International Journal of Multidisciplinary Research and Growth Evaluation
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Institutional determinants of entrepreneurial intention: The need for strategic alliances and
entrepreneurial ecosystem
Dr. Bruce MK Mwiya 1*, Hillary Chanda 2
1
Lecturer, Copperbelt University School of Business, Coordinator Copperbelt University Entrepreneurship Centre, Zambia
2
Lecturer, Copperbelt University School of Business, Head of Department of Business Programmes, Copperbelt University
Directorate of Distance Education and Open Learning, Zambia
* Corresponding Author: Dr. Bruce MK Mwiya
Article Info
ISSN (online): 2582-7138
Volume: 03
Issue: 04
July-August 2022
Received: 01-07-2022;
Accepted: 17-07-2022
Page No: 262-269
DOI:
https://doi.org/10.54660/anfo.
2022.3.4.12
Abstract
University education is no longer a passport to secure employment for graduates. In
Zambia, for example, 72.3% of unemployed graduates are below the age of 35. Youth
unemployment represents an enormous cost to society in terms of lost potential for
economic growth, negative return on investment in education as well as a potential increase
in vices such as crime. It appears the number of graduates is increasing while available job
opportunities are fewer. This is compelling stakeholders to consider initiatives that promote
new venture creation as an additional viable career option. Extant literature indicates that
individuals with higher intention to start a business are more likely to actually engage in
entrepreneurship than those with low or no intention. Understanding the determinants of
entrepreneurial intention (EI), therefore, becomes important. In exploring the determinants
of EI, prior studies investigate the effects of individual factors, contextual (institutional)
factors and entrepreneurship education (EE) in isolation from each other; integrative
models are lacking. Moreover, literature on the effect of EE on EI shows mixed
conclusions. There is scanty research on EE and EI in developing countries such as Zambia
and this limits the generalisability of research conclusions. The current study, by
considering EE as the kernel, firstly examines individual and institutional determinants of
EI. Secondly, it explores whether EE affects the relationships between EI and its individual
and institutional determinants. To explore the interconnectedness of these issues while
relying on a qualitative research strategy, the paper presents empirical results from 13 semistructured interviews; interviewees being final year undergraduate students,
entrepreneurship educators and practitioners in enterprise support organisations in Zambia.
The findings indicate that the effect of EE on EI should be evaluated in conjunction with
factors at the individual and institutional levels. This means that relevant individual and
institutional factors exert their influence on EI directly and indirectly through their impact
on the effectiveness of EE. The conclusions suggest that to promote graduate
entrepreneurship, multifaceted and concerted efforts (strategic alliances) will be required
from policymakers (to shape institutions), educators (to design and deliver appropriate EE
content and pedagogy) and practitioners (to devise and implement collaborative enterprise
support strategies and mechanisms).
Keywords: Institutional determinants, entrepreneurial, intention
1. Introduction
Entrepreneurship involves identifying, evaluating, and exploiting opportunities and introducing new products to the market
through organised efforts that have not previously existed (Carree and Thurik, 2010; Kirzner, 1997; Knight, 1921; Miller, 1983;
Schumpeter and Backhaus, 1934; Shane, 2003). There is a general recognition that entrepreneurship contributes to economic
development, competition, innovation and employment generation in economies (de Kok and de Wit, 2014; Hessels and van
Stel, 2011; Neumark et al., 2011; Peters, 2014; Pickernell et al., 2011; Wennekers et al., 2005). For instance, in Zambia, micro,
small and medium-sized enterprises.
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(MSMEs) account for 97% of all firms and contribute 89%
of the jobs in the economy (CSO, 2011a; CSO, 2011b; CSO,
2013) [12]. In developed countries like the United Kingdom,
MSMEs account for 99.9% of all enterprises, 58.8 % of
private sector employment and 48.8% of private sector
turnover (Lord Young, 2012).
Globally, there is increasing recognition that University
education is no longer a passport to secure employment for
graduates (Collins et al., 2004b; Nabi and Bagley, 1999;
Henry, 2013) [10]. For example, in Zambia, the developing
country used as the context for my primary research, overall
graduate unemployment is above 20%. Specifically, 72.3%
of unemployed graduates are below the age of 35(CSO, 2013)
[12]
. This means that there is an increasing number of educated
youth confronted with rising unemployment. Youth
unemployment represents an enormous cost to society in
terms of lost potential for economic growth, negative return
on investment in education as well as the potential increase
in vices such as crime (Agbor et al., 2012) [1]. It appears the
number of graduates is increasing while available job
opportunities are fewer. Based on Global Entrepreneurship
Monitor surveys, 15% of Zambians reported that they had
recently started a new business, 4% indicated they owned an
established business and 20% reported closing a business
recently. The GEM data for 2010 and 2012 also show a
decline in the actual new business birth rate from 17% to 15%
and a decline in the proportion of the population that owns
and manages an established business from 10% to 4%,
respectively. The established business ownership rate at 4%
is much lower than the factor-driven economies average of
11%. These issues are compelling stakeholders to consider
initiatives that promote new venture creation and growth as
an additional viable career option. Thus, understanding
factors that promote graduates’ involvement in
entrepreneurship becomes vital (Nabi and Liñán, 2011).
Given the contribution of SMEs to any economy’s GDP and
employment, there is an increasing expectation that
entrepreneurship can help to address unemployment
challenges faced by university graduates (Henry, 2013).
Chimanga (2007) [9] indicates that 67% of graduates who start
their own businesses in Zambia lament that university
education only prepares them for employment in existing
firms. Despite an increasing number of universities in Zambia
offering EE since the year 2000, less than 5% of university
students engage in EE. In developed economies like the EU,
the EE engagement rates are higher i.e. between 16% and
23% (Consultants, 2008; Rae et al., 2012). The low
engagement rate in Zambia is perhaps because of a lack of
empirical evidence on the impact of EE on EI in Zambia.
Literature also indicates that individuals with business startup intention are more likely to actually launch a business than
those with no intention (Henley, 2007; Kautonen et al., 2013;
GEM, 2012) [16]. Against the backdrop of mixed conclusions
in prior research about the effect of entrepreneurship
education (EE) on entrepreneurial intention i.e. EI (Bae et al.,
2014) [3] and the shortage of integrated conceptual models
explaining the development of EI (Shook et al.2003; Fayolle
and Linan, 2014) [13], this research explores the
interconnectedness of EE, individual factors and
environmental factors in determining start-up intention.
Scholars argue that it would be meaningful to explore how
the effects of EE differ depending on differences in the
context and the individual (Wang and Chugh, 2013;
Sherpherd, 2011).
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2. Literature Review
Concerning entrepreneurship education, there is often a
challenge when attempting to consider the quantity and
quality of EE because of diversity in the curriculum (content,
breadth and depth), pedagogical approaches, and level of
offering whether at post-graduate level, undergraduate level,
nascent/fledgling entrepreneur level or indeed whether it is a
full programme or merely a module/course (Blenker et al.,
2011; Henry et al., 2003; Henry, 2013; Hills, 1988; Van der
Sijde, 2008). While there are many variations to the
conceptualisation of EE, in this paper EE has the purpose to
develop skills and knowledge in new venture creation
(Edelman et al., 2008), management and growth (Blenker et
al., 2011; Henry et al., 2005; Rideout and Gray, 2013).
Theoretically, two perspectives suggest that EE may be
positively related to entrepreneurial intention and
behavioural outcomes (Morris et al., 2013; Vanevenhoven
and Liguori, 2013). Firstly, the human capital theory predicts
that individuals who possess higher levels of knowledge,
skill, and other competencies will achieve higher
performance outcomes (Becker, 1962; Ployhart and
Moliterno, 2011; Unger et al., 2011). There may be a positive
relationship between performance and human capital assets
specific to entrepreneurship. Secondly, based on social
cognitive theory (Bandura, 1993; Chen et al., 1998; McGee
et al., 2009), entrepreneurial self-efficacy relates to the belief
in one’s abilities to successfully perform the various roles and
tasks of entrepreneurship. EE is expected to help develop
entrepreneurial self-efficacy through (1) enactive mastery –
action-based learning, (2) vicarious experience - learning
from case studies and guest entrepreneurs, 3) verbal
persuasion - encouragement and theory, and (4) emotional
arousal - inspiration (Hindle et al., 2009; Zhao et al., 2005).
Higher entrepreneurial self-efficacy is expected to lead to
higher EI and other entrepreneurial outcomes (Fitzsimmons
and Douglas, 2011; Schlaegel and Koenig, 2014).
There is a small but growing body of empirical research
regarding the effect of EE on EI. The nature of this body of
research suggests mixed and inconsistent conclusions (Bae et
al., 2014; Küttim et al., 2014; Williamson et al., 2013) [3].
Moreover, only a few studies investigate the effect of EE on
EI via perceived feasibility and desirability of
entrepreneurship (Souitaris et al., 2007; Fayolle et al., 2006;
Nabi et al., 2010).
Based on the works of Ajzen (1991) [2] on the theory of
planned behaviour, Shapero and Sokol’s (1982) [25]
entrepreneurial event model and a recent meta-analysis of
related empirical studies (Schlaegel and Koenig, 2014), the
entrepreneurial intention has emerged as a critical feature in
the entrepreneurial process. This is because individuals with
high EI are more likely to start a business than those with low
EI (Kautonen et al., 2013; Henley, 2007) [16]. Thus,
understanding EI is important for understanding
entrepreneurial behaviour (GEM, 2012). There is a small but
growing body of research on determinants of EI. In exploring
the determinants of EI, prior studies investigate the effects of
individual factors, contextual (environmental factors) and EE
in isolation from each other; there is a shortage of integrative
conceptual models (Shook et al., 2003; Rideout and Gray,
2013; Linan and Fayolle, 2014) [13]. Furthermore, based on
social cognitive theory’s concept of self-efficacy (Bandura,
1993, Chen et al.1998; Mauer et al. 2009; McGee et al.,
2009) as well as human capital theory (Becker 1962, Unger
et al., 2011), research on the effects of EE on EI has yielded
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mixed conclusions; some studies find positive impact while
others report negative or no impact at all (Bae et al., 2014) [3].
The inconsistent findings have prompted scholars to suggest
that since EE and business support by government and other
stakeholders are investments, empirical research with sound
theoretical underpinnings is required to clarify how these
initiatives impact EI (Nabi et al., 2010; Rae et al.,2012).
Lastly, the literature shows that research on the determinants
of EI is mainly conducted in developed countries and this
limits the generalisability of conclusions to developing
countries. For example, there is no research examining the
determinants of EI in Zambia, the developing country that
was used as the context for this primary research. In response
to the issues identified in the literature, this study sought to:
a. Explore the determinants of EI at the individual level.
This is based on trait theory which posits that individuals
with relevant personal characteristics are more likely to
be attracted to venture into entrepreneurship
(Mclelland,1965, Frank et al., 2007) [14] and social
learning theory which indicates that individuals with
prior exposure to the workings as well as the rewards or
disadvantages of certain career options either through
role models within or outside the family are more likely
to be desirous and confident about performing such roles
(Bandura,1977; Mauer et al.2009; Shapero 1982).
b. Investigate the determinants of EI at the institutional
level. This is based on institutional theory generally and
particularly on the country's institutional profile for
entrepreneurship (Busenitz et al., 2000, Bruton et al.,
2010, Wicks, 2001) [7]. Albeit mainly considered at the
macro level, empirical studies in developed countries
find evidence that favourable regulatory, cognitive and
normative institutions positively influence the rate and
type of entrepreneurial activity in an economy (Bruton et
al., 2010; Ebner, 2006; Falck et al., 2012; Rønning,
2006; Wicks, 2001). Regulatory institutions include
favourable laws and regulations for business formation
and operations as well as mechanisms supportive of
individuals’
entrepreneurial
efforts.
Cognitive
institutions refer to the level of shared knowledge and
information in society about venture creation, operations
and growth. Lastly, normative institutions refer to the
acceptability and admiration of innovation, creativity
and entrepreneurial careers in society (Busenitz et al.,
2000; Engle et al., 2011; Hofstede, 1984; Manolova et
al., 2008; Reynolds, 2011; Spencer and Gomez, 2004)
[7]
.
c. Enquire whether and how EE affects the relationships
between EI and its individual and institutional
determinants. This is partly based on social cognitive
theory’s concept of self-efficacy (Bandura, 1993, Chen
et al.1998; Mauer et al., 2009; McGee et al.,2009) and
human capital theory (Becker 1962, Unger et al., 2011)
which clarify that acquisition of skills and knowledge
concerning a particular task or career would positively
influence individuals to adopt that career. This is because
of understanding developed about the rewards of that
career and the confidence to undertake the activity.
The overall justification for these research objectives is that
extant literature indicates the need to explore if, why and how
EE and its impact may differ in different learning contexts
and with different individuals (Rideout and Gray, 2013;
Fayolle and Linan, 2014; Wang and Hugh, 2014) [13]. This is
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necessary to generate conclusions that are relevant to policy,
practice and research.
2.1 Conceptual considerations
Several conceptual models explaining the antecedents of EI
(Bird, 1988; Boyd and Vozikis, 1994; Davidsson, 1995;
Krueger and Carsrud, 1993; Krueger, 1993; Krueger and
Brazeal, 1994; Lim et al., 2010; Lüthje and Franke, 2003) [5]
are primarily based on Shapero and Sokol’s (1982) [25]
entrepreneurial event model and Ajzen and Fishbein’s (1991,
2002, 2005) [2] theory of reasoned action and planned
behaviour. According to these theories, EI can be
parsimoniously regarded as a function of the perceived
desirability and feasibility of entrepreneurship (Brännback et
al., 2006; Fitzsimmons and Douglas, 2011; Schlaegel and
Koenig, 2014). Desirability reflects the degree to which a
person has a favourable evaluation of the entrepreneurial
career i.e. ‘Do I perceive that this would be a good thing for
me to do?’ Feasibility reflects an individual’s perception of
ease of performing the behaviour i.e. ‘Could I do it if I want
to?’
However, extant literature raises critical questions
concerning the adequacy of the basic EI model. Specifically,
scholars indicate that there is little knowledge about what
factors determine perceptions of feasibility and desirability
(Davidsson, 2004; Dohse and Walter, 2012; Hindle et al.,
2009; Rideout and Gray, 2013; Schlaegel and Koenig, 2014).
In attempts to decipher the antecedents of EI, previous
research has provided two, mostly, separate strands of
explanations. Firstly, the individual-focused strand holds that
individuals with personality traits, background and
demographic factors matched to entrepreneurial tasks are
more likely to have higher EI than those without (BarNir et
al., 2011; Lee and Wong, 2004; Stewart Jr and Roth, 2001;
Verheul et al., 2012; Zhao et al., 2010a). Secondly, the
environment-focussed strand holds that inhibiting or
facilitating factors in the external environment influence EI
(Birdthistle, 2008; Luethje and Franke, 2004; Robertson et
al., 2003; Shane, 2004; Smith and Beasley, 2011; Walter et
al., 2011). The forgoing research strands on EI have evolved
relatively isolated from each other. This view is shown in the
quotes below:
“With regard to theoretical limitations, the EI literature
has not resulted in cumulative knowledge because the
various perspectives have been pursued in isolation from
other perspectives. Future work on EI should attempt to
integrate and reduce the number of alternative models.”
Shook et al. (2003, p.386)
“(on the future of entrepreneurial intention
research)...as Krueger (2009) suggests, the construct of
intentions appears to be deeply fundamental to human
decision making, and as such, it should afford us multiple
fruitful opportunities to explore the connection between
intent and a vast array of other theories and models that
relate to decision making under risk and uncertainty. This
view opens the door for the development of integrative
and more sophisticated theoretical models of the
entrepreneurial process… New research may consider
interaction…moderation…and
mediation
effects.”
Fayolle and Liñán (2014, p.664) [13]
As a consequence, scholars call for studies to examine how
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factors at the individual and institutional levels jointly shape
EI (De Clercq et al., 2011; Fayolle and Liñán, 2014; Hitt et
al., 2007; Krueger, 2009) [13]. A cross-level approach may
address inconsistent findings on determinants of EI since it
may, ultimately, be determined by a combination of
dispositions, context and other interventions (Cope, 2005;
Gartner, 1989a; Hindle et al., 2009; House et al., 1996;
Krueger, 2009; Mitchell et al., 2007; Wang and Chugh,
2014). In addition, the impact of country institutional profile
developed and validated in Europe and the US has not been
applied in developing countries (Bruton et al., 2010;
Hoskisson et al., 2011). Consequently, it is vital to explore
whether the findings generated in the developed economies
can be replicated in the developing context (Giacomin et al.,
2011).
This study aims to investigate the effect of EE on the
relationships between individual and institutional factors and
EI. This proposition is based on two reasons. Firstly, based
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on reviews of extant literature, scholars indicate the need to
explore if, why and how EE and its impact may differ in
different learning contexts and with different individuals
(Rideout and Gray, 2013; Wang and Hugh, 2014; Cope,
2005; Fairlie and Holleran, 2011; Liñán, 2008; Fayolle and
Liñán, 2014) [17, 13]. It would be enlightening to study EE and
its interaction with contextual and individual factors.
Secondly, EI is incorporated in many studies even when
research coverage has not been extended to EE (BarNir et al.,
2011; Birdthistle, 2008; Davey et al., 2011; Levenburg et al.,
2006; Wu and Wu, 2008). For instance, Luethje and Franke
(2003) establish that individual factors and some elements of
the entrepreneurial environment are positively associated
with EI. Therefore, it would be worthwhile to go a step
further to explore the role EE plays in this process.
Building on Shapero and Sokol (1982) [25] and Azjen (1991),
Luethje and Franke (2003) propose a model that examines
factors influencing EI (See Figure 1 below).
Fig 1: Luethje and Franke (2003) Entrepreneurial Intention Model
The major advantage of their model is that it integrates,
though not comprehensively, some elements of trait theory,
contextual factors and the basic EI model to investigate the
combined effect of entrepreneurial traits, perceived barriers
and support factors on EI. However, their model neither
incorporates the influence of entrepreneurial self-efficacy
(Nabi et al., 2010) nor the influence of EE on EI. In addition,
their model does not capture a wide range of institutional and
individual factors. The current research adopts and extends
the themes in Luethje and Franke’s (2003) model and
attempts to investigate whether EE intervenes in the impact
of individual and institutional factors on EI. Based on the
foregoing discussion the following propositions are put
forward
Proposition 1: Relevant individual factors lead to
entrepreneurial intention
Proposition 2: relevant institutional factors influence
entrepreneurial intention
Proposition 3: entrepreneurship education intervenes in the
effect of individual and institutional factors on
entrepreneurial intention
3. Research Design
To empirically explore the foregoing propositions, the
current study adopted a qualitative (narrative) research
design. It was believed that this design would provide a
deeper and broader understanding of the under-researched
issue of the interconnectedness of education, individual and
institutions factors on business start-up intention, especially
in the under-researched Zambian context (Fielding and
Fielding, 2008; Fielding, 2012; Stevenson and Jarillo, 1990;
van Burg and Romme, 2014; Creswell, 2014).
The reasons for this choice were three-fold. Firstly, scholars
indicate that quantitative research can only identify (‘what’)
relationships between variables but cannot provide an indepth rationale (Gartner, 2010; De Clercq et al., 2011). For
an in-depth understanding of answers to ‘how and why
questions in under-research topics and contexts, qualitative
research is required (Wang and Chugh, 2014, p.41; Creswell,
2014; Morse, 1991). To facilitate qualitative research,
insights based on the knowledge and experiences of relevant
stakeholder groups were sought through the in-depth
interviews, as a research method. The interviews were
facilitated by a semi-structured questionnaire as a data
collection instrument. One advantage of interviews is the
likelihood of collecting affluent information, as well as
allowing the interviewer to clarify any responses. However,
one disadvantage is the limited number of interviews one can
have due to various resource constraints (Colombotos, 1969;
Creswell, 2014; Novick, 2008; Opdenakker, 2006).
Qualitative research has not been intensively used in studies
investigating the effect of EE on EI.
To execute this design, the interviews were conducted from
February to April. A non-probability purposive sample of 13
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participants ensured a mix representing the key stakeholder
groups (see Table 1). It was believed that the mix of
interviewees would provide a more comprehensive
assessment of the entrepreneurial environment and the factors
influencing EI. After designing the semi-structured interview
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questionnaire based on the literature review, the instrument
was piloted with research active experts for content validity.
The questionnaire was revised based on comments from these
specialists. This was necessary to ensure that the questions
were clear and appropriate to address the research objectives.
Table 1: Profiles of Interview Participants
Age
26
34
33
24
25
22
32
50
37
58
32
46
40
Gender
Participant
Affiliation/ Organisation
Qualifications/ Degree enrolled
Female
Student
Private University A
BA Business Administration
Male
Student
Public University B
BCom Entrepreneurship
Female
Student
Public University B
BCom Entrepreneurship
Public University C
BA Business Administration
Male
Student
Male
Student
Public University C
BA Business Administration
Female
Student
Public University C
Bsc Agro Forestry
Male
Student
Public University C
BSc Wood Science and Technology
Private University A
BA and MBA
Male
Lecturer
Male
Lecturer
Public University B
Bsc and MBA
Public university C
BA, MBA, PhD
Male
Senior Lecturer
Female Practitioner - Regional Manager Public Support Institution D
BSc and MBA
Male
Practitioner - Director
Public Support Institution E
MA/MBA
BBA, Dip. Acc
Female Practitioner - Regional Manager Non-Profit Support Institution F
After transcribing the interviews and once respondent
validation was obtained, Nvivo was used to analyse the data.
The coding approach was based on two considerations: i) the
themes identified in the literature review; and, ii) new themes
suggested by the interview data.
4. Key Findings
Based on the primary research findings from the 13
interviews, as depicted in figure 2 which was generated from
interview transcripts, the study finds empirical support for the
propositions put forward that individual and institutional
factors influence the perception that a business start-up is
worthwhile (desirable) and that it is viable (feasible).
Perceptions of feasibility and desirable then influence
business start-up intention. The findings further show that
individual and institutional factors indirectly influence EI
through their impact on the effectiveness of EE. This means
that relevant individual and institutional factors influence
both the interest (uptake) and level of effort in EE. These
influence the level of knowledge and skills acquired through
EE. Thus the effect of EE should be evaluated in conjunction
with factors at individual and institutional levels.
Fig 2: Overview of Qualitative Research Findings on Influences on EI
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In a nutshell, the conclusions are twofold. Firstly, individual
and institutional factors influence EI via perceived feasibility
and desirability of entrepreneurship. Specific elements of the
individual and institutional factors are involved. Concerning
individual factors, major influences include the need for
achievement, risk-taking propensity, locus of control and
prior entrepreneurial exposure. These influence perception
that entrepreneurship is a valuable undertaking and that it is
possible.
“…from my experience in interacting with entrepreneurs
that come to our institution to access various support
facilities, I have observed prominent personal
characteristics among these entrepreneurs; the
characteristics include risk-taking tendency, appetite to
achieve something and the desire to be independent in
life…the desire and belief to determine their destinies and
future…wanting to be one‘s boss…such people believe in
their abilities and are attracted to the rewards of
business.” Practitioner 3.
The major institutional factors include the normative,
cognitive and regulatory institutions. While the perception of
low job prospects in the labour market may lead an individual
to consider starting a business, the evidence suggests that its
influence is limited. This is because it may not necessarily
lead to EI or successful start-up if perceived feasibility is low.
This means that although lack of job opportunities may be a
trigger, other factors that affect feasibility and desirability
may be more important. These findings show how institutions
affect individuals’ cognition and EI; institutions influence the
perception that a business start-up is worthwhile and viable.
Hitherto institutions have been conceptualised and
investigated as determinants of entrepreneurial activity at the
macro level (Bruton et al., 2010; Wicks, 2001; De Clerq et
al., 2011; Linan and Fayolle, 2014) [13].
“…from experience, I can say that government and other
institutions’ support affects the intention to start a
business in many ways but mainly by reducing barriers.
Therefore, for would-be entrepreneurs, the availability of
support makes them begin to think that a business startup is achievable. I consistently noticed that there are
individuals who started their businesses because
assistance for start-ups became available from our
institution. In other words, these individuals would not
have started if support was not available.” Practitioner 2
Secondly, EE has an intervening role in the relationships
between EI and its individual and institutional determinants.
This entails that individual and institutional factors influence
the effectiveness of EE i.e. level of entrepreneurship
knowledge and skills acquired through EE. The effectiveness
of EE, in turn, influences EI through perceived feasibility and
desirability. This means that institutions drive people to EE;
institutions make people realise the importance of
entrepreneurship and this leads to interest, favourable
attitude, and effort toward EE. Potvin et al. (2014) indicate
that the level of interest and attitude in education influences
effort and performance in science education. This affects the
effectiveness of EE. The effectiveness of EE then affects
feasibility and desirability perceptions. Individual factors
also influence zeal, effort and receptiveness toward
entrepreneurship and EE. This affects the effectiveness of EE
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which in turn influences EI via perceived feasibility and
desirability.
“I think that entrepreneurship education enables
individuals to understand their environment better and
how that environment would influence success or failure
for a prospective start-up. Therefore, students become
more aware of the support or lack of support in the
environment from various stakeholders. However, the
environment affects the extent to which they believe
entrepreneurship is important and worthwhile. For me,
this perception affects my interest and intensity of
involvement in the entrepreneurship module. Ultimately,
this affects the extent to which one learns how to start and
manage a business and the extent to which they believe
that entrepreneurship is worthwhile. In the end, I think it
will affect the business start-up decision.” Educator 2
“Available support currently includes access to capital
from CEEC and microfinance institutions though the
latter prefer dealing with salaried employees. But most, if
not all, available debt finance requires collateral. So it is
not easy for someone who cannot meet these conditions,
especially us young ones at the start of our careers. There
are no specific places where one can go for business
advisory services in Zambia…. Because of such
challenges, many of my fellow students have low interest
in becoming an entrepreneur and in entrepreneurship
training...So even if I receive training on how to start and
run a business, the extent to which I think I have acquired
enough knowledge and skills to successfully start a
business is hampered by these challenges in the
environment.” Student 6
“Training helps individuals become more aware of their
environment from a business point of view. It also
highlights how to identify the opportunities and support
in the environment and how to benefit from the available
support. But unsupportive environment affects the level of
interest and effort in the training. Now if the environment
is unsupportive, it will adversely affect how the individual
applies himself/herself during the training and this would
affect the extent to which the individual thinks that he/she
has learnt how to start and manage a business through
the training. It will also affect the thinking about whether
a business start-up is worth it and possible. So for me, it
is clear that we need to improve the support in the
environment and offer training for us to promote
entrepreneurship.” Practitioner 2
Lastly, some scholars suggest that EE and its impact may
differ in different learning contexts and with different
individuals (Cope, 2005; Wang and Hugh, 2014; Rideout and
Gray, 2013). Moreover, De Clercq et al. (2011) recommend
that future studies should investigate combinations of
individual and institutional factors’ influence on the
perceived feasibility to start a business. However, hitherto, no
empirical study has developed a conceptual model to reflect
these suggestions. Clearly, the results in this study have
shown that individual and institutional factors are the primary
predictors of EI. The role of EE is to provide additional
avenues/mechanisms for individual and institutional factors
to influence EI.
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International Journal of Multidisciplinary Research and Growth Evaluation
5. Conclusion and implications
LeCompte and Goetz (1982) suggest that internal validity
considers whether there is a good match between the
researcher’s observations (data) and the theoretical ideas they
develop. Internal validity is a particular strength of qualitative
research because transcripts of interviews, especially if they
are confirmed by the participants as was the case in this study,
provide a basis for checking the level of congruence between
concepts and observations. External validity refers to the
degree to which the findings can be generalised across a
social setting (Guba and Lincoln, 1994; LeCompte and
Goetz, 1982; Lincoln and Guba, 1985; Lincoln and Guba,
1986). Lecompte and Goetz (1982) argue that, unlike internal
validity, external validity presents a problem in qualitative
research because of the tendency to employ small samples. In
this study, the sample for the qualitative research represented
a diverse range of stakeholders in the social setting. A sample
of 13 participants still presents an external validity problem
(Cook, 2008). Future research could test the proposed model
for external validity.
The foregoing limitation notwithstanding, the paper makes
important contributions. Given its contribution to the
economy, the changing employer expectations and the
increasing problem of graduate unemployment, there is a
growing need to understand the factors that contribute to
increasing entrepreneurship. EI is critical in the
entrepreneurial process since empirical evidence shows that
individuals with EI are more likely to start their own
businesses (Bird, 1988; Bird, 1992; Henley, 2007; Kautonen
et al., 2013) [5, 6, 16]. The small but growing body of literature
on the influence of EE on EI shows that findings are
sometimes contradictory to each other. Apart from the
scarcity of studies from developing countries on EE and EI,
there is a shortage of studies investigating whether EE has an
impact on relationships between EI and its individual and
institutional determinants (Rideout and Gray, 2013; De
Clercq et al., 2011; Ertuna and Gurel, 2011; Krueger, 2009;
Fayolle and Liñán, 2014) [13]. Furthermore, research on the
influence of EE, individual and institutional factors on EI has
grown in isolation from each other (Fayolle and Liñán, 2014)
[13]
. There is also a shortage of empirical studies investigating
the influence of a country’s institutional profile of
entrepreneurship on EI (Bruton et al., 2010; De Clercq et al.,
2011; Engle et al., 2011).
Responding to the foregoing knowledge gaps, based on
qualitative research in the under-researched Zambian context,
this study has developed a conceptual model showing that the
effect of EE on EI should be evaluated in conjunction with
individual and institutional factors. Firstly, EI is primarily a
function of the perceived feasibility and desirability of
entrepreneurship. Secondly, individual and institutional
factors influence the perceived feasibility and desirability of
entrepreneurship in two ways: directly and indirectly via EE.
Lastly, the findings derived suggest that, to promote graduate
entrepreneurship, multifaceted and concerted efforts will be
required from policymakers (to help shape institutions),
practitioners (to devise and implement collaborative support
mechanisms), educators (to design and deliver appropriate
EE content and pedagogy) and scholars (to evaluate and
develop knowledge). This calls for stakeholders to initiate,
develop and sustain entrepreneurial ecosystems that are nonexistent in Zambia. An entrepreneurship ecosystem refers to
the elements – individuals, organizations or institutions –
outside the individual entrepreneur that are conducive to, or
www.allmultidisciplinaryjournal.com
inhibitive of, the choice of a person to become an
entrepreneur or the probabilities of his or her success
following launch. A vibrant ecosystem should exhibit
increasing density, fluidity, connectivity and diversity among
key players (Stangler and Bell-Masterson, 2015). Indeed
strategic alliances are no longer an option to effectively link
government policy, regulatory framework and infrastructure;
funding and finance; supportive culture; local and global
markets; universities as catalysts, education and training;
workforce and human capital; and, mentoring, advisors and
supports systems (Mazzarol, 2014).
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