Q4 Module 1.1
Q4 Module 1.1
Module 1-Lesson 1
▪ Word and phrase repetitions – scanning primary data for words and
phrases most commonly used by respondents, as well as, words and
phrases used with unusual emotions;
▪ Primary and secondary data comparisons – comparing the findings
of interview/focus group/observation/any other qualitative data
collection method with the findings of literature review and discussing
differences between them;
▪ Search for missing information – discussions about which aspects of
the issue was not mentioned by respondents, although you expected
them to be mentioned;
▪Metaphors and analogues – comparing primary research
findings to phenomena from a different area and discussing
similarities and differences.
Step 3: Summarizing the data. At this last stage you need to link
research findings to hypotheses or research aim and objectives.
When writing data analysis chapter, you can use noteworthy
quotations from the transcript in order to highlight major themes
within findings and possible contradictions.
Four steps:
Step 1: Data Validation
The purpose of data validation is to find out, as far
as possible, whether the data collection was done as
per the pre-set standards and without any bias.
Four- Step Process:
1.1 Fraud, to infer whether each respondent
was actually interviewed or not.
1.2 Screening, to make sure that respondents
were chosen as per the research criteria.
1.3 Procedure, to check whether the data
collection procedure was duly followed.
1.4 Completeness, to ensure that the
interviewer asked the respondent all the
questions, rather than just a few required ones.
Step 2: Data Editing
Typically, large data sets include errors. For example, respondents
may fill fields incorrectly or skip them accidentally. To make sure
that there are no such errors, the researcher should conduct basic
data checks, check for outliers, and edit the raw research data to
identify and clear out any data points that may hamper the accuracy
of the results.
Step 3: Data Coding
This is one of the most important steps in data preparation. It
refers to grouping and assigning values to responses from the
survey.
For example, respondents between 13-15 years old would have
their age coded as 0, 16-18 as 1, 18-20 as 2, etc.)
Quantitative Data Analysis Methods
Descriptive Statistics/ Univariate Analysis
It helps researchers summarize the data and find
patterns. A few commonly used descriptive statistics are: