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GEN
TITLE
AUTHORS
THINKING ABOUT IDENTITIES OF INFORMATION
PROFESSIONALS: EXPLORING THE CONCEPT OF
INTERSECTIONALITY
Hardy, Catherine Anne, The University of Sydney, Business
Information Systems Discipline, Economics and Business
Building H69, Sydney New South Wales, Australia
catherine.hardy@sydney.edu.au
Williams, Susan Patricia, The University of Koblenz-Landau,
Koblenz, Institute for IS Research, Germany, williams@unikoblenz.de
SESSION CODE
GEN-8
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Abstract
The changing information landscape is recasting the role of information managers as strategic leaders advising on
business competitiveness and advocating organizational change. However there is considerable uncertainty as to
how these roles are being interpreted and the extent to which this impacts upon professional identity. Recently there
has been an emerging awareness in IS research of the need to further explore identity issues in organisations. The
aim of this paper is to report on the first stage of a research project that is examining how the identities of
information professionals, specifically information managers, are constructed as it has received limited attention in
theory and practice. Further, we explore the concept of intersectionality as an analytic approach that simultaneously
considers the effects of different social memberships at multiple levels in the identity formation process.
Keywords: information management, information professional, identity, intersectionality,
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1 I t odu tio
The velocity, volume and types of information that organisations need to manage to support and enable business
growth and respond effectively to legal, regulatory and compliance requests is a complex and ongoing challenge.
Enterprise information management (EIM) initiatives are recognised as iti al i e su i g the o siste , ualit ,
a essi ilit a d sha ea ilit of i fo atio a oss a d outside the o ga isatio e ui i g sig ifi a t i est e t i
te h olog a d tools as ell as the
eatio of spe ifi oles a ou d i fo atio
a age e t a d go e a e
(Lapkin et al. 2011). A recent survey revealed knowledge and information management (KIM)15 as an essential rather
than discretionary business function as organisational strategy, innovation policy and investment plans were
identified as a key driver in the assignment of KIM responsibilities (Abell et al. 2011). The changing information
landscape is recasting the role of information managers as strategic leaders, advising on business competitiveness
and advocating organisational change (Lapkin 2011). However, there is considerable uncertainty as to how these
roles are being interpreted by information managers, and the extent to which this impacts upon professional identity
(Abell et al. 2011; Lapkin 2011).
Recently within the information systems (IS) field of research there has been an emerging awareness and a growing
body of literature exploring identity issues in organisations as to date it has received limited attention in contrast to
general management and organisational studies (Gal and Kjaergaard 2009). Broadly speaking, attention is being
directed towards the impact on and transformations of professional identities arising from the adoption,
implementation and use of information technology (IT) and the IT profession itself (Brooks et al. 2011). A related but
separate debate is also unfolding in the library and information sciences (LIS) field of research, which has a long
tradition of developing theories and examining issues relating to information itself from a range of perspectives
(Nolin & Åström 2009). Questions about the future identity of the field (Nolin & Åström 2009), roles of information
professionals (Mahon 2008), domains of information management (Detlor 2010) and the relationship of information
practice with the disciplinary area of information science (Middleton 2007) have arisen against the backdrop of
digital environments. These matters have heightened attention around old ambiguities in relation to the contested
meanings of data, information, knowledge and their relationship (see for eg Kettinger and Li 2010), uncertainties
around capabilities, as well as the status of professional fields, disciplines and their jurisdictional claims across both
the IS and LIS fields.
In the amalgam of scholarly and practitioner interests is the recognised need to develop understanding of the
dynamics underlying the identities of information professionals and in particular information managers in complex
and changing socio-technical contexts. However, much of the research attention is being directed at how
professional identities are shaped and impacted by IT or the status of IM or IT as a profession and the importance of
having a collective identity to enhance professional status. We depart from the collective endeavours of information
professionals to examine the professional identities that information managers have constructed for themselves as
the e is u e tl li ited u de sta di g of the o te t of these i di idual s ide tities that u de pi o ga isational
arrangements, processes and products. Therefore, the aim of this paper is to report on the first stage of a research
project that is examining the varying ways that information managers are interpreting their roles in these changing
landscapes and the impact on their professional identity. We utilise the concept of intersectionality to analyse and
explore the interrelated nature of processes of identity constructions, social structures (eg. organisational
arrangements) and symbolic representations (eg. norms and values), linked through social practices. In doing so two
objectives are served. Firstly, we build upon theory and practice in terms of the professional identities of information
managers, which to date has received limited attention notwithstanding the increasing attention being given to the
i fo atio
a age e t leade Lapki
. “e o dl , e e plo e the o ept of i te se tio alit a d ho it
invokes an integrated approach in understanding the complexity of social identities and inequalities (Bilge 2010). As
the e is o u i e sal g oupi g fo i fo atio
a age s, this pe spe ti e assists i ide tif i g a d u ta gli g the
diffe e tial a d ate ial i pa t of thei e e da p a ti es Hol i o
. This a al sis a p o ide f uitful
contributions for developing organisational information capabilities and particularly identifying and retaining
necessary skills.
15
KIM is recognised in this survey as a single discipline unifying and replacing information management (IM) and knowledge
management (KM).
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The paper is structured as follows. Firstly, we examine the theoretical ground upon which this research is based,
including what is meant by the term information professional in the context of this study. Secondly, the
methodology adopted for this study is discussed followed by an exploration of the formation of identities within an
information management context. The paper concludes with the limitations and implications of the study.
2 Theo eti al o side atio s
Identity in IS research
Walsha
defi ed p ofessio al ide tit as the a i
hi h g oups a d i di iduals ithi those g oups, see
and describe themselves in elatio to thei o k a d the o k of othe s i his i estigatio of the ha gi g
ide tities of p ofessio al g oups elati g to the use of IT. The ide tit o ept has e ei ed sig ifi a t theo eti al
and empirical attention evident by the diversity and size of the literature, spanning multiple disciplinary domains
(Cornelissen et al. 2007). However it has received relatively limited attention in the IS literature (Gal & Kjaergaard
2009). Gal and Kjaergaard (2009) provide a comprehensive review and characterisation of how the identity concept
is applied in the IS literature which we do not repeat here, but expand upon in three separate and related ways.
The information phenomenon
Gal and Kjaergaard (2009) identified different theoretical areas and research opportunities to advance
understanding of identity in the IS field across functional, interpretivist and critical orientations. Central to these
different views was progressing understanding of the impact on and transformation of professional identities arising
from the adoption, implementation and use of IT. We argue that this line of research could be further strengthened
by engaging with the library and information sciences (LIS) field of research, where similar questions relating to
professional identity have been raised, but the phenomenon of interest is centred on information itself. This is
further elaborated upon in section 2.2.
The information professional and the middle manager
Research attention directed towards the relationship between IT and professional identity has focused on groups
such as scientists (Lamb & Davidson 2005), loan managers, insurance brokers, salespeople (Walsham 1998) and
health care workers (Bloomfield & McLean 1996). To date limited attention has been given to the identities of
information professionals, and in particular information managers. Yet, in the practitioner literature an emerging
ole, ide tified i a i g a s su h as the e te p ise i fo atio
a age e t EIM leade Lapki
o
k o ledge a d i fo atio
a age KIM A ell et al,
, has ee e og ised as esse tial fo o ga isatio s
to be able to effectively respond to the challenges of managing risk and maximising value from their information
assets Lapki et al.
. This a pa tl e e plai ed
the o fusio su ou di g the te
i fo atio
p ofessio al a d it ei g su su ed u de the la els of k o ledge o ke s o IT p ofessio als. We etu to this
point in section 2.2. Further, Walsham (1998) focused on middle manager groups, as there was limited
understanding of the changing nature of their work, yet responsibilities had expanded to a broader range of duties.
More than a decade onwards this remains a limitation in IS research more broadly, evident by Wilcocks and Griffiths
(2010) call for further research into the critical role of middle management in the outsourcing context. Similar to
Walsham (1998) we argue that focusing on middle level managers may provide significant insights for identity
research because of the possible range of duties and accountabilities.
The levels of analysis issue
The need for a more holistic understanding of identity at multiple levels of analysis has been recognised in both
organisational (Cornelissen 2007) and IS (Walsham 1998; Gal & Kjaergaard 2009) domains. Cornelissen et al. (2007),
d a i g f o the o k of B o
, ide tified the individual elati g to people s pe so al se se of self ithi
the organisation), group (relating to the shared identity of teams and sections within an organization), organizational
(relating to the identity of the organization as a whole) and cultural (relating to commonalities in identity across
organizations and within a society as a whole le els of a al sis. Ho e e , a i g ie s ha e ee e p essed as to
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whether different forms of identity can be integrated (ibid). We engage with intersectional research, characterised
Bilge
as a a o/ i o a al ti al dualit to e a i e multiple levels and respond to calls to broaden the
s ope of ide tit theo i I“ esea h Gal a d Kjae gaa d s
.
The information professional and the information manager
Mu h o fusio su ou ds the te
i fo atio p ofessio al ith li ks to a broad range of fields such as
accounting (Elliott & Jacobsen 2002), business archives and records management (Cox 2008), knowledge
management (Choo 2000), information management (IM) and information systems IS (Culnan 1986; Middleton
2007), health (McIntosh
a d li a ia ship Bla k
; itself ith disti t issio s of i fo atio se i es
fo pu li a d p i ate se to o te ts “tu ges
. Maso
asked the uestio
hat is a i fo atio
p ofessio al a d p oposed that i fo atio p ofessionals apply their special knowledge about information and
information technology with one basic purpose in mind: to get the right information from the right source to the
right client at the right time in the form most suitable for the use to which it is to be put and at a cost that is justified
its use . Mo e tha t o de ades o si ila uestio s a e still ei g aised e ause of the a ied oles a d a
different actors in the field (Mahon 2008).
Not surprisingly the disciplinary and professional field(s) of information professionals has for some time been the
asis of e ui
ith o t asti g ie s o o e ge e a d di e sifi atio
Middleto
. IM has ee
p o oted as a highl fle i le dis ipli e fo add essi g the eeds of the i fo atio p ofessio
i id . Ho e e ,
there are various meanings and interpretations of the term itself, often used interchangeably with the management
of IT and drawing upon disciplinary fields of IS and library and information science (Middleton 2007; Detlor 2010).
Questions about the future identity of these disciplinary areas have also been the subject of attention in the IS (eg.
Somers 2010) and library and information science literature (eg. Nolin & Åström 2009).
Rowley (1998, 1999 cf Middleton 2007) posits that information has both behavioural and systems dimensions as it is
p a ti e- ased a d disti guishes et ee i fo atio processing as an activity common to all information users,
and information management as ei g the p o i e of p ofessio als hi h d a s upo
a dis ipli es a gi g
from management science to cybernetics. Detlor (2010) examined three major perspectives of information
management, the personal, library and organisational; the later as most p o i e t a d asso iated ith te s like
information systems management, information technology management, data management, business intelligence,
o petiti e i tellige e, o te t a age e t a d e o ds a age e t. Ho e e , hile IT is a k o ledged as
pla i g a ke ole i
a agi g i fo atio i o ga isatio s, it is the te h i al ediu a d ot the p i a e tit
that is ei g a aged u de the i fo atio
a age e t u i Detlo
.
Therefore, we argue, at a theoretical and practical level, that there is a need to: (1) move beyond the collective
identity and status of professional fields, disciplines and their jurisdictional claims; and (2) focus attention on how
the professional identities of information managers, that underpin organisational arrangements, processes and
products, are formed and constructed.
The I tersectio ality co cept
The te
i te se tio alit
as oi ed
Ki e lé C e sha
, f Yu al-Davis 2006) in addressing issues of
la k o e s e plo e t i the U“ a d has subsequently gained increasing prominence in feminist studies, race
and ethnicity studies, study of later life and queer theory in sexuality studies (Cronin & King 2010). Recently, the
value of an intersectionality view has been recognised in business research (Zander et al. 2010). Intersectionality as
defi ed
)a de et al
efe s to the spe ifi o ditio s that e ist he o e i di idual holds t o o o e
so ial statuses a d to the si ulta eous a d i te a ti g effe ts of that o i atio . The te
elates to oth
normative theoretical arguments and an approach to conducting empirical research that emphasises the interaction
of atego ies of diffe e e i ludi g ut ot li ited to a e, ge de , lass a d se ual o ie tatio
Ha o k
;
which Hol i o
o eptualised as si ulta eous p o esses of ide tit , i stitutio al a d so ial p a ti e. He e
it provides a useful lens in which to examine how difference and identity interplay and intersect in the context of the
professional identities of information managers.
The perspective has developed in diverse disciplines and research traditions and so not surprisingly has been the
subject of confusion and controversies at a theoretical and methodological level, which are well documented
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elsewhere (see for eg. Bilge 2010; Monro 2010). We broadly follow the constructionist approach, which is concerned
with the intersectional identity formation process on multiple levels and narrative constructions rather than the
systematic approach where meanings of identities are determined by set categories such as gender, racism etc.
representing static and rigid systems of domination (Prins 2006). Secondly, in the context of this paper it is used
primarily as an analytical tool based on the four level analysis framework by Anthias (1998). Thirdly, whilst we do not
ignore the critical agenda of making visible areas of oppression and inequality (see for eg. Kvasny et al. (2009) work
on gendered identities in IT), it is not our primary objective.
I A thias s
fou le el f a e o k, ide tit a d diffe e e a e a a do ed i fa ou of the ide tifi atio of
o tologi al spa es o so ial do ai s, hi h a e o ti ge t a d a ia le i thei spe ifi ities .These o tologi al
spaces, in this context the work domain, have experiential, intersubjective, organisational and representational
forms summarised in Table 1:
Experiential
Intersubjective
Organisational
Representational
fo uses o the e pe ie es of pe so s ithi spe ifi lo ata le o te ts, sa … i the
o k pla e … of ei g defi ed as diffe e t, ide tif i g as a pa ti ula atego
a ises f o the le el of i te su je ti e elatio s: the a tio s a d p a ti es that take pla e
in relation to others (including non-pe so a to s su h as …the so ial se u it s ste …
fo uses o the institutional and other organisational ways in which the ontological spaces
a e pla ed out: fo eg, … edu atio al s ste s, politi al a d legal s ste s…, s ste s of
poli i g a d su eilla e. Fo e a ple, ho is se ualit … o populatio
atego ies
orga ised ithi i stitutio al f a e o ks a d i te s of the allo atio of esou es?
What a e the s
oli a d ep ese tatio al ea s, the i ages a d te ts, the do u e ts
a d i fo atio flo s a ou d the o tologi al spa es?
Table 1: Four level framework (Anthias 1998)
These oss ut the t o p o le ati s of diffe e tiatio a d positio alit
defi ed as follo s:
The process of differe tiatio a d ide tificatio : relates to processes whereby persons are attributed or attribute
themselves characteristics, and are sorted or sort themselves into places as well as processes whereby the
differentiation of places, is constituted: what are the primary organising principles and assumptions that underlie the
category? On what specific and local criteria have persons been assigned to a category? What constitute the
o te ts of the att i utio a d ide tifi atio s i ol ed i spe ifi lo al o te ts? A thias
The process of positio ality: places i the order of thi gs: What are the processes by which the categories emerge
as hierarchical? How are places allocated positions? What are the social processes at a range of different levels
which are involved in the production, reproduction and transformation of unequal social outcomes? How are these
embodied in institutions, structures, laws, power relations and so on? How are places hierarchised and subjected to
p o esses of i fe io isatio ? A thias
3 ‘esea h Desig
This research is the second stage in a broader research program aimed at assisting organisations in managing their
enterprise information in an era of rapidly changing digital information infrastructures. The first stage consisted of a
literature review covering academic and practitioner journals, for the purpose of identifying key themes and
concepts to assist in designing the research framework and a focus group study to identify key information
management issues and challenges. One of the focus group findings revealed a complex range of position titles and
diverse knowledge and skill sets required for information professionals. This raised the question of just who is the
information professional? The primary aim of this second stage of the research is to explore this question and
investigate the work identities of middle level information managers through an empirical study. Finally, the study
follows an interpretive research design and is organised into three stages: data collection; data coding and thematic
analysis; discussion and interpretation of findings.
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Data Collection
A qualitative research approach was adopted comprising interviews with seven information managers using semistructured interviews. Respondents were identified through a passive snowballing technique. Whilst we did not seek
out participants at particular stages of their careers we did target middle level managers because of their practical
intelligibility (know how) of work practices and material arrangements, such as rules and structures. Details of the
interviewees are set out in Table 2; names have been changed to ensure anonymity. All participants were based in
Australia. The in-depth interviews are between 50 to 115 minutes in length and were digitally recorded and
transcribed verbatim. Questions were based on the type of work they were involved in, in terms of their roles and
activities, their educational and career backgrounds and their location within their organisation. In addition, issues
that were identified as important by respondents were expanded upon in the interview.
Name
Date
of first
job
First job
area
Current job
title
(as at 2010)
Therese
>20
years
ago
1972
Filing
clerk
Information
manager
Teacher
in Special
Ed.
Cathy
Current
industry
where
employed
Manufacturing
Org Size
Educational Qualifications
Professional
Associations
Approx 700
ARMA,
RMAA,
AIIM, ALIA
Corporate
Records
&
EDRM Project
Manager
Government
>13000
Bachelor of Librarianship
Master of Management &
Knowledge Management
Bachelor of Arts (psychology
& sociology)
Bachelor Legal Studies
Masters of Law
Certificate
in
Special
Education
Bachelor of Theology
Graduate
Diploma
in
Archives & Records Mgt
Graduate
Diploma
of
Business Mgt
Certificate
of
Business
Studies & Records Mgt
Certificate in Computer
Systems
Bachelor degree in urban
management
Lyla
> 20
years
ago.
Nursing
Document
mgt manager
Professional
Services
>130,000
globally
George
1977
Mail clerk
Manager,
Electronic
Documents &
Records Mgt
Information
Mgt & Admin
Services
Government
2000
Government
2000
Victoria
> 20
years
ago.
Public
housing
& policy
Brenda
1996
File
services
&
projects
Team Leader
Information
Mgt.
Government
>
800
permanent
staff plus
contract
staff
Cecilia
1971
Data
punch
card clerk
Manager
Information
Lifecycle
Team
Government
>600
Table 2
Bachelor of Arts (History,
English)
Graduate
Diploma
of
Archives & Records Mgt
Professional Diploma of
Human Resources
Associate Diploma of Arts
Bachelor of Arts (History &
English)
Certificate
in
Software
Fundamentals
Diploma in Information
Management
(Archives
Administration)
Australian
Institute
Management
of
RMAA and IIMA
(corporate
membership)
Corporate
membership
RMAA
of
RMAA & Institute
of
Public
Administration
(corporate
membership)
Records
&
Information
Management
Professionals
RMAA (corporate
membership)
Details of interviewees
Data coding and thematic analysis
The interview data were reduced and analysed using an in-depth analytical coding approach as shown in Figure 1.
The coding process was organised into two cycles. The first coding cycle involved the structural and topic coding of
the raw interview data following standard procedures (cf. Miles and Huberman, 1994; Saldaña, 2009).
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First coding cycle
Second coding cycle
•
•
•
•
•
Interview
transcripts
Key themes
xxx
xxx
xxx
xxx
xxx
Theme Table
Structural & topic coding
Pa ern and Axial coding
Code Table
Figure 1: Coding and analysis process
The core concepts of intersectionality were used to provide a structure to guide the coding process. Two researchers
independently encoded each interview transcript. Regular meetings were held to review the emerging codes, agree
on labelling terms and consolidate the codes into the final code table. Table 3 shows an extract from the final code
table for one participant (Therese). The code table contains a descriptive topic code (shown in bold in the table) and
the original text from which the code was derived. This process was completed for all the interviews and the topic
codes reviewed and harmonised. The second coding cycle involved a process of pattern and axial coding (Saldaña,
2009). The researchers identified the dominant themes and issues arising from the first cycle analysis and these were
first added into the final column of the code table and then synthesised into the theme table.
4 Dis ussio a d I te p etatio of Fi di gs
The outcome of the second coding cycle and thematic analysis is five separate but related themes: 1) routes to
information management; 2) importance of multiple identifications and multiple levels; 3) the ambiguities of
(dis)identifying with information and technology; 4) the precarious nature of belonging; and 5) institutional
influence. These themes and their implications are discussed in more detail in the following sections.
Routes to information management: origins, mobility and lifelong learning
The information managers in this study came to information management from a variety of backgrounds (as set out
in Table 2), not unlike those in many other occupations. However, there were some particular patterns identified
that were influential on the development of their professional identity. The first group (Therese, Cecilia, George and
Brenda) had started their careers in clerical positions relating to data, mail and filing. The second group (Cathy, Lyla
and Victoria) varied in terms of nursing, special education and public housing and policy. Whilst Therese, Lyla, and
Brenda had aspirations to information management as a career evident by their studies, there was no sense that any
of the two groups of information managers had actually set out to work in information management. The managers
had most commonly attributed their employment in information management as a combination of convenience and
serendipity. For example, Therese reflected:
I did a deg ee i li a ia ship … e t o e seas … ee
te po a jo a aila le … setti g up a fili g s ste , it as
o e like fou ea s…
a k a el a eek a d … [the e as] … a
o e le i al tha a thi g else… tu ed i to
or in Vi to ia s ase
I sta ted
a ee o ki g i pu li housi g a d … poli … a d o ed i to a a ge of diffe e t oles
i ludi g e e uti e suppo t t pe oles … I got i ol ed i a o e te h i al so t of spa e he IT
outsou i g as all the age … f o there got involved in policy initiatives to put government information
se i es o li e a d it just so t of e ol ed.
Common across both groups was the occupational self constructed by mobility, in terms of changing employers and
departments. This was primarily viewed as a way for professional development and valuable in developing practical
experience in a range of business contexts. However, Brenda, who was younger than all of the other participants,
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also highlighted the project based nature of her working career and her preference to find a more stable work
e i o e t. Fu the oth g oups had a a ge of k o ledge a d ualifi atio s. Ho e e , hile lifelo g lea i g
was identified as important, the emphasis was on practical experience and the need to develop a wider skill set
particularly in regards to project management; a point we return to in section 4.2.
Hence the managers had come to information management with a variety of motivations and through a number of
different routes. This was also found to have wielded some influence on how they related to information
management as an occupation subsequently. For example, Cathy who came from a education and legal background,
stated that:
I
i this pu el
a ide t … ut ith a passio fo the e ide e ase
Whilst not proposing an essentialist type view of destiny derived from some common origin, this has highlighted
how the identification of information managers covers a wide terrain, which presents complexities in understanding
the collective identity into which it can be inscribed and in forging new routes in digital environments.
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PARTICIPANT
THERESE
PARTICIPANT
THERESE
Table 3
PROCESS OF DIFFERENTIATION AND IDENTIFICATION
EXPERIENTIAL
INTERSUBJECTIVE
The value of mobility
U dersta di g the detail
I a ted to keep o i g… I a ted
… the se io people do t get
to experience a lot of different bogged down in detail, but I think
o ga isatio s … p ofessio all I g e
sometimes
they
have
to
quite a bit just by being able to move understand that detail in order to
f o o e o ga isatio to a othe
know what the implications are
The consulting role
of why you have to do
I see to e o sulti g uite a it to something; why you might need
[the parent company] – I sat on a a classification scheme, for
steering committee recently for an instance, why keeping emails for
ea s is t
e essa il
i agi g
s ste
that
the e se e
going to keep you out of ... the
i ple e ti g; I
ad isi g o
courts.
ete tio a d disposal...
Importance of project management Educating about the value of
information management
& change management skills
I do t al a s feel that people
P oje t a age e t - an absolute
must. Change management skills - an truly understand the implications
of managing information ...
a solute ust
the e s so u h of it i the
detail...the biggest challenge is
helping people understand how
much benefit they can get from
managing information p ope l .
PROCESS OF POSITIONALITY AND PLACEMENT
EXPERIENTIAL
INTERSUBJECTIVE
Role & Position
“o e se ior
gt get the
I esta lished
o
u it ui kl , importance of IM. “o e get it
soo afte I a i ed … so eo e asked like the senior manager with the
a
a kg ou d othe s eed
e e e tl
… ae
ou the
i fo atio
[ athe
tha
IT]… to feel the pai .
… it s it ha d at the o e
Basi all
ole is … i fo atio
go e a e ut the e s a lot of se io le els … I do t al a s feel
that they are complying with
hands-o
o k as ell, e ause I
what they are wanting me to do
the only one basi all
… I e o se ed this i a fe
organisations, where senior
managers are telling people to
use the s ste … a d [ he ] I
talk to [the ] … the sa , [the ]
do t ha e a thi g [fo the
system].
Example of Structural and Topic Coding for one participant
KEY THEMES/ISSUES
ORGANISATIONAL
Institutional influences
The o pa
as espo di g to a
Government request for information
on a major issue. They spent a lot of
time and money responding to that
and it was in response to a strategic
action that the company wanted to
take … it was at that point it brought
to a head the need to have some
proper document and information
a age e t.
Role and value of professional
associations
I fi d A‘MA, i so e a s, of u h
o e alue tha the ‘MAA … i
te s of esou es ... [ ut] … the re
American-centric ... The RMAA
p o ides o e of a et o k … [I e]
…al ost g o
up a d g o
old
ith these people … the ' e ot lose
friends but they're people that are
al a s the e fo ou … I ha e a fe
people that I call up every now and
again and … ou e a idea off.
REPRESENTATIONAL
Silos and switches
O e of the issues i this o ga isatio is
people working in silos. They wanted
people to be sharing information more
… You a tell hat the e efits a e ut
getting there is not a light switch
o e t.
The SharePoint implementation
“o
ole i itiall as to just get the
system up and running, so technically
parts of it had been established but
e little happe ed … “o asi all
role is [well] ... it's governance but
specifically the taxonomy and all of
those things, just to get some practical
things happening. Also, I keep senior
managers - part of my role is to educate
them on what they need to be aware
of. I'm not sure how much they take
that o oa d...
ORGANISATIONAL
Belonging
to
professional
associations
I joined the Records Management
Asso iatio . At that ti e … ei g a
librarian in the Records Management
Association was like being poison.
The did t like li a ia s … e ause
there was another professional group
o i g i to this a ea… the e s o e
convergence now from different
positio s…
REPRESENTATIONAL
IM as a strategic partnership with the
business. Yeah, I do see that ut
the e s all so ts of i fo atio
p ofessio als out the e … the e
o i g f o all so ts of fields …[a d]…
it s a i tu e of the o ga isatio that
you e i a d its ultu e, the ultu e of
its people – the senior people, the level
of knowledge and skill to be able to
understand, what kind of person they
espo d to, hethe the e i a suit o
ot … hat the issues a e a ou d the
ti e.
Professional associations as a
resource
and
support
network.
Multiple roles & skill sets:
Project manager, internal
consultant, advisor & change
agent.
Traversing the strategic and
operational needs
Professional
development
through lifelong learning &
mobility
Gaining (in)visibility through
technology implementation
Identifying with the value of
information mgt
KEY THEMES/ISSUES
Positioning
organisation:
in
the
senior level (recognition)
location of IM group
(non IT)
Institutional
culture
influences
-
General Track
Importance of dual and multiple identifications: advisor, change agent, project manager at strategic and
operational levels
All of the pa ti ipa ts e phasised the i age of a ad iso a d ha ge age t spe ifi all i elatio to a ti ulati g
the value of information management to senior management and framing efforts with a strategic focus. However,
this identity was often contingent on senior management recognition and support and needed to be balanced with
ope atio al eeds; as The ese o
e ted u de sta di g the detail. Fu the , the p oje t ide tit
as a pe asi e
theme in our analysis. The projects emerged as a site of identity mainly by default in terms of the implementation of
ele t o i do u e t a d e o ds a age e t ED‘M s ste s. Fo so e pa ti ipa ts p oje ts e e a ay of
positioning their professional activities to access resources and for enhancing their identity. Whilst for others, it
changed other business unit conceptions of their work and hence their identity because of the symbolic
constructions that surrounded a te h olog i ple e tatio , he e ou dis ussio o tu s.
The Ambiguities of (Dis)identifying with information and technologies
Whilst it is widely acknowledged that information is an asset for an organisation and required for compliance
purposes, its management is not as straightforward. A common issue identified was that it was not enough to claim
the identity of an information manager, it also had to be ascribed by others and in particular senior management.
Further, whilst implementing EDRM systems appeared to be identity enhancing for some (eg. Greg, Victoria), for
others the technology became a representational form of their identity (eg. Brenda & Cecilia); notwithstanding that
all participants acknowledged the importance of understanding the technology. This suggests that information
a age s a e pe ie e a ki d of i te se tio al i isi ilit . This te , p oposed
Pu die-Vaughns and Eibach
(2008), in intersectionality research, refers to people with multiple subordinate-group identities such as ethnic
i o it
o a
ho do ot fit the p otot pes of thei espe ti e ide tit g oups. I the o te t of this stud ,
i fo atio
a age s a ha e i te se ti g ide tities of i fo atio a d te h olog a d he e pe ei ed as o p otot pi al of their constituent groups such as librarians, records managers and IT managers. Whilst this concept
awaits further analysis, it also points to issues relating to the positioning of IM in organisations, which follows.
The precarious nature of belonging and processes of positioning: professional associations and localities
of IM
The information managers were placed in varying locations in their organisations. Of the seven participants, three
were located in an IT department, three in independent units with two of those within a corporate service type area,
and one in multiple locations. For those located in an IT department, it was generally viewed, as not optimal but
necessary because of the technological changes. Lyla believed it assisted her IT counterparts in better understanding
the IM work whilst Cecilia cast it more in terms of its inevitability because of technological innovations and the
history surrounding the difficulty in where to place IM departments. Of the three independent units outside of IT,
t o of the o ga isatio s had IT outsou i g a a ge e ts i pla e. Fi all , B e da s u it as lo ated i
ultiple
a eas e ause of the u i ue a i hi h tea leade s e e di ided i to st u tu ed a d u st u tu ed i fo atio
and attached to different applications. However, there had been a number of restructures where they were
originally located in an IT department, which had subsequently been restructured under a business services area.
This highlights the i fo atio pa ado p o le
aised
Loga 2010) in terms of the problematic nature of
whether to position IM as an IT responsibility and the way in which the identification of IM is increasingly deterritorialized.
Belonginess did not only pertain to organisational localities, but also to professional associations. As seen in Table 2,
participants were members or had corporate membership of primarily the Records Management Association of
Australia (RMAA), amongst a range of others. Only three of the participants expressed particular views about the
value of professional associations. Of those, Therese saw value in terms of the support network that she had
periodically connected with in conducting her professional activities. However, she reflected upon a time in the early
stages of her career when:
General Track
… ei g a li a ia i the ‘MAA as like ei g poiso . The did 't like li a ia s … It's ot so
o as the e's o e o e ge e o f o diffe e t p ofessio s…
u h of it
She also identified the information resources available from another association as extremely useful, albeit
A e i a e t i . The othe t o pa ti ipa ts de i ed so e li ited alue. Both e e of the ie that the di e sit
of their professional group and different levels of expertise made many courses too generic, when they required
more subject specific and detailed guidance. None of the participants viewed their membership as a representation
of their skills and competencies. This has interesting implications in terms of whether individuals will identify with
support networks or business communities as they become more embedded in the organisation (Abell et al. 2011).
Institutional influence
Institutional influence was a key theme identified across most of the participants and particularly for those in the
public sector. This was cast more in terms of the records that needed to be kept according to particular laws and the
impact on their work activities. In the case of George, the law itself was of particular significance in the context of his
p ofessio al ide tit ha i g ee pa t of that o ld si e his a ee sta ted i
follo i g a la e a ted i
1975. In the case of Cathy, it sprang from a primary commitment to the public service and the need for a proper
e ide e ase e ui ed
la a d p ope e o d keepi g of e e ts elating to vulnerable people. For Therese, it
was a government request for information and the poor response that acted as a trigger for her IM unit to be
formed. This highlights institutional influences as a legitimating identity source to be further explored.
5 Li itatio s a d Co lusio
This paper has attempted to build on the growing, but underdeveloped area of identity in IS research. Specifically we
examined how information managers are interpreting their role in the changing information landscape and the
impact on their professional identity. We documented and assessed the ways professional identity was experienced,
practised and performed, organised and represented using the intersectionality concept. The information managers
came from diverse education and work backgrounds and this diversity appears to be increasing with new areas
incorporating advisory, project and change management roles. Clearly the research is based on a limited number of
managers in an Australian context and so further research is required. However, we identified the critical need to
examine the professional identities of information managers and proposed an analytical framework that provides an
integrated approach for progressing the study of identity in IS research.
General Track
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