITTER
84. ⢠Founder of Backlinko
⢠Regarded as one of the leading SEO experts
⢠Transparent with his own processes for generating
massive amounts of traffic to his blog
Brian Dean
Founder, Backlinko
FOLLOW ON TWITTER
85. ⢠Distribution Hacker in Residence for 500 Startups
⢠Extremely knowledgeable on analytics and growth
⢠Previously held roles at Stellar.org and Walmart Labs
Tammy Camp
Distribution Hacker in
Residence, 500
Startups
FOLLOW ON TWITTER
86. ⢠CMO for Sticker Mule and Button Frog
⢠Founded the marketing firm MiliSense
⢠Previously growth at GrowthHackers
Everette Taylor
CMO, Sticker Mule /
Button Frog
FOLLOW ON TWITTER
87. ⢠Co-authored âTraction: A Startup Guide to Getting
Customersâ
⢠Currently the Director of Revenue at Exceptional
⢠Teaches programming for marketers
Justin Mares
Co-author, Traction
Book
FOLLOW ON TWITTER
88. ⢠Partner at GrowthX Fund
⢠Previously founded Match.com and partner at SVG
Syndicate and Tradecraft
Will Bunker
Founding Partner,
GrowthX
FOLLOW ON TWITTER
89. ⢠Associate Product Manager at Google
⢠Writes excellent content about growth and
marketing on his blog
⢠Frequent contributor to the GrowthHackers
community
Nate Desmond
Associate Product
Marketing Manager,
Google
FOLLOW ON TWITTER
90. ⢠Co-founder and CTO of LivingSocial
⢠Previously built tech teams at multiple companies
⢠Focused on data-driven product development
Aaron Batalion
Angel Investor,
Batalion Capital
FOLLOW ON TWITTER
91. ⢠Expert on social media and SEO
⢠Previously held roles at Mashable and Lifehacker
⢠Author of âThe New Community Rulesâ
⢠A professional hustler involved in the growth of many
companies
Tamar Weinberg
Chief Strategy
Officer, Small
Business Trends
FOLLOW ON TWITTER
92. ⢠Co-founded Everlane
⢠Runs the immersive coding school, Dev Bootcamp
⢠Regarded as an expert on virality
Jesse Farmer
Co-founder,
CodeUnion
FOLLOW ON TWITTER
93. ⢠Co-authored âLean Analyticsâ and three other books
⢠Serial entrepreneur that helped launch multiple
startup conferences
Alistair Croll
Founding Partner,
Startupfestival
FOLLOW ON TWITTER
94. ⢠CEO of Close.io
⢠Helped many companies like Foursquare and
General Assembly scale their growth
⢠One of the best sales hackers in the business
Steli Efti
CEO, Close.io
FOLLOW ON TWITTER
95. ⢠Director of Acquisition and Growth for Ramit Sethiâs âI
Will Teach You To Be Richâ
⢠Previously Director of Marketing for KISSMetrics
⢠One of the most versatile growth minds
Lars Lofgren
Director of Growth, I
Will Teach You To Be
Rich
FOLLOW ON TWITTER
96. ⢠Co-founded Treehouse
⢠Writes about entrepreneurship and startups on his
blog
⢠One of the most followed entrepreneurs for his
transparency in building a company from scratch
Ryan Carson
CEO & Founder,
Treehouse
FOLLOW ON TWITTER
97. ⢠Leads the Growth and Product team at Pinterest
⢠Previously held product marketing and platform
development roles at Facebook
⢠One of the top advocates for women in growth
Cat Lee
Head of Growth &
Product, Pinterest
FOLLOW ON TWITTER
98. ⢠CEO of Single Grain
⢠Runs Growth Everywhere on the side
⢠Frequent contributor to Entrepreneur, Search Engine
Watch, and Social Media Examiner
Eric Siu
CEO, Single Grain
FOLLOW ON TWITTER
99. ⢠Co-founder of Distilled
⢠Speaker on online marketing and SEO at SearchLove
conferences
⢠Trains online marketers on SEO through DistilledU
Will Critchlow
Founder & CEO,
Distilled
FOLLOW ON TWITTER
100. ⢠CEO of ioseed
⢠Consults on marketing automation and user
experience
⢠Regarded as a very knowledgeable data scientist
Jim Gray
CEO, ioseed
FOLLOW ON TWITTER
101. ⢠Co-founded Fedora and GrowHack
⢠Advises startups on growth and acquisition
⢠Teaches onboarding through his Udemy course
Conrad Wadowski
Co-founder, Fedora
FOLLOW ON TWITTER
102. ⢠VP of Growth at Facebook
⢠Previously marketing manager at eBay
⢠Experimented with growth most of his life, and ran
many top ranking websites in his time at university
Alex Schultz
VP of Growth,
Facebook
FOLLOW ON TWITTER
103. ⢠CEO of MediaSpike and resident mentor at 500
Startups
⢠Serial entrepreneur, started 7 companies
⢠Built one of the first Facebook game marketplaces
Blake Commagere
Founder & CEO,
MediaSpike
FOLLOW ON TWITTER
104. ⢠Founder of NomNom Insights
⢠Previously led the growth team at Geckoboard
⢠Currently teaches digital marketing at General
Assembly
Sofia Quintero
Founder & CEO,
NomNom Insights
FOLLOW ON TWITTER
105. ⢠Co-founder of PlanitWide
⢠Director of Engagement and Analytics for
GrowthHackers
⢠Very knowledgeable on many growth topics
Anuj Adhiya
Co-founder,
PlanitWide
FOLLOW ON TWITTER
106. ⢠CEO of Baremetrics
⢠Serial entrepreneur, founded four other startups
⢠Pioneer in the startup transparency movement
Josh Pigford
Founder, Baremetrics
FOLLOW ON TWITTER
107. ⢠Growth Product Manager for GrowthHackers
⢠Previously product manager at Qualaroo and co-
founder of Wellen Surf
Dylan La Com
Product Manager,
GrowthHackers
FOLLOW ON TWITTER
108. ⢠Runs the tech incubator, Monkey Inferno
⢠Previously co-founded Bebo
⢠Helped Tickle scale their growth
Michael Birch
Founder, The Battery
FOLLOW ON TWITTER
109. ⢠Co-founder and CMO of Autosend
⢠Writes on the Autosend blog, an excellent resource
for aspiring growth marketers
⢠Answers growth hacking questions on Quora
Ashli Norton
Co-founder,
Autosend.io
FOLLOW ON TWITTER
110. ⢠Co-founder and Head of Growth at Twoodo
⢠Founder of Growth Hackers Amsterdam, contributor
at the Next Web, and mentor at Startup Bootcamp in
Amsterdam
David Arnoux
Co-founder, Twoodo
FOLLOW ON TWITTER
111. ⢠Author of âLanding Page Optimizationâ
⢠CEO of Site Tuners
⢠Regarded as one of the best minds in the CRO
industry
Tim Ash
CEO, SiteTuners
FOLLOW ON TWITTER
112. ⢠Drove growth at several startups including Mavenlink
and Panetheon
⢠Ran online marketing for the book âThe Lean
Entrepreneurâ and the âPaleo Hacksâ website
Casey Armstrong
President, Armstrong
Companies
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113. ⢠Co-founded Fedora
⢠Acquired more than 20,000 customers and $200k+ in
sales through a single Product Hunt launch
⢠Launched a Facebook widgets business and earned
over $1M in college
Ankur Nagpal
Founder & CEO,
Fedora
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114. ⢠Venture Hacker at Angelist
⢠Co-founded Lookmark
⢠Previously engineering at Hot or Not and Mega Tasty
Dave Zohrob
Venture Hacker,
AngelList
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115. ⢠Head instructor for growth at Tradecraft
⢠Previously the Marketing Director at GoodApril,
acquired by Intiut
⢠He helps young marketers succeed in traction roles
at startups
Graham Hunter
Head of Growth
Marketing, Tradecraft
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116. ⢠Head of New Business at Mixpanel
⢠Data-driven sales leader with 10+ years experience
driving revenue growth at enterprise startups
⢠Writes about data and analytics on her blog
Aliisa Hodges
Director of Sales,
Mixpanel
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117. ⢠Partner at Lightspeed Venture Partners
⢠Invests in massive scale social media companies
⢠Previously General Manager at Netscape
⢠Writes about growth on the LSVP blog
Jeremy Liew
Managing Director,
LSVP
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118. ⢠Head of Growth & Marketing at Creative Market
⢠Co-founded and exited BranchOut
⢠Previously growth at Tickle
Zack Onisko
Head of Growth &
Marketing, Creative
Market
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119. ⢠Teaches entrepreneurs how to drive growth through
storytelling on his site, Threadling
⢠Previously product marketing roles at VentureBeat,
Salesforce, Twilio, and Asana
Dan Kaplan
Owner, Threadling
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120. ⢠User acquisition growth at Pinterest
⢠Previously Consumer Marketing Director at GrubHub
⢠Writes about growth on his blog
Casey Winters
Growth Lead,
Pinterest
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121. ⢠Runs content for eFounders
⢠Driven and accomplished content marketing hero
⢠Runs the popular newsletter, SaaSClub
Rachel Vanier
Content Marketing &
PR, eFounders
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122. ⢠Director of Growth at Neighborly
⢠Growth marketer with over 7 years of experience
⢠Previously led growth and user acquisition at
RealScout
Benjamin Hoffman
Director of Growth,
Neighborly
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123. ⢠CEO of Growbots
⢠Customer acquisition expert and bootstrap
entrepreneur who founded three different startups
Greg Pietruszynski
CEO & Co-founder,
Growbots
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124. ⢠Product Manager for Messenger at Facebook
⢠Runs Ooga Labs, a tech incubator in Silicon Valley
⢠Previously growth at Tickle and PayPal
Stan Chudnovsky
VP of Growth, PayPal
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125. ⢠Founder of Portent
⢠Author of âOne Trick Ponies Get Shotâ
⢠Has a wide knowledge of SEO, analytics, and
copywriting
Ian Lurie
CEO & Founder,
Portent
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126. ⢠CEO of Vouch
⢠Serial entrepreneur and angel investor in 30+ startups
⢠Previously product manager at Google and PayPal,
also growth engineering at TaskRabbit
Yee Lee
CEO, Vouch
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127. ⢠Founder and CEO of Platform Thinking
⢠Advisory roles at Skillshare, CoFoundersLab, 500
Startups, Stanford Business School, and INSEAD
⢠Go-to-expert in platform strategy
Sangeet Paul C
Founder & CEO,
Platform Thinking
Labs
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128. ⢠Consultant with 14+ years of experience in e-
commerce CRO, web design, and landing pages
⢠Advises retail brands and startups on converting
visitors
Alex Harris
Creative Director &
Web Designer
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129. ⢠Growth at Quora
⢠Highly regarded as a product engineer
⢠Previously engineer at Zynga
Robert Cezar Matei
Product, Quora
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130. ⢠Co-founded Hi5 and Tagged
⢠Expert on viral loops and viral marketing
⢠Active investor in 19+ different startups
Greg Tseng
Founder & CEO,
if(we)
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131. ⢠Head of Growth at Uber
⢠Previously Head of International Growth at Facebook
⢠Co-founded friend.ly
⢠Go-to-expert at growing social products
Ed Baker
Head of Growth, Uber
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132. ⢠Co-founder of Rapportive
⢠Currently working on the LinkedIn product, Intro
⢠Active investor and advisor to many tech startups
Rahul Vohra
CEO & Co-founder,
Rapportive
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133. ⢠Director of Growth at Everwise
⢠Previously marketing at ThinkApps
⢠Currently runs Founder Insights
⢠Writes about content marketing and blog growth
Benji Hyam
Director of Growth
Marketing, Everwise
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134. ⢠Partner at Founder Equity and professor at the
Kellogg School of Management
⢠Previously founded Digital Intent
⢠Speaker on startup growth
Sean Johnson
Partner, Founder
Equity
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135. ⢠Director of Growth and Product at Teespring
⢠Previously SEO strategist for startups and Fortune 500
companies
⢠A true data nerd who writes about growth on his
blog
Jesse Avshalomov
Director of Product &
Growth, Teespring
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136. ⢠Growth marketer at Safari Books Online
⢠Previously growth engineer at YesGraph
⢠Writes about growth and A/B testing on the Gainbits
blog
Luke Thomas
Growth, Crystal
Project
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137. ⢠Content Marketing Manager at Shopify
⢠Writes about data-driven e-commerce growth and
building an email list on the Shopify blog
Mark Macdonald
Content Manager,
Shopify
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138. ⢠Co-founder of Xoopit, acquired by Yahoo
⢠Previously Director of Product Management at
Yahoo
⢠Currently Chief Product Officer at Minerva Project
Jonathan Katzman
Chief Product Officer,
Minerva Project
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139. ⢠SEO Project Manager at Airbnb
⢠Founder of ClickMinded
⢠Teaches entrepreneurs SEO through his online course
⢠Previously SEO for Emerging Markets at PayPal
Tommy Griffith
SEO Project Manager,
Airbnb
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140. ⢠VP of Growth for WyzAnt Tutoring
⢠Customer-focused and data-driven growth leader
Previously held roles at Lyft, Shutterfly, Kodak,
Expedia, Hotwire, Target, and Ford
Adam Fishman
VP of Growth, WyzAnt
Tutoring
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141. ⢠Growth engineer at Stripe
⢠Previously Principal Engineer at Etsy
⢠Technical advisor to Medium
Dan McKinley
Engineering, Stripe
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142. ⢠CMO at Shopify
⢠Previously Head of Product at Kijiji
⢠Well known for giving insightful career advice to
young marketers
Craig Miller
CMO, Shopify
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143. ⢠Head of Customer Success at Segment
⢠Managed analytics for over 100 websites and apps
⢠Helps companies make better sense of their analytics
and data through the Segment blog
Jake Peterson
VP of Success,
Segment
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144. ⢠Director of Inbound Marketing at Varonis
⢠Authored âLearn Ruby the Hard Wayâ
⢠Blogs about growth marketing in his spare time
Rob Sobers
Director of Inbound
Marketing, Varonis
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145. ⢠Co-founder of Run Hop
⢠Previously held growth engineering roles at Medium
and Automattic and VP of Marketing for Justin.TV
⢠Helps startups measure and improve user
engagement
Evan Solomon
Advisor, Insidr.net
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146. ⢠Runs the blog Affiliate Tip and co-founded Affiliate
Summit
⢠Authored âSuccessful Affiliate Marketing for
Merchantsâ
⢠Go-to-expert on affiliate marketing
Shawn Collins
Co-founder, Affiliate
Summit
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147. ⢠Marketing Manager at Hubspot
⢠Hosts the âTech In Bostonâ and âHubspot Growth
Showâ podcasts
⢠Expert on product marketing and customer
development
Dave Gerhardt
Marketing, Hubspot
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148. ⢠Marketing Hustler at Close.io
⢠Writes actionable sales advice on the Close.io blog
⢠Regularly contributes useful content on
GrowthHackers
Ramin Assemi
Marketing Hustler,
Close.io
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149. ⢠Content Marketing Manager and Copywriter for
When I Work
⢠Co-authored â100 Days of Growthâ
⢠Previously editorial at SingleGrain and founder of
BulbStreet
Rob Wormley
Content Marketing
Manager, When I
Work
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150. ⢠Founder of ChartMogul
⢠Previously Head of Growth in Asia for Zendesk
⢠Expert in measuring and understanding subscription
revenues
Nick Franklin
CEO, ChartMogul
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151. ⢠CEO of Kitchensurfing
⢠Previously Director of Product at Zynga
⢠Set the social gaming companyâs product strategy,
distribution, and analytics
Jon Tien
CEO, Kitchensurfing
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152. ⢠Founder of Vast, Chain, FriskyLabs, and Compare
People
⢠Regarded as a one man hacker army
⢠Superstar at building scalable web products
Ivko Maksimovic
Founder, chainn.com
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153. ⢠Technical Lead on the Consumer Growth team at
Eventbrite
⢠Builds internal and customer facing tools to promote
growth
⢠Helped significantly impact the growth of Eventbrite
Daniel Silverstein
Principal Software
Engineer, Eventbrite
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154. ⢠VP of Growth at Transferwise
⢠Previously growth at HouseTrip and Holiday Extras
⢠Expert on NPS driven growth
⢠Active startup growth advisor
Nilan Peiris
VP Growth,
TransferWise
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