Busineess Studies Jss3 First Term
Busineess Studies Jss3 First Term
Busineess Studies Jss3 First Term
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Lesson Note on Business
Studies JSS 3 First Term
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7. Drawing A Simple Single Business Plan-Meaning of Simple Business Plan, Procedure for
Drawing up a Simple Single Business Plan
11 & 12 Revision&Examination
WEEK ONE
TOPIC: ADVERTISEMENT
CONTENT
i. Meaning of Advertising
MEANING OF ADVERTISING
Advertising is the process of creating awareness among the members of public about a
particular product. It ensures that customers are aware of the existence and availability of a
particular product and they are persuaded to buy it. Advertising cantake various forms.
PERSUASIVE ADVERTISING
This is a type of advertising which tries to persuade customers to buy a particular brand of
product as being different from other brands.
COMPETITIVE ADVERTISING
This is a type of advertising which is aimed at persuading customers to buy one brand of a
product in preference to another brand by another producer.
MASS/GENERIC ADVERTISING
This is a type of advertising in which manufacturers ofsimilar products or same commodity
come together to jointly advertise their products to the consuming public.
IMPORTANCE/ROLE OF ADVERTISING
1. To Introduce new product – It creates awareness about the availability of aproduct.
EVALUATION
1. Define advertising.
READING ASSIGNMENT
Business Studies for JSS3 by O. A. Lawal, pages 34 – 41
4. What is production?
WEEKEND ASSIGNMENT
1. Which of the following is not an aid to trade?
The form of advertising that involves producers of similar products coming together to
advertise their products is known as ___ advertising
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THEORY
1. What is advertising?
Advertising is the process of creating awareness about members of the public about a
particular product.
TOPIC: TRANSPORTATION
CONTENT
Definition/Meaning
Importance
DEFINITION/MEANING OF TRANSPORTATION
Transportation is concerned with the movement of people and goods from one place to
another. This is concerned with all activities that ensure effective transportation system.
7. Transport widens the market for goods and services ie taking goods and services to where
they are needed most.
B Rail transport
1. motor vehicle
2. trailers
3. buses
4. bicycles
5. motor-cycles
6. carts
7. camel
8. walking
Transport by Rail: Train has its special route. It does not move on ordinaryground. The
special iron tracks on which trains move are known as railwaylines.
Water Transport: This uses:
o boat
o canoe
o ship, etc
Air Transport – This is carried out by means of aeroplanes fromone airport to another in
Nigeria.
Pipeline Transport: This is a suitable means of transporting liquid products such water,
crude oil and gas.
EVALUATION
1. Define transportation.
READING ASSIGNMENT
Business Studies for JSS3 by O. A. Lawal, pages 41 to 49.
GENERAL EVALUATION
1. What is a reception office?
2. Who is a receptionist?
WEEKEND ASSIGNMENT
1. Transportation is the movement of _____ and ____ from one place to another.
A. goods and services B. goods and loads C. people and children D. people and goods.
3. Which of the following means of transport is suitable for transporting crude oil?
4. The means of transport that involves special iron tracks for it to move is known as ___ A.
pipeline transport B. road water transport C. rail transport D. air transport.
THEORY
1. What is transportation?
RAIL TRANSPORT
ADVANTAGES OF RAIL TRANSPORT
1. Trains carry bulky goods more than motor vehicles.
6. Trains delay a lot on their ways as they stop from station to station,etc.
WATER TRANSPORT
ADVANTAGES OF WATER TRANSPORT
1. It is the most suitable means of carrying bulky goods.
2. It connects countries of the world.
AIR TRANSPORT
ADVANTAGES OF AIR TRANSPORT
1. Air transport is the fastest means of transport.
PIPELINE TRANSPORTATION
ADVANTAGES OF PIPELINE TRANSPORTATION
1. It is a suitable means of transporting liquids.
2. It is cost effective.
2. Some pipelines carrying toxic materials can be dangerous to the environment when
damaged.
3. The cost of patrolling the pipelines to guard against vandalisation is very high.
EVALUATION
1. State four advantages of air transport.
READING ASSIGNMENT
Business Studies for JSS3 by O. A. Lawal, pages 44 to 51
GENERAL EVALUATION
1. Give the second eight consonants and their outlines.
WEEKEND ASSIGNMENT
1. —- is the fastest means of transport. A. Air B. Water C. Road D. Rail
THEORY
1. State five advantages and five disadvantages of transport by air
WEEK FOUR
TOPIC: COMMUNICATION
CONTENT
Definition
Meaning
Importance
Types
DEFINITION OF COMMUNICATION
Communication can simply be defined as exchange of information, news, ideas, opinions,
etc. It can be oral or written.
IMPORTANCE OF COMMUNICATION
1. The world is now one huge market place as a result of the ease in communication.
3. It is now possible for business to obtain accurate market information without the need to
travel.
4. Communication encourages the free flow of goods from the point of manufacture to the
point of need.
5. Communication aids the quick settlement of foreign debts by means of telegraphic money
order,etc.
7. While in the middle of ocean, communication helps to direct and control ocean- going
vessels.
TYPES OF COMMUNICATION
1. Oral communication
2. Written communication
3. Advertising
4. Non-verbal communication,etc.
EVALUATION
1. Define advertising.
READING ASSIGNMENT
Business Studies for JSS3 by O. A. Lawal, pages 50 to 51
GENERAL EVALUATION
1. What isinsurance?
WEEKEND ASSIGNMENT
1. Which of the following is not a source of receiving information in an office?
THEORY
1. What is communication?
WEEK FIVE
TOPIC: COMMUNICATION
CONTENT
Post office as Means of Communication:-
C Postage by Air
READING ASSIGNMENT
Business Studies for JSS3 by O. A. Lawal, pages 51 to 58
WEEKEND ASSIGNMENT
1. The call made from Aba to Kano in Nigeria is called — call.
THEORY
1. List and explain three importance of communication.
2. How does communication serve as an aid to trade? Give five examples.
WEEK SIX
TOPIC: SIMPLE SINGLE BUSINESS GOALS.
CONTENT
Meaning of Business Goals
SWOT Analysis
SWOT ANALYSIS
SWOT analysis means the designed plan to find out the strengths, weaknesses,
opportunities and threats of a business. SWOT is an acronym for:
SWOT analysis can be carried out for an enterprise, a product, an industry or a venture.
SWOT analysis should precede the setting of business goals as this will enable achievable
goals and objectives to be set for the business.
EVALUATION
1. Define a business goal.
READING ASSIGNMENT
WABP Business Studies Book 3 Pages54 to 63
GENERAL EVALUATION
1. What is a sole proprietorship?
4. Who is an entrepreneur?
WEEKEND ASSIGNMENT
1. The objective of a business that is to be achieved at a specific period is called__
(a) business strategy (b) business purpose (c) business document (d) business map.
3. Who among the following should be the one to identify the business goals? The___ (a)
receptionist (b) secretary (c) manager (d) entrepreneur
THEORY
1. What is a business goal?
WEEK SEVEN
TOPIC: DRAWING A SIMPLE SINGLE BUSINESS PLAN.
BUSINESS PLAN
A business plan is a written document which describes the objectives of a business and the
strategies of achieving the objectives. A business plan is like a road map giving the direction
of a business. The business plan contains the background information about a business
venture.
4. It must be time-bound and state how long the objective will be achieved.
2. It helps the entrepreneur to research into the business they want to pursue
3. It helps the employees to know the objectives of the business thereby enabling them to
work towards these objectives
5. It helps the investors to know and see how accountable the management is and the
structure put into place.
2. Market Research—–Find out customers’ want and needs, pricing and competitors in the
market.
7. Action plan.
EVALUATION
1. What is a business plan?
READING ASSIGNMENT
WABP Business Studies book 3 Pages54 to 63
GENERAL EVALUATION
1. What is an office?
2. Mention the types of an office that you know and give an example for each.
WEEKEND ASSIGNMENT
1. The written form of a business’ objectives and their strategies is called business ___ (a)
product (b) service (c) plan (d) management
2. The external factors of a business environment that can have negative effect on the goals
of a business are termed as ___ (a) objectives(b) strengths (c) threats (d) weaknesses
3. The business plan should describe the business objectives and the ___ of achieving it.(a)
layout (b) components (c) strategies (d) plan.
THEORY
1. Define a business plan.
WEEK EIGHT
TOPIC: CONSUMER PROTECTION AGENCIES
CONTENT
1. Meaning of Consumer Protection
2. To prevent consumers from buying low quality products as a result of false advertisement.
3. To ensure that consumers enjoy maximum satisfaction from the goods they buy and the
services rendered to them.
4. To ensure that consumers have constant supply of some essential goods and services
5. To prevent artificial scarcity of goods as a result of hoarding by themanufacturers and the
middlemen
GOVERNMENT ORGANISATIONS
1. National Agency for Food Drug Administration and Control(NAFDAC): This is established by
the federal government to oversee the production and distpribution of food and drugsso
as to examine the conditions under which such foods or drugs are produced. It safeguards
the health of the nation.
2. National Drug Law Enforcement Agency (NDLEA) : This is established by the Federal
Government to eradicate the use of hard drug and its trafficking.
3. Standard Organisation of Nigeria: This is established to ensure that both goods produced
and imported into the country are of good standard and quality.
4. Ministry of Health: This regulates the safety of the food items. For instance the cleanliness
of abattoir, the healthiness of animals to be slaughtered
5. Ministry of Environment: This regulates the building of houses and the sanitation of the
environment.
LEGISLATIONS
These are laws made to protect consumers and they include the following.
1. Sale of Goods Act 1893: This law protects consumers from buying goods that do not
conform to the description and sample advertised.
2. Weights and Measures Act 1963: It protects the consumers from being exploited in the
weights and measures of goods.
3. Food and Drug Act: It protects consumers from buying goods that are not well labeled or
fit for human consumption.
4. Rent Edicts: This helps to reduce the exploitation of tenants by landlords and agents.
INDEPENDENT ORGANISATION
These are non-governmental bodies that help in protecting the interests of consumers. They
include the following.
1. Trade associations
2. Consumer Associations
3. Mass Media
4. Research Institutions.
EVALUATION
1. Define consumer protection.
READING ASSIGNMENT
Business Studies for Junior Secondary School 3 by O.A Lawal,Pages56-59
GENERAL EVALUATION
1. Define manuscript.
2. What is a margin?
WEEKEND ASSIGNMENT
1. A way of making sure that consumers derive maximum satisfaction from the goods and
services they buy is called ___ (a) Consumer exploitation(b) Consumer manipulation (c)
Consumer protection (d) consumer legislations
2. The following are the needs for protecting the consumers except (a) to avoid arbitrary
behavior (b) to ensure constant supply of essential product (c) to allow unscrupulous
activities of the manufacturers (d) to prevent false advertisement claims.
(c) Weights and Measures 1963 (d)Food and Drug Act 1995
The agency that eradicates the use and trafficking of hard drug is called___ (a)
NAFDAC (b) SON (c) Ministry of Environment(d) NDLEA
THEORY
1. What are consumer protection agencies?
2. List five government organizations that protect consumers and state the role of each one
of them
4. Give three merits and three demerits of the oldest form of business organization.
WEEK NINE
TOPIC: HOW TO MAKE COMPLAINTS
CONTENT
1. Meaning of a Complaint
4. Consumer Redress
MEANING OF A COMPLAINT
A complaint is an expression of dissatisfaction with a behaviour, an activity, a product or a
service which can be oral or written, justified or unjustified. Consumers may express
dissatisfaction with a product or a service and this may be in order to get compensation.
On the other hand an unjustified complaint is a complaintthat has no fair basis for redress.
For instance a customer who has bought a blender and does not enjoy the use of the
blender may not have a good basis for making a complaint where he/she has handled the
equipment poorly or he/she has not followed the user’s manual.
Also, the company may have designated hours for addressing customers’ complaints. For
instance, Monday to Friday{ 9 a,m to 12 p.m}. A complaint can be made by e-mail, where a
link is selectedand the complaint is made. A complaint could be made by writing a letter.
Here the letter is addressed appropriately to the organization. The response to the
complaint may be immediate, depending on the nature of the complaint.
FORMATS OF COMPLAINTS
The different formats of presenting complaints are:
1. In large prints
2. In audio tape
3. Braille
EVALUATION
1. Define a complaint
2. Distinguish between justified and unjustified complaints
EVALUATION
1. Define consumer complaint.
READING ASSIGNMENT
WABP Business Studies JSS3 by EgbeEhiametalor et al, pages 71 to 77
GENERAL EVALUATION
1. State the means of making payment.
2. What is a margin?
WEEKEND ASSIGNMENT
1. A complaint can be oral or writtena. True b. False
4. Resolving complaints brings the following benefits EXCEPT ___a. engendering a happier
customer b. improving customer loyalty c. increasing customers’ complaint d. creating
opportunity to examine a product.
5. Which of the following agencies protects consumers? a. EFCC b. INEC c.
NAFDAC d. NECO
THEORY
1. What is a complaint?
WEEK TEN
TOPIC: HOW TO SEEK REDRESS
CONTENT
1. Meaning of consumer right and redress
Consumer rights are the benefits which consumers must enjoy from the purchase of goods
and services.
ORIGIN OF CONSUMERISM
Consumerism can be defined as the organized efforts of consumers to protect themselves
against unfair practices of businessmen.
Consumerism came into existence when a movement started in the 1960s to obtain a
greater say in the quality of the products they bought and the information they received
from the sellers.They also sought to increase their influence, power and rights. This is the
whole essence of the theory of consumerism.
EVALUATION
Mention the eight universal consumer rights.
2. There should be Foods and Drugs Act to see to it that all consumable items have expiry
dates.
3. Price control measures should be put in place to curb any arbitrary price increases.
5. There should be Sales of Goods Act to ensure that quality goods are sold to consumers.
6. There should be weight and measures Act to ensure that goods are sold in the right
quantity as well as trade description.
EVALUATION
1. What is consumerism?
CONSUMER REDRESS
Consumer redress is the act of setting right a wrong that has been done to a consumer over
a product bought or service rendered. A consumer can seek redress through the law court.
The rights of redress can be any of the following.
1. Criminal redress: This means initiating criminal proceedings against any persons involved in
the adulteration or mislabeling of various regulated foods and drugs
2. Civil redress: This is when the consumer of a product institutes a civil action against its
producers or sellers particularly where the regulatory agencies cannot compensate the
victims of unsafe or unwholesome products that are regulated by agencies like NAFDAC,
SON and CPC.
3. Regulatory/Administrative redress: Consumers can seek redress through any of regulatory
bodies like CPC or SON which have the mandate to regulate the product or service which
they have a complaint on. For instance, a consumer who bought a faulty iron with a
warranty from a known company may return it . But where such return is not accepted,
then the customer can meet the regulatory bodies such as SON which can take up the issue
and enforce the warranty and make the company give the consumer a new iron.
2. Give names,addresses and phone number of persons or companies including your name,
address and phone number.
3. State the problem with full description of the products and its identification marks.
4. Indicate the name address of store of the purchase and date of purchase (possibly
attaching photocopy of receipt).
5. Forward the letter of complaint to the manufacturer or distributor whose address is on the
label of the product bought.
2. The intervening regulatory agency will be seen as efficient and this will add to their
experience in resolving consumer complaints.
5. It allows for more research and development leading to the growth of the company
EVALUATION
1. What is consumer redress?
On the other hand, to restrict something meansto make something not easily available.
There are chemicals which are not banned but are restricted. This means the use of such
chemicals are controlled for some reasons as there are likelihood of turning them into hard
drugs or chemical weapons. Restricted chemicals will require special permit to import and
clear them.
2. they cause irritation to eyes, nose, throat, rashes to skin, vomiting and diarrhea.
PROCEDURES FOR BANNING AND RESTRICTING CHEMICALS NOT SUITABLE FOR USE
Nigeria is a signatory to Prior Informed Consent (PIC), which gives information on banned
and restricted chemicals. Whenever scientific finding states that a certain chemical is
harmful, a country belonging to the PIC bans and restrict such chemicals, following these
procedures.
1. A notice is sent to the international PIC secretariat that a chemical has been discovered to
be harmful.
3. A summary of the information gathered is forwarded to all members of the PIC convention.
4. When the PIC secretatriat receives response from one or two countries, it sends it to its
chemical review committee.
5. The PIC later sends its recommendations to the conference of its members countries.
6. Once the countries have accepted the banning or restricting of the chemical, this is
circulated with reasons for the action taken.
EVALUATION
1. State two reasons for banning chemicals not suitable for use.
2. List the procedures for banning and restricting chemicals not suitable for use.
READING ASSIGNMENT
WABP Business Studies JSS3 by EgbeEhiametalor et al, pages 71 to 77
3. Define a cheque.
5. Describe a stalecheque.
WEEKEND ASSIGNMENT
1. The act of putting right the wrong that has been done is called__ a. redress b. complaint
c. restricting d. accommodation.
2. One of the following is not a consumer right. a. right to choose b. right to safety c.
right to credit facility d. right to be informed
3. All of the following are reasons for banning chemicals EXCEPT ___a. when they affect red
blood cell b. when they affect hormones c. when they improve human health d. when
they affect neurological cells.
4. The full meaning of PIC is ___ a. People s’ Interest Committee b. Personal Interest Council
c. Prior Informed Consent d. Procedural information Council.
5. Consumers can seek redress through the following agencies EXCEPT ___a. CPC b.
NAFDAC c. SON d. NDLEA.
THEORY
1. What is consumer redress?
4. Civil redress
5. adminstrative redress.
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