Personal Information
Organization / Workplace
Kansas City, Missouri Area United States
Occupation
Vice President
Industry
Advertising / Marketing / PR
Website
www.twitter.com/zenaweist
About
Digital Practitioner and Business Strategist with over 20 years of integrated marketing expertise including executive leadership in digital start-ups, account management with interactive agencies and client-side roles in brand engagement, social media strategy and web implementation. Named one of the 25 Women Who Rock Social Media from TopRank in 2011.
Specialties: Integrated marketing strategy and implementation, social business planning and implementation, multi-agency management, cross-functional team leadership, social media strategy development and implementation, online marketing strategic development, online reputation management, online brand engagemen...
Tags
social media
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social media strategy
fortune 500
social business
iabc
brand
media
social
operationalizing social media
digital marketing
real time marketing
rtm
content marketing
edelman
bcs
marketing
conference
socialmedia
non-profits
archdiocese of northeast kansas
#ccnek
#csw15
catholic schools
integrated marketing communications
integrated marketing
digital trends
prsa
womma
social media roadmap
fortune 500 social media
oreo
social media trends
brand marketing
brand advocacy
social media marketing
social fresh
internet marketing
#socialfresh
edelman social business
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jason falls
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lda
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kciabc
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#cwc09
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Presentations
(20)Likes
(36)50 Stats You Need to Know About Content Marketing
NewsCred
•
11 years ago
Social Business @ IBM
Ethan McCarty
•
11 years ago
CONTENT MARKETING / NATIVE LUMAscape
LUMA Partners
•
10 years ago
Empowering Employees To Be Brand Advocates with Expion, Altimeter, H&R Block - May 8th
Expion
•
11 years ago
Global Deck: 2013 Edelman Trust Barometer
Edelman
•
11 years ago
Badvocates: Crisis Management and Trolling for Social Change
Anna OBrien
•
12 years ago
[Report] Making The Business Case for Enterprise Social Networks, by Charlene Li
Altimeter, a Prophet Company
•
12 years ago
Digital Influence: Social Capital, Social Currency and Personal Branding
Brian Solis
•
12 years ago
Measuring Social Media ROI - Meteor Solutions Webinar
Ben Straley
•
14 years ago
From Likes To Loves in social business
Dachis Group
•
12 years ago
Social Media ROI Case Study
Jeff Esposito
•
13 years ago
A Case Study in Social Media Measurement: Vistaprint
Jeff Esposito
•
12 years ago
The Social Media Landscape
Pew Research Center's Internet & American Life Project
•
12 years ago
The Social Habit 2011 by Edison Research
Edison Research
•
13 years ago
Attribution 101
Encore Media Metrics
•
13 years ago
Social Strategy: Getting Your Company Ready
Jeremiah Owyang
•
14 years ago
Storytelling & Social Media: Creating Social Buzz
TechSoup
•
14 years ago
11 Must Dos For The Serious Blogger
Jay Baer
•
14 years ago
Brand Personality
Sj -
•
15 years ago
DESIGN FOR AWARENESS - SXSW 2010
frog
•
14 years ago
Social Networking: Trends and Applications
Teemu Arina
•
14 years ago
5 Must Haves for Developing Corporate Social Media Strategy
Bob Hazlett
•
15 years ago
Olivier Blanchard Basics Of Social Media Roi
Olivier Blanchard
•
14 years ago
Social Media for the Catholic Press
CFCA
•
15 years ago
Twitter Logistics
O'Reilly Media - Learning
•
15 years ago
Social Media Marketing for Small Business
Rich Brooks
•
15 years ago
Dana VanDen Heuvel, MarketingSavant, Social Media Case Studies
Social Media Rockstar
•
15 years ago
How to create a social media strategy
David Griner
•
15 years ago
Zappos - TiECON - 5-16-09
zappos
•
15 years ago
Executive Social Marketing Bootcamp
David Alston
•
15 years ago
Personal Information
Organization / Workplace
Kansas City, Missouri Area United States
Occupation
Vice President
Industry
Advertising / Marketing / PR
Website
www.twitter.com/zenaweist
About
Digital Practitioner and Business Strategist with over 20 years of integrated marketing expertise including executive leadership in digital start-ups, account management with interactive agencies and client-side roles in brand engagement, social media strategy and web implementation. Named one of the 25 Women Who Rock Social Media from TopRank in 2011.
Specialties: Integrated marketing strategy and implementation, social business planning and implementation, multi-agency management, cross-functional team leadership, social media strategy development and implementation, online marketing strategic development, online reputation management, online brand engagemen...
Tags
social media
case study
social media strategy
fortune 500
social business
iabc
brand
media
social
operationalizing social media
digital marketing
real time marketing
rtm
content marketing
edelman
bcs
marketing
conference
socialmedia
non-profits
archdiocese of northeast kansas
#ccnek
#csw15
catholic schools
integrated marketing communications
integrated marketing
digital trends
prsa
womma
social media roadmap
fortune 500 social media
oreo
social media trends
brand marketing
brand advocacy
social media marketing
social fresh
internet marketing
#socialfresh
edelman social business
social media explore
nashville
jason falls
enterprise
lda
customer service
kciabc
sprint
fortune 100
small business
kansas city
casestudy
socialmonitoring
fortune500
quickndirty
roadmap
click
who
chicks
twitter
iworkingmom
#cwc09
city
kansas
sncr
newcomm
strategy
customer
service
outreach
youtube
channel
embarq
networking
linkedin
See more