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Transmedia storytelling is gaining increasingly more presence in narrations that people access through different media or platforms. In fact, this is not unaware to the Peruvian’s television contents in which the transmedia stories have... more
Transmedia storytelling is gaining increasingly more presence in narrations that people access through different media or platforms. In fact, this is not unaware to the Peruvian’s television contents in which the transmedia stories have started appearing though with noticeable shyness and almost in proof-period, because the audience is still unfamiliar to the new tendency. In this article, an incipient referent of transmedia in the public Peruvian television is examined. The exposition is centered on the characteristics of the most recent manifestations of the phenomenon.