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Nishchay Saxena: Skill Set Summary

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Nishchay Saxena

LinkedIn: linkedin.com/nishchay-saxena, Contacts: 8077832056, Email Id: nishchaysaxena18@doonbusinessschool.com

Skill Set Summary


 Strategic Skills: Strategic Planning, Business Strategy Analysis, Brand Management, Strategy Design
and Hypothesis Led Analysis
 Analytical: Market Research, Business Analysis, Critical Thinking, Problem solving & Business
Process Improvement
 Communication: Superior writing skills, presentation and innovative skills, and interpersonal skills.
 Technical proficiency: MS Office, MS Excel, MS Word, Tableau and SAP SD

Professional Experience
Projects Undertaken-
Marketing Dynamics
Marketing Project centred on Essilor (Crizal Eyewear lenses) with thorough analysis & presented a
thorough study and determined key areas where Crizal can focus and increase its penetration
Marketing Strategy Capstone, Ie Business School
The project centred on creating a full-fledged marketing plan for Hotel Ipsum in Colombia facing near
shutdown situation & presented a key plan aimed at improving efficiencies by 30-40%
Business Strategy Capstone Project, Univ of Virginia
The project centred on creating a full detailed strategic report on Flipkart with all the critical insights
& performed brand analysis and high level strategic analysis which can leverage the position
of Flipkart
Digital Marketing Capstone, University of Illinois
The project-centred on creating a digital marketing campaign for global client Grainger and Bosch
Power Tools to maximize the growth of sales and goal of this project was to increase sales on the
platform of Grainger for Bosch Power Tools by executing a holistic digital marketing plan for them
Strategic Management Project
This project was centred on Indigo 6e with strategic analysis and with future orientation and to
perform high-level company analysis, competitor analysis, and strategic analysis which helped in
determining key areas which need the attention
Simulated Consultancy Project
A project centred on 1mg technologies Pvt Ltd to identify the revenue streams, operations, financial
performance and marketing efforts to give an unmatched recommendation
Production Management Project
Worked exhaustively on Asian Paints Ltd and build a complete project encompassing their production
methodologies.
International Business Management Project
This project was centered on understanding the Countries and their International Business Environment
in detail & to identify product opportunities to pitch in
Create a Business Marketing Brand Kit Using Canva, Coursera Project Network
Created a brand marketing kit using Canva Made logos and promotional graphics for
brand marketing
Internships-
Strategy Co.Global, (WFH)
 Worked as a Bootcamp Intern and practiced 27+ high level consulting cases in various business
domains with peer network at SCG and also conceptualized cases in different domains and verticals of
the business
SUPER HI TECH, (WFH)
 Worked as an Intern AM, with effect from 3rd March 2021 to 4th April 2021, entailing various activities
from handling cold calling to devising a holistic marketing plan for the brand and presented them with
key deliverables.
Certifications –

 Marketing Strategy Specialization, ie Business School


 Digital Marketing Specialization, University of Illinois at Urbana Champagne
 Business Strategy Specialization, University of Virginia
 Corporate Strategy, University of London
 Marketing Analytics, University of Virginia
 Successful Negotiation, University of Michigan
 Tableau Author, Tableau Corporation
 SAP Fundamentals SAP R/3 Client using IDES, SAP University Alliances
 SAP S/4 HANA 1809 Certified Associate Business Process Integration, SAP AG Germany
 Application and Use Cases Professional Certificate, Rapidminer
 Beginner to Pro in Excel, Udemy
 Six Sigma White Belt in Marketing, Aveta Business Institute
 EF Set English Certification, EF SET
 Tally ERP , Doon Business School
 Introduction to Artificial Intelligence, Simpliearn

Achievements-
 Conferred with the title of National Scholar finalist by Ernst & Young (2021)
 Awarded record for achievement from Open SAP for completing “Building Tomorrow’s ERP with SAP S/4
HANA” (2020)
 Awarded Second Runners-Up in Flavour of Words, DBS (2020)
 Awarded First Runners-Up in Case Study Competition, DBS (2020)
 Awarded Second Runners-Up in Devil’s Advocate, DBS (2020)
 Awarded First Runners-Up in Extempore, DBS (2019)
 Awarded Third Runners-Up in Biz Quiz, DBS (2019)
 Awarded Second Runners- Up for National Business Plan Competition held at IMS Unison University (2018)

Educational Qualification-
 MBA Integrated (Marketing and Finance) 2018-23
 12th , CBSE, Gyan Sthali Academy Auraiya (Apr’18)
 10th , CBSE, Gyan Sthali Academy Auraiya (Mar’16)

Others-
 Languages Known: English, Hindi, French.
 Hobbies : Reading, Writing,Travelling, Cooking

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